Global Toothpaste Tablets Market - 2022-2029

Market Overview

Toothpaste tablets market was valued at USD XX million in 2021. It is forecasted to reach USD XX million by 2029, growing at a CAGR of 7.3% during the forecast period (2022-2029).

Toothpaste tablet is a toothpaste formula, which is made without water and pressed into a pill-like form in a similar manner to medicine. The tablet needs to be kept in the mouth and chewed until it breaks down into a paste, and subsequently needs to be brushed. Saliva (or a sip of water) will help break the tablet down into a paste. Additionally, toothpaste pills come in various tastes, including berry, mint, vanilla, cinnamon, tea tree oil, and tea tree oil. It is quite popular as a zero-waste oral care product with many positive effects on oral health. The rising attention can attribute the market's growth to sustainability and environmental issues. Additionally, the market is anticipated to grow due to consumers' rising oral hygiene awareness.

Market Dynamics:

Increasing demand for zero waste products is expected to drive the demand for toothpaste tablets

The demand for toothpaste tablets has been fueled by Millennials and Generation Z's growing awareness of plastic waste. Toothpaste tubes are made from different types of plastic, aluminum, steel, and nylon which makes them hard to recycle as each component needs to be handled differently. The importance of reducing the usage of conventional plastics, like plastic, which can leave waste behind and harm the environment, is becoming more widely recognized. People are now considering making better decisions that are environmentally friendly and beneficial. Based on U.S. According to the EPA (Environmental Protection Agency), the manufacturing and consumption of goods, including food items and plastic, is responsible for over 42% of all greenhouse gas emissions in the world. In the end, the garbage produced by plastic packaging is disposed of in landfills or the ocean. Aquatic life may suffer from such garbage, leading to massive trash islands. It has prompted governments from various nations to concentrate on developing policies and enforcing strict rules and regulations related to environmental conservation to prevent further environmental degradation, which is anticipated to increase demand for zero waste packaging products. Moreover, the broad trend toward "zero waste goods," which is supported by social media influencers, celebrities, and even toothpaste manufacturers themselves, has been beneficial for the world economy.

However, the major drawback is the unavailability of R&D activities for toothpaste tablets and not a lot of research has been conducted to compare the effectiveness of toothpaste tablets to traditional toothpaste. Additionally, the pricing of the premium toothpaste tablets hampers sales growth.

Market Segmentation:

Fluoride-based segment for the highest share in global toothpaste tablets market

In 2021, the fluoride-based segment had the highest revenue share of more than XX percent. The market for toothpaste tablets has been driven by its continuous innovation and improvements in product quality and design. Leading current players have been introducing new products, and new players in the market are developing cutting-edge products to compete. Furthermore, rivers, lakes, and oceans all contain fluoride, a mineral that is naturally present in most water sources. Through a process called fluoridation, fluoride has been added to most public water systems for the past 70 years. This mineral helps prevent cavities when it is added to dental products by bolstering the tooth's enameled or hard surface.

In 2021, the online distribution channel segment had the highest revenue share of more than XX percent. Throughout the forecast period, the segment is anticipated to grow more rapidly. Players have expanded their businesses on online retail platforms due to the market's growing digital penetration. Increased internet usage has also helped businesses significantly raise product awareness in the market, which positively impacts sales.

Geographical Penetration:

North America is the dominating region during the forecast period

In 2021, North America had the highest revenue share of almost XX percent. North America is anticipated to continue to dominate in the coming years. The largest producers of toothpaste tablets in the world are particularly concentrated. Additionally, it is estimated that 400 million toothpaste tubes are disposed of annually in the United States and at least 1.5 billion worldwide. Toothpaste tablets reduce the risk of contaminating the rivers and land and hence they are becoming more and more necessary each year. Smyle, Bite, Huppy, and other significant American players have changed their business strategies to focus on oral health care goods. The key players in the region are increasingly interested in product innovation for oral hygiene. Because of this, a few companies in the American market have shifted their focus to oral health care goods and provide their valued customers with regular refills of toothpaste tablets.

Competitive Landscape:

The major players covered in the toothpaste tablets market report are Colgate-Palmolive, The Humble Co., Denttabs, Georganics Ltd, Nelson Naturals Inc., Johnson & Johnson Private Limited, Bite Toothpaste Bits, Lush Retail Ltd., PURE EARTH essentials, Kaylaan LLC, and CosmoLab among other domestic and global players. The major companies in the global toothpaste tablet market focus on product launches, collaboration, and other prominent strategies to achieve a competitive edge, maintain their market share and grow it internationally. For example, DENTTABS launched its all-new Strawberry Flavored Toothpaste Tablets in India in March 2021. DENTTABS Toothpaste Tablets are a better option than conventional toothpaste as they are made of all-natural components, vegan-friendly, and devoid of plastic, artificial stabilizer, and other preservatives. The brand sells toothpaste tablets as an alternative to conventional toothpaste.

COVID-19 Impact:

Positive impact on the global toothpaste tablets market

The disruption in toothpaste tablet production and supply chain caused by the COVID-19 pandemic has substantially impacted the market expansion.

On the other hand, doctors advised against using outmoded toothbrushes and tongue cleaners during the pandemic to lower the risk of spreading harmful bacteria. People who were infected with the virus had a higher risk of dental ailments or digestive issues, which forced them to switch to more hygienic alternatives like toothpaste tablets as a preventative measure to prevent the virus from spreading. As a result, toothpaste tablets boosted market sales during the pandemic.

The global toothpaste tablets market report would provide an access to approximately 69 market data tables, 63 figures and 170 pages