Provides an overview of current conumser health industry scenario regarding the future outlook in terms of ingredients, product claims, labeling, and distribution. The analysis also covers regional overview of the Western European region - highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.
The global consumer health industry was worth $351 billion in 2024 and is projected to grow at a CAGR of 5% to reach $448.7 billion by 2029. Western Europe was the third-largest market in 2024, with value sales of $53.7 billion. By volume, the region ranked second, at 67.8 million kg. In 2024, Western Europe recorded per capita consumption of 0.2 kg and per capita spending of $125.4. The region is expected to expand over 2024-29, with value and volume CAGRs of 4.1% and 4.8%, respectively, supported by an aging population and a structural shift toward preventive healthcare and self-care. OTC healthcare was the largest sector in 2024, generating sales of $32.7 billion, and holding a 60.9% share of the overall industry. Vitamins and dietary supplements was the second-largest sector, accounting for a 31.2% value share.
Scope
This report brings together multiple data sources to provide a comprehensive overview of the Western European consumer health industry , analyzing data from 19 countries in the region. It includes analysis on the following -
- Market environment: Includes industry size, market size, and growth analysis by sector.
- High-potential countries analysis: It provides risk-reward analysis of four countries across the Western Europe region based on market assessment, economic development, sociodemographic factors, governance indicators, and technological infrastructure.
- Country deep dive: Provides the overview and key trends across high-potential countries.
- Success stories: This section features some of the most compelling consumer health manufacturers, brands, products, and marketing campaigns in the Western Europe region. It also provides a better understanding of how certain manufacturers achieved success in the industry, and insights.
- Competitive environment: Provides an overview of leading companies in the Western Europe region, besides analyzing the growth of private label in the region.
- Distribution analysis: Provides analysis on the leading distribution channels in the Western European consumer health industry in 2024. It covers five distribution channels: modern retail, specialist retail, traditional retail, cash & carries and warehouse clubs, and direct sellers.
- Challenges and outlook: Provides the challenges and outlook pertaining to the Western European consumer health industry.
- Select industry metrics: Provides the insights on patent filings, job analytics by country and theme, as well as on global deals.
Reasons to Buy
- Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region
- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
- To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates