PUBLISHER: Euromonitor International | PRODUCT CODE: 2076895
PUBLISHER: Euromonitor International | PRODUCT CODE: 2076895
Eyewear in China
Eyewear in China in 2026 is anticipated to outperform broader economic indicators, set to showcase 5% retail value growth amid moderating GDP growth of 4%. This robust expansion is underpinned by strong innovation in smart eyewear and myopia control lenses, supported by government incentives and a diverse retail landscape that balances traditional optical expertise with rapid social e-commerce growth. The large and increasingly affluent population continues to fuel demand, particularly as eyewea...
Euromonitor International's Eyewear in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2021-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.
Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Eyewear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
TABLE OF CONTENTS
List Of Contents And Tables
Executive Summary
2026 Developments
Key Data Insights
Key Industry Trends
CHART 1 Key Industry Trends for Eyewear
Industry Performance
Strong Growth Driven by Rising Incomes and Omnichannel Distribution
Contact Lenses and Solutions Leads Volumes Amid Rising Fashion Appeal While Spectacles Leads Value Sales
Alibaba and Hoya Innovations Drive Smart Eyewear and Myopia Control Adoption
CHART 2 Qianwen Glasses' Hit Reshapes Smart Eyewear
CHART 3 Hoya's Miyosmart Plus Lenses Deliver Higher Defocus Myopia Control
CHART 4 Value Sales 2021-2031
CHART 5 Volume Sales 2021-2031
CHART 6 Value Sales by Category 2026
What's Next?
Persistent Innovation Expected to Drive Growth in Myopia Control and Progressive Lenses
Contact Lenses Will Continue to Lead Volumes While Sunglasses to See Highest Value Growth
Technology Integration and Demographic Shifts to Reshape Product and Retail Strategies
CHART 7 Forecast Value Sales 2021-2031
CHART 8 Forecast Value Sales by Category 2026-2031
Competitive Landscape
Leading Manufacturers Maintain Fragmented but Competitive Presence with Steady Share Dynamics
Innovative Smart Eyewear and Fashion-Forward Products Drive New Growth Avenues for Brands
CHART 9 Company Shares 2025
CHART 10 Brand Shares 2025
Channels
Social Commerce Drives Growth, While Offline Stores Maintain Expertise Focus
CHART 11 Retail Channels 2021-2026
Products
Key Drivers Shaping Product Development Include Aesthetics and Digital Integration
Breakthroughs in Optical and Experiential Design
CHART 12 Gentle Monster Incorporates F1 and Eyewear Beauty
Strategic Shifts in Retail and Brand Positioning
Economic Context
CHART 13 Economic Context for Eyewear
CHART 14 Real Gdp Growth 2021-2031
CHART 15 Inflation 2021-2031
Consumer Context
CHART 16 Consumer Context for Eyewear
CHART 17 Population 2021-2031
CHART 18 Consumer Expenditure 2021-2031
CHART 19 Population by Generation 2026
Country Reports Disclaimer
CONTACT LENSES AND SOLUTIONS IN CHINA
- Key Data Insights
- 2026 Developments
- Contact Lenses and Solutions Summary
- Key Industry Trends
- CHART 20 Key Industry Trends for Contact Lenses and Solutions
- Industry Performance
- Rising Consumer Disposable Income Supports Steady Growth Amid Stable Population
- Contact Lenses Leads Sales, Driven by Innovation and Consumer Appeal
- Moody and Kilala Harness Innovation and Social Commerce to Fuel Growth
- CHART 21 Moody'S Little Emotion Silicone Hydrogel Series
- CHART 22 Colour Contacts a Natural Beauty Essential
- CHART 23 Value Sales 2021-2031
- CHART 24 Volume Sales 2021-2031
- CHART 25 Value Sales by Category 2026
- What's Next?
- Contact Lens Innovation and Consumer Demand Set to Drive Sustained Growth
- Brands Expected to Blend Medical Expertise and Social Commerce to Capture Loyalty
- Localised Production and Supply Chain Integration to Enhance Agility and Margins
- CHART 26 Forecast Value Sales 2021-2031
- CHART 27 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Companies Balance Medical Expertise and Digital Innovation to Succeed
- CHART 28 Company Shares 2025
- CHART 29 Brand Shares 2025
- Channels
- Retail E-Commerce Drives Sales Growth as the Offline Retail Share Declines
- CHART 30 Retail Channels 2021-2026
- Products
- Material Advances and Digital Integration Propel Sales of Contact Lenses
- Domestic Brands Pioneer Health-Focused Beauty Lenses
- E-Commerce Ecosystems Reshape Retail Dynamics
- CHART 31 Seamless Journeys
- Economic Context
- CHART 32 Economic Context for Contact Lenses and Solutions
- CHART 33 Real Gdp Growth 2021-2031
- CHART 34 Inflation 2021-2031
- Consumer Context
- CHART 35 Consumer Context for Contact Lenses and Solutions
- CHART 36 Population 2021-2031
- CHART 37 Consumer Expenditure 2021-2031
- CHART 38 Population by Generation 2026
- Country Reports Disclaimer
SPECTACLES IN CHINA
- Key Data Insights
- 2026 Developments
- Spectacles Summary
- Industry Performance
- Premiumisation as Rising Incomes and Expenditure Boost Higher Value Than Volume Growth
- Spectacle Lenses Dominates Sales as Premium Solutions Gain Traction
- Robam, Nikon and Doctor Glasses Lead Innovation with Integrated Eyewear Experiences
- CHART 39 Doctor Glasses Opens Smart Eyewear Concept Store in Shenzhen
- CHART 40 Value Sales 2021-2031
- CHART 41 Volume Sales 2021-2031
- CHART 42 Value Sales by Category 2026
- What's Next?
- Premium Spectacle Lenses Expected to Drive Growth Amid Evolving Consumer Demand
- Leading Brands Will Leverage Material Innovation and Regulation to Elevate Product Standards
- Premium Innovation and Regulation to Drive Consolidation and Consumer Loyalty
- CHART 43 Forecast Value Sales 2021-2031
- CHART 44 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Leading Manufacturers Strengthen Positions through Innovation and Scale
- CHART 45 Company Shares 2025
- CHART 46 Brand Shares 2025
- Channels
- Optical Goods Stores Maintains Dominance While Retail E-Commerce Gains Ground
- Hybrid Retail Models and Specialist Services Shape Consumers' Purchasing Journeys
- CHART 47 Retail Channels 2021-2026
- Economic Context
- CHART 48 Economic Context for Spectacles
- CHART 49 Real Gdp Growth 2021-2031
- CHART 50 Inflation 2021-2031
- Consumer Context
- CHART 51 Consumer Context for Spectacles
- CHART 52 Population 2021-2031
- CHART 53 Consumer Expenditure 2021-2031
- CHART 54 Population by Generation 2026
- Country Reports Disclaimer
SUNGLASSES IN CHINA
- Key Data Insights
- 2026 Developments
- Sunglasses Summary
- Industry Performance
- Premium Positioning Drives Dynamic Value Growth Amid Evolving Consumer Lifestyles
- J!Ns Transforms Sunglasses into Wearable Cosmetics, Enhancing Consumer Appeal
- Oakley and Gentle Monster Pioneer Lifestyle Integration with Smart Omnichannel Launches
- CHART 55 Oakley'S Sports Sunglasses Define Chinese Urban Style
- CHART 56 Value Sales 2021-2031
- CHART 57 Volume Sales 2021-2031
- What's Next?
- Ai-Powered Smart Features Set to Reshape Consumer Expectations and Premium Positioning
- Experiential Retail and Ip Collaborations Expected to Drive Engagement and Scarcity-Driven Demand
- Localised Sustainability Commitments Likely to Become Decisive Purchase Criteria among Younger Consumers
- CHART 58 Forecast Value Sales 2021-2031
Competitive Landscape
- Leading Players Maintain Dominance through Innovation and Cultural Engagement
- CHART 59 Company Shares 2025
- CHART 60 Brand Shares 2025
- Channels
- Optical Goods Stores Leads Sales, While Online Channels Rapidly Expand Their Reach
- CHART 61 Retail Channels 2021-2026
- Economic Context
- CHART 62 Economic Context for Sunglasses
- CHART 63 Real Gdp Growth 2021-2031
- CHART 64 Inflation 2021-2031
- Consumer Context
- CHART 65 Consumer Context for Sunglasses
- CHART 66 Population 2021-2031
- CHART 67 Consumer Expenditure 2021-2031
- CHART 68 Population by Generation 2026
- Country Reports Disclaimer
