PUBLISHER: Fortune Business Insights Pvt. Ltd. | PRODUCT CODE: 1930117
PUBLISHER: Fortune Business Insights Pvt. Ltd. | PRODUCT CODE: 1930117
The global automatic breast pumps market is witnessing steady growth, driven by rising female employment, increasing awareness of breastfeeding benefits, and continuous technological advancements in breastfeeding devices. According to Fortune Business Insights, the market was valued at USD 2.03 billion in 2025 and is projected to grow from USD 2.20 billion in 2026 to USD 4.28 billion by 2034, registering a CAGR of 8.70% during the forecast period. In 2025, North America dominated the market with a share of 45.40%, supported by advanced healthcare infrastructure and high adoption of electric breast pumps.
Automatic breast pumps are powered devices that use motor-driven suction to extract milk, offering convenience, comfort, and flexibility to mothers. The increasing participation of women in the workforce, coupled with growing awareness of infant nutrition and breastfeeding practices, is significantly contributing to market expansion. Additionally, key players such as Medela, Ameda, and Koninklijke Philips N.V. are focusing on research and development to introduce advanced and user-friendly products, further strengthening market growth.
Market Dynamics
Market Drivers
The rising employment rate among women is a primary driver of the automatic breast pumps market. As more women balance professional commitments and motherhood, the demand for efficient and convenient breastfeeding solutions is increasing. Automatic breast pumps allow mothers to store milk and feed infants at flexible times, aligning with modern lifestyles. Additionally, women undergoing breast surgeries or facing lactation challenges increasingly rely on breast pumps, further supporting market growth. Continuous R&D initiatives by leading manufacturers to launch technologically advanced products are also driving adoption globally.
Market Restraints
The high cost associated with automatic breast pump equipment remains a significant restraint. Advanced features, such as smart connectivity and wearable designs, increase product prices, limiting affordability in lower- and middle-income countries, including India, Brazil, and China. For instance, premium double electric breast pumps are priced at over USD 250, restricting adoption among price-sensitive consumers.
Market Opportunities
Untapped emerging markets present strong growth opportunities. Increasing female workforce participation, rising awareness about breastfeeding benefits, and expanding availability of advanced products in developing countries are fueling demand. Government and non-government initiatives promoting breastfeeding awareness further enhance growth prospects. Additionally, growing consumer preference for high-quality products available in developed markets is encouraging key players to expand their presence in emerging economies.
Market Challenges
The market faces challenges related to stringent and inconsistent regulatory frameworks across regions. The absence of standardized regulations for electric breast pumps leads to compliance complexities and product recalls. Limited insurance coverage for battery-operated breast pumps in emerging countries also restricts adoption. Cultural barriers and lack of workplace lactation support further hinder market penetration in certain regions.
Automatic Breast Pumps Market Trends
A key trend shaping the market is the shift from conventional manual pumps to modern electric and smart breast pumps. Innovations such as wearable pumps, Bluetooth-enabled devices, and app-connected monitoring systems have significantly enhanced user experience. These products offer adjustable suction levels, personalized pumping schedules, and improved comfort, driving demand among working mothers. The growth of e-commerce platforms, including Amazon and Walmart, is also supporting wider product accessibility and boosting global sales.
By type, the non-wearable segment dominated the market in 2024, driven by high suction power, efficiency, and reliability. The wearable segment is expected to grow at a higher CAGR due to increasing demand for hands-free and portable solutions.
By product, the double electric breast pump segment led the market in 2024, owing to reduced pumping time, higher milk output, and cost-effectiveness. The single pump segment is anticipated to grow steadily due to increasing adoption among first-time and working mothers.
By application, the consumer-grade segment dominated in 2024, supported by rising demand for portable and home-use devices. The hospital-grade segment is expected to grow at a substantial rate due to improved suction strength and durability.
By end-user, homecare settings accounted for the largest share in 2024, driven by convenience, accessibility, and increasing availability of advanced home-use pumps. Hospitals and maternity clinics also continue to witness rising adoption.
In 2025, North America accounted for USD 0.92 billion of the global market and reached USD 1.00 billion in 2026, supported by favorable reimbursement policies, high healthcare spending, and strong product innovation. Europe is projected to grow steadily due to favorable maternity policies and high female employment rates. Asia Pacific is expected to register significant growth, driven by expanding healthcare infrastructure and rising awareness in countries such as China and India. Latin America and the Middle East & Africa are emerging markets, supported by improving healthcare access and increasing disposable incomes.
Competitive Landscape
The market is consolidated, with leading players such as Medela, Ameda, Koninklijke Philips N.V., Willow, and Spectra Baby holding a major share. These companies focus on product innovation, geographic expansion, and strategic collaborations to strengthen their market presence. Frequent product launches and investments in femtech innovation continue to shape the competitive environment.
Conclusion
The global automatic breast pumps market is set to witness consistent growth over the forecast period, driven by rising female workforce participation, increasing awareness of breastfeeding benefits, and continuous product innovation. With the market expanding from USD 2.03 billion in 2025 to USD 4.28 billion by 2034, manufacturers are increasingly focusing on developing advanced, user-friendly, and technologically integrated solutions to meet the evolving needs of modern mothers. While high product costs, regulatory inconsistencies, and limited reimbursement in emerging economies remain key challenges, growing demand from developing regions, the shift toward wearable and smart breast pumps, and supportive breastfeeding initiatives present significant opportunities. Overall, the market is expected to continue its steady expansion, supported by innovation, expanding global reach, and the increasing emphasis on maternal and infant health.
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