PUBLISHER: The Business Research Company | PRODUCT CODE: 1929979
PUBLISHER: The Business Research Company | PRODUCT CODE: 1929979
Digital printing packaging involves directly printing on packaging materials using digital technology, enabling customizable and high-quality designs. This approach enhances brand visibility, improves the aesthetics of packaging, and offers personalized marketing opportunities.
The primary categories of packaging in digital printing include corrugated, folding cartons, flexible packaging, labels, and others. Corrugated, known for its strength and lightweight nature, is particularly important for individuals handling numerous items. In corrugated packaging, digital printing is employed to print and create boxes of various sizes for packaging designer goods, offering opportunities for personalized packaging. Various types of printing inks, such as solvent-based, UV-based, aqueous, and others, are utilized in conjunction with different printing technologies such as thermal transfer printing, inkjet printing, electrophotography, electrostatic printing, and others. This diverse range of technologies caters to various formats such as full-color printing, variable data printing, large format printing, and others. These solutions find applications across different end-user industries, including food and beverages, pharmaceuticals, electronics, personal care and cosmetics, among others.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
Tariffs are impacting the digital printing packaging market by increasing costs of imported printing presses, inks, substrates, electronic components, and finishing equipment. Packaging converters in North America and Europe are most affected due to reliance on imported digital printing machinery, while Asia-Pacific faces pressure on equipment exports. These tariffs are increasing capital investment requirements and delaying equipment upgrades. However, they are also encouraging regional equipment manufacturing, local ink production, and innovation in cost-efficient digital packaging solutions.
The digital printing packaging market research report is one of a series of new reports from The Business Research Company that provides digital printing packaging market statistics, including digital printing packaging industry global market size, regional shares, competitors with a digital printing packaging market share, detailed digital printing packaging market segments, market trends and opportunities, and any further data you may need to thrive in the digital printing packaging industry. This digital printing packaging market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The digital printing packaging market size has grown rapidly in recent years. It will grow from $28.85 billion in 2025 to $31.81 billion in 2026 at a compound annual growth rate (CAGR) of 10.3%. The growth in the historic period can be attributed to growth of packaged consumer goods, expansion of brand-focused marketing strategies, increasing use of digital printing presses, rising demand for flexible packaging, growth of private label products.
The digital printing packaging market size is expected to see rapid growth in the next few years. It will grow to $47.99 billion in 2030 at a compound annual growth rate (CAGR) of 10.8%. The growth in the forecast period can be attributed to increasing adoption of smart and connected packaging, rising focus on eco-friendly packaging solutions, expansion of e-commerce driven packaging demand, growing investments in digital print technologies, increasing regulatory focus on packaging sustainability. Major trends in the forecast period include increasing adoption of short-run digital packaging, rising demand for personalized packaging designs, growing use of variable data printing, expansion of sustainable packaging materials, enhanced focus on brand differentiation.
The growing demand for cosmetics and personal care products is expected to drive the expansion of the digital printing packaging market in the coming years. Cosmetics and personal care products include items used on the human body to cleanse, enhance appearance, or otherwise modify physical presentation. Digital printing enables cosmetics and personal care brands to effectively showcase both their products and brand identity through high-quality, visually appealing packaging designs. It allows manufacturers to implement more creative and targeted designs, reach specific consumer segments, and achieve faster turnaround times compared to traditional printing methods. For example, in December 2023, according to a report published by the National Library of Medicine, a Maryland-based government agency, 51% of female participants became aware of skincare products through social media platforms, and 91.3% stated that their confidence in cosmetic and skincare information was influenced by visual presentation. Therefore, rising demand for cosmetics and personal care products is fueling growth in the digital printing packaging market.
Companies operating in the digital printing packaging market are increasingly focusing on innovations in customization and variable data printing to strengthen their competitive position. This includes the development of high-speed digital printing machines for corrugated and folding carton packaging that offer flexibility, high-quality output, and cost-effective short production runs. High-speed digital printing machines are advanced systems capable of producing large volumes of prints quickly using digital technology instead of traditional printing plates, making them well suited for on-demand production and customized packaging. For instance, in November 2024, THIMM Group GmbH + Co. KG., a Germany-based packaging solutions provider, introduced a new high-speed digital printing machine. The system supports high-resolution printing on corrugated and folding cartons, enables variable data printing for personalized packaging campaigns, and incorporates automated quality control and inline finishing. Key features include rapid job changeovers, precise color management, and compatibility with eco-friendly inks, with applications across retail packaging, promotional boxes, and limited-edition product runs. These capabilities offer benefits such as reduced lead times, enhanced visual appeal, cost efficiency for short runs, and greater design flexibility.
In May 2024, AstroNova Inc., a US-based printing technology company, acquired MTEX NS S.A. for an undisclosed amount. Through this acquisition, AstroNova aims to strengthen its presence in the color digital packaging printing market by integrating MTEX NS's advanced digital printing technologies and solutions, thereby enhancing its product portfolio and expanding its market reach. MTEX NS S.A. is a US-based company specializing in color digital package printing solutions and related technologies.
Major companies operating in the digital printing packaging market are Canon Inc., Hewlett-Packard Development Company L.P., Fujifilm Holdings Corporation, Amcor Limited, DuPont de Nemours Inc., DS Smith plc., Dover Corporation, Huhtamaki Oyj, CCL Industries Inc., Barry-Wehmiller Companies Inc., Flint Group, Heidelberger Druckmaschinen AG, Mondi plc., Agfa-Gevaert N.V., Constantia Flexibles Group GmbH, Bobst Group SA, Electronics For Imaging Inc., Konica Minolta Inc., Koenig & Bauer AG, Eastman Kodak Company, Coveris Holdings S.A., Komori Corporation, INX International Ink Co., Mimaki Engineering Co. Ltd., Esko-Graphics BVBA, Mutoh Holdings Co. Ltd., Durst Group, Edwards Label, Landa Corporation, EC Labels Ltd
Asia-Pacific was the largest region in the digital printing packaging market in 2025 and is expected to be the fastest-growing region in the forecast period. The regions covered in the digital printing packaging market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the digital printing packaging market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The digital printing packaging market consists of revenues earned by entities by providing services such as optimization of the supply chain, customized packaging, printing flexibility, replacement of labels, small and medium runs, and printing for displays. The market value includes the value of related goods sold by the service provider or included within the service offering. The digital printing packaging market also includes sales of digital printers, ink-jet printers, screen printers, embossing machines, flexographic printing machines, offset printers, laser printers, wireless printers, 3D printers, thermographic printers, electrostatic printing machines, pad printers, and rotogravure printing machines. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Digital Printing Packaging Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses digital printing packaging market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for digital printing packaging ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The digital printing packaging market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
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