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PUBLISHER: TechSci Research | PRODUCT CODE: 1714528

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PUBLISHER: TechSci Research | PRODUCT CODE: 1714528

Arts and Crafts Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Material, By Target Audience, By Distribution Channel, By Region & Competition, 2020-2030F

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Description

Table of Contents

The Global arts and crafts market was valued at USD 47.21 Billion in 2024 and is expected to reach USD 78.31 Billion by 2030 with a CAGR of 8.8% during the forecast period. The global Arts and Crafts market is poised for substantial growth during the forecast period 2020-2030F, driven by rising consumer interest in do-it-yourself (DIY) activities, increasing awareness around mental well-being through creative expression, and growing demand for personalized and sustainable handmade products.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 47.21 Billion
Market Size 2030USD 78.31 Billion
CAGR 2025-20308.8%
Fastest Growing SegmentOnline
Largest MarketNorth America

The market encompasses a wide array of materials segmented into Traditional Materials (such as paper, fabric, wood, and clay), Recycled and Upcycled Materials (including eco-friendly and repurposed items), and Mixed Media, which combines multiple artistic techniques and substances. Among these, the demand for sustainable and recycled materials is witnessing significant momentum due to global sustainability trends and increasing eco-conscious consumer behavior. In terms of target audience, the market is bifurcated into Children's Crafts and Adult Crafts, with adult participation surging due to increased interest in therapeutic hobbies, home decor customization, and craft-based entrepreneurial ventures.

The market is also shaped by intense competition among key players and a large number of small-scale artisans, local brands, and niche startups leveraging digital tools to reach global audiences. Overall, the market is buoyed by trends such as personalization, sustainability, and digital engagement, making arts and crafts not only a hobby but also a viable small business avenue across the globe.

Market Drivers

Rising DIY Culture and Creative Expression

The growing Do-It-Yourself (DIY) culture across the globe has significantly contributed to the expansion of the arts and crafts market. Driven by a desire for personalization and self-expression, consumers are increasingly engaging in creative activities as a hobby or therapeutic practice. Platforms such as Pinterest, Instagram, and YouTube have fueled this trend by offering easy access to tutorials, project inspirations, and step-by-step guidance, enabling even novices to participate. The trend is especially prevalent among millennials and Gen Z, who value handmade and customized items as unique alternatives to mass-produced goods. This surge in interest has created strong demand for traditional and innovative crafting materials, boosting market growth.

Key Market Challenges

Fragmented Market and Informal Economy

One of the most significant challenges facing the global arts and crafts market is its highly fragmented nature, characterized by many small-scale and home-based artisans, informal players, and niche vendors with limited brand visibility and financial resources. This fragmentation hinders the ability to implement standardized quality control, pricing consistency, and cohesive marketing strategies across the industry. Moreover, a substantial portion of the market operates informally, without formal registration or adherence to taxation norms, making it difficult to track actual market size and consumer behaviour accurately. This lack of structure poses barriers to scaling up, limits access to institutional funding and investment and reduces trust among global consumers seeking consistent product quality and reliable service. Additionally, without organized representation, small artisans often struggle to participate in international trade fairs, digital marketplaces, or government support programs aimed at promoting creative economies.

Key Market Trends

Rise of Hybrid and Mixed Media Crafts

One of the most notable trends in the arts and crafts market is the growing popularity of hybrid and mixed media crafts. Enthusiasts are increasingly blending traditional techniques with modern elements, such as combining painting with embroidery, or integrating digital printing into scrapbooking and paper crafts. This experimentation has given rise to a new category of craft that defies conventional boundaries, appealing to a wide demographic from amateur hobbyists to professional artists. The versatility of mixed media allows for greater creativity and personalization, which resonates with the modern consumer's desire for unique and expressive creations. As a result, manufacturers and retailers are diversifying their offerings to include kits and tools designed specifically for these fusion crafts, fueling further innovation and market growth.

Key Market Players

  • Beifa Group
  • Laizhou Zhonghe Arts and Crafts Co. Ltd.
  • CREA INNOVATIONS
  • Faber-Castell
  • IG Design Group PLC
  • Newell Brands
  • Arteza
  • Crayola LLC
  • Epiphany Studios
  • Asian Handicrafts Pvt. Ltd.

Report Scope:

In this report, the global arts and crafts market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Arts and Crafts Market, By Material:

  • Traditional Materials
  • Recycled and Upcycled Materials
  • Mixed Media

Arts and Crafts Market, By Target Audience:

  • Children's Crafts
  • Adult Crafts

Arts and Crafts Market, By Distribution Channel:

  • Offline
  • Online

Arts and Crafts Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • Germany
    • Spain
    • Italy
    • United Kingdom
  • Asia-Pacific
    • China
    • Japan
    • India
    • Vietnam
    • South Korea
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey
    • Kuwait
    • Egypt
  • South America
    • Brazil
    • Argentina
    • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the global arts and crafts market.

Available Customizations:

Global Arts and Crafts market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

Detailed analysis and profiling of additional market players (up to five).

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Product Code: 28489

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

5. Global Arts and Crafts Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Material Market Share Analysis (Traditional Materials, Recycled and Upcycled Materials, Mixed Media)
    • 5.2.2. By Target Audience Market Share Analysis (Children's Crafts, Adult Crafts)
    • 5.2.3. By Distribution Channel Market Share Analysis (Offline, Online)
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. Europe Market Share Analysis
      • 5.2.4.3. Asia-Pacific Market Share Analysis
      • 5.2.4.4. Middle East & Africa Market Share Analysis
      • 5.2.4.5. South America Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2024)
  • 5.3. Global Arts and Crafts Market Mapping & Opportunity Assessment
    • 5.3.1. By Material Market Mapping & Opportunity Assessment
    • 5.3.2. By Target Audience Market Mapping & Opportunity Assessment
    • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Arts and Crafts Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Material Market Share Analysis
    • 6.2.2. By Target Audience Market Share Analysis
    • 6.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Arts and Crafts Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Material Market Share Analysis
        • 6.2.4.1.2.2. By Target Audience Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.2. Canada Arts and Crafts Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Material Market Share Analysis
        • 6.2.4.2.2.2. By Target Audience Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.3. Mexico Arts and Crafts Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Material Market Share Analysis
        • 6.2.4.3.2.2. By Target Audience Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Arts and Crafts Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Material Market Share Analysis
    • 7.2.2. By Target Audience Market Share Analysis
    • 7.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. France Arts and Crafts Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Material Market Share Analysis
        • 7.2.4.1.2.2. By Target Audience Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.2. Germany Arts and Crafts Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Material Market Share Analysis
        • 7.2.4.2.2.2. By Target Audience Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.3. Spain Arts and Crafts Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Material Market Share Analysis
        • 7.2.4.3.2.2. By Target Audience Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.4. Italy Arts and Crafts Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Material Market Share Analysis
        • 7.2.4.4.2.2. By Target Audience Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.5. United Kingdom Arts and Crafts Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Material Market Share Analysis
        • 7.2.4.5.2.2. By Target Audience Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Arts and Crafts Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Material Market Share Analysis
    • 8.2.2. By Target Audience Market Share Analysis
    • 8.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Arts and Crafts Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Material Market Share Analysis
        • 8.2.4.1.2.2. By Target Audience Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.2. Japan Arts and Crafts Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Material Market Share Analysis
        • 8.2.4.2.2.2. By Target Audience Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.3. India Arts and Crafts Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Material Market Share Analysis
        • 8.2.4.3.2.2. By Target Audience Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.4. Vietnam Arts and Crafts Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Material Market Share Analysis
        • 8.2.4.4.2.2. By Target Audience Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.5. South Korea Arts and Crafts Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Material Market Share Analysis
        • 8.2.4.5.2.2. By Target Audience Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Arts and Crafts Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Material Market Share Analysis
    • 9.2.2. By Target Audience Market Share Analysis
    • 9.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. South Africa Arts and Crafts Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Material Market Share Analysis
        • 9.2.4.1.2.2. By Target Audience Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.2. Saudi Arabia Arts and Crafts Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Material Market Share Analysis
        • 9.2.4.2.2.2. By Target Audience Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.3. UAE Arts and Crafts Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Material Market Share Analysis
        • 9.2.4.3.2.2. By Target Audience Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.4. Turkey Arts and Crafts Market Outlook
        • 9.2.4.4.1. Market Size & Forecast
        • 9.2.4.4.1.1. By Value
        • 9.2.4.4.2. Market Share & Forecast
        • 9.2.4.4.2.1. By Material Market Share Analysis
        • 9.2.4.4.2.2. By Target Audience Market Share Analysis
        • 9.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.5. Kuwait Arts and Crafts Market Outlook
        • 9.2.4.5.1. Market Size & Forecast
        • 9.2.4.5.1.1. By Value
        • 9.2.4.5.2. Market Share & Forecast
        • 9.2.4.5.2.1. By Material Market Share Analysis
        • 9.2.4.5.2.2. By Target Audience Market Share Analysis
        • 9.2.4.5.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.6. Egypt Arts and Crafts Market Outlook
        • 9.2.4.6.1. Market Size & Forecast
        • 9.2.4.6.1.1. By Value
        • 9.2.4.6.2. Market Share & Forecast
        • 9.2.4.6.2.1. By Material Market Share Analysis
        • 9.2.4.6.2.2. By Target Audience Market Share Analysis
        • 9.2.4.6.2.3. By Distribution Channel Market Share Analysis

10. South America Arts and Crafts Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Material Market Share Analysis
    • 10.2.2. By Target Audience Market Share Analysis
    • 10.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Brazil Arts and Crafts Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Material Market Share Analysis
        • 10.2.4.1.2.2. By Target Audience Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.2. Argentina Arts and Crafts Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Material Market Share Analysis
        • 10.2.4.2.2.2. By Target Audience Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.3. Colombia Arts and Crafts Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Material Market Share Analysis
        • 10.2.4.3.2.2. By Target Audience Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Material Launches (If Any)
  • 12.3. Recent Developments

13. SWOT Analysis

  • 13.1. Strength
  • 13.2. Weaknesses
  • 13.3. Opportunity
  • 13.4. Threat

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Beifa Group.
      • 14.1.1.1. Business Overview
      • 14.1.1.2. Company Snapshot
      • 14.1.1.3. Product & Services
      • 14.1.1.4. Financials (As Reported)
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Personnel Details
    • 14.1.2. Laizhou Zhonghe Arts and Crafts Co. Ltd.
    • 14.1.3. CREA INNOVATIONS
    • 14.1.4. Faber-Castell
    • 14.1.5. IG Design Group PLC
    • 14.1.6. Newell Brands
    • 14.1.7. Arteza
    • 14.1.8. Crayola LLC
    • 14.1.9. Epiphany Studios
    • 14.1.10.Asian Handicrafts Pvt. Ltd.

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
    • 15.1.1. Target Material
    • 15.1.2. Target Target Audience
    • 15.1.3. Target Distribution Channel

16. About Us & Disclaimer

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