PUBLISHER: yStats.com | PRODUCT CODE: 1452471
PUBLISHER: yStats.com | PRODUCT CODE: 1452471
The Latin American B2C E-Commerce market is poised for significant growth, projected to surpass EUR 800 billion by 2026: New yStats.com report.
Latin America leads the global scene in online shopping activity
The region stands out with more than half of the users making frequent purchases, marking a robust CAGR of over 9% in the global B2C E-Commerce market. Moreover, nearly 80% of social media users in the region are active purchasers, indicating a strong inclination towards digital commerce and the pivotal role of social platforms in driving consumer engagement and sales.
Brazil's B2C E-Commerce market is expected to experience substantial growth by 2026
Brazil will surpass EUR 400 billion with a projected CAGR of +17% by 2026. The popular online payment method, Pix, is anticipated to constitute nearly half of Brazil's online transactions by that time. Meanwhile, Mexico's B2C E-Commerce market is forecasted to exceed EUR 160 billion with a remarkable CAGR by 2026. Additionally, Latin America's integration into the global digital market is evident, with cross-border B2C E-Commerce sales projected to reach over EUR 130 billion by 2026.
As Latin America embraces the digital commerce landscape, there arise lucrative opportunities for businesses to capitalize on this booming market. Understanding consumer preferences and fostering trust are essential elements for achieving sustained success in the dynamic B2C E-Commerce ecosystem of the region.