PUBLISHER: The Business Research Company | PRODUCT CODE: 2149456
PUBLISHER: The Business Research Company | PRODUCT CODE: 2149456
Business-to-business (B2B) laptop and personal computer (PC) refers to laptops and desktop computers specifically designed, configured, and sold to organizations, enterprises, government agencies, and educational institutions for professional and operational purposes rather than individual consumer use. These devices generally provide enterprise-grade security, centralized IT management, enhanced durability, extended warranty and support services, and customization options to address the performance, productivity, and compliance needs of businesses.
The primary products of business-to-business (B2B) laptops and personal computers (PC) include laptops, desktop personal computers, workstations, netbooks, tablet personal computers, and handheld computers. Laptops refer to portable personal computers designed for business users to perform computing, communication, productivity, and other professional tasks. These products are used by large enterprises and small and medium-sized businesses and are deployed through on-premises and cloud-managed environments. They are distributed through direct sales, value-added resellers, system integrators, online channels, and information technology distributors and are used across verticals including information technology and telecommunications, financial services, healthcare, education, manufacturing, retail, media and entertainment, and others.
Tariffs are influencing the business-to-business (B2B) laptop and personal computer (PC) market by increasing the cost of imported laptops, desktops, processors, memory components, displays, and other computer hardware used for enterprise deployments. The impact is particularly significant for hardware-intensive segments such as laptops, desktops, workstations, and tablet PCs, with regions dependent on electronics manufacturing and imports such as Asia-Pacific, North America, and Europe facing greater exposure. Higher procurement costs may delay enterprise device refresh cycles and increase IT budgets, particularly among large enterprises and organizations with large-scale deployments. However, tariffs are also encouraging manufacturers to diversify supply chains, expand regional production, strengthen local sourcing, and develop more cost-efficient business computing products.
The business-to-business (B2B) laptop and personal computer (PC) market research report is one of a series of new reports from The Business Research Company that provides business-to-business (B2B) laptop and personal computer (PC) market statistics, including business-to-business (B2B) laptop and personal computer (PC) industry global market size, regional shares, competitors with a business-to-business (B2B) laptop and personal computer (PC) market share, detailed business-to-business (B2B) laptop and personal computer (PC) market segments, market trends and opportunities, and any further data you may need to thrive in the business-to-business (B2B) laptop and personal computer (PC) industry. This business-to-business (B2B) laptop and personal computer (PC) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The business-to-business (B2B) laptop and personal computer (PC) market size has grown rapidly in recent years. It will grow from $239.34 billion in 2025 to $263.5 billion in 2026 at a compound annual growth rate (CAGR) of 10.1%. The growth in the historic period can be attributed to increasing enterprise workforce computerization, rising demand for business productivity devices, growing adoption of remote and hybrid work practices, increasing organizational IT infrastructure spending, and rising need for secure business computing devices.
The business-to-business (B2B) laptop and personal computer (PC) market size is expected to see strong growth in the next few years. It will grow to $381.19 billion in 2030 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to increasing demand for AI-capable business PCs, rising enterprise device refresh requirements, growing need for energy-efficient computing devices, increasing demand for advanced enterprise security features, and rising adoption of customized computing solutions for organizational workloads. Major trends in the forecast period include increasing adoption of enterprise-grade laptops and PCs, rising demand for durable business computing devices, growing preference for centralized device management, increasing demand for customized enterprise computing configurations, and rising adoption of extended warranty and support services.
The increasing enterprise digital transformation is expected to drive the growth of the business-to-business (B2B) laptop and personal computer (PC) market in the coming years. Enterprise digital transformation refers to the strategic adoption and integration of digital technologies across an organization's operations, processes, products, and business models to improve efficiency, enhance customer experiences, and promote innovation and long-term business growth. The increase in enterprise digital transformation is driven by the growing adoption of cloud computing and Software-as-a-Service (SaaS) solutions, which enable organizations to improve operational efficiency, scalability, collaboration, and cost-effectiveness while accelerating digital innovation. Enterprise digital transformation supports the B2B laptop and personal computer (PC) market by increasing demand for high-performance computing devices, as organizations adopt cloud applications, AI-powered business tools, and digital workflows that require reliable, secure, and efficient computing systems to support business operations and employee productivity. For instance, in August 2024, according to Eurostat, a Luxembourg-based statistical office of the European Union, in 2023, 59% of EU enterprises achieved at least a basic level of digital intensity, including 58% of SMEs and 91% of large enterprises, with the EU targeting more than 90% of SMEs to reach this level by 2030. Therefore, the increasing enterprise digital transformation is driving the growth of the business-to-business (B2B) laptop and personal computer (PC) market.
Major companies operating in the business-to-business (B2B) laptop and personal computer (PC) market are focusing on developing innovative solutions, such as enterprise computing ecosystems, to enhance workplace productivity, simplify device management, and improve collaboration across organizations. Enterprise computing ecosystems are integrated portfolios of business laptops, desktops, accessories, software, and support services designed to deliver seamless connectivity, centralized management, and optimized performance for enterprise users. For instance, in January 2026, Lenovo Group Limited, a China-based technology company, launched the ThinkPad X1 Aura Edition series, ThinkPad X9 15p Aura Edition, ThinkBook Plus Gen 7 Auto Twist, and ThinkCentre X Series desktops at CES 2026 as part of its latest commercial AI PC portfolio. The new devices feature Intel Core Ultra Series 3 processors with dedicated NPUs for accelerated on-device AI computing, updated Lenovo Aura Edition experiences such as Smart Modes, Smart Share, and Smart Care, and enterprise-grade security and manageability features. The ThinkPad X1 models introduce the new Space Frame design to improve cooling, increase sustained performance, simplify repairs, and enhance serviceability, while the expanded ecosystem includes productivity accessories and refreshed Lenovo Premier Support services to improve fleet management and business continuity. These innovations enable organizations to deploy secure, AI-enabled business devices that enhance employee productivity, collaboration, and lifecycle management across modern enterprise environments.
In January 2025, Nojima Co. Ltd., a Japan-based consumer electronics company, acquired a 93% stake in VAIO Corporation for ¥11.2 billion ($73 million). Through this acquisition, Nojima aims to strengthen its position in the premium personal computer market by expanding its global PC business, leveraging VAIO's established brand, and enhancing its product portfolio and international customer reach. VAIO Corporation is a Japan-based company that provides business-to-business (B2B) laptops and personal computers (PCs) designed for enterprise, government, education, and professional users.
Major companies operating in the business-to-business (B2B) laptop and personal computer (PC) market are Apple Inc., Microsoft Corporation, Samsung Electronics Co Ltd, Dell Technologies Inc., Lenovo Group Limited, LG Electronics Inc., Panasonic Holdings Corporation, HP Inc., Fujitsu Limited, ASUSTeK Computer Inc., Acer Incorporated, Micro-Star International Co Ltd, Gigabyte Technology Co Ltd, MiTAC Holdings Corporation, Getac Technology Corporation, Clevo Co., Elitegroup Computer Systems Co Ltd, MilDef Group AB, DT Research Inc., Shuttle Inc., Eurocom Corporation, Winmate Inc., RuggON Corporation, Durabook Americas Inc., System76 Inc.
North America was the dominant region in the business-to-business (B2B) laptop and personal computer (PC) market in 2025. Asia-Pacific is expected to be the rapidly growing region in the forecast period. The regions covered in the business-to-business (B2B) laptop and personal computer (PC) market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the business-to-business (B2B) laptop and personal computer (PC) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The business-to-business (B2B) laptop and personal computer (PC) market consists of sales of thin client computers, enterprise chromebooks, all-in-one business systems, and rugged business computers. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Business-to-Business (B2B) Laptop And Personal Computer (PC) Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses business-to-business (b2b) laptop and personal computer (pc) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for business-to-business (b2b) laptop and personal computer (pc) ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The business-to-business (b2b) laptop and personal computer (pc) market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
Added Benefits available all on all list-price licence purchases, to be claimed at time of purchase. Customisations within report scope and limited to 20% of content and consultant support time limited to 8 hours.