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ADAS

PUBLISHER: TechSci Research | PRODUCT CODE: 1342645

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PUBLISHER: TechSci Research | PRODUCT CODE: 1342645

ADAS Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Vehicle Type, By Sensor Type, By Level of Autonomy, By Function and By Region, Competition

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Description

Table of Contents

List of Tables

The global ADAS market was valued at USD40.66 billion in 2022 and is forecast to register a CAGR of 7.08% to reach USD60.10 billion in the year 2028. The Advanced Driver Assistance System, also known as the (ADAS) is a key feature for the safety of modern vehicles. ADAS helps in monitoring, braking, warning, and steering tasks, which reduces the chance of road accidents and protects the driver. In the coming years, it is anticipated that demand for advanced driver assistance systems (ADAS), which assist with monitoring, warning, braking, and steering activities, will rise in the coming years, driven mostly by consumer and regulatory interest in safety applications that safeguard drivers and lower collision rates. For example, by 2020, both the European Union and the United States required that all vehicles have autonomous emergency braking and forward collision warning systems. According to a recent survey, ADAS applications that enhance comfort and efficiency, such as those that help with parking or monitor blind spots, are becoming even more popular with car purchasers.

Even though ADAS applications are still in their infancy, original equipment manufacturers (OEMs) and their suppliers are aware that they may one day serve as the primary characteristic that distinguishes automobile brands and serve as one of their most significant sources of revenue. And since completely autonomous vehicles are already a key area of research and development at OEMs as well as high-tech businesses that have just lately entered the automotive sector, like Google, the same technology that enables today's ADAS solutions might also be utilized to produce them. Therefore, any ADAS system that receives early support may benefit when self-driving cars are commercially available.

Market Overview

Global ADAS Market Drivers

Given the rapid technical advancements occurring in the connected and autonomous vehicle ecosystem, intelligent transportation systems and connected infrastructure are now necessary for testing autonomous vehicles. Automotive OEMs, tier 1 component suppliers, and governments from numerous countries are currently investing heavily in the development of connected and autonomous vehicle infrastructure. Developed nations, including the U.S., Germany, and the U.K., among others, are providing sizable financing for the creation of intelligent transportation networks for autonomous vehicles.

Numerous developments have occurred in the commercial vehicle market, especially in terms of higher profit margins and acceptance of new technologies like telematics and autonomous driving. Due to the swift changes in laws, regulations, and transportation infrastructure to accommodate the growing freight movement, modern vehicles now feature ADAS components. In the upcoming years, new opportunities are anticipated to be created by the increasing sales of commercial cars and the OEMs' growing demand for ADAS components.

To improve the performance of the vehicle, governments from many nations are focusing on developing and implementing standards for ADAS features and their related specifications. For instance, considering the increasing availability of ADAS on contemporary autos, the Chinese government recently unveiled three new regulations that specifically address ADAS. Over the course of the forecast period, it is anticipated that demand will increase because of new legislation being adopted by governments all over the world, which is expected to encourage users and increase awareness of the benefits of ADAS systems in automobiles.

Global ADAS Market Trends

The introduction of autonomous vehicles is expected to alter how people commute, and the market for ADAS players is expected to expand as more businesses work to develop these technologies. The use of ADAS features will be crucial in the development of fully and partially autonomous vehicles over the coming years, which is expected to boost business for companies engaged in the worldwide ADAS market. Automakers, including Tesla, Volkswagen, Ford, Toyota, General Motors, and Waymo, intend to introduce fully autonomous vehicles in the upcoming years, and some of these firms have already introduced products into the market. As a result, the global ADAS market will experience growth over the forecast period.

The importance of road safety is rising, which has increased demand for ADAS technologies. The benefits of ADAS in reducing accidents are becoming more widely known among consumers as governments and regulatory bodies adopt stringent safety rules. ADAS significantly relies on several sensors, including cameras, radar, LiDAR, and ultrasonic sensors, to gather data about the area surrounding the vehicle. Constant advances in sensor technology, such as higher-resolution cameras and improved radar systems, are enhancing the precision and scope of ADAS features. Advanced driver assistance systems (ADAS) may greatly increase road safety. They operate by alerting or assisting drivers to prevent or decrease crashes. Every year, more vehicles with these systems fitted are sold.

Global ADAS Market Challenges

The total expense of ADAS systems in vehicles is significantly influenced by the cost of manufacturing electrical and ADAS parts. For the time being, this complicates ADAS regulations. Overall, the high maintenance costs and component costs are causing the price of automobiles with ADAS capabilities to rise. A variety of data sources, such as automotive imaging, RADAR, LiDAR, image processing, computer vision, and vehicle networking, are used as inputs by ADAS. Due to the increased costs associated with these premium amenities in cars, prices have increased. Overall, all these obstacles are predicted to impede market expansion.

Stringent Government Policies

In the world, there are various organizations that are involved in ensuring vehicle safety. These organizations have been steadily incorporating more and more ADAS-related protocols and standards. In Europe, North America, and other parts of the world, these organizations are mandating automotive safety measures and defining and refining regulations. One such organization is the "Society of Automotive Engineers" (SAE), which is the international authority that releases the standards which are used by 120,000 members all around the world in the automotive and aerospace domains. According to this organization, there are some standards related to automated driving and ADAS, which are J3016 Taxonomy and Definitions for Terms Related to On-Road Motor Vehicle Automated Driving Systems, J3134 ADAS Equipped Vehicle Signal and Marking Lights (Work in Progress).

Recent Developments

Due to an increase in adaptation of the ADAS in the vehicle, many investors are investing in this technology; companies like ZF Friedrichshafen AG ("ZF"), which is a Germany-based automotive technology supplier, have recently invested in StradVision company by taking its 6% stake in the company. StradVision is developing AI-powered computer vision technology for autonomous vehicles and advanced driver assistance systems (ADAS). In May 2022, BlackBerry announced that it is going to team up with Magna International MGA for the development of next-generation Advanced Driver Assistance Systems (ADAS) solutions for next-generation automotive manufacturers.

Market Opportunity

The growing demand for advanced vehicles equipped with different technology is expected to generate new opportunities for ADAS-making companies in the market in the forecast years. Many regional governments are influencing the adoption of electric vehicles by providing subsidies and incentives. As electric vehicles nowadays come with equipped ADAS technology in the vehicle, also vehicle manufacturing companies in the market are looking for ADAS-making companies, which is an opportunity for the ADAS sensors and software-making companies to grow their market share by doing tie-ups with vehicle manufacturing companies. Therefore, the rise in advanced vehicle sales is expected to become a big opportunity for ADAS companies.

Company Insights

In addition to six airbags, three-point seatbelts, reminders for all seats, and all-wheel disc brakes, Hyundai has just verified Level 2 ADAS features for the brand-new Verna, as we had previously reported. Hyundai has been slowly releasing additional Verna information leading up to its global debut in March 2021. Previously, Hyundai also gave a sneak peek at Verna's all-new infotainment screen and digital instrument panel. Undoubtedly, one of the most prominent talking points about the new Verna has been ADAS. To provide Level 2 ADAS capability, Hyundai has now disclosed that the Verna will be fitted with front and back radars, sensors, and a front camera. This means that in addition to detecting obstructions, Verna will also send out warnings and corrective measures. According to Hyundai, the technology will function in all weather. A few of the features in the ADAS suite are forward collision warning, blind spot collision warning, blind spot collision-avoidance assist, lane keeping assistance, lane departure warning, driver attention warning, adaptive cruise control with stop and go, lane following assistance, leading vehicle departure alert, and rear cross-traffic collision-avoidance assist.

Market Segmentation

The Global ADAS Market is segmented into vehicle type, sensor type, level of autonomy, function, region, and competitive landscape. Based on vehicle type, the market is divided into passenger cars and commercial vehicles. Based on sensor type, the market is divided into radar, ultrasonic, camera, and LiDAR. Based on level of autonomy, the market is divided into level 1, level 2, level 3, level 4, and level 5. Based on function, the market is divided into Collision Avoidance, Adaptive Cruise Control, Lane Departure Warning System, Rear Cross Traffic Assistance, Emergency Braking, Intersection Assistance, Automatic Speed Limit, Park Assistance, and Others.

Company Profiles

Robert Bosch GmbH, Continental AG, Autoliv Inc, ZF Friedrichshafen AG, DENSO Corporation, Aptiv Global Operations Limited, Magna International Inc, Valeo, Ambarella Inc, and Aisin Corporation are the leading companies operating in the global ADAS market.

Report Scope:

In this report, the global ADAS market has been segmented into the following categories, in addition to the industry trends, which have also been detailed below:

ADAS Market, By Vehicle Type:

  • Passenger Cars
  • Commercial Vehicles

ADAS Market, By Sensor Type:

  • Radar
  • Ultrasonic
  • Camera
  • LiDAR

ADAS Market, By Level of Autonomy:

  • Level 1
  • Level 2
  • Level 3
  • Level 4
  • Level 5

ADAS Market, By Function:

  • Collision Avoidance
  • Adaptive Cruise Control
  • Lane Departure Warning System
  • Rear cross Traffic Assistance
  • Emergency Braking
  • Intersection Assistance
  • Automatic Speed Limit
  • Park Assistance
  • Others

ADAS Market, By Region:

  • Asia-Pacific
    • China
    • Japan
    • South Korea
    • India
    • Thailand
    • Indonesia
    • Malaysia
    • Vietnam
  • North America
    • United States
    • Mexico
    • Canada
  • Europe & CIS
    • Germany
    • Spain
    • France
    • United Kingdom
    • Slovakia
    • Italy
    • Russia
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • Turkey
    • South Africa
    • Iran
    • Egypt

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Global ADAS Market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).
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Product Code: 2413

Table of Contents

1. Introduction

  • 1.1. Market Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Data Triangulation & Validation

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer

  • 4.1. Factors Influencing Purchase Decision
  • 4.2. Brand Awareness
  • 4.3. Challenges/Unmet Needs

5. Impact of COVID-19 on Global ADAS Market

6. Global ADAS Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Vehicle Type Market Share Analysis (Passenger Cars and Commercial Vehicles)
    • 6.2.2. By Sensor Type Market Share Analysis (Radar, Ultrasonic, Camera and LiDAR)
    • 6.2.3. By Level of Autonomy Market Share Analysis (Level 1, Level 2, Level 3, Level 4 and Level 5)
    • 6.2.4. By Function Market Share Analysis (Collision Avoidance, Adaptive Cruise Control, Lane Departure Warning System, Rear cross Traffic Assistance, Emergency Braking, Intersection Assistance, Automatic Speed Limit, Park Assistance and Others)
    • 6.2.5. By Regional Market Share Analysis
      • 6.2.5.1. Europe & CIS Market Share Analysis
      • 6.2.5.2. Asia-Pacific Market Share Analysis
      • 6.2.5.3. North America Market Share Analysis
      • 6.2.5.4. South America Market Share Analysis
      • 6.2.5.5. Middle East & Africa Market Share Analysis
    • 6.2.6. By Company Market Share Analysis (2022)
  • 6.3. Global ADAS Market Mapping & Opportunity Assessment
    • 6.3.1. By Vehicle Type Market Mapping & Opportunity Assessment
    • 6.3.2. By Sensor Type Market Mapping & Opportunity Assessment
    • 6.3.3. By Level of Autonomy Market Mapping & Opportunity Assessment
    • 6.3.4. By Function Market Mapping & Opportunity Assessment
    • 6.3.5. By Region Market Mapping & Opportunity Assessment

7. Asia-Pacific ADAS Market Outlook, 2018-2028F

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Vehicle Type Market Share Analysis
    • 7.2.2. By Sensor Type Market Share Analysis
    • 7.2.3. By Level of Autonomy Market Share Analysis
    • 7.2.4. By Function Market Share Analysis
    • 7.2.5. By Country Market Share Analysis
  • 7.3. Asia-Pacific: Country Analysis
    • 7.3.1. China ADAS Market Outlook, 2018-2028F
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Vehicle Type Market Share Analysis
        • 7.3.1.2.2. By Sensor Type Market Share Analysis
        • 7.3.1.2.3. By Level of Autonomy Market Share Analysis
        • 7.3.1.2.4. By Function Market Share Analysis
    • 7.3.2. Japan ADAS Market Outlook, 2018-2028F
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Vehicle Type Market Share Analysis
        • 7.3.2.2.2. By Sensor Type Market Share Analysis
        • 7.3.2.2.3. By Level of Autonomy Market Share Analysis
        • 7.3.2.2.4. By Function Market Share Analysis
    • 7.3.3. South Korea ADAS Market Outlook, 2018-2028F
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Vehicle Type Market Share Analysis
        • 7.3.3.2.2. By Sensor Type Market Share Analysis
        • 7.3.3.2.3. By Level of Autonomy Market Share Analysis
        • 7.3.3.2.4. By Function Market Share Analysis
    • 7.3.4. India ADAS Market Outlook, 2018-2028F
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Vehicle Type Market Share Analysis
        • 7.3.4.2.2. By Sensor Type Market Share Analysis
        • 7.3.4.2.3. By Level of Autonomy Market Share Analysis
        • 7.3.4.2.4. By Function Market Share Analysis
    • 7.3.5. Thailand ADAS Market Outlook, 2018-2028F
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Vehicle Type Market Share Analysis
        • 7.3.5.2.2. By Sensor Type Market Share Analysis
        • 7.3.5.2.3. By Level of Autonomy Market Share Analysis
        • 7.3.5.2.4. By Function Market Share Analysis
    • 7.3.6. Indonesia ADAS Market Outlook, 2018-2028F
      • 7.3.6.1. Market Size & Forecast
        • 7.3.6.1.1. By Value
      • 7.3.6.2. Market Share & Forecast
        • 7.3.6.2.1. By Vehicle Type Market Share Analysis
        • 7.3.6.2.2. By Sensor Type Market Share Analysis
        • 7.3.6.2.3. By Level of Autonomy Market Share Analysis
        • 7.3.6.2.4. By Function Market Share Analysis
    • 7.3.7. Malaysia ADAS Market Outlook, 2018-2028F
      • 7.3.7.1. Market Size & Forecast
        • 7.3.7.1.1. By Value
      • 7.3.7.2. Market Share & Forecast
        • 7.3.7.2.1. By Vehicle Type Market Share Analysis
        • 7.3.7.2.2. By Sensor Type Market Share Analysis
        • 7.3.7.2.3. By Level of Autonomy Market Share Analysis
        • 7.3.7.2.4. By Function Market Share Analysis
    • 7.3.8. Vietnam ADAS Market Outlook, 2018-2028F
      • 7.3.8.1. Market Size & Forecast
        • 7.3.8.1.1. By Value
      • 7.3.8.2. Market Share & Forecast
        • 7.3.8.2.1. By Vehicle Type Market Share Analysis
        • 7.3.8.2.2. By Sensor Type Market Share Analysis
        • 7.3.8.2.3. By Level of Autonomy Market Share Analysis
        • 7.3.8.2.4. By Function Market Share Analysis

8. Europe & CIS ADAS Market Outlook, 2018-2028F

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Vehicle Type Market Share Analysis
    • 8.2.2. By Sensor Type Market Share Analysis
    • 8.2.3. By Level of Autonomy Market Share Analysis
    • 8.2.4. By Function Market Share Analysis
    • 8.2.5. By Country Market Share Analysis
  • 8.3. Europe & CIS: Country Analysis
    • 8.3.1. Germany ADAS Market Outlook, 2018-2028F
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Size & Forecast
        • 8.3.1.2.1. By Vehicle Type Market Share Analysis
        • 8.3.1.2.2. By Sensor Type Market Share Analysis
        • 8.3.1.2.3. By Level of Autonomy Market Share Analysis
        • 8.3.1.2.4. By Function Market Share Analysis
    • 8.3.2. Spain ADAS Market Outlook, 2018-2028F
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Size & Forecast
        • 8.3.2.2.1. By Vehicle Type Market Share Analysis
        • 8.3.2.2.2. By Sensor Type Market Share Analysis
        • 8.3.2.2.3. By Level of Autonomy Market Share Analysis
        • 8.3.2.2.4. By Function Market Share Analysis
    • 8.3.3. France ADAS Market Outlook, 2018-2028F
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Size & Forecast
        • 8.3.3.2.1. By Vehicle Type Market Share Analysis
        • 8.3.3.2.2. By Sensor Type Market Share Analysis
        • 8.3.3.2.3. By Level of Autonomy Market Share Analysis
        • 8.3.3.2.4. By Function Market Share Analysis
    • 8.3.4. United Kingdom ADAS Market Outlook, 2018-2028F
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Size & Forecast
        • 8.3.4.2.1. By Vehicle Type Market Share Analysis
        • 8.3.4.2.2. By Sensor Type Market Share Analysis
        • 8.3.4.2.3. By Level of Autonomy Market Share Analysis
        • 8.3.4.2.4. By Function Market Share Analysis
    • 8.3.5. Slovakia ADAS Market Outlook, 2018-2028F
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Size & Forecast
        • 8.3.5.2.1. By Vehicle Type Market Share Analysis
        • 8.3.5.2.2. By Sensor Type Market Share Analysis
        • 8.3.5.2.3. By Level of Autonomy Market Share Analysis
        • 8.3.5.2.4. By Function Market Share Analysis
    • 8.3.6. Italy ADAS Market Outlook, 2018-2028F
      • 8.3.6.1. Market Size & Forecast
        • 8.3.6.1.1. By Value
      • 8.3.6.2. Market Size & Forecast
        • 8.3.6.2.1. By Vehicle Type Market Share Analysis
        • 8.3.6.2.2. By Sensor Type Market Share Analysis
        • 8.3.6.2.3. By Level of Autonomy Market Share Analysis
        • 8.3.6.2.4. By Function Market Share Analysis
    • 8.3.7. Russia ADAS Market Outlook, 2018-2028F
      • 8.3.7.1. Market Size & Forecast
        • 8.3.7.1.1. By Value
      • 8.3.7.2. Market Size & Forecast
        • 8.3.7.2.1. By Vehicle Type Market Share Analysis
        • 8.3.7.2.2. By Sensor Type Market Share Analysis
        • 8.3.7.2.3. By Level of Autonomy Market Share Analysis
        • 8.3.7.2.4. By Function Market Share Analysis

9. North America ADAS Market Outlook, 2018-2028F

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Vehicle Type Market Share Analysis
    • 9.2.2. By Sensor Type Market Share Analysis
    • 9.2.3. By Level of Autonomy Market Share Analysis
    • 9.2.4. By Function Market Share Analysis
    • 9.2.5. By Country Market Share Analysis
  • 9.3. North America: Country Analysis
    • 9.3.1. United States ADAS Market Outlook, 2018-2028F
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Size & Forecast
        • 9.3.1.2.1. By Vehicle Type Market Share Analysis
        • 9.3.1.2.2. By Sensor Type Market Share Analysis
        • 9.3.1.2.3. By Level of Autonomy Market Share Analysis
        • 9.3.1.2.4. By Function Market Share Analysis
    • 9.3.2. Mexico ADAS Market Outlook, 2018-2028F
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Size & Forecast
        • 9.3.2.2.1. By Vehicle Type Market Share Analysis
        • 9.3.2.2.2. By Sensor Type Market Share Analysis
        • 9.3.2.2.3. By Level of Autonomy Market Share Analysis
        • 9.3.2.2.4. By Function Market Share Analysis
    • 9.3.3. Canada ADAS Market Outlook, 2018-2028F
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Size & Forecast
        • 9.3.3.2.1. By Vehicle Type Market Share Analysis
        • 9.3.3.2.2. By Sensor Type Market Share Analysis
        • 9.3.3.2.3. By Level of Autonomy Market Share Analysis
        • 9.3.3.2.4. By Function Market Share Analysis

10. South America ADAS Market Outlook, 2018-2028F

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Vehicle Type Market Share Analysis
    • 10.2.2. By Sensor Type Market Share Analysis
    • 10.2.3. By Level of Autonomy Market Share Analysis
    • 10.2.4. By Function Market Share Analysis
    • 10.2.5. By Country Market Share Analysis
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil ADAS Market Outlook, 2018-2028F
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Vehicle Type Market Share Analysis
        • 10.3.1.2.2. By Sensor Type Market Share Analysis
        • 10.3.1.2.3. By Level of Autonomy Market Share Analysis
        • 10.3.1.2.4. By Function Market Share Analysis
    • 10.3.2. Argentina ADAS Market Outlook, 2018-2028F
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Vehicle Type Market Share Analysis
        • 10.3.2.2.2. By Sensor Type Market Share Analysis
        • 10.3.2.2.3. By Level of Autonomy Market Share Analysis
        • 10.3.2.2.4. By Function Market Share Analysis
    • 10.3.3. Colombia ADAS Market Outlook, 2018-2028F
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value and Volume
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Vehicle Type Market Share Analysis
        • 10.3.3.2.2. By Sensor Type Market Share Analysis
        • 10.3.3.2.3. By Level of Autonomy Market Share Analysis
        • 10.3.3.2.4. By Function Market Share Analysis

11. Middle East & Africa ADAS Market Outlook, 2018-2028F

  • 11.1. Market Size & Forecast
    • 11.1.1. By Value
  • 11.2. Market Share & Forecast
    • 11.2.1. By Vehicle Type Market Share Analysis
    • 11.2.2. By Sensor Type Market Share Analysis
    • 11.2.3. By Level of Autonomy Market Share Analysis
    • 11.2.4. By Function Market Share Analysis
    • 11.2.5. By Country Market Share Analysis
  • 11.3. Middle East & Africa: Country Analysis
    • 11.3.1. Turkey ADAS Market Outlook, 2018-2028F
      • 11.3.1.1. Market Size & Forecast
        • 11.3.1.1.1. By Value and Volume
      • 11.3.1.2. Market Share & Forecast
        • 11.3.1.2.1. By Vehicle Type Market Share Analysis
        • 11.3.1.2.2. By Sensor Type Market Share Analysis
        • 11.3.1.2.3. By Level of Autonomy Market Share Analysis
        • 11.3.1.2.4. By Function Market Share Analysis
    • 11.3.2. South Africa ADAS Market Outlook, 2018-2028F
      • 11.3.2.1. Market Size & Forecast
        • 11.3.2.1.1. By Value and Volume
      • 11.3.2.2. Market Share & Forecast
        • 11.3.2.2.1. By Vehicle Type Market Share Analysis
        • 11.3.2.2.2. By Sensor Type Market Share Analysis
        • 11.3.2.2.3. By Level of Autonomy Market Share Analysis
        • 11.3.2.2.4. By Function Market Share Analysis
    • 11.3.3. Iran ADAS Market Outlook, 2018-2028F
      • 11.3.3.1. Market Size & Forecast
        • 11.3.3.1.1. By Value and Volume
      • 11.3.3.2. Market Share & Forecast
        • 11.3.3.2.1. By Vehicle Type Market Share Analysis
        • 11.3.3.2.2. By Sensor Type Market Share Analysis
        • 11.3.3.2.3. By Level of Autonomy Market Share Analysis
        • 11.3.3.2.4. By Function Market Share Analysis
    • 11.3.4. Egypt ADAS Market Outlook, 2018-2028F
      • 11.3.4.1. Market Size & Forecast
        • 11.3.4.1.1. By Value and Volume
      • 11.3.4.2. Market Share & Forecast
        • 11.3.4.2.1. By Vehicle Type Market Share Analysis
        • 11.3.4.2.2. By Sensor Type Market Share Analysis
        • 11.3.4.2.3. By Level of Autonomy Market Share Analysis
        • 11.3.4.2.4. By Function Market Share Analysis

12. Market Dynamics

  • 12.1. Market Drivers
  • 12.2. Market Challenges

13. Market Trends & Developments

14. Porter's Five Forces Model

  • 14.1. Bargaining Power of Suppliers
  • 14.2. Bargaining Power of Buyers
  • 14.3. Threat of Substitutes
  • 14.4. Threat of New Entrants
  • 14.5. Competitive Rivalry

15. SWOT Analysis

  • 15.1. Strength
  • 15.2. Weakness
  • 15.3. Opportunities
  • 15.4. Threats

16. Competitive Landscape

  • 16.1. Company Profiles (Up to 10 Leading Companies)
    • 16.1.1. Robert Bosch GmbH
      • 16.1.1.1. Company Details
      • 16.1.1.2. Key Products Offered
      • 16.1.1.3. Recent Development
      • 16.1.1.4. Key Management Personnel
      • 16.1.1.5. Financials
    • 16.1.2. Continental AG
      • 16.1.2.1. Company Details
      • 16.1.2.2. Key Products Offered
      • 16.1.2.3. Recent Development
      • 16.1.2.4. Key Management Personnel
      • 16.1.2.5. Financials
    • 16.1.3. Autoliv Inc.
      • 16.1.3.1. Company Details
      • 16.1.3.2. Key Products Offered
      • 16.1.3.3. Recent Development
      • 16.1.3.4. Key Management Personnel
      • 16.1.3.5. Financials
    • 16.1.4. ZF Friedrichshafen AG
      • 16.1.4.1. Company Details
      • 16.1.4.2. Key Products Offered
      • 16.1.4.3. Recent Development
      • 16.1.4.4. Key Management Personnel
      • 16.1.4.5. Financials
    • 16.1.5. DENSO Corporation
      • 16.1.5.1. Company Details
      • 16.1.5.2. Key Products Offered
      • 16.1.5.3. Recent Development
      • 16.1.5.4. Key Management Personnel
      • 16.1.5.5. Financials
    • 16.1.6. Aptiv Global Operations Limited
      • 16.1.6.1. Company Details
      • 16.1.6.2. Key Products Offered
      • 16.1.6.3. Recent Development
      • 16.1.6.4. Key Management Personnel
      • 16.1.6.5. Financials
    • 16.1.7. Magna International Inc.
      • 16.1.7.1. Company Details
      • 16.1.7.2. Key Products Offered
      • 16.1.7.3. Recent Development
      • 16.1.7.4. Key Management Personnel
      • 16.1.7.5. Financials
    • 16.1.8. Valeo
      • 16.1.8.1. Company Details
      • 16.1.8.2. Key Products Offered
      • 16.1.8.3. Recent Development
      • 16.1.8.4. Key Management Personnel
      • 16.1.8.5. Financials
    • 16.1.9. Ambarella Inc
      • 16.1.9.1. Company Details
      • 16.1.9.2. Key Products Offered
      • 16.1.9.3. Recent Development
      • 16.1.9.4. Key Management Personnel
      • 16.1.9.5. Financials
    • 16.1.10. Aisin Corporation
      • 16.1.10.1. Company Details
      • 16.1.10.2. Key Products Offered
      • 16.1.10.3. Recent Development
      • 16.1.10.4. Key Management Personnel
      • 16.1.10.5. Financials
    • 16.1.11. Huizhou Desay SV Automotive Co., Ltd.
      • 16.1.11.1. Company Details
      • 16.1.11.2. Key Products Offered
      • 16.1.11.3. Recent Development
      • 16.1.11.4. Key Management Personnel
      • 16.1.11.5. Financials

17. Major Clients of Top 5 ADAS Sensor Companies

18. Strategic Recommendations

19. About Us & Disclaimer

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Product Code: 2413

List of Figures

  • Figure 1: Global ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 2: Global ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 3: Global ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 4: Global ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 5: Global ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 6: Global ADAS Market Share, By Region, By Value, 2018-2028F
  • Figure 7: Global ADAS Market Share, By Company, By Value, 2022
  • Figure 8: Global ADAS Market Map, By Vehicle Type, Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 9: Global ADAS Market Map, By Sensor Type, Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 10: Global ADAS Market Map, By Level of Autonomy, Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 11: Global ADAS Market Map, By Function, Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 12: Global ADAS Market Map, By Region, Market Size (USD Billion) & Growth Rate (%), 2022
  • Figure 13: Asia-Pacific ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 14: Asia-Pacific ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 15: Asia-Pacific ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 16: Asia-Pacific ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 17: Asia-Pacific ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 18: Asia-Pacific ADAS Market Share, By Country, By Value, 2018-2028F
  • Figure 19: China ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 20: China Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 21: China ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 22: China ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 23: China ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 24: China ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 25: Japan ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 26: Japan Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 27: Japan ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 28: Japan ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 29: Japan ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 30: Japan ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 31: South Korea ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 32: South Korea Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 33: South Korea ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 34: South Korea ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 35: South Korea ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 36: South Korea ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 37: India ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 38: India Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 39: India ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 40: India ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 41: India ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 42: India ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 43: Thailand ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 44: Thailand Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 45: Thailand ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 46: Thailand ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 47: Thailand ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 48: Thailand ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 49: Indonesia ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 50: Indonesia Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 51: Indonesia ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 52: Indonesia ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 53: Indonesia ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 54: Indonesia ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 55: Malaysia ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 56: Malaysia Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 57: Malaysia ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 58: Malaysia ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 59: Malaysia ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 60: Malaysia ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 61: Vietnam ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 62: Vietnam Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 63: Vietnam ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 64: Vietnam ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 65: Vietnam ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 66: Vietnam ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 67: Europe & CIS ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 68: Europe & CIS ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 69: Europe & CIS ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 70: Europe & CIS ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 71: Europe & CIS ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 72: Europe & CIS ADAS Market Share, By Country, By Value, 2018-2028F
  • Figure 73: Germany ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 74: Germany Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 75: Germany ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 76: Germany ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 77: Germany ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 78: Germany ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 79: Spain ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 80: Spain Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 81: Spain ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 82: Spain ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 83: Spain ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 84: Spain ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 85: France ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 86: France Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 87: France ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 88: France ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 89: France ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 90: France ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 91: United Kingdom ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 92: United Kingdom Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 93: United Kingdom ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 94: United Kingdom ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 95: United Kingdom ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 96: United Kingdom ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 97: Slovakia ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 98: Slovakia Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 99: Slovakia ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 100: Slovakia ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 101: Slovakia ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 102: Slovakia ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 103: Italy ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 104: Italy Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 105: Italy ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 106: Italy ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 107: Italy ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 108: Italy ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 109: Russia ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 110: Russia Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 111: Russia ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 112: Russia ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 113: Russia ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 114: Russia ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 115: North America ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 116: North America ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 117: North America ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 118: North America ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 119: North America ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 120: North America ADAS Market Share, By Country, By Value, 2018-2028F
  • Figure 121: United States ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 122: United States Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 123: United States ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 124: United States ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 125: United States ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 126: United States ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 127: Mexico ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 128: Mexico Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 129: Mexico ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 130: Mexico ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 131: Mexico ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 132: Mexico ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 133: Canada ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 134: Canada Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 135: Canada ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 136: Canada ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 137: Canada ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 138: Canada ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 139: South America ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 140: South America ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 141: South America ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 142: South America ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 143: South America ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 144: South America ADAS Market Share, By Country, By Value, 2018-2028F
  • Figure 145: Brazil ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 146: Brazil Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 147: Brazil ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 148: Brazil ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 149: Brazil ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 150: Brazil ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 151: Argentina ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 152: Argentina Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 153: Argentina ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 154: Argentina ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 155: Argentina ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 156: Argentina ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 157: Colombia ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 158: Colombia Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 159: Colombia ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 160: Colombia ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 161: Colombia ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 162: Colombia ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 163: Middle East & Africa ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 164: Middle East & Africa ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 165: Middle East & Africa ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 166: Middle East & Africa ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 167: Middle East & Africa ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 168: Middle East & Africa ADAS Market Share, By Country, By Value, 2018-2028F
  • Figure 169: Turkey ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 170: Turkey Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 171: Turkey ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 172: Turkey ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 173: Turkey ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 174: Turkey ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 175: South Africa ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 176: South Africa Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 177: South Africa ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 178: South Africa ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 179: South Africa ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 180: South Africa ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 181: Iran ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 182: Iran Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 183: Iran ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 184: Iran ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 185: Iran ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 186: Iran ADAS Market Share, By Function, By Value, 2018-2028F
  • Figure 187: Egypt ADAS Market Size, By Value (USD Billion), 2018-2028F
  • Figure 188: Egypt Passenger Car Sales (Thousand Units), 2018-2022
  • Figure 189: Egypt ADAS Market Share, By Vehicle Type, By Value, 2018-2028F
  • Figure 190: Egypt ADAS Market Share, By Sensor Type, By Value, 2018-2028F
  • Figure 191: Egypt ADAS Market Share, By Level of Autonomy, By Value, 2018-2028F
  • Figure 192: Egypt ADAS Market Share, By Function, By Value, 2018-2028F
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Manager - EMEA

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Manager - Americas

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