Dry Laundry Detergent Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type (Powder Detergent, Pods, Others), By Distribution Channel (Online, Offline), By Region & Competition, 2020-2030F

Description

The Global Dry Laundry Detergent Market was valued at USD 109.25 Billion in 2024 and is projected to reach USD 128.45 Billion by 2030, expanding at a CAGR of 2.74% during the forecast period. Growth in the market is primarily attributed to increasing consumer demand for practical and budget-friendly cleaning products. Powder detergents dominate due to their cost-effectiveness, extended shelf life, and superior stain-removal capabilities. The market is further driven by growing urbanization, improved living standards, and enhanced awareness of hygiene, particularly in developing regions. Notably, Asia-Pacific and Latin America play a pivotal role in driving global consumption.

Market Overview
Forecast Period	2026-2030
Market Size 2024	USD 109.25 Billion
Market Size 2030	USD 128.45 Billion
CAGR 2025-2030	2.74%
Fastest Growing Segment	Online
Largest Market	Asia Pacific

Key Market Drivers

Increasing Urbanization and Rising Middle-Class Population

The swift expansion of urban areas, especially within developing nations, is a primary factor driving the global dry laundry detergent market. As more individuals relocate to urban centers, the need for accessible and affordable laundry solutions rises. Additionally, the growth of the middle class in areas like Asia-Pacific, Africa, and Latin America is resulting in greater awareness and emphasis on hygiene and home cleanliness. Powder detergents are widely preferred in these regions due to their low cost, durability, and reliable stain removal, becoming a standard in households. Improved disposable incomes and better living conditions in cities continue to strengthen the demand for practical and dependable laundry products suited for both hand and machine washing.

Key Market Challenges

Environmental Concerns and Regulatory Restrictions

Environmental impact poses a major hurdle for the global dry laundry detergent market. Conventional powder detergents frequently contain phosphates and synthetic chemicals that pollute water and damage aquatic ecosystems. To counteract this, many governments-especially in regions like North America and Europe-have enacted strict laws restricting phosphate-based formulas. Complying with these regulations pushes manufacturers to alter their product formulations, often resulting in increased production costs. Moreover, a shift in consumer preferences toward sustainable, biodegradable alternatives compels companies to prioritize eco-conscious product innovation. Transitioning to green solutions while maintaining performance and controlling costs remains a considerable obstacle. Packaging waste, particularly plastic, adds another layer of concern, encouraging the pursuit of biodegradable alternatives.

Key Market Trends

Rising Demand for Eco-Friendly and Sustainable Detergents

A prominent trend in the global dry laundry detergent market is the growing shift toward environmentally friendly and sustainable products. Consumers are increasingly aware of the ecological consequences of conventional detergents that contain phosphates and non-biodegradable ingredients. This awareness is driving demand for plant-based, phosphate-free options that provide effective cleaning with reduced environmental damage. Leading manufacturers are actively investing in R&D to create high-performing green formulas. Sustainability efforts also extend to packaging innovations, with more brands adopting recyclable, compostable, or refillable materials to reduce plastic usage. This movement is supported by global regulations and certification programs that promote eco-conscious manufacturing.

Key Market Players

Procter & Gamble Company
Unilever PLC
The Clorox Company
Reckitt Benckiser Group plc.
Church & Dwight Co., Inc.
Alticor (Amway Corporation)
Colgate-Palmolive Company
Henkel AG & Co. KGaA
S. C. Johnson & Son, Inc.
Kao Corporation

Report Scope:

In this report, the Global Dry Laundry Detergent Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Dry Laundry Detergent Market, By Product Type:

Powder Detergent
Pods
Others

Dry Laundry Detergent Market, By Distribution Channel:

Online
Offline

Dry Laundry Detergent Market, By Region:

North America
- United States
- Canada
- Mexico
Europe
- France
- United Kingdom
- Italy
- Germany
- Spain
Asia-Pacific
- China
- Japan
- India
- South Korea
- Vietnam
South America
- Argentina
- Colombia
- Brazil
Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Dry Laundry Detergent Market.

Available Customizations:

Global Dry Laundry Detergent Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Introduction

1.1. Market Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered

2. Research Methodology

2.1. Methodology Landscape
2.2. Objective of the Study
2.3. Baseline Methodology
2.4. Formulation of the Scope
2.5. Assumptions and Limitations
2.6. Sources of Research
2.7. Approach for the Market Study
2.8. Methodology Followed for Calculation of Market Size & Market Shares
2.9. Forecasting Methodology

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions
3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

4.1. Brand Awareness
4.2. Factor Influencing Purchase Decision

5. Global Dry Laundry Detergent Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Product Type (Powder Detergent, Pods, Others)
- 5.2.2. By Distribution Channel (Online, Offline)
- 5.2.3. By Region
- 5.2.4. By Company (2024)
5.3. Market Map

6. North America Dry Laundry Detergent Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Product Type
- 6.2.2. By Distribution Channel
- 6.2.3. By Country
6.3. North America: Country Analysis
- 6.3.1. United States Dry Laundry Detergent Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Product Type
    - 6.3.1.2.2. By Distribution Channel
- 6.3.2. Canada Dry Laundry Detergent Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Product Type
    - 6.3.2.2.2. By Distribution Channel
- 6.3.3. Mexico Dry Laundry Detergent Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Product Type
    - 6.3.3.2.2. By Distribution Channel

7. Europe Dry Laundry Detergent Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Product Type
- 7.2.2. By Distribution Channel
- 7.2.3. By Country
7.3. Europe: Country Analysis
- 7.3.1. France Dry Laundry Detergent Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Product Type
    - 7.3.1.2.2. By Distribution Channel
- 7.3.2. Germany Dry Laundry Detergent Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Product Type
    - 7.3.2.2.2. By Distribution Channel
- 7.3.3. Spain Dry Laundry Detergent Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Product Type
    - 7.3.3.2.2. By Distribution Channel
- 7.3.4. Italy Dry Laundry Detergent Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Product Type
    - 7.3.4.2.2. By Distribution Channel
- 7.3.5. United Kingdom Dry Laundry Detergent Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Product Type
    - 7.3.5.2.2. By Distribution Channel

8. Asia-Pacific Dry Laundry Detergent Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Product Type
- 8.2.2. By Distribution Channel
- 8.2.3. By Country
8.3. Asia-Pacific: Country Analysis
- 8.3.1.China Dry Laundry Detergent Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Product Type
    - 8.3.1.2.2. By Distribution Channel
- 8.3.2.Japan Dry Laundry Detergent Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Product Type
    - 8.3.2.2.2. By Distribution Channel
- 8.3.3. India Dry Laundry Detergent Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Product Type
    - 8.3.3.2.2. By Distribution Channel
- 8.3.4. Vietnam Dry Laundry Detergent Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Product Type
    - 8.3.4.2.2. By Distribution Channel
- 8.3.5. South Korea Dry Laundry Detergent Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Product Type
    - 8.3.5.2.2. By Distribution Channel

9. Middle East & Africa Dry Laundry Detergent Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Product Type
- 9.2.2. By Distribution Channel
- 9.2.3. By Country
9.3. MEA: Country Analysis
- 9.3.1. South Africa Dry Laundry Detergent Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Product Type
    - 9.3.1.2.2. By Distribution Channel
- 9.3.2. Saudi Arabia Dry Laundry Detergent Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Product Type
    - 9.3.2.2.2. By Distribution Channel
- 9.3.3. UAE Dry Laundry Detergent Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Product Type
    - 9.3.3.2.2. By Distribution Channel
- 9.3.4. Turkey Dry Laundry Detergent Market Outlook
  - 9.3.4.1. Market Size & Forecast
    - 9.3.4.1.1. By Value
  - 9.3.4.2. Market Share & Forecast
    - 9.3.4.2.1. By Product Type
    - 9.3.4.2.2. By Distribution Channel

10. South America Dry Laundry Detergent Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Product Type
- 10.2.2. By Distribution Channel
- 10.2.3. By Country
10.3. South America: Country Analysis
- 10.3.1. Brazil Dry Laundry Detergent Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Product Type
    - 10.3.1.2.2. By Distribution Channel
- 10.3.2. Argentina Dry Laundry Detergent Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Product Type
    - 10.3.2.2.2. By Distribution Channel
- 10.3.3. Colombia Dry Laundry Detergent Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Product Type
    - 10.3.3.2.2. By Distribution Channel

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments

13. Porters Five Forces Analysis

13.1. Competition in the Industry
13.2. Potential of New Entrants
13.3. Power of Suppliers
13.4. Power of Customers
13.5. Threat of Substitute Products

14. Competitive Landscape

14.1. Company Profiles
- 14.1.1. Procter & Gamble Company
  - 14.1.1.1. Business Overview
  - 14.1.1.2. Company Snapshot
  - 14.1.1.3. Products & Services
  - 14.1.1.4. Financials (As Per Availability)
  - 14.1.1.5. Key Market Focus & Geographical Presence
  - 14.1.1.6. Recent Developments
  - 14.1.1.7. Key Management Personnel
- 14.1.2. Unilever PLC
- 14.1.3. The Clorox Company
- 14.1.4. Reckitt Benckiser Group plc.
- 14.1.5. Church & Dwight Co., Inc.
- 14.1.6. Alticor (Amway Corporation)
- 14.1.7. Colgate-Palmolive Company
- 14.1.8. Henkel AG & Co. KGaA
- 14.1.9. S. C. Johnson & Son, Inc.
- 14.1.10. Kao Corporation