Berry Global Market Report 2026

A berry is a type of fleshy fruit that forms from a single ovary and contains seeds within its pulp. Unlike other types of fruit, the entire pericarp (outer layer) of a berry is typically soft and edible. Berries come in a wide range of colors, shapes, and sizes and are packed with vitamins, antioxidants, and fiber, making them a healthy addition to many diets.

The most common types of berries include strawberries, blueberries, cranberries, raspberries, and more. Strawberries, for instance, are sweet, red, and heart-shaped, with a juicy texture and unique aroma, often used in desserts and drinks. Berries can be categorized as either organic or conventional and are available in various packaging formats, such as pouches, glass jars, tins, bulk, and more. They are distributed through both direct and indirect channels, serving uses in food and beverages, personal care and cosmetics, pharmaceuticals, dietary supplements, and other industries.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

Tariffs are influencing the berry market by increasing costs of imported fresh and processed berries, packaging materials, and cold storage equipment. Food and beverage manufacturers and distributors in North America and Europe are most affected due to reliance on imported berries, while Asia-Pacific faces export pricing pressures. These tariffs are raising retail prices and impacting seasonal supply availability. At the same time, they are encouraging local berry cultivation, regional sourcing strategies, and investments in domestic cold chain infrastructure.

The berry market research report is one of a series of new reports from The Business Research Company that provides berry market statistics, including berry industry global market size, regional shares, competitors with a berry market share, detailed berry market segments, market trends and opportunities, and any further data you may need to thrive in the berry industry. This berry market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The berry market size has grown strongly in recent years. It will grow from $26.97 billion in 2025 to $28.42 billion in 2026 at a compound annual growth rate (CAGR) of 5.4%. The growth in the historic period can be attributed to expansion of berry cultivation acreage, rising consumer preference for healthy fruits, growth in processed berry products, increased international berry trade, improvements in post-harvest handling techniques.

The berry market size is expected to see strong growth in the next few years. It will grow to $34.67 billion in 2030 at a compound annual growth rate (CAGR) of 5.1%. The growth in the forecast period can be attributed to increasing demand for antioxidant-rich diets, rising investments in greenhouse berry farming, expansion of functional food applications, growing adoption of sustainable packaging, increasing focus on premium berry varieties. Major trends in the forecast period include increasing demand for organic and clean-label berries, rising adoption of controlled environment berry farming, growing use of advanced cold chain solutions, expansion of berry-based functional ingredients, enhanced focus on traceability and quality assurance.

The expansion of the food and beverage industry is expected to drive the growth of the berry market in the coming years. The food and beverage industry encompasses the processing, packaging, and distribution of food and drink products for consumption. This industry is expanding due to factors such as rising global populations, increasing urbanization, evolving dietary preferences, and growing demand for convenience foods. In addition, health-conscious consumer trends and continuous product innovation are further supporting industry growth. Berries are widely used in food and beverage products because of their natural sweetness, vibrant colors, and high nutritional value, enhancing the flavor, visual appeal, and health profile of smoothies, juices, snacks, and desserts. For example, in March 2025, according to the Australian Bureau of Statistics, an Australia-based national statistical agency, approximately 15.3 million tonnes of food and non-alcoholic beverages were sold through supermarkets, grocery stores, convenience stores, and specialty food outlets in Australia during 2023-24, representing a 3.5% increase, or 510,500 tonnes, compared with 2022-23. Therefore, the expansion of the food and beverage industry is contributing to the growth of the berry market.

Companies in the berry market are increasingly focusing on developing innovative products, such as convenient snack offerings, to address rising consumer demand for healthy, nutritious, and on-the-go food options that incorporate the benefits of berries. Snack lines consist of ready-to-eat products designed for quick consumption, often combining various flavors and ingredients, including berries, to deliver both convenience and nutritional value. For instance, in August 2024, Naturipe Farms, a US-based berry producer, introduced Berry Buddies, a value-added snack range that pairs fresh berries with complementary items such as mini pancakes, cookies, and cheese. These products are packaged in portable containers with separate compartments, offer a shelf life of up to 17 days, and contain fewer than 160 calories per serving. Designed to meet growing demand for fresh, healthy snacks, particularly among children, the product features attractive and playful packaging and aims to encourage greater consumption of fresh berries while redefining healthy snacking options.

In September 2024, Agroberries, a Chile-based berry company, acquired BerryWorld Group for an undisclosed amount. This acquisition reflects Agroberries' strategy to expand its global footprint within the berry industry by leveraging BerryWorld's proprietary breeding programs and extensive grower network. The transaction is intended to support year-round availability of premium-quality berries and strengthen market reach across key regions. BerryWorld Group is a UK-based berry producer and distributor recognized for its blueberries, strawberries, raspberries, and blackberries.

Major companies operating in the berry market are Dole Food Company Inc., Fresh Del Monte Produce Inc., Grimmway Farms LLC, Ocean Spray Cranberries Inc., Driscoll's Inc., Sunkist Growers Inc., Wyman's of Maine Inc., Wish Farms Inc., California Giant Berry Farms Inc., Naturipe Farms LLC, Sun Belle Inc., North Bay Produce Inc., Red Jacket Orchards LLC, Oregon Berry Packing Inc., Berry Patch Farms LLC, The Berry Company LLC, Blueberry Hill Farm LLC, Sweet Valley Farms LLC, Green Valley Farms Inc., Spring Hill Farm Inc.

North America was the largest region in the berry market in 2025. The regions covered in the berry market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the berry market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada

The berry market consists of sales of dried berries, berry juices and concentrates, and berry-based supplements. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Berry Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses berry market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for berry ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The berry market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
• The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
• The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
• The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
• The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
• The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
• Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.

Scope

• Markets Covered:1) By Type: Strawberry; Blueberry; Cranberry; Raspberry; Other Types
• 2) By Nature: Organic; Conventional
• 3) By Packaging Type: Pouches; Glass Jar; Tin; Bulk; Other Packaging Types
• 4) By Distribution Channel: Direct; Indirect
• 5) By Application: Food And Beverages; Personal Care And Cosmetics; Pharmaceuticals And Dietary Supplements; Other Applications
• Subsegments:
• 1) By Strawberry: Fresh Strawberries; Frozen Strawberries; Dried Strawberries
• 2) By Blueberry: Fresh Blueberries; Frozen Blueberries; Dried Blueberries
• 3) By Cranberry: Fresh Cranberries; Dried Cranberries; Cranberry Juice
• 4) By Raspberry: Fresh Raspberries; Frozen Raspberries; Dried Raspberries
• 5) By Other Types: Blackberry; Goji Berry; Acai Berry; Elderberry
• Companies Mentioned: Dole Food Company Inc.; Fresh Del Monte Produce Inc.; Grimmway Farms LLC; Ocean Spray Cranberries Inc.; Driscoll's Inc.; Sunkist Growers Inc.; Wyman's of Maine Inc.; Wish Farms Inc.; California Giant Berry Farms Inc.; Naturipe Farms LLC; Sun Belle Inc.; North Bay Produce Inc.; Red Jacket Orchards LLC; Oregon Berry Packing Inc.; Berry Patch Farms LLC; The Berry Company LLC; Blueberry Hill Farm LLC; Sweet Valley Farms LLC; Green Valley Farms Inc.; Spring Hill Farm Inc.
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Italy; Spain; Canada
• Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time Series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
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