Global Trends in B2C E-Commerce & Innovations in Online Payments 2026

Description

Global B2C & B2B E-Commerce Expansion, Digital Payment Innovation, and AI Adoption Accelerate Structural Transformation Across Global Commerce Ecosystems

Hamburg-based secondary market research firm yStats.com analyzes how global B2C and B2B E-Commerce expansion, digital payment innovation, artificial intelligence adoption, and emerging digital asset integration are shaping the evolution of global commerce ecosystems in its latest publication, Global Trends in B2C E-Commerce & Innovations in Online Payments 2026, providing in-depth coverage of consumer demand dynamics, marketplace development, payment infrastructure transformation, enterprise AI adoption, and digital transaction innovation across global markets.

Key Forecast Highlights

Global B2C E-Commerce expansion is increasingly shaped by price-sensitive consumer behavior, social commerce engagement, and growing cross-border marketplace activity.
Worldwide non-cash transactions are forecast to approach 2.8 trillion by 2028 as instant payments, digital wallets, and automated payment systems scale globally.
Artificial intelligence adoption is expanding rapidly across organizations, though governance, skills development, and workforce readiness remain key constraints.
B2B marketplaces and digital payment innovation continue to drive enterprise digitization, supporting SME participation and automated financial workflows.

Global B2C E-Commerce Is Driven by Engagement and Platform Dynamics

Consumer demand, product discovery, and social channels continue to shape global B2C E-Commerce activity. Online marketplaces remain central to growth as shoppers prioritize convenience, competitive pricing, and wider product selection. Cross-border purchasing reflects broader digital engagement trends rather than a standalone driver, reinforcing the importance of platform ecosystems.

Digital Payments Infrastructure Expands Across Consumer and Business Environments

The payments ecosystem continues to shift toward real-time and non-cash solutions as digital wallets and instant payment systems gain traction. Automation and mobile-first financial infrastructure are supporting transaction growth, while innovation increasingly focuses on efficiency and user experience rather than basic adoption.

Artificial Intelligence Integration Advances, Yet Organizational Gaps Remain

AI deployment is expanding across commerce, marketing, and operations as businesses pursue automation and personalization strategies. However, uneven training programs and governance frameworks continue to limit enterprise readiness, highlighting the need for structured implementation approaches.

B2B Marketplaces and Payment Innovation Accelerate Enterprise Transformation

Digital B2B platforms are improving procurement transparency and enabling SMEs to access global markets more efficiently. Virtual payment solutions, automation tools, and analytics are reshaping financial workflows, positioning marketplace ecosystems as key drivers of enterprise digital transformation.

Product Code: 1713

1. Executive Key Takeaways

2. Global B2C & B2B E-Commerce, Payments, and AI Overview

2.1. Global Key Takeaways
2.2. Global Management Summary
2.3. Global B2C E-Commerce
- 2.3.1. E-Commerce Market Size, Growth & Sales Channels
- Global: Overview of Retail & E-Commerce Sales Market, January 2025
- Global: Retail E-Commerce Share, in % of Total Retail Sales, 2021-2027f
- Global: Retail E-Commerce Sales, in USD trillion, in % Year-on-Year Change, 2021-2027f
- Global: Retail E-Commerce Share, in % of Total Retail Sales, 2022-2028f
- Global: Retail E-Commerce Sales, in USD trillion, in % Year-on-Year Change, 2022-2028f
- Global: Overview of Online Retail Sales Market, January 2025
- Global: Online Retail Sales as a Share of Total Retail Sales, in %, 2028f
- Global: Online Retail Sales, in USD trillion, 2023 & 2028f
- 2.3.2. Shopper Experience & Digital Behavior
- Global: E-Commerce Shopping Trends, January 2025
- Global: Online Shopper Frustrations, in % of Respondents, 2024
- Global: Online Shopper Experience Improvements, in % of Respondents, 2024
- Global: Important Benefits for Online Shoppers, in % of Respondents, 2024
- Global: Social Media Platforms Purchased From, by Online Shoppers, in % of Respondents, 2024
- Global: Most Popular Countries for Shopping on Each Social Media Platform, February 2023
- Global: Online Marketplace Usage, in % of Respondents, 2024
- 2.3.2. Shopper Experience & Digital Behavior (Cont.)
- Global: Online Shopper Preferences for Account Creation, in % of Respondents, 2024
- Global: Reasons for Online Shopping Cart Abandonment, in % of Respondents, 2024
- Global: Importance of Delivery Providers in Online Shopping Decisions, by Country, in % of Respondents, 2024 (1 of 2)
- Global: Importance of Delivery Providers in Online Shopping Decisions, by Country, in % of Respondents, 2024 (2 of 2)
- 2.3.3. Social Commerce & Cross-Border Shopping
- Global: Social Media Users Making A Purchase Through Social Commerce, in %, 2024
- Global: Baby Boomers Using Social Media For Brand Discovery, in %, 2024
- Global: Millennials Making Purchases on TikTok, in %, November 2024
- Global: Most Popular Countries for Buying Items from Abroad, in % of Respondents, 2024
- Global: Share of Online Shoppers Buying from Retailers in Other Countries, in % of Respondents, 2024
- Global: Share of Social Media Shoppers Buying From Retailers In Other Countries, in % of Respondents, 2024
- Global: Share of Shoppers Under 45 Buying From Retailers In Other Countries, in % of Respondents, 2024
- Global: Social Media Shopping Frequency, in % of Respondents, 2024
- Global: Cross-Border Shopping Destinations, in % of Cross-Border Shoppers, 2024
- Global: Top Categories for Cross-Border Purchases, in % of Cross-Border Shoppers, 2024
- Global: Shoppers Reasons for Buying from Abroad, in % of Respondents, 2024
- Global: Shoppers Reasons for Not Buying from Abroad, in % of Respondents, 2024
2.4. Global Digital Payments
- 2.4.1. Digital Payments Market Overview & Revenue Insights
- Global: Digital Payments Adoption, Innovations and Consumer Preferences, January 2025 (Part 1 of 2)
- Global: Digital Payments Adoption, Innovations and Consumer Preferences, January 2025 (Part 2 of 2)
- Global: Digital Mobility Payments and Market Growth Overview, January 2025
- Global: Total Non-cash Transactions Volume, in volume trillions, 2018 & 2021-2024e & 2028f
- Global: Total B2B Non-cash Transactions Volume, in volume billions, 2018 & 2021-2024e & 2028f
- Global: Payments Revenue Value, in USD trillion, 2013, 2018, 2020- 2023, 2028f
- Global: Transaction-Related Payments Revenue, by Region, in USD billion, and Compound Annual Growth Rate, 2019, 2024 & 2029f
- 2.4.1. Digital Payments Market Overview & Revenue Insights (Cont.)
- Global: Payments Revenue by Type, Commercial & Consumer in %, 2023
- Global: Payments Revenue by Type, Commercial & Consumer in %, by Region, 2023
- Global: Payments Revenue by Type, Commercial & Consumer in %, by Region, by Payment Type, 2023
- Global: Payment Revenue Value, in USD trillion, 2027f
- Global: Online Payment Methods Preferred by Shoppers, in % of Respondents, 2024
- Global: Payment Mix: New Payments vs Traditional Payments, In % of transaction volume, 2023 & 2028f
- Global: Organizations Accepting Payment Methods, by Type, in %, 2022 & 2024
- Global: Payment Type Transactions, by Quarter, in % Year-Over-Year Change, Q4 2022 - Q3 2023
- 2.4.2. AI-Driven Transformation in Payments
- Global: Overview of AI Use in Payments, June 2024 (1 of 3)
- Global: Overview of AI Use in Payments, December 2023 (2 of 3)
- Global: Overview of AI Use in Payments, December 2023 (3 of 3)
- Global: Overview of AI and Machine Learning in Payments, December 2023 (1 of 2)
- Global: AI-Driven Fraud Prevention and Risk Management in Financial Services, January 2025
- Global: AI-Optimized Payments, Risk Management, and Customer Experience, January 2025
- Global: AI Collaboration and Future Innovations in Payments, January 2025
- Global: Overview of AI and Machine Learning in Payments, December 2023 (2 of 2)
- Global: Visa AI Use Cases in Tokenized Payments, Digital Identity & Agentic Commerce, June 2025
- Global: AI and Crypto Applications Tackle Cart Abandonment and Digital Checkout Friction, June 2025
- Global: Challenges And Risks of AI Use in the B2C E-Commerce And Online Payments Industry, June 2024
- Global: Use Cases of AI and Machine Learning in Payments, in % of Payment Professionals, 2023e
- Global: Top Challenges With Applying Generative AI in Banking, in % of C-Suite Executives, October 2023
- Global: Value of AI in Payments, in USD billion, 2023 & 2031f
2.5. Global AI & Automation
- 2.5.1. AI Adoption & Investment Landscape
- Global: AI-Driven Transformation, Unlocking Opportunities and Addressing Challenges, June 2025
- Global: Technology Market Size and Year-over-Year Growth, in USD trillions, 2024 & 2025f
- Global: Growth of AI in Fintech Market, in USD billions, 2025 & 2030f
- Global: Generative AI Market Size, in USD billions, 2025 & 2030f
- Global: AI Investment Intentions by Spending Range, in % of Companies, 2025
- Global: Share of AI Investment by Strategic Focus Area, in % of Leading Companies, 2024
- Global: Share of AI Investment by Strategic Focus Area, in % of Respondents, 2024
- Global: Adoption of New Technologies, in % of C-Suite Respondents, 2024
- Global: Gen AI Adoption Teams by Organization Size, in % of Respondents, 2024
- Global: Senior Leaders Driving Gen AI Adoption by Organization Size, in % of Respondents, 2024
- Global: Organizations With Defined Roadmaps for Gen AI Adoption by Organization Size, in % of Respondents, 2024
- Global: Spend by Banks on Generative AI, in USD billion, 2024e & 2030f
- Global: Breakdown of Financial Service Companies' Primary Strategy for Use of AI and ML, in %, Q1 2023
- Global: Share of Financial Institutions Eyeing Generative AI Use For Fighting Fraud, in %, 2024e
- 2.5.2. AI Integration in Enterprise Operations
- Global: Driving Innovation Through Autonomous AI and Integrated Technologies, June 2025
- Global: Key Trends Driving the Future of Payments, June 2025
- Global: AI Use in One or More Business Functions, in % of Respondent Organizations, 2021 & 2H 2024
- Global: Organizational Use of AI by Extent of Task Integration, in % of Employees, 2025
- Global: Frequency of Intentional Use of AI Tools, in % of respondents, 2025
- Global: Types of AI Tools Intentionally Used at Work, in % of usage, 2025
- Global: Share of Employees and Organizations Reporting AI Use at Work, in % of Respondents, 2022 & 2024
- Global: Workplace Adoption Trends, Productivity Benefits, and Governance Risks in AI Use, June 2025
- Global: Demographic Variation, Passive Use, and Limited Recognition of AI, June 2025
- Global: Sector AI Maturity, Regional Adoption Patterns, and Strategic Business Transformation, June 2025
- Global: Advancing Payment Security and Efficiency, June 2025
- 2.5.2. AI Integration in Enterprise Operations (Cont.)
- Global: AI in Transaction Monitoring, Identity Verification, and Payment Optimization, June 2025
- Global: B2B Payments with Embedded Finance, APIs, AI, and Credit Tools, June 2025
- Global: Key Barriers to AI Implementation in Finance, June 2025
- Global: Key Developments in Agentic and Generative AI across Banking Segments, June 2025
- Global: Consumer Openness to Generative AI in Shopping, in % of Consumers, 2024
- Global: Consumer Openness to Generative AI in Shopping, in % of Consumers, 2024
- Global: Consumer Interest in AI E-Commerce Features, in % of Respondents, 2025
- Global: Key Applications of AI in Amazon's Logistics Operations, June 2025
- Global: Enabling Efficiency, Personalization, and Trust with Agentic AI, June 2025
- Global: Adoption Trends, Innovation Impact, and Ethical Risks in Generative AI, June 2025
- Global: Adoption of Model Context Protocol by Major Tech and Payment Platforms, June 2025
- Global: Embedding of Gen AI into Business Processes by Organization Size, in % of Respondents, 2024
- Global: Adoption of AI Training, in % of Workforce, 2025
- Global: AI Training Participation and Self-Assessed Knowledge Levels, in % of Respondents, 2025
- Global: Adoption of Role-Based Gen AI Training Courses by Organization Size, in % of Respondents, 2024
- Global: Generative AI Market Size, in USD billion, 2023e & 2027f
- Global: Productivity Gains Through Generative AI, in % of Respondents, 2023e
- Global: Top Customer Trends That Retail Marketers Are Watching For in 2024, in % of Retail Marketers, November 2023
- Global: Top Commerce Use Cases For Generative AI, in % of Retail Professionals, June 2023
- Global: Overview of AI Use in the Embedded Finance Ecosystem, January 2024 (1 of 2)
- Global: Overview of AI Use in the Embedded Finance Ecosystem, January 2024 (2 of 2)
- Global: Overview of AI Use in B2C E-Commerce, June 2024 (1 of 2)
- Global: Overview of AI Use in B2C E-Commerce, June 2023 (2 of 2)
- Global: Activities That Shoppers Desire AI Assistance With Throughout Their Shopping Experience, in % of Respondents, October 2023
- Global: Areas in Which Software Purchases Having AI Functionality Is "Very Important", by Software Type, in %, March 2024
- Global: Areas in Which Software Purchases Having AI Functionality Is "Important", by Software Type, in %, March 2024
- Global: Areas in Which Software Purchases Having AI Functionality Is "Somewhat Important", by Software Type, in %, March 2024
- Global: Areas in Which Software Purchases Having AI Functionality Is "Not At all Important", by Software Type, in %, March 2024
- 2.5.3. AI Revenue & Cost Impacts
- Global: Embedding of Gen AI into Business Processes by Organization Size, in % of Respondents, 2024
- Global: Revenue Increases from Generative AI in Strategy and Corporate Finance, in % of Resp., 2024
- Global: Revenue Increases from Generative AI in Supply Chain and Inventory Management, in % of Respondents, 2024
- Global: Revenue Increases from Generative AI in Marketing and Sales, in % of Respondents, 2024
- Global: Revenue Increases from Generative AI in Service Operations, in % of Respondents, 2024
- Global: Revenue Increases from Generative AI in Software Engineering, in % of Respondents, 2024
- Global: Revenue Increases from Generative AI in Product or Service Development, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative in Supply Chain and Inventory Management, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative AI in Service Operations, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative AI in Strategy and Corporate Finance, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative AI in HR, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative AI in Software Engineering, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative AI in Risk, Legal, and Compliance, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative AI in Marketing and Sales, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative AI in IT, in % of Respondents, 2024
- Global: Cost Reduction Levels from Generative AI in Product or Service Development, in % of Respondents, 2024
- 2.5.4. AI Governance, Risks, & Strategic Alignment
- Global: AI Governance Challenges, Centralized Strategies, and Leadership Roles in Payment Firms, June 2025
- Global: AI Governance, Strategic Alignment, and Executive Ownership Trends, June 2025
- Global: Degree of Centralization of AI Deployment, in % of Respondents, 2024
- Global: AI Adoption Across Enterprises and Its Business Impact, June 2025
- Global: Key AI Risk Categories, in % of Respondents, 2025
- Global: Trust Disparities, Explainability Concerns, and Organizational Gaps in AI Adoption, June 2025
- Global: Positive, Neutral, or Negative Impacts of AI Use in the Workplace, in % of Employees, 2025
- Global: Breakdown of Machine Learning Market, by End-Use Industry, in %, 2022
- Global: Top Risks Associated With AI and Machine Learning, in % of Payment Professionals, 2023e
2.6. Global Blockchain & Cryptocurrency
- 2.6.1. Blockchain Market Landscape
- Global: Share of Population That Owns And Uses Digital Currency, in %, 2024e
- Global: Overview of the Cryptocurrency And Blockchain Market, January 2025
- Global: Overview of the Blockchain Market, January 2025
- Global: Number of Cryptocurrency Owners, in millions, 2023 & 2024e
- North America: Number of Cryptocurrency Owners, in millions, 2023 & 2024e
- Europe: Number of Cryptocurrency Owners, in millions, 2023 & 2024e
- Asia: Number of Cryptocurrency Owners, in millions, 2023 & 2024e
- Oceania: Number of Cryptocurrency Owners, in millions, 2023 & 2024e
- South America: Number of Cryptocurrency Owners, in millions, 2023 & 2024e
- Africa: Number of Cryptocurrency Owners, in millions, 2023 & 2024e
- Global: Share of Population That Owns Cryptocurrency, by Country, in % of Population, 2024e (1 of 3)
- Global: Share of Population That Owns Cryptocurrency, by Country, in % of Population, 2024e (2 of 3)
- Global: Share of Population That Owns Cryptocurrency, by Country, in % of Population, 2024e (3 of 3)
- Global: Breakdown of Cryptocurrency Ownership, by Gender, in %, February 2022 & June 2024
- Global: Breakdown of Gender of Cryptocurrency Owners, by Country, in %, June 2024 (1 of 2)
- Global: Breakdown of Gender of Cryptocurrency Owners, by Country, in %, June 2024 (2 of 2)
- Global: Breakdown of Cryptocurrency Ownership Status, by Country, in %, June 2024 (1 of 2)
- Global: Breakdown of Cryptocurrency Ownership Status, by Country, in %, June 2024 (2 of 2)
- Global: Share of Past Cryptocurrency Owners Exiting the Market More than 6 Months Ago, in %, June 2024
- Global: Breakdown of Timeframes When Past Owners Sold Off Their Cryptocurrency Holdings, by Country, in %, June 2024 (1 of 2)
- Global: Breakdown of Timeframes When Past Owners Sold Off Their Cryptocurrency Holdings, by Country, in %, June 2024 (2 of 2)
- Global: Share of Past Cryptocurrency Owners Who Sold Their Crypto due to Lost Money on their Investment, in %, June 2024
- Global: Share of Past Cryptocurrency Owners Who Sold Their Crypto due to Lost Money on their Investment, by Country, in % of Past Cryptocurrency Owners, June 2024
- Global: Share of Past Cryptocurrency Owners Who Say That They Are Likely to Buy Cryptocurrency in the Next Year, in %, June 2024
- Global: Breakdown of Likelihood of Past Owners to Buy Cryptocurrency in the Next Year, by Country, in %, June 2024 (1 of 2)
- 2.6.1. Blockchain Market Landscape (Cont.)
- Global: Breakdown of Likelihood of Past Owners to Buy Cryptocurrency in the Next Year, by Country, in %, June 2024 (2 of 2)
- Global: Share of Developers Currently Working on Or Learning About Blockchain Applications, by Type, in % of Developers, Q3 2022 (1 of 2)
- Global: Share of Developers Currently Working on Or Learning About Blockchain Applications, by Type, in % of Developers, Q3 2022 (2 of 2)
- Global: Biggest Blockchain Companies That Are Publicly Traded Either in the U.S. Or Canada, by Type, Revenue, and Market Cap, in USD billion/million, December 2022
- Global: Breakdown of Developers' Status On Blockchain Applications, Excluding Cryptocurrencies, in %, Q3 2022
- Global: Breakdown of Developers' Status On Cryptocurrencies, e.g. Bitcoin, in %, Q3 2022
- Global: Breakdown of Developers' Status On Non-Fungible Tokens (NFTs), in %, Q3 2022
- Global: Share of U.S., Canadian And European Banks That Have Started Exploring Blockchain Technology, in %, December 2022
- Global: Use Cases of Cryptocurrency, in % of Cryptocurrency Owners, June 2024
- Global: Share of Population Aged 24-35 That Own Cryptocurrency, in %, 2024e
- Global: Share of Population That Uses Blockchain For Cryptocurrency, in %, December 2022
- Global: Influence of Major Geopolitical Events on 10 Day Return of S&P 500, Gold, And Bitcoin, September 2024
- Global: Influence of Major Geopolitical Events on 60 Day Return of S&P 500, Gold, And Bitcoin, September 2024
- 2.6.2. Blockchain Institutional Investment & Hedge Fund Activity
- Global: Breakdown of Likelihood of Past Owners to Buy Cryptocurrency in the Next Year, by Country, in %, June 2024 (2 of 2)
- Global: Share of Traditional Hedge Funds That Have Exposure to Digital Assets, in % of Hedge Funds, 2022, 2023, 2024e
- Global: Ways in Which Hedge Funds Are Trading Digital Assets in, by Type of Hedge Fund, in % of Hedge Funds, Q2 2024
- Global: Share of Hedge Funds Investing In Digital Assets That Are Using Stablecoins, in %, Q2 2024
- Global: Share of Hedge Funds That Are Either Committed to Or Exploring Tokenization, in %, Q2 2024
- Global: Share of Digital Asset Focused Hedge Funds That Are Investing in Tokenized Assets, in %, Q2 2024
- Global: Breakdown Of How The Approval Of Spot Bitcoin ETFs Changed Hedge Fund Respondents' Perspective On Launching New Digital Assets Products, in %, Q2 2024
- Global: Breakdown of Plan to Use Bitcoin ETFs as Part of Digital Asset Investment Strategy, in %, Q2 2024
- Global: Types of Digital Assets That Hedge Funds Are Invested in, by Type of Hedge Fund, in % of Hedge Funds, Q2 2024
- Global: Top Reasons For Using Stablecoins, by Type of Hedge Fund, in % of Hedge Funds, Q2 2024
- 2.6.3. Crypto Consumer Behavior
- Global: Type of Purchases Respondents Are Interested in Making With Crypto, in % of Respondents, 2023
- Global: Share of Respondents Who Would Choose an Online Store That Accepts Cryptocurrencies Over One That Does Not, in %, 2023
- Global: Share of Respondents Who Would Shop More Frequently at Their Preferred Online Stores If They Accepted Cryptocurrencies, in %, 2023
- Global: Share of Respondents Who Would Like to Be Able to Make Payments in Digital Currencies, in %, 2023
- Global: Share of Respondents Who Would Spend More Online If Cryptocurrencies Were Accepted, in %, 2023
- Global: Share of Cryptocurrency Owners Who Are Comfortable Making Crypto a Significant Part of Their Investment Portfolio, in %, June 2024
- Global: Share of Adults Who Buy Crypto to Hedge Against Inflation, by Country, in % of Adults, June 2024
- Global: Cryptocurrencies Respondents Would Choose to Be Paid in for Their work Or Business If Possible, in % of Respondents, 2023
- Global: Share of Past Cryptocurrency Owners And Non-Owners Citing Regulatory Concerns as a Barrier to Investing in Crypto, by Country, in % of Past Cryptocurrency Owners And Non-Owners , June 2024
2.7. Global B2B E-Commerce
- 2.7.1. Market Landscape & Buyer Decision Journeys
- Global: Overview of B2B E-Commerce Market Trends, July 2024 (1 of 2)
- Global: Overview of B2B E-Commerce Market Trends, July 2024 (2 of 2)
- Global: B2B E-Commerce GMV, in USD trillion, 2022 & 2026f
- Global: Share of B2B Buyers Who Conduct Research Online Before Purchasing, in %, 2023e
- Global: Social Media Platforms Informing B2B Purchase Decisions, in % of Business Buyers, December 2022
- Global: Price Sensitivity Affecting B2B Buying Choices, by Region, in % of Business Buyers, 2023e
- Global: Share of Business Buyers Whose B2B Purchase Was Postponed Due to Various Reasons, in %, 2023e
- Global: Top Reasons Causing a Delay or Discontinuation in a B2B Purchase, in % of Business Buyers, 2023e
- Global: Share of Millennial And Gen Z Business Buyers Who Face Challenges That Prolong Their Purchasing Decision, in %, 2023e
- 2.7.2. Buyer Experience, Online Behavior, & Platform Preferences
- Global: Top B2B Purchase Obstructions, in % of Business Buyers, 2023e
- Global: Share of B2B Buyers Who Grade Their B2B E-Commerce Experience as "Excellent", in %, 2023
- Global: Share of B2B Buyers Who Prefer to Place Orders Online Through Suppliers' Websites, in %, 2023
- Global: Share of B2B Buyers Who Would Switch Suppliers If Another B2B Web Store Offered a Better Experience, in %, 2023
- Global: Share of B2B Buyers Who Believe That a Bad Buying Experience Impacts Their Relationship With the Supplier to Some Extent, in %, 2023
- Global: Share of SMBs That Plan to Boost Their Online Procurement Spending in the Coming Year, in %, 2023
- Global: Share of B2B Buyers Who Are Likely to Switch to Another Supplier, by Buyer Segments, in % of Business Buyers, 2023
- Global: Share of SMB B2B Buyers Who Expect Their Online Spend to Increase in the Next Year, by Industry, in % of SMB Business Buyers, 2024e
- Global: Share of B2B Buyers Who Believe That an Easy And Accurate Online Web Store Experience Is Important, in %, 2023
- Global: Share of B2B Buyers Who Say That They Prefer to Place Repeat Orders Online, in %, 2023
- Global: Share of Web Store B2B Orders Experiencing Order Errors, in %, 2023
- Global: Share of B2B Buyers Who Prefer to Place Complex And High Value Orders Online, in %, 2023
- Global: Share of B2B Buyers Reporting Being Put Off From Ordering Online Due to Order Errors, in %, 2023
- Global: Share of B2B Orders Placed Via Web Stores Experiencing Order Errors, by Buyer Segments, in % of Business Buyers, 2023*
- Global: Agreed Information/Data Needed From Supplier When Ordering Online, in % of Business Buyers, 2023
- Global: Information/Data Needed From Supplier When Ordering Online, in % of Business Buyers, 2023
- Global: Share of B2B Buyers Who Have at Least One Reason That Prevents Them From Placing Orders Online, in %, 2023*
- Global: Top Hurdles to Online Purchasing, in % of Business Buyers, 2023
- Global: Top Reasons to Increase Online Spend, in % of Business Buyers, 2024e
- Global: Most Important Aspects When Purchasing Online, in % of Business Buyers, 2024e
- 2.7.3. Payments, Platforms, Marketplaces, & Technology Influence
- Global: Top B2B Purchase Obstructions, in % of Business Buyers, 2023e
- Global: B2B Payment Market Trends, July 2024
- Global: AI Use in the B2B Payments Market, July 2024
- Global: B2B Payment Value, in USD trillion, 2024e & 2028f
- Global: B2B Card Payment Value, in USD trillion, 2024e & 2028f
- Global: B2B Virtual Card Payment Value, in USD trillion, 2024e & 2028f
- Global: B2B Payment Channel Growth by 2028, in %, 2024e
- Global: Share of B2B Distributors Who Plan to Overhaul Their Digital Presence, in %, 2022
- Global: Breakdown of B2B Invoice Payment Time, by Country, in % of Total Value of B2B Invoices,
- Q2 2023 & 2024 (Part 1 of 2)
- Global: Breakdown of B2B Invoice Payment Time, by Country, in % of Total Value of B2B Invoices,
- Q2 2023 & 2024 (Part 2 of 2)
- Global: Breakdown of Expectation of Change in B2B Customer Payment Practices Over the Next 12 Months, in % of Companies, Q2 2023 & 2024 (Part 1 of 2)
- Global: Breakdown of Expectation of Change in B2B Customer Payment Practices Over the Next 12 Months, in % of Companies, Q2 2023 & 2024 (Part 2 of 2)
- Global: Most Effective Sales Channels, in % of Respondents, 2022
- Global: Sales Channels Used to Research And Evaluate Suppliers, in % of Companies, 2019 & 2022
- Global: Most Present Sectors on Third-Party Marketplaces, in % of Companies, December 2022
- Global: Companies' That Are Winning Market Share Approach to Sales Channels, in % of Companies, December 2022
- Global: Impact of Market Growth Strategies, by Company Type, in % of Companies, 2022
- Global: Share of Companies That Are Winning Market Share That Are on Industry-Specific Marketplaces, in %, December 2022
- Global: Share of Companies That Are Losing Market Share That Are on Industry-Specific Marketplaces, in %, December 2022
- Global: Share of Companies That Are Winning Market Share That Are Selling Their Products Online Through a Third-Party Marketplace, in %, December 2022
- Global: Share of Companies That Are Losing Market Share That Are Selling Their Products Online Through a Third-Party Marketplace, in %, December 2022
- Global: Implementation Level of Online Marketplaces of Winning vs. Losing Companies, in % of Companies, December 2022
- Global: Areas in Which a Marketplace is Preferred Over a Traditional B2C E-Commerce Platform, in % of Business Buyers, 2024e
- 2.7.3. Payments, Platforms, Marketplaces, & Technology Influence (Cont.)
- Global: Share of B2B Buyers Who Would Actively Prefer to Shop On a Manufacturer's Marketplace vs. a General Purpose B2B Marketplace, in %, 2024e
- Global: Share of B2B Buyers Who Are Indifferent About Shopping On a Manufacturer's Marketplace vs. a General Purpose B2B Marketplace, in %, 2024e
- Global: B2B Marketplaces VC Funding Value, in USD billion, in % of Year-on-Year Change, 2020-2023
- Global: Breakdown of VC Funding Amount And Round Count, by Vertical vs. Horizontal Marketplaces, in %, 2020-2023
- Global: Breakdown of Marketplace VC Funding, by Type of Marketplace, in %, January 2024
- Amazon Business: B2B E-Commerce Marketplace Profile, October 2024 (1 of 2)
- Amazon Business: B2B E-Commerce Marketplace Profile, October 2024 (2 of 2)
- Global: Time When B2B Software Buyers Consider Service Providers, in % of B2B Software Buyers, March 2024
- Global: ROI Expectations, in % of B2B Software Buyers, March 2024
- Global: Share of B2B Software Buyers Who Say That Service Providers/Implementers Are a Factor in Their Software Decision-Making Process, in %, March 2024
- Global: Breakdown of Who Has Final Software Purchase Decision-Making Power, by Position/Department, in %, March 2024
- Global: Share of B2B Software Buyers Who Report That The Selection of Software Purchases Is Always or Frequently Consensus-Based, in %, March 2024
- Global: Share of B2B Executives Being CFOs That Always or Frequently Hold the Final Decision-Making Power in the Software Selection Process, in %, March 2024
- Global: Breakdown of Anticipated Change in Software Purchase Spend by 2025, in %, March 2024

3. Asia-Pacific B2C & B2B E-Commerce, Payments, and AI Overview

3.1. Asia-Pacific Key Takeaways
3.2. Asia-Pacific Management Summary
3.3. Asia-Pacific B2C E-Commerce
- 3.3.1. Market Size and Regional Growth Trends
- Asia-Pacific: Retail E-Commerce Sales, in USD trillion, & in % of Year-on-Year Change, in %, 2022-2028f
- China, South Korea, Japan, India, and Australia: Online Retail Sales, in USD trillion, 2023 & 2028f
- Indonesia, Thailand, Vietnam, Malaysia, the Philippines, and Singapore: Retail E-Commerce Sales, n USD billion, 2023 & 2028f
- 3.3.2. China: Digital Consumer Landscape
- China: Number of Internet Users, in millions and Internet Penetration, in %, Dec. 2020 - Dec. 2024
- China: Number of Online Shoppers, in millions, and Internet Penetration, in %, Dec. 2020 - Dec. 2024
- China: Share of Online Physical Goods Sales, in % of Total Retail Sales of Consumer Goods, Q1 2025
- China: Breakdown of Total Internet Users by Urban & Rural Areas, in %, Dec. 2023 & Dec. 2024
- 3.3.3. China: Cross-Border and Luxury Shopping Behavior
- China: Top 5 Global Origins for Cross-Border Online Purchases, % of International Shoppers, 2024
- China: Share of International Cross-Border Online Purchases, in %, 2018-2024
- China: Top 3 Source Markets for Most Recent Cross-Border Online Purchase by Chinese Shop., in %, 2024
- China: Willingness to Purchase Luxury or Designer Products Online Without Seeing Them First, in %, 2024
- 3.3.4. China: E-Commerce Platform Shifts & Policy Environment
- China: BNPL Market Growth, Key Platforms, and Sectoral Integration, June 2025
- China: E-Commerce Platforms Shift Strategies Amid USA Tariff Pressures, April 2025
- China: Adapting to Tariffs and Domestic Shifts in E-Commerce, April 2025
3.4. Asia Pacific Digital Payments
- 3.4.1. Infrastructure, Revenue, and Payment Method Trends
- Asia-Pacific: Total Non-cash Transactions Volume, in volume billions, 2018 & 2021-2024e & 2028f
- Asia-Pacific: Total B2B Non-cash Transactions Volume, in volume billions, 2018 & 2021-2024e & 2028f
- Asia-Pacific: Payments Revenue Value, in USD trillion, 2013, 2018, 2020- 2023
- Asia-Pacific: Payments Revenue by Type, Commercial & Consumer in %, 2018 & 2023
- APAC: Payment Mix: New Payments vs Traditional Payments, In % of Transaction Volume, 2023
- Asia-Pacific: Top Point-of-Sales Payment Methods, in % of Transaction Value, 2023 - 2027f
- Asia-Pacific: Share of Payment Revenue Value, in %, 2027f
- 3.4.2. Merchant Acceptance and Business Strategy Tools
- 3.4.2.1. Indonesia
- Indonesia: Acceptance of Payment Methods Among Merchants, in % of Merchants, 2024
- Indonesia: Payment Trends Observed by Merchants, in % of Merchants, 2024
- Indonesia: Payment Initiatives Identified as Critical to Business Strategy, in % of Merchants, 2024
- 3.4.2.2. Thailand
- Thailand: Acceptance of Payment Methods Among Merchants, in % of Merchants, 2024
- Thailand: Payment Trends Observed by Merchants, in % of Merchants, 2024
- Thailand: Payment Initiatives Identified as Critical to Business Strategy, in % of Merchants, 2024
- 3.4.2.3. Philippines
- Philippines: Acceptance of Payment Methods Among Merchants, in % of Merchants, 2024
- Philippines: Payment Trends Observed by Merchants, in % of Merchants, 2024
- Philippines: Payment Initiatives Identified as Critical to Business Strategy, in % of Merchants, 2024
- 3.4.2.4. Vietnam
- Vietnam: Acceptance of Payment Methods Among Merchants, in % of Merchants, 2024
- Vietnam: Payment Trends Observed by Merchants, in % of Merchants, 2024
- Vietnam: Payment Initiatives Identified as Critical to Business Strategy, in % of Merchants, 2024
- 3.4.2.5. Singapore
- Singapore: Acceptance of Payment Methods Among Merchants, in % of Merchants, 2024
- Singapore: Payment Trends Observed by Merchants, in % of Merchants, 2024
- Singapore: Payment Initiatives Identified as Critical to Business Strategy, in % of Merchants, 2024
- 3.4.2.6. Hong Kong
- Hong Kong: Operational Localization, Consumer Preferences, and Regulatory Compliance, July 2025
- Hong Kong: Payment Integration, Merchant Adoption, and Digital Innovation, July 2025
- 3.4.3. Country-Level Payment Ecosystems and Method Preferences
- 3.4.3.1. China
- China: Forecasted Payment Market Size, in USD trillions, 2025e & 2030f
- China: Share of Consumer Transactions by Payment Method, in %, 2024
- China: Share of Consumers Using WeChat Pay Daily, in %, 2023
- China: WeChat Pay & Alipay Market Share in % and Ecosystem Penetration in Mobile Payments, 2023
- China: Mobile Wallet Penetration among Adult Consumers, in %, Q2 2023
- China: Mobile Wallet Ownership and Usage, in %, Q2 2023
- China: Mobile Wallet Penetration, Digital Infrastructure, and Consumer Adoption, June 2025
- China: Development of Online Payment Usage and User Penetration, Dec. 2020 - Dec. 2024
- China: Card Transaction Value, in USD trillion, 2024 & 2028f
- China: Debit Card Transaction Value, in CNY trillions, 2020 - 2028f
- China: Credit and Charge Card Transaction Value, in CNY trillions, 2020 - 2028f
- China: Growth of Cross-Border Payments via Acquisitions and Global Partnerships, June 2025
- China: Alipay and WeChat Pay Global Expansion and Cross-Border Usage Trends, June 2025
- 3.4.3.2.