Middle East & Africa Wallpaper Market Report 2021-2031 by Scope, Segmentation, Dynamics, and Competitive Analysis

Description

List of Tables

The Middle East & Africa wallpaper market is projected to grow significantly, reaching approximately US$ 3,422.37 million by 2031, up from US$ 2,672.83 million in 2023, with a compound annual growth rate (CAGR) of 3.1% during this period.

Executive Summary and Market Analysis

The wallpaper market in the Middle East & Africa is primarily segmented into three regions: South Africa, Saudi Arabia, and the UAE. The growth of this market is largely driven by increasing demand from real estate developers and a rise in infrastructural projects. The urban population's growth is a key factor contributing to the construction of private residential buildings in urban and semi-urban areas. Governments across the region are heavily investing in large-scale construction initiatives, which include iconic skyscrapers, modern transportation systems, and extensive residential and commercial complexes.

According to the United Nations Development Programme, the urban population in the UAE was 55.8% in 2015 and is expected to reach 58% by 2030. This rapid urbanization, coupled with increased government spending on infrastructure development through initiatives like Saudi Vision 2030 and Abu Dhabi Economic Vision 2030, is propelling construction activities. Additionally, investments in various sectors such as offices, shopping malls, educational institutions, and healthcare facilities, along with the global expansion of the hotel industry, are further supporting revenue growth in the region. This focus on infrastructure development is creating a demand for wallpaper in both residential and commercial buildings, presenting growth opportunities for market players.

Market Segmentation Analysis

The Middle East & Africa wallpaper market can be analyzed based on type and end-use.

Type: The market is divided into paper-based, vinyl-based, fabric-based, and other types. In 2023, vinyl-based wallpapers held the largest market share.
End-Use: The market is categorized into residential and non-residential segments, with non-residential applications dominating the market in 2023.

Market Outlook

The non-residential construction sector is experiencing a consistent demand for development. For example, the UAE government is focused on enhancing public infrastructure. The UAE Vision 2021 outlines strategic goals across various sectors, including infrastructure, aimed at diversifying the economy. Significant investments are being made in renewable energy projects and initiatives under the Dubai 2030 Urban Master Plan. In 2023, the UAE construction market was valued at US$ 94 billion, with an anticipated growth rate of 3% over the next few years. Notable infrastructure projects completed in the UAE include Dubai Expo 2020, Abu Dhabi's Sustainable City, the Jebel Ali Port Expansion, and the Etihad Rail Project.

The post-COVID real estate market in the UAE has seen a notable increase in property prices, driven by tourism and economic activities. The construction of hotels, resorts, shopping centers, office buildings, and entertainment complexes to accommodate the growing population and business influx has boosted wallpaper demand. Furthermore, the rising need for non-residential and institutional spaces, such as offices, retail outlets, hospitals, and educational facilities, has led to an increased demand for high-quality and aesthetically pleasing wall coverings to enhance interior design. Manufacturers are responding to this demand by introducing innovative wallpaper designs, textures, and materials tailored to the preferences and functional needs of the non-residential construction sector.

Country Insights

The wallpaper market in the Middle East & Africa includes South Africa, Saudi Arabia, the UAE, and the Rest of the Middle East & Africa. In 2023, the Rest of the Middle East & Africa accounted for the largest market share. Key economies in this region include Egypt, Nigeria, Oman, Qatar, Kuwait, Iran, Turkey, and Kenya. The growth rate of the wallpaper market in this area is moderate, with many national and international manufacturers seeking to penetrate these emerging markets. Increasing awareness of the benefits of wallpaper and a rise in construction activities are expected to drive market growth in the Rest of the Middle East & Africa during the forecast period.

Company Profiles

Key players in the Middle East & Africa wallpaper market include Milton & King Pty Ltd., Walls Republic US, A-Street Prints, Abigail Edwards, Glamora Srl, Coordonne, Borastapeter AB, Sanderson Design Group, Asian Paints Ltd, Wall&deco S.r.l., Galerie Limited, Farrow & Ball Ltd, Osborne & Little, Cole & Son (Wallpapers) Ltd, and Holden Decor. These companies are employing various strategies such as expansion, product innovation, and mergers and acquisitions to enhance their product offerings and increase market share.

Product Code: BMIRE00032134

1. Introduction

1.1 Report Guidance
1.2 Market Segmentation

2. Executive Summary

2.1 Key Insights
2.2 Market Attractiveness

3. Research Methodology

3.1 Secondary Research
3.2 Primary Research
- 3.2.1 Hypothesis formulation:
- 3.2.2 Macroeconomic factor analysis:
- 3.2.3 Developing base number:
- 3.2.4 Data Triangulation:
- 3.2.5 Country-level data:

4. Middle East & Africa Wallpaper Market Landscape

4.1 Overview
4.2 Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Buyers
- 4.2.3 Competitive Rivalry
- 4.2.4 Threat of Substitutes
- 4.2.5 Threat of New Entrants
4.3 Ecosystem Analysis
- 4.3.1 Raw Materials:
- 4.3.2 Manufacturers:
- 4.3.3 End Use

5. Middle East & Africa Wallpaper Market - Key Market Dynamics

5.1 Market Drivers
- 5.1.1 Proliferating Non-Residential Construction sector
- 5.1.2 Advantages of Vinyl Based Wallpaper
5.2 Market Restraints
- 5.2.1 Availability of Alternative
5.3 Market Opportunities
- 5.3.1 Increasing Home Decor and Interior Design Activities
5.4 Future Trends
- 5.4.1 Increasing Demand for Sustainable and Eco-Friendly Products
5.5 Impact of Drivers and Restraints:

6. Wallpaper Market - Middle East & Africa Analysis

6.1 Middle East & Africa Wallpaper Market Revenue (US$ Million), 2021-2031
6.2 Middle East & Africa Wallpaper Market Forecast Analysis

7. Middle East & Africa Wallpaper Market Analysis - by Type

7.1 Paper Based
- 7.1.1 Overview
- 7.1.2 Paper Based: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.2 Vinyl Based
- 7.2.1 Overview
- 7.2.2 Vinyl Based: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.3 Fabric Based
- 7.3.1 Overview
- 7.3.2 Fabric Based: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.4 Others
- 7.4.1 Overview
- 7.4.2 Others: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)

8. Middle East & Africa Wallpaper Market Analysis - by End-use

8.1 Residential
- 8.1.1 Overview
- 8.1.2 Residential: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.2 Non-residential
- 8.2.1 Overview
- 8.2.2 Non-residential: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)

9. Middle East & Africa Wallpaper Market - Country Analysis

9.1 Middle East & Africa
- 9.1.1 Middle East & Africa Wallpaper Market - Revenue and Forecast Analysis - by Country
  - 9.1.1.1 Middle East & Africa Wallpaper Market - Revenue and Forecast Analysis - by Country
  - 9.1.1.2 South Africa: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
    - 9.1.1.2.1 South Africa: Middle East & Africa Wallpaper Market Share - by Type
    - 9.1.1.2.2 South Africa: Middle East & Africa Wallpaper Market Share - by End-use
  - 9.1.1.3 Saudi Arabia: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
    - 9.1.1.3.1 Saudi Arabia: Middle East & Africa Wallpaper Market Share - by Type
    - 9.1.1.3.2 Saudi Arabia: Middle East & Africa Wallpaper Market Share - by End-use
  - 9.1.1.4 United Arab Emirates: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
    - 9.1.1.4.1 United Arab Emirates: Middle East & Africa Wallpaper Market Share - by Type
    - 9.1.1.4.2 United Arab Emirates: Middle East & Africa Wallpaper Market Share - by End-use
  - 9.1.1.5 Rest of Middle East & Africa: Middle East & Africa Wallpaper Market - Revenue and Forecast, 2021-2031 (US$ Million)
    - 9.1.1.5.1 Rest of Middle East & Africa: Middle East & Africa Wallpaper Market Share - by Type
    - 9.1.1.5.2 Rest of Middle East & Africa: Middle East & Africa Wallpaper Market Share - by End-use

10. Competitive Landscape

10.1 Heat Map Analysis by Key Players
10.2 Company Positioning and Concentration

11. Industry Landscape

11.1 Overview
11.2 Market Initiative
11.3 Partnerships and Collaborations
11.4 Other Developments

12. Company Profiles

12.1 Milton & King Pty Ltd.
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
12.2 Walls Republic US
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
12.3 A-Street Prints
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
12.4 Abigail Edwards
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
12.5 Glamora Srl
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
12.6 Coordonne
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
12.7 Borastapeter AB
- 12.7.1 Key Facts
- 12.7.2 Business Description
- 12.7.3 Products and Services
- 12.7.4 Financial Overview
- 12.7.5 SWOT Analysis
- 12.7.6 Key Developments
12.8 Sanderson Design Group
- 12.8.1 Key Facts
- 12.8.2 Business Description
- 12.8.3 Products and Services
- 12.8.4 Financial Overview
- 12.8.5 SWOT Analysis
- 12.8.6 Key Developments
12.9 Asian Paints Ltd
- 12.9.1 Key Facts
- 12.9.2 Business Description
- 12.9.3 Products and Services
- 12.9.4 Financial Overview
- 12.9.5 SWOT Analysis
- 12.9.6 Key Developments
12.10 Wall&deco S.r.l.
- 12.10.1 Key Facts
- 12.10.2 Business Description
- 12.10.3 Products and Services
- 12.10.4 Financial Overview
- 12.10.5 SWOT Analysis
- 12.10.6 Key Developments
12.11 Galerie Limited
- 12.11.1 Key Facts
- 12.11.2 Business Description
- 12.11.3 Products and Services
- 12.11.4 Financial Overview
- 12.11.5 SWOT Analysis
- 12.11.6 Key Developments
12.12 Farrow & Ball Ltd
- 12.12.1 Key Facts
- 12.12.2 Business Description
- 12.12.3 Products and Services
- 12.12.4 Financial Overview
- 12.12.5 SWOT Analysis
- 12.12.6 Key Developments
12.13 Osborne & Little
- 12.13.1 Key Facts
- 12.13.2 Business Description
- 12.13.3 Products and Services
- 12.13.4 Financial Overview
- 12.13.5 SWOT Analysis
- 12.13.6 Key Developments
12.14 Cole & Son (Wallpapers) Ltd
- 12.14.1 Key Facts
- 12.14.2 Business Description
- 12.14.3 Products and Services
- 12.14.4 Financial Overview
- 12.14.5 SWOT Analysis
- 12.14.6 Key Developments
12.15 Holden Decor
- 12.15.1 Key Facts
- 12.15.2 Business Description
- 12.15.3 Products and Services
- 12.15.4 Financial Overview
- 12.15.5 SWOT Analysis
- 12.15.6 Key Developments

13. Appendix

13.1 About Us