PUBLISHER: The Business Research Company | PRODUCT CODE: 1960682
PUBLISHER: The Business Research Company | PRODUCT CODE: 1960682
Point of sale displays refers to a type of printed promotional material strategically placed by retailers at or near the point of sale. Serving as a sales promotion tool, the point of sale (POS) display is positioned next to the merchandise it promotes, offering customers a visual representation of items and aiding in their recognition and appeal.
The main varieties of point-of-sale displays include floor displays, freestanding displays, countertop displays, and other formats. A floor display creates a physical retail space to showcase products for consumer shopping. These displays find applications in mobile and fixed point-of-sale systems used across various industries such as restaurants, retail, healthcare, warehouse, entertainment, and hospitality.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
Tariffs are influencing the point of sale display market by increasing costs of imported plastics, metals, digital screens, and electronic components used in freestanding and digital displays. Retailers and display manufacturers in North America and Europe are most affected due to reliance on imported materials, while Asia-Pacific faces export pricing pressure. These tariffs are increasing production costs and limiting rapid rollout of new displays. However, they are also driving local sourcing, material substitution, and innovation in lightweight and recyclable display solutions.
The point of sale display market research report is one of a series of new reports from The Business Research Company that provides point of sale display market statistics, including point of sale display industry global market size, regional shares, competitors with a point of sale display market share, detailed point of sale display market segments, market trends and opportunities, and any further data you may need to thrive in the point of sale display industry. This point of sale display market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The point of sale display market size has grown strongly in recent years. It will grow from $13.63 billion in 2025 to $14.8 billion in 2026 at a compound annual growth rate (CAGR) of 8.5%. The growth in the historic period can be attributed to expansion of organized retail formats, growth in consumer goods marketing, increasing use of promotional displays, rising in-store competition, availability of low-cost display materials.
The point of sale display market size is expected to see strong growth in the next few years. It will grow to $20.36 billion in 2030 at a compound annual growth rate (CAGR) of 8.3%. The growth in the forecast period can be attributed to growing adoption of digital signage, rising focus on experiential retail marketing, expansion of smart store concepts, increasing demand for sustainable retail fixtures, growth of data-driven merchandising strategies. Major trends in the forecast period include increasing adoption of digital pos displays, rising demand for customizable retail displays, growing use of interactive and smart displays, expansion of sustainable display materials, enhanced focus on in-store brand engagement.
The growth of the e-commerce industry is anticipated to drive the expansion of the point of sale display market in the future. E-commerce refers to the buying and selling of goods and services over the Internet. In the context of point of sale displays, e-commerce enables businesses to manage both their physical and online stores through a unified system, allowing for real-time inventory tracking across online and offline channels and centralizing all customer data in one location. For example, in May 2024, the Census Bureau, a US-based government agency, reported that e-commerce sales rose by 8.5% in the first quarter of 2024 compared to the same period in 2023, accounting for 15.6% of total retail sales, which saw a year-over-year increase of 2.8%. Consequently, the expansion of the e-commerce industry is a key factor driving the growth of the point of sale display market.
Major companies in the point of sale display market are concentrating on the development of marketing displays to enhance product visibility, effectively engage customers, and drive sales by creating visually appealing and interactive experiences that influence consumer purchasing decisions at the point of sale. These marketing displays offer improved image quality, enabling clear visibility of small text and QR codes, which enhances the viewer's ability to interact with the displayed content. For example, in May 2023, Wi-Charge Ltd, an Israel-based company, introduced the Wi-Spot 7' retail marketing display. This display supports cloud-based content management system (CMS) solutions, allowing for easy updates across multiple screens remotely. This flexibility enables retailers to manage their marketing content efficiently. Additionally, built-in sensors collect valuable data on shopper behavior, such as aisle traffic and dwell time, providing retailers with insights to optimize their marketing strategies.
In August 2023, Capital Group LLC, a US-based company, acquired Diebold Nixdorf Inc. for an undisclosed amount. This acquisition enables Capital Group to expand its portfolio by leveraging Diebold Nixdorf's expertise in providing point of sale (POS) displays. Diebold Nixdorf Inc. is also a US-based company specializing in POS display solutions.
Major companies operating in the point of sale display market include WestRock Company, Smurfit Kappa Group plc, DS Smith Plc, Pratt Industries Inc., INDEVCO Group, Menasha Packaging Company LLC, MBC Signs, Great Northern Corporation, The Royal Group, InnoMark Communications, Rapid Displays Inc., Bay Cities Inc., United Displaycraft, Wright Global Graphics, Creative Displays Now, Vanguard Protex Global Ltd., Easternpak Ltd., Interstate Display & Packaging Inc., Retail Resource Group LLC, Southern Imperial, Unipak Inc., Excel Display & Packaging, Stirling Promotions, Clear Packaging Inc., ColorPoint International LLC, Popco Inc., RICH LTD., Product Display Solutions, Northern Products Incorporated, Marvolus Manufacturing
North America was the largest region in the point of sale display market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the point of sale display market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the point of sale display market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The point of sale (POS) display market consists of sales of point of sale (POS) display including dump bins, display cubes, and shelf edging, among others. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Point of Sale Display Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses point of sale display market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for point of sale display ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The point of sale display market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
Added Benefits available all on all list-price licence purchases, to be claimed at time of purchase. Customisations within report scope and limited to 20% of content and consultant support time limited to 8 hours.