The UK Health & Beauty report offers a comprehensive insight into the Health & Beauty market in the UK, analysing the sector, the major players, the main trends, and consumer attitudes, as well as providing market forecasts out to 2030.
The UK health & beauty market grew over 4% in 2025, driven by its essential nature and higher market inflation. The market is set to grow at a CAGR of 3.0% between 2025 and 2030. Volumes are forecast to remain positive over the next five years, as consumers invest in their health & wellbeing, continuing to spend on their established beauty routines.
Scope
- Haircare, fragrance, and skincare are among the top subcategory performers between 2025 and 2030
- The grocers retain their position in the top five, as shoppers take advantage of the convenience of purchasing health & beauty items as part of their weekly shops.
- Holistic health is shifting from a niche interest to a mainstream consumer priority, as people move beyond reactive healthcare towards preventative approaches that support long-term wellbeing.
Reasons to Buy
- Using our five year forecasts to 2030, learn which categories in the Health & Beauty market will be the fastest performing to enable focus and investment in these winning product areas.
- Understand how drivers of health & beauty purchases, such as range, price and quality, vary in importance among different demographics to maximise sales potential.
- Use our in-depth analysis and forecasts to understand the current and future performances of the different channels, including online and offline.