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PUBLISHER: Euromonitor International | PRODUCT CODE: 1757011

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1757011

Consumer Values and Behaviour in Malaysia

PUBLISHED:
PAGES: 58 Pages
DELIVERY TIME: 1-2 business days
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USD 1450

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This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.

Euromonitor's Consumer Values and Behaviour in Malaysia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Values market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Product Code: CLMYcv

TABLE OF CONTENTS

Scope

Malaysians are concerned that the cost of everyday goods are increasing

Older generations emphasize the significance of their spiritual beliefs

Consumers in Malaysia actively research their preferred brands and services

Younger generations demand unique and tailored products and services

Consumers in Malaysia foresee that their current level of happiness will improve

Younger generations expect to work more than they do now

At home, consumers connect with friends or family virtually

Safe location remains the most desired home feature

Consumers prefer to prepare dishes for themselves

Malaysians say they do not have time to cook

Gen Z say they would rather spend time doing things other than cooking

Malaysians look for healthy ingredients in food and beverages

Gen X expect to have a job within a short distance from their residence

Malaysians primarily desire to earn a high salary

Malaysians say they maintain a clear separation between their professional and personal life

Consumers engage in online social activities

Gen Z frequently take a class or attend a lecture in-person

Malaysians prioritise getting the most value for money when travelling

Older generations expect safe destination options when on vacation

Malaysians engage in walking or hiking

Baby Boomers most active in participating in walking or hiking as weekly exercise

Consumers are interested in massages to improve wellbeing

Malaysians are feeling uneasy about the effects of climate change

Consumers actively engaged in adopting more sustainable behaviors

Malaysians demand packaging that is sustainable and environmentally conscious

Malaysians use social and political media to share their views

Malaysians like to find bargains

Older generations supports locally-sourced goods and services

Consumers try to lead a minimalist lifestyle and do not buy new items unless necessary

Millennials search for products that feature labels that are straightforward

Malaysians subscribe to streaming platforms on the internet

Consumers set to increase spending on health and wellness

Gen Z set to increase spending on health and wellness the most

Consumers in Malaysia show apprehension regarding their current financial condition

Baby Boomers are in a comfortable position with regards to their financial standing

Saving remains top priority amongst Malaysian consumers

Consumers are proactive in managing data sharing and privacy settings

Younger generations prefer to communicate via the internet

Consumers in Malaysia employ messaging or communication applications

Older generations regularly employ messaging or communication applications

Gen Z actively write reviews for the goods and services they use

Malaysians show support for companies by following their social media updates

Younger generations share or retweet products

Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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