Middle East & Africa B2B Food Marketplace Platform Market Forecast to 2028 - Regional Analysis - by Food Category (Chilled and Dairy, Grocery, Beverages, and Others) and Enterprise Size (SMEs and Large Enterprises)

PUBLISHED: December 15, 2023

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The Middle East & Africa B2B food marketplace platform market is expected to grow from US$ 1,568.98 million in 2022 to US$ 3,436.00 million by 2028. It is estimated to grow at a CAGR of 14.0% from 2022 to 2028.

Increasing Adoption of E-Commerce Platforms Fuels Middle East & Africa B2B Food Marketplace Platform Market

An increase in online purchasing is attributed to the growing number of online retailers and virtual marketplaces across the world. Small enterprises, c-stores, and e-commerce corporations are increasingly focusing on sophisticated solutions such as marketplace platforms. These platforms assist in efficient and effective management and control of their operations and processes. Lowering cross-border trade barriers throughout the world creates significant opportunities for sellers and enterprises to extend their product reach internationally. E-commerce companies, shopping malls, and other businesses, such as small stores and shops, are turning to online marketplaces to sell their products, which is boosting the B2B food marketplace platform industry.

Middle East & Africa B2B Food Marketplace Platform Market Overview

The Middle East & Africa (MEA) market is segmented into South Africa, the UAE, Turkey, Nigeria, Morocco, and the Rest of MEA. At present, the Gulf countries are steadily inclining toward the adoption of transformative digital technologies in various industry verticals with an objective to develop and enhance the overall socio-economic conditions of the countries. The changing consumer preference is another factor supporting the rise in the use of digital technologies. Thus, the Middle East & Africa B2B food marketplace platforms market across the region is positively influenced by several factors such as a surge in demand for advanced digital technology and optimization of business operations in the food & beverages and food service industries.

The MEA has observed a rapid rise in food production and consumption. The food service industry's growth has led to the increased import of various food items such as vegetables, sugar, fat, meat, wheat, and rice. Thus, due to the increasing demand for convenience and ready-to-cook food products, the need for B2B food marketplace platforms is also growing across the region. Further, owing to the strong cultural influence in the region, the practice of dining out by the local masses is significantly lower compared to other regions. Thus, all these factors are contributing to the growth of the food service industry, which is subsequently propelling the adoption of B2B food marketplace platforms in the region.

Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)

Middle East & Africa B2B Food Marketplace Platform Market Segmentation

The Middle East & Africa B2B food marketplace platform market is segmented into food category, enterprise size, and country.

Based on food category, the Middle East & Africa B2B food marketplace platform market is segmented into chilled and dairy, grocery, beverages, and others. The grocery segment held the largest share of the Middle East & Africa B2B food marketplace platform market in 2022.

Based on enterprise size, the Middle East & Africa B2B food marketplace platform market is segmented into SMEs and large enterprises. The large enterprises segment held a larger share of the Middle East & Africa B2B food marketplace platform market in 2022.

Based on country, the Middle East & Africa B2B food marketplace platform market is segmented int o South Africa, the UAE, Turkey, Nigeria, Morocco, and the Rest of Middle East & Africa. The UAE dominated the Middle East & Africa B2B food marketplace platform market in 2022.

Agorara (OKNetTV Pty Ltd), Amazon.com Inc, eFoodChoice.com (3 Seasons Technology Co Ltd), and Global Trade Plaza (Webixy Technologies Pvt. Ltd) are some of the leading companies operating in the Middle East & Africa B2B food marketplace platform market.

Reasons to Buy:

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa B2B Food Marketplace Platform Market.
Highlights key business priorities in order to assist companies to realign their business strategies.
The key findings and recommendations highlight crucial progressive industry trends in the Middle East & Africa B2B Food Marketplace Platform Market, thereby allowing players across the value chain to develop effective long-term strategies.
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the market, as well as those hindering it.
Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.

Product Code: BMIRE00029178

1. Introduction

1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
- 1.3.1 Middle East & Africa B2B Food Marketplace Platform Market - by Food category
- 1.3.2 Middle East & Africa B2B Food Marketplace Platform Market - by Enterprise Size
- 1.3.3 Middle East & Africa B2B Food Marketplace Platform Market - by Country

2. Key Takeaways

3. Research Methodology

3.1 Coverage
3.2 Secondary Research
3.3 Primary Research

4. Middle East & Africa B2B Food Marketplace Platform Market Landscape

4.1 Market Overview
4.2 PEST Analysis
- 4.2.1 Middle East & Africa
4.3 Ecosystem Analysis
4.4 Expert Opinion

5. Middle East & Africa B2B Food Marketplace Platform Market - Key Market Dynamics

5.1 MARKET DRIVERS
- 5.1.1 Better Communications Between SMEs and Buyers Due to Smartphones and Tablets
- 5.1.2 Contract-Based Pricing of Products
5.2 MARKET RESTRAINTS
- 5.2.1 Reluctance Among Consumers to Shift to Online Buying Platforms
5.3 MARKET OPPORTUNITIES
- 5.3.1 Innovations in Product Selling Models
5.4 FUTURE TRENDS
- 5.4.1 Increasing Adoption of E-Commerce Platforms
5.5 Impact Analysis of Drivers and Restraints

6. B2B Food Marketplace Platform Market - Middle East & Africa Market Analysis

6.1 Middle East & Africa B2B Food Marketplace Platform Market Overview
6.2 Middle East & Africa B2B Food Marketplace Platform Market Forecast and Analysis

7. Middle East & Africa B2B Food Marketplace Platform Market - by Food Category

7.1 Overview
7.2 Middle East & Africa B2B Food Marketplace Platform Market, By Food Category (2021 and 2028)
7.3 Chilled and Dairy
- 7.3.1 Overview
- 7.3.2 Chilled and Dairy: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
7.4 Grocery
- 7.4.1 Overview
- 7.4.2 Grocery: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
7.5 Beverages
- 7.5.1 Overview
- 7.5.2 Beverages: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
7.6 Others
- 7.6.1 Overview
- 7.6.2 Others: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)

8. Middle East & Africa B2B Food Marketplace Platform Market - by Enterprise Size

8.1 Overview
8.2 Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise size (2021 and 2028)
8.3 SMEs
- 8.3.1 Overview
- 8.3.2 SMEs: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
8.4 Large Enterprises
- 8.4.1 Overview
- 8.4.2 Large Enterprises: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)

9. Middle East & Africa B2B Food Marketplace Platform Market - Country Analysis

9.1 Overview
- 9.1.1 Middle East & Africa B2B Food Marketplace Platform Market, by Key Country
  - 9.1.1.1 UAE: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
    - 9.1.1.1.1 UAE: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category
    - 9.1.1.1.2 UAE: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size
  - 9.1.1.2 Morocco: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
    - 9.1.1.2.1 Morocco: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category
    - 9.1.1.2.2 Morocco: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size
  - 9.1.1.3 South Africa: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
    - 9.1.1.3.1 South Africa: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category
    - 9.1.1.3.2 South Africa: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size
  - 9.1.1.4 Turkey: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
    - 9.1.1.4.1 Turkey: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category
    - 9.1.1.4.2 Turkey: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size
  - 9.1.1.5 Nigeria: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
    - 9.1.1.5.1 Nigeria: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category
    - 9.1.1.5.2 Nigeria: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size
  - 9.1.1.6 Rest of MEA: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
    - 9.1.1.6.1 Rest of MEA: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category
    - 9.1.1.6.2 Rest of MEA: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size

10. Industry Landscape

10.1 Overview
10.2 Market Initiative

11. Company Profiles

11.1 Amazon.com Inc
- 11.1.1 Key Facts
- 11.1.2 Business Description
- 11.1.3 Products and Services
- 11.1.4 Financial Overview
- 11.1.5 SWOT Analysis
- 11.1.6 Key Developments
11.2 3 Seasons Technology Co Ltd (efoodchoice.com)
- 11.2.1 Key Facts
- 11.2.2 Business Description
- 11.2.3 Products and Services
- 11.2.4 Financial Overview
- 11.2.5 SWOT Analysis
- 11.2.6 Key Developments
11.3 Oknettv Pty Ltd (Agorara)
- 11.3.1 Business Description
- 11.3.2 Products and Services
- 11.3.3 Financial Overview
- 11.3.4 SWOT Analysis
- 11.3.5 Key Developments
11.4 Webixy Technologies Pvt Ltd (Global Trade Plaza)
- 11.4.1 Key Facts
- 11.4.2 Business Description
- 11.4.3 Products and Services
- 11.4.4 Financial Overview
- 11.4.5 SWOT Analysis
- 11.4.6 Key Developments

12. Appendix

12.1 About The Insight Partners
12.2 Glossary

Product Code: BMIRE00029178

List Of Tables

Table 1. Middle East & Africa B2B Food Marketplace Platform Market, Revenue and Forecast, 2019-2028 (US$ Mn)
Table 2. Middle East & Africa B2B Food Marketplace Platform Market, by Country - Revenue and Forecast to 2028 (US$ Million)
Table 3. UAE: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category - Revenue and Forecast to 2028 (US$ Million)
Table 4. UAE: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size - Revenue and Forecast to 2028 (US$ Million)
Table 5. Morocco: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category - Revenue and Forecast to 2028 (US$ Million)
Table 6. Morocco: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size - Revenue and Forecast to 2028 (US$ Million)
Table 7. South Africa: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category - Revenue and Forecast to 2028 (US$ Million)
Table 8. South Africa: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size - Revenue and Forecast to 2028 (US$ Million)
Table 9. Turkey: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category - Revenue and Forecast to 2028 (US$ Million)
Table 10. Turkey: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size - Revenue and Forecast to 2028 (US$ Million)
Table 11. Nigeria: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category - Revenue and Forecast to 2028 (US$ Million)
Table 12. Nigeria: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size - Revenue and Forecast to 2028 (US$ Million)
Table 13. Rest of MEA: Middle East & Africa B2B Food Marketplace Platform Market, By Food Category - Revenue and Forecast to 2028 (US$ Million)
Table 14. Rest of MEA: Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size - Revenue and Forecast to 2028 (US$ Million)
Table 15. Glossary of Terms, Middle East & Africa B2B Food Marketplace Platform Market

List Of Figures

Figure 1. Middle East & Africa B2B Food Marketplace Platform Market Segmentation
Figure 2. Middle East & Africa B2B Food Marketplace Platform Market Segmentation - Country
Figure 3. Middle East & Africa B2B Food Marketplace Platform Market Overview
Figure 4. Middle East & Africa B2B Food Marketplace Platform Market, by Food Category
Figure 5. Middle East & Africa B2B Food Marketplace Platform Market, by Enterprise Size
Figure 6. Middle East & Africa B2B Food Marketplace Platform Market, by Country
Figure 7. Middle East & Africa: PEST Analysis
Figure 8. Middle East & Africa B2B Food Marketplace Platform Market Ecosystem Analysis
Figure 9. Expert Opinion
Figure 10. Middle East & Africa B2B Food Marketplace Platform Market: Impact Analysis of Drivers and Restraints
Figure 11. Middle East & Africa B2B Food Marketplace Platform Market, Forecast and Analysis (US$ Mn)
Figure 12. Middle East & Africa B2B Food Marketplace Platform Market, By Food Category (2021 and 2028)
Figure 13. Chilled and Dairy: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
Figure 14. Grocery: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
Figure 15. Beverages: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
Figure 16. Others: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
Figure 17. Middle East & Africa B2B Food Marketplace Platform Market, By Enterprise Size (2021 and 2028)
Figure 18. SMEs: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
Figure 19. Large Enterprises: Middle East & Africa B2B Food Marketplace Platform Market Revenue and Forecast to 2028 (US$ Million)
Figure 20. Middle East & Africa B2B Food Marketplace Platform Market, by Key Country- Revenue (2021) (US$ Mn)
Figure 21. Middle East & Africa B2B Food Marketplace Platform Market Revenue Share, by Key Country (2021 & 2028)
Figure 22. UAE: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
Figure 23. Morocco: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
Figure 24. South Africa: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
Figure 25. Turkey: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
Figure 26. Nigeria: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)
Figure 27. Rest of MEA: Middle East & Africa B2B Food Marketplace Platform Market - Revenue and Forecast to 2028 (US$ Million)