3D Secure Authentication Market

Description

The market for 3D secure authentication is anticipated to grow from US$ 924.54 million in 2024 to US$ 2116.44 million by 2031, reflecting a compound annual growth rate (CAGR) of 10.66% during the period from 2031 to 2031. The increase in online transactions coupled with a rise in cyberattacks is expected to be a significant trend influencing the market.

Analysis of the 3D Secure Authentication Market

Factors such as increased internet access, higher disposable incomes among consumers, and the growing trend of digitalization are propelling market growth. The expanding e-commerce and m-commerce sectors are creating a demand for secure transaction solutions, which in turn drives market expansion. As online transactions increase, so do concerns regarding online fraud, further fueling market growth.

Overview of the 3D Secure Authentication Market

3D Secure (3DS) is a security protocol and authentication method utilized by businesses to protect their payment systems. It adds an extra layer of security to credit card transactions by verifying the identity of the customer during the payment process. The strong authentication regulations such as PSD2 in Europe, along with similar regulations in the UK, India, and Australia, promote the adoption of 3D secure authentication solutions for card payments.

Strategic Insights

Drivers and Opportunities in the 3D Secure Authentication Market

Demand for Secure Payments

As digitalization continues to rise, businesses are increasingly implementing digital solutions to streamline their operations. This trend leads to a greater need for secure payment solutions, as ensuring the safety of the payment ecosystem is crucial for maintaining customer trust. To achieve this, businesses are turning to 3D secure authentication solutions, which provide an additional layer of security against unauthorized online transactions.

Expansion of the E-commerce Sector

The e-commerce sector is experiencing significant growth due to increased internet access, smartphone sales, and rising consumer purchasing power. The convenience, competitive pricing, and extensive product offerings available through online shopping make it more appealing than traditional retail. Consequently, consumers are increasingly opting for e-commerce platforms, resulting in a surge in transactions that drive the 3D secure authentication market. This authentication method enhances the security of online transactions for both companies and customers, reducing fraud risk and providing an additional layer of verification.

Segmentation Analysis of the 3D Secure Authentication Market Report

The analysis of the 3D secure authentication market is segmented by components and end-users.

The market is categorized into solutions and services, with the solutions segment holding the largest market share in 2024.
In terms of end-users, the market is divided into banks, merchants, and payment processors, with banks representing a significant portion of the market in 2024.

Geographical Market Share Analysis for 3D Secure Authentication

The geographical analysis of the 3D secure authentication market is divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South & Central America.

The Asia Pacific region currently holds the largest market share and is projected to experience the highest CAGR. Countries like India, Japan, and China dominate the market share in this region, driven by the adoption of digital technologies. The burgeoning e-commerce sector is a key contributor to the growth of the 3D secure authentication market in this area.

Scope of the 3D Secure Authentication Market Report

Recent Developments in the 3D Secure Authentication Market

The evaluation of the 3D secure authentication market is based on both qualitative and quantitative data collected through primary and secondary research, including significant corporate publications, association data, and databases. Notable recent developments in the 3D secure authentication market include:

Everlink has completed its 3D Secure Certification and launched its 3D Secure Authentication Service via the VISA Consumer Authentication Service (VCAS) for both Visa and Mastercard products. As eCommerce continues to grow globally, businesses must combat fraud and ensure smooth transaction approvals. Currently, over 79% of fraud occurs in card-not-present transactions. 3D Secure Authentication provides an additional security layer for consumers, enhancing the cardholder experience for card-not-present transactions across various devices. (Source: Everlink, Press Release, January 2022)
PayU, a leading online payment solution provider in India, has introduced the 3D Secure 2.0 SDK, which offers a fully native checkout experience and improved customer satisfaction for all card transactions. PayU merchants can enhance customer experience while adhering to major card network updates, including those from Visa and Mastercard, while also improving security and fraud protection. The lightweight 3DS 2.0 SDK developed by PayU, in collaboration with Wibmo, a PayU-owned global PayTech company, reduces latency and cuts checkout time by 40%. (Source: Procurato, Press Release, February 2024)

Coverage and Deliverables of the 3D Secure Authentication Market Report

The report titled "3D Secure Authentication Market Size and Forecast (2021-2031)" provides a comprehensive analysis of the market, covering the following areas:

Market size and forecast for 3D secure authentication at global, regional, and country levels across all key segments.
Market trends and dynamics, including drivers, restraints, and key opportunities.
In-depth PEST/Porter's Five Forces and SWOT analysis.
Market analysis detailing key trends, global and regional frameworks, major players, regulations, and recent developments.
Industry landscape and competitive analysis, including market concentration, heat map analysis, key players, and recent developments in the 3D secure authentication market.
Comprehensive company profiles.

Product Code: TIPRE00021739

1. Introduction

1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

3.1 Coverage
3.2 Secondary Research
3.3 Primary Research

4. 3D Secure Authentication Market Landscape

4.1 Market Overview
4.2 PEST Analysis
- 4.2.1 North America and PEST Analysis
- 4.2.2 Europe and PEST Analysis
- 4.2.3 Asia-Pacific and PEST Analysis
- 4.2.4 Middle East and Africa and PEST Analysis
- 4.2.5 South America and PEST Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinion

5. 3D Secure Authentication Market and Key Market Dynamics

5.1 Key Market Drivers
- 5.1.1 Growth in E-Commerce Platforms Globally
- 5.1.1 Increase in Online Frauds Associated with Payments
5.2 Key Market Restraints
- 5.2.1 Risk of Data Breach
5.3 Key Market Opportunities
- 5.3.1 Stupendous Growth in Asian Market
5.4 Future Trends
5.5 Impact Analysis of Drivers and Restraints

6. 3D Secure Authentication Market and Global Analysis

6.1 3D Secure Authentication Market Global Overview
6.2 3D Secure Authentication Market and Global Revenue and Forecasts to 2031 (US$ Million)
6.3 Market Positioning and Five Key Players

7. 3D Secure Authentication Market Analysis and By Component

7.1 Overview
7.2 3D Secure Authentication Market, By Component (2020 and 2031)
7.3 Solution
- 7.3.1 Overview
- 7.3.2 Solution: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
7.4 Services
- 7.4.1 Overview
- 7.4.2 Services: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)

8. 3D Secure Authentication Market and By End-User

8.1 Overview
8.2 3D Secure Authentication Market, by End-User (2020 and 2031)
8.3 Banks
- 8.3.1 Overview
- 8.3.2 Banks: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
8.4 Merchant and Payment Processor
- 8.4.1 Overview
- 8.4.2 Merchant and Payment Processor: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)

9. 3D Secure Authentication Market and Geographic Analysis

9.1 Overview
9.2 North America: 3D Secure Authentication Market
- 9.2.1 North America: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
- 9.2.2 North America: 3D Secure Authentication Market- by Component
- 9.2.3 North America: 3D Secure Authentication Market- By End-User
- 9.2.4 North America: 3D Secure Authentication Market- by Key Country
  - 9.2.4.1 US: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.2.4.1.1 US: 3D Secure Authentication Market- by Component
    - 9.2.4.1.2 US: 3D Secure Authentication Market- By End-User
  - 9.2.4.2 Canada: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.2.4.2.1 Canada: 3D Secure Authentication Market- by Component
    - 9.2.4.2.2 Canada: 3D Secure Authentication Market- By End-User
  - 9.2.4.3 Mexico: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.2.4.3.1 Mexico: 3D Secure Authentication Market- by Component
    - 9.2.4.3.2 Mexico: 3D Secure Authentication Market- By End-User
9.3 Europe: 3D Secure Authentication Market
- 9.3.1 Europe: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
- 9.3.2 Europe: 3D Secure Authentication Market- by Component
- 9.3.3 Europe: 3D Secure Authentication Market- By End-User
- 9.3.4 Europe: 3D Secure Authentication Market- by Key Country
  - 9.3.4.1 Germany: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.3.4.1.1 Germany: 3D Secure Authentication Market- by Component
    - 9.3.4.1.2 Germany: 3D Secure Authentication Market- By End-User
  - 9.3.4.2 France: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.3.4.2.1 France: 3D Secure Authentication Market- by Component
    - 9.3.4.2.2 France: 3D Secure Authentication Market- By End-User
  - 9.3.4.3 Italy: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.3.4.3.1 Italy: 3D Secure Authentication Market- by Component
    - 9.3.4.3.2 Italy: 3D Secure Authentication Market- By End-User
  - 9.3.4.4 UK: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.3.4.4.1 UK: 3D Secure Authentication Market- by Component
    - 9.3.4.4.2 UK: 3D Secure Authentication Market- By End-User
  - 9.3.4.5 Russia: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.3.4.5.1 Russia: 3D Secure Authentication Market- by Component
    - 9.3.4.5.2 Russia: 3D Secure Authentication Market- By End-User
  - 9.3.4.6 Rest of Europe: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.3.4.6.1 Rest of Europe: 3D Secure Authentication Market- by Component
    - 9.3.4.6.2 Rest of Europe: 3D Secure Authentication Market- By End-User
9.4 APAC: 3D Secure Authentication Market
- 9.4.1 APAC: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
- 9.4.2 APAC: 3D Secure Authentication Market- by Component
- 9.4.3 APAC: 3D Secure Authentication Market- By End-User
- 9.4.4 APAC: 3D Secure Authentication Market- by Key Country
  - 9.4.4.1 Australia: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.4.4.1.1 Australia: 3D Secure Authentication Market- by Component
    - 9.4.4.1.2 Australia: 3D Secure Authentication Market- By End-User
  - 9.4.4.2 China: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.4.4.2.1 China: 3D Secure Authentication Market- by Component
    - 9.4.4.2.2 China: 3D Secure Authentication Market- By End-User
  - 9.4.4.3 India: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.4.4.3.1 India: 3D Secure Authentication Market- by Component
    - 9.4.4.3.2 India: 3D Secure Authentication Market- By End-User
  - 9.4.4.4 Japan: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.4.4.4.1 Japan: 3D Secure Authentication Market- by Component
    - 9.4.4.4.2 Japan: 3D Secure Authentication Market- By End-User
  - 9.4.4.5 South Korea: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.4.4.5.1 South Korea: 3D Secure Authentication Market- by Component
    - 9.4.4.5.2 South Korea: 3D Secure Authentication Market- By End-User
  - 9.4.4.6 Rest of APAC: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.4.4.6.1 Rest of APAC: 3D Secure Authentication Market- by Component
    - 9.4.4.6.2 Rest of APAC: 3D Secure Authentication Market- By End-User
9.5 MEA: 3D Secure Authentication Market
- 9.5.1 MEA: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
- 9.5.2 MEA: 3D Secure Authentication Market- by Component
- 9.5.3 MEA: 3D Secure Authentication Market- By End-User
- 9.5.4 MEA: 3D Secure Authentication Market- by Key Country
  - 9.5.4.1 South Africa: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.5.4.1.1 South Africa: 3D Secure Authentication Market- by Component
    - 9.5.4.1.2 South Africa: 3D Secure Authentication Market- By End-User
  - 9.5.4.2 Saudi Arabia: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.5.4.2.1 Saudi Arabia: 3D Secure Authentication Market- by Component
    - 9.5.4.2.2 Saudi Arabia: 3D Secure Authentication Market- By End-User
  - 9.5.4.3 UAE: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.5.4.3.1 UAE: 3D Secure Authentication Market- by Component
    - 9.5.4.3.2 UAE: 3D Secure Authentication Market- By End-User
  - 9.5.4.4 Rest of MEA: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.5.4.4.1 Rest of MEA: 3D Secure Authentication Market- by Component
    - 9.5.4.4.2 Rest of MEA: 3D Secure Authentication Market- By End-User
9.6 SAM: 3D Secure Authentication Market
- 9.6.1 SAM: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
- 9.6.2 SAM: 3D Secure Authentication Market- by Component
- 9.6.3 SAM: 3D Secure Authentication Market- By End-User
- 9.6.4 SAM: 3D Secure Authentication Market- by Key Country
  - 9.6.4.1 Brazil: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.6.4.1.1 Brazil: 3D Secure Authentication Market- by Component
    - 9.6.4.1.2 Brazil: 3D Secure Authentication Market- By End-User
  - 9.6.4.2 Argentina: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.6.4.2.1 Argentina: 3D Secure Authentication Market- by Component
    - 9.6.4.2.2 Argentina: 3D Secure Authentication Market- By End-User
  - 9.6.4.3 Rest of SAM: 3D Secure Authentication Market and Revenue and Forecasts to 2031 (US$ Million)
    - 9.6.4.3.1 Rest of SAM: 3D Secure Authentication Market- by Component
    - 9.6.4.3.2 Rest of SAM: 3D Secure Authentication Market- By End-User

10. 3D Secure Authentication Market- COVID-19 Impact Analysis

10.1 North America
10.2 Europe
10.3 Asia Pacific
10.4 Middle East and Africa
10.5 South America

11. Industry Landscape

11.1 Overview
11.2 Market Initiative
11.3 New Development

12. Company Profiles

12.1 Netcetera
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
12.2 GPayments Pvt. Ltd.
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
12.3 ASEE Group
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
12.4 AsiaPay Limited
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
12.5 Modirum
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
12.6 mSignia, Inc.
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
12.7 Ravelin Technology Ltd.
- 12.7.1 Key Facts
- 12.7.2 Business Description
- 12.7.3 Products and Services
- 12.7.4 Financial Overview
- 12.7.5 SWOT Analysis
- 12.7.6 Key Developments
12.8 RS Software
- 12.8.1 Key Facts
- 12.8.2 Business Description
- 12.8.3 Products and Services
- 12.8.4 Financial Overview
- 12.8.5 SWOT Analysis
- 12.8.6 Key Developments
12.9 UL, LLC
- 12.9.1 Key Facts
- 12.9.2 Business Description
- 12.9.3 Products and Services
- 12.9.4 Financial Overview
- 12.9.5 SWOT Analysis
- 12.9.6 Key Developments
12.10 iZealiant Technologies Pvt. Ltd.
- 12.10.1 Key Facts
- 12.10.2 Business Description
- 12.10.3 Products and Services
- 12.10.4 Financial Overview
- 12.10.5 SWOT Analysis
- 12.10.6 Key Developments

13. Appendix

13.1 About The Insight Partners
13.2 Word Index