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Market Research Report

Luxury Goods in India

Published by Euromonitor International Product code 279038
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Luxury Goods in India
Published: February 5, 2020 Content info:
Description

The luxury goods market continued to show significant growth in 2019, driven by dynamism in a number of personal luxury categories. India has one of the youngest populations in the world, and designer apparel and footwear (ready-to-wear), luxury eyewear, luxury portable consumer electronics, and super premium beauty and personal care all saw strong performances driven by manufacturers' successful efforts to target the sensibilities and lifestyles of Millennial and Gen Z consumers.

Euromonitor International's‘ Luxury Goods in India report ’offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers' shopping patterns. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Product Code: LUXIN

Table of Contents

Executive Summary

  • Targeting Younger Consumers and Lower Tier Cities
  • Growing Focus on Sustainability Across Categories
  • Attracting A Growing Number of Major Foreign Players
  • Consumers Appreciate the Advantages of Store-based Distribution
  • Sensibilities of Younger Consumers Set To Exert A Growing Influence

Market Indicators

  • Table 1. Number of High Net Worth Individuals (HNWI): 2014-2019

Market Data

  • Table 2. Sales of Luxury Goods by Category: Value 2014-2019
  • Table 3. Sales of Luxury Goods by Category: % Value Growth 2014-2019
  • Table 4. Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
  • Table 5. NBO Company Shares of Luxury Goods: % Value 2014-2018
  • Table 6. LBN Brand Shares of Luxury Goods: % Value 2015-2018
  • Table 7. Distribution of Luxury Goods by Format and Category: % Value 2019
  • Table 8. Forecast Sales of Luxury Goods by Category: Value 2019-2024
  • Table 9. Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024

Sources

    • Summary 1. Research Sources

Headlines

Prospects

  • Growing Focus on Sustainable Luxury
  • Increasingly Favourable Conditions for Luxury Hotels
  • Younger Consumers Favouring Experiences Over Possessions

Competitive Landscape

  • Ihcl Remains the Largest Player
  • Foreign Brands Targeting the Indian Market
  • Potential for Emergence of Luxury Foodservice

Category Data

  • Table 10. Sales of Experiential Luxury by Category: Value 2014-2019
  • Table 11. Sales of Experiential Luxury by Category: % Value Growth 2014-2019
  • Table 12. NBO Company Shares of Experiential Luxury: % Value 2014-2018
  • Table 13. LBN Brand Shares of Experiential Luxury: % Value 2015-2018
  • Table 14. Forecast Sales of Experiential Luxury by Category: Value 2019-2024
  • Table 15. Forecast Sales of Experiential Luxury by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Growing Contribution From Domestic Consumers
  • Relaxation of VISA Regulations Set To Boost Inbound Tourism
  • Trend Towards Smaller, Boutique Hotels

Competitive Landscape

  • Category Leader, Ihcl, Enters New Segment
  • Gst Reduction To Boost Demand
  • Increasing Interest From Foreign Luxury Brands

Category Data

  • Table 16. Sales in Luxury Hotels: Value 2014-2019
  • Table 17. Sales in Luxury Hotels: % Value Growth 2014-2019
  • Table 18. Sales in Luxury Hotels by Country of Origin: % Value 2014-2019
  • Table 19. NBO Company Shares in Luxury Hotels: % Value 2014-2018
  • Table 20. LBN Brand Shares in Luxury Hotels: % Value 2015-2018
  • Table 21. Forecast Sales in Luxury Hotels: Value 2019-2024
  • Table 22. Forecast Sales in Luxury Hotels: % Value Growth 2019-2024

Headlines

Prospects

  • New Retail Formats Attract Female Consumers
  • Development of Sustainable Wine Tourism
  • Rise of Single Malt Clubs

Competitive Landscape

  • Diageo Retains Lead, But Pernod Ricard Holds the Largest Brand
  • Possible Opening Up of Alcohol Retailing
  • Grover Zampa Winery Aims at Expansion in Fine Wines

Category Data

  • Table 23. Sales of Fine Wines/Champagne and Spirits by Category: Value 2014-2019
  • Table 24. Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2014-2019
  • Table 25. NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2014-2018
  • Table 26. LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2015-2018
  • Table 27. Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2014-2019
  • Table 28. Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2019-2024
  • Table 29. Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Manufacturers Turning Their Attention To Tier 2 and Tier 3 Cities
  • Luxury Players Launching Electric Vehicles
  • Brands Seek To Generate Loyalty Through Digital Engagement

Competitive Landscape

  • Mercedes Benz Takes Assertive Approach To Expansion
  • Indian Consumers Display Faith in German Engineering
  • Bmw Outpacing Rivals

Category Data

  • Table 30. Sales of Premium and Luxury Cars: Value 2014-2019
  • Table 31. Sales of Premium and Luxury Cars: % Value Growth 2014-2019
  • Table 32. NBO Company Shares of Premium and Luxury Cars: % Value 2014-2018
  • Table 33. LBN Brand Shares of Premium and Luxury Cars: % Value 2015-2018
  • Table 34. Forecast Sales of Premium and Luxury Cars: Value 2019-2024
  • Table 35. Forecast Sales of Premium and Luxury Cars: % Value Growth 2019-2024

Headlines

Prospects

  • Lower Tier Cities Proving Increasingly Attractive
  • Sales Remain Highly Seasonal
  • Growing Resale Market

Competitive Landscape

  • LVMH Watch & Jewellery Retains Lead
  • More Global Brands Entering the Indian Market
  • Luxxuberance Highlights Rise of Multi-brand Outlets

Category Data

  • Table 36. Sales of Personal Luxury by Category: Value 2014-2019
  • Table 37. Sales of Personal Luxury by Category: % Value Growth 2014-2019
  • Table 38. NBO Company Shares of Personal Luxury: % Value 2014-2018
  • Table 39. LBN Brand Shares of Personal Luxury: % Value 2015-2018
  • Table 40. Distribution of Personal Luxury by Format: % Value 2014-2019
  • Table 41. Forecast Sales of Personal Luxury by Category: Value 2019-2024
  • Table 42. Forecast Sales of Personal Luxury by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Personalisation Trend
  • Increasing Interest in Designer Versions of Traditional Apparel
  • Streetwear Trend To Remain Influential

Competitive Landscape

  • Calvin Klein Benefits From Broad Distribution Coverage
  • Ralph Lauren Establishes Licensing Agreement To Open Stores in India
  • Licensing Agreements Key Strategy in Indian Expansion

Category Data

  • Table 43. Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2014-2019
  • Table 44. Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2014-2019
  • Table 45. NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2014-2018
  • Table 46. LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2015-2018
  • Table 47. Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2014-2019
  • Table 48. Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2019-2024
  • Table 49. Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Eyewear Has Increasingly Important Role To Play in Luxury Brand Development
  • Shift From Functional Necessity To Accessory Creates Brand Opportunities
  • Potential for Development of Smart Eyewear

Competitive Landscape

  • Louis Vuitton Extends Lead
  • Licensing Agreements Remain Important
  • First-hand Experience of Products Helps Store-based Retailing To Dominate

Category Data

  • Table 50. Sales of Luxury Eyewear by Category: Value 2014-2019
  • Table 51. Sales of Luxury Eyewear by Category: % Value Growth 2014-2019
  • Table 52. NBO Company Shares of Luxury Eyewear: % Value 2014-2018
  • Table 53. LBN Brand Shares of Luxury Eyewear: % Value 2015-2018
  • Table 54. Distribution of Luxury Eyewear by Format: % Value 2014-2019
  • Table 55. Forecast Sales of Luxury Eyewear by Category: Value 2019-2024
  • Table 56. Forecast Sales of Luxury Eyewear by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Growing Interest Amongst Men
  • Increasing Demand for Platinum Jewellery
  • Persistent Demand for Traditional Jewellery

Competitive Landscape

  • Swarovski Maintains Lead As It Targets Locally Specific Demand
  • Attracting Major Foreign Brands
  • Pnb Fraud Case Impacts Confidence in the Industry

Category Data

  • Table 57. Sales of Luxury Jewellery by Category: Value 2014-2019
  • Table 58. Sales of Luxury Jewellery by Category: % Value Growth 2014-2019
  • Table 59. NBO Company Shares of Luxury Jewellery: % Value 2014-2018
  • Table 60. LBN Brand Shares of Luxury Jewellery: % Value 2015-2018
  • Table 61. Distribution of Luxury Jewellery by Format: % Value 2014-2019
  • Table 62. Forecast Sales of Luxury Jewellery by Category: Value 2019-2024
  • Table 63. Forecast Sales of Luxury Jewellery by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Strong Role for Social Media
  • Luxury Brands Need To Reach Consumers in Tier 2 and Tier 3 Cities
  • Increasing Emphasis on Sustainability From Manufacturers and Consumers

Competitive Landscape

  • LVMH Watch & Jewellery Leads Through Louis Vuitton
  • Major Foreign Brands Maintain Their Allure
  • Multi-brand Stores Gaining Prominence

Category Data

  • Table 64. Sales of Luxury Leather Goods: Value 2014-2019
  • Table 65. Sales of Luxury Leather Goods: % Value Growth 2014-2019
  • Table 66. NBO Company Shares of Luxury Leather Goods: % Value 2014-2018
  • Table 67. LBN Brand Shares of Luxury Leather Goods: % Value 2015-2018
  • Table 68. Distribution of Luxury Leather Goods by Format: % Value 2014-2019
  • Table 69. Forecast Sales of Luxury Leather Goods: Value 2019-2024
  • Table 70. Forecast Sales of Luxury Leather Goods: % Value Growth 2019-2024

Headlines

Prospects

  • Luxury Watch Brands Moving Into Smart Wearables
  • Store-based Retailing Remains Crucial
  • High-tech Functionality Key To Demand in Mobile Phones

Competitive Landscape

  • LVMH Extends Luxury Portable Consumer Electronics Offer With Tambour Horizon
  • Hublot Opens First Stand-alone Store in India
  • Multi-brand Outlets Facilitate Category Development

Category Data

  • Table 71. Sales of Luxury Portable Consumer Electronics by Category: Value 2014-2019
  • Table 72. Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2014-2019
  • Table 73. NBO Company Shares of Luxury Portable Consumer Electronics: % Value 2014-2018
  • Table 74. LBN Brand Shares of Luxury Portable Consumer Electronics: % Value 2015-2018
  • Table 75. Distribution of Luxury Portable Consumer Electronics by Format: % Value 2014-2019
  • Table 76. Forecast Sales of Luxury Portable Consumer Electronics by Category: Value 2019-2024
  • Table 77. Forecast Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Rise in Demand for Pre-owned Luxury Watches
  • High Level of Seasonality
  • Demand for Luxury Timepieces To Complement Accessories

Competitive Landscape

  • Hublot Becomes the Leading Brand
  • Retail Partnerships Important in Luxury Timepieces
  • H Moser & Cie Enters the Indian Market

Category Data

  • Table 78. Sales of Luxury Timepieces by Category: Value 2014-2019
  • Table 79. Sales of Luxury Timepieces by Category: % Value Growth 2014-2019
  • Table 80. NBO Company Shares of Luxury Timepieces: % Value 2014-2018
  • Table 81. LBN Brand Shares of Luxury Timepieces: % Value 2015-2018
  • Table 82. Distribution of Luxury Timepieces by Format: % Value 2014-2019
  • Table 83. Forecast Sales of Luxury Timepieces by Category: Value 2019-2024
  • Table 84. Forecast Sales of Luxury Timepieces by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Growing Interest in Pre-owned Pens
  • Luxury Pen Manufacturers Diversifying Their Offer
  • Rise in Gifting

Competitive Landscape

  • Mont Blanc Uses E-commerce To Tap Into Demand in Tier 2 Cities
  • Important for Brands To Establish Strong Retail Agreements
  • Store-based Retailing Dominates

Category Data

  • Table 85. Sales of Luxury Writing Instruments and Stationery: Value 2014-2019
  • Table 86. Sales of Luxury Writing Instruments and Stationery: % Value Growth 2014-2019
  • Table 87. NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2014-2018
  • Table 88. LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2015-2018
  • Table 89. Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2014-2019
  • Table 90. Forecast Sales of Luxury Writing Instruments and Stationery: Value 2019-2024
  • Table 91. Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2019-2024

Headlines

Prospects

  • Players Making Increasing Use of Social Media
  • E-commerce Helps Players To Penetrate Tier 2 and Tier 3 Cities
  • Growing Potential in High-end Men's Grooming

Competitive Landscape

  • Highly Competitive in Key Fragrances Category
  • Eight & Bob Makes Indian Debut in Pune
  • E-commerce Players Emerging

Category Data

  • Table 92. Sales of Super Premium Beauty and Personal Care by Category: Value 2014-2019
  • Table 93. Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
  • Table 94. NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2014-2018
  • Table 95. LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2015-2018
  • Table 96. Distribution of Super Premium Beauty and Personal Care by Format: % Value 2014-2019
  • Table 97. Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2019-2024
  • Table 98. Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2019-2024
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