PUBLISHER: The Business Research Company | PRODUCT CODE: 1989578
PUBLISHER: The Business Research Company | PRODUCT CODE: 1989578
Artificial Intelligence (AI) in travel involves using AI technologies to improve and personalize the travel experience, covering aspects such as booking, customer service, and itinerary management. AI enhances travel through personalized recommendations, dynamic pricing, predicting travel trends, language translation, facial recognition, and managing travel itineraries.
The primary components in the AI in travel market are software and services. AI software includes specialized programs and algorithms that automate and enhance different facets of the travel industry. These solutions are deployed through both on-premises and cloud-based systems, and serve various applications such as customer service, booking and reservations, travel planning and personalization, marketing and advertising, operations management, and security and fraud detection.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
Tariffs are impacting the artificial intelligence in travel market by increasing costs of imported servers, semiconductors, data storage hardware, and networking equipment required for AI deployment. Travel technology providers in North America and Europe are most affected due to reliance on global electronics supply chains, while Asia-Pacific faces higher cloud infrastructure costs. These tariffs are increasing implementation expenses for travel companies. However, they are also accelerating cloud-based AI adoption, regional data center investments, and software-centric innovation that reduces hardware dependency.
The artificial intelligence (ai) in travel market research report is one of a series of new reports from The Business Research Company that provides artificial intelligence (ai) in travel market statistics, including artificial intelligence (ai) in travel industry global market size, regional shares, competitors with a artificial intelligence (ai) in travel market share, detailed artificial intelligence (ai) in travel market segments, market trends and opportunities, and any further data you may need to thrive in the artificial intelligence (ai) in travel industry. This artificial intelligence (ai) in travel market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The artificial intelligence (ai) in travel market size has grown exponentially in recent years. It will grow from $165.93 billion in 2025 to $222.4 billion in 2026 at a compound annual growth rate (CAGR) of 34.0%. The growth in the historic period can be attributed to expansion of online travel booking platforms, increasing use of digital customer service tools, growth of data-driven marketing in travel, rising cloud adoption, increased availability of travel data.
The artificial intelligence (ai) in travel market size is expected to see exponential growth in the next few years. It will grow to $710.57 billion in 2030 at a compound annual growth rate (CAGR) of 33.7%. The growth in the forecast period can be attributed to increasing investments in end-to-end ai travel platforms, rising demand for hyper-personalized travel experiences, expansion of ai-enabled operational optimization, growing focus on real-time traveler insights, increasing adoption of biometric and facial recognition tools. Major trends in the forecast period include increasing adoption of ai-powered personalization engines, rising use of chatbots and virtual travel assistants, growing deployment of dynamic pricing algorithms, expansion of ai-driven fraud detection systems, enhanced focus on predictive travel analytics.
The rise in global tourism is expected to propel the growth of the artificial intelligence (AI) in travel market going forward. Global tourism involves people traveling internationally for leisure, business, or other reasons, fostering cultural exchange, economic development, and worldwide connections. The surge in global tourism is driven by higher disposable incomes, easier access to international travel, a greater desire to explore different destinations, and advancements in travel technology. AI in travel enhances tourism by providing personalized recommendations, automating bookings, and optimizing customer service, which improves overall traveler experiences and operational efficiency. For instance, in 2024, according to the World Travel and Tourism Council, a UK-based travel company, in 2023, the travel and tourism sector accounted for 9.1% of the global GDP, marking a 23.2% rise compared to 2022. Therefore, the rise in global tourism drives the artificial intelligence (AI) in travel market.
Major companies operating in the artificial intelligence (AI) in travel market are focusing on technological development such as integrating artificial intelligence in personalized travel to enhance customer experiences by delivering tailored recommendations, optimizing travel itineraries, and providing real-time assistance. AI in personalized travel customizes travel experiences by leveraging technology to analyze user data and preferences, providing tailored suggestions for destinations, accommodations, and activities based on individual needs and past behaviors. For instance, in May 2024, Expedia Group Inc., a US-based travel technology company, launched an AI-powered assistant called Romie. Romie is an AI travel assistant who is a personal travel agent, aiding in planning, booking, and handling last-minute travel changes. It learns the user's preferences over time to offer personalized recommendations and features for group chat planning, smart search, and itinerary building.
In May 2024, Headout, a US-based tours and activities platform, acquired Dabble for an undisclosed amount. The acquisition aims to enhance Headout's mission of providing top-tier real-life experiences through advanced AI technology. Dabble is a Canada-based startup that helps companies use artificial intelligence (AI) more effectively to boost travel experiences search.
Major companies operating in the artificial intelligence (ai) in travel market are International Business Machines Corporation, Expedia Group Inc., Priceline.com, Booking.com B.V., Airbnb Inc., Sabre Corporation, TripAdvisor Inc., Agoda Company Pte. Ltd., SAP Concur, Travelport Worldwide Ltd., Hotelbeds Group, Skyscanner Ltd., Trivago N.V., MakeMyTrip Limited, Fareportal, Kayak Software Corporation, Despegar.com Inc., Cendyn Group LLC, Hopper, Cleartrip Private Limited, Sojern Inc., OTA Insight Ltd., Adara Inc., Viator Inc., Duetto
North America was the largest region in the artificial intelligence (AI) in travel market in 2025. The regions covered in the artificial intelligence (ai) in travel market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
The countries covered in the artificial intelligence (ai) in travel market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The artificial intelligence (AI) in travel market includes revenues earned by entities by providing services such as personalized recommendations, virtual assistants and chatbots, dynamic pricing, and predictive analytics for travel demand. The market value includes the value of related goods sold by the service provider or included within the service offering. The artificial intelligence (AI) in travel market also includes sales of kiosks and self-service terminals and robotic assistants. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Artificial Intelligence (AI) In Travel Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses artificial intelligence (ai) in travel market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for artificial intelligence (ai) in travel ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The artificial intelligence (ai) in travel market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
Added Benefits available all on all list-price licence purchases, to be claimed at time of purchase. Customisations within report scope and limited to 20% of content and consultant support time limited to 8 hours.