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PUBLISHER: Euromonitor International | PRODUCT CODE: 1809404

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1809404

Dairy Products and Alternatives in the US

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PAGES: 78 Pages
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In 2025, the reimplementation of tariffs by the Trump administration has had a mixed impact on the US economy, particularly regarding GDP growth, inflation, and consumer spending. After recording a GDP growth rate of 2.8% in 2024, economic expansion is expected to slow to 1.6% in 2025. The new tariffs have raised production costs for businesses, leading to higher prices for a wide range of goods. This inflationary pressure, combined with an already cautious consumer environment, has weakened hou...

Euromonitor International's Dairy Products and Alternatives in USA report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Dairy Products and Alternatives market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Product Code: DAUS

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Dairy products and alternatives in 2025: The big picture
  • Key trends in 2025

Competitive Landscape

  • Channel developments
  • What next for dairy products and alternatives?

MARKET DATA

  • Table 1 Sales of Dairy Products and Alternatives by Category: Value 2020-2025
  • Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2020-2025
  • Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2021-2025
  • Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2022-2025
  • Table 5 Penetration of Private Label by Category: % Value 2020-2025
  • Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2020-2025
  • Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2025-2030
  • Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2025-2030

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

BABY FOOD IN THE US

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Prices stabilise but demand continues to fall
  • Private label producers invest in premiumisation to win share
  • Value seeking consumers boost Omni-Sales Growth

PROSPECTS AND OPPORTUNITIES

  • Falling birth rates and economic uncertainty could undermine demand
  • Wellness trends set to have a mixed impact on the market
  • Erratic legislative policy could negatively impact the market

CATEGORY DATA

  • Table 9 Sales of Baby Food by Category: Volume 2020-2025
  • Table 10 Sales of Baby Food by Category: Value 2020-2025
  • Table 11 Sales of Baby Food by Category: % Volume Growth 2020-2025
  • Table 12 Sales of Baby Food by Category: % Value Growth 2020-2025
  • Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2020-2025
  • Table 14 NBO Company Shares of Baby Food: % Value 2021-2025
  • Table 15 LBN Brand Shares of Baby Food: % Value 2022-2025
  • Table 16 Distribution of Baby Food by Format: % Value 2020-2025
  • Table 17 Forecast Sales of Baby Food by Category: Volume 2025-2030
  • Table 18 Forecast Sales of Baby Food by Category: Value 2025-2030
  • Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2025-2030
  • Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2025-2030

BUTTER AND SPREADS IN THE US

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Butter benefits from better taste and natural image
  • Private label leads while brands focus on differentiation to gain share
  • Modern grocery retailers dominate but e-commerce wins share

PROSPECTS AND OPPORTUNITIES

  • Competition to intensify between premium and value segments
  • New flavours and formats could inform new product development
  • Healthy eating trends and new regulation set to inform the market

CATEGORY DATA

  • Table 21 Sales of Butter and Spreads by Category: Volume 2020-2025
  • Table 22 Sales of Butter and Spreads by Category: Value 2020-2025
  • Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2020-2025
  • Table 24 Sales of Butter and Spreads by Category: % Value Growth 2020-2025
  • Table 25 NBO Company Shares of Butter and Spreads: % Value 2021-2025
  • Table 26 LBN Brand Shares of Butter and Spreads: % Value 2022-2025
  • Table 27 Distribution of Butter and Spreads by Format: % Value 2020-2025
  • Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2025-2030
  • Table 29 Forecast Sales of Butter and Spreads by Category: Value 2025-2030
  • Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2025-2030
  • Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2025-2030

CHEESE IN THE US

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Cheese continues to grow with consumers favouring unprocessed options
  • Kraft Heinz Co loses ground to private label
  • Consumption of artisanal cheese boosts online sales

PROSPECTS AND OPPORTUNITIES

  • Private label set to win over price-sensitive consumers
  • Health and wellness trend will boost premium innovations
  • Consumers will continue to favour traditional cheese over plant-based options

CATEGORY DATA

  • Table 32 Sales of Cheese by Category: Volume 2020-2025
  • Table 33 Sales of Cheese by Category: Value 2020-2025
  • Table 34 Sales of Cheese by Category: % Volume Growth 2020-2025
  • Table 35 Sales of Cheese by Category: % Value Growth 2020-2025
  • Table 36 Sales of Spreadable Cheese by Type: % Value 2020-2025
  • Table 37 Sales of Soft Cheese by Type: % Value 2020-2025
  • Table 38 Sales of Hard Cheese by Type: % Value 2020-2025
  • Table 39 NBO Company Shares of Cheese: % Value 2021-2025
  • Table 40 LBN Brand Shares of Cheese: % Value 2022-2025
  • Table 41 Distribution of Cheese by Format: % Value 2020-2025
  • Table 42 Forecast Sales of Cheese by Category: Volume 2025-2030
  • Table 43 Forecast Sales of Cheese by Category: Value 2025-2030
  • Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2025-2030
  • Table 45 Forecast Sales of Cheese by Category: % Value Growth 2025-2030

DRINKING MILK PRODUCTS IN THE US

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Drinking milk products finds new lease of life with full-fat options
  • Private label continues to dominate sales
  • Convenience stores underperform due to high prices and limited variety

PROSPECTS AND OPPORTUNITIES

  • Competition with plant-based milk will continue
  • The resurgence of drinking milk products presents new opportunities for growth
  • Legislators are considering reintroducing full fat milk in schools

CATEGORY DATA

  • Table 46 Sales of Drinking Milk Products by Category: Volume 2020-2025
  • Table 47 Sales of Drinking Milk Products by Category: Value 2020-2025
  • Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2020-2025
  • Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2020-2025
  • Table 50 NBO Company Shares of Drinking Milk Products: % Value 2021-2025
  • Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2022-2025
  • Table 52 Distribution of Drinking Milk Products by Format: % Value 2020-2025
  • Table 53 Forecast Sales of Drinking Milk Products by Category: Volume 2025-2030
  • Table 54 Forecast Sales of Drinking Milk Products by Category: Value 2025-2030
  • Table 55 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2025-2030
  • Table 56 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2025-2030

YOGHURT AND SOUR MILK PRODUCTS IN THE US

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Plain yoghurt and sour milk products benefit from healthy image
  • High demand for Greek yoghurt influences the competitive landscape
  • Supermarkets and wholesale clubs embrace functional dairy as e-commerce and DTC sales rise

PROSPECTS AND OPPORTUNITIES

  • Health and wellness trend will remain the key growth driver
  • Regulatory changes to boost demand for low-sugar and clean label yoghurt
  • Yoghurt innovation expands beyond breakfast to meet evolving lifestyle behaviours

CATEGORY DATA

  • Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2020-2025
  • Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2020-2025
  • Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2020-2025
  • Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2020-2025
  • Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2020-2025
  • Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2021-2025
  • Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2022-2025
  • Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2020-2025
  • Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2025-2030
  • Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2025-2030
  • Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2025-2030
  • Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2025-2030

OTHER DAIRY IN THE US

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Ingredient transparency and focus on protein reshaping other dairy
  • New brands looking to drive innovation
  • Digital channels fuel brand loyalty while supermarkets and hypermarkets dominate

PROSPECTS AND OPPORTUNITIES

  • Supply chain pressures and input cost volatility set to shape market dynamics
  • Protein claims and functional health benefits should drive premiumisation
  • Digital integration presents opportunities but high costs could limit uptake

CATEGORY DATA

  • Table 69 Sales of Other Dairy by Category: Volume 2020-2025
  • Table 70 Sales of Other Dairy by Category: Value 2020-2025
  • Table 71 Sales of Other Dairy by Category: % Volume Growth 2020-2025
  • Table 72 Sales of Other Dairy by Category: % Value Growth 2020-2025
  • Table 73 Sales of Cream by Type: % Value 2020-2025
  • Table 74 NBO Company Shares of Other Dairy: % Value 2021-2025
  • Table 75 LBN Brand Shares of Other Dairy: % Value 2022-2025
  • Table 76 Distribution of Other Dairy by Format: % Value 2020-2025
  • Table 77 Forecast Sales of Other Dairy by Category: Volume 2025-2030
  • Table 78 Forecast Sales of Other Dairy by Category: Value 2025-2030
  • Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2025-2030
  • Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2025-2030

PLANT-BASED DAIRY IN THE US

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Sales decrease as consumers shift back to traditional dairy
  • Danone continues to lead sales of plant-based dairy
  • Supermarkets continues to lead sales despite e-commerce's rapid expansion

PROSPECTS AND OPPORTUNITIES

  • Competition with dairy will remain intense
  • Taste and texture key to unlocking the potential of plant-based cheese and yoghurt
  • New FDA guidance targets clarity in plant-based cheese and yoghurt

CATEGORY DATA

  • Table 81 Sales of Plant-Based Dairy by Category: Value 2020-2025
  • Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2020-2025
  • Table 83 Sales of Other Plant-Based Milk by Type: % Value 2022-2025
  • Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2021-2025
  • Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2022-2025
  • Table 86 Distribution of Plant-Based Dairy by Format: % Value 2020-2025
  • Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2025-2030
  • Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2025-2030
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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