PUBLISHER: Grand View Research | PRODUCT CODE: 1405737
PUBLISHER: Grand View Research | PRODUCT CODE: 1405737
Safari Tourism Market Size, Share & Trends Analysis Report By Type, Accommodation Type, By Group, By Booking Mode, By Region, And Segment Forecasts, 2024 - 2030
Safari Tourism Market Growth & Trends:
The global safari tourism market size is expected to reach USD 51.46 billion by 2030, expanding at a CAGR of 5.2% from 2024 to 2030, according to a new report by Grand View Research, Inc. There is a growing awareness and concern for the conservation of natural habitats and wildlife. Adventure wildlife tourism allows travelers to witness wildlife in their natural habitats and learn about conservation efforts, fostering a deeper appreciation for the environment and encouraging support for conservation initiatives. Improved transportation infrastructure, including better roads and air connectivity, has made exotic wildlife destinations more accessible, which has opened opportunities for adventure wildlife tourism in previously inaccessible areas.
Millennials are inclined toward wildlife tourism due to their environmental consciousness, desire for authentic experiences, preference for adventurous and thrilling activities, influence of social media and digital platforms, concern for animal welfare, and interest in educational opportunities. They are drawn to wildlife tourism as it allows them to connect with nature, support conservation efforts, engage in unique activities, capture visually captivating moments, and gain knowledge about wildlife and the environment. Wildlife tourism resonates with millennials' values of sustainability, authenticity, and personal growth, providing them with meaningful experiences and the opportunity to make a positive impact on the planet.
The market is driven by factors such as the allure of abundant wildlife and diverse natural habitats, growing interest in nature-based and adventure tourism, increasing awareness of wildlife conservation, and technological advancements. These drivers contribute to the appeal of safari tourism, attracting travelers seeking authentic and immersive experiences in the heart of nature. The market's growth is further supported by responsible tourism practices, favorable government policies, and the engagement of local communities, making it a thriving sector with immense potential for the future.
Millions of individuals were looking for immersive experiences from their homes due to COVID-19's impact on the global tourism industry during the lockdown. During this time, nature and wildlife entities proved to be essential, and demand for access to wildlife sanctuaries, marine parks and reserves, and cultural safari sites increased. To promote safari tourism in the post-pandemic environment, governments across the globe are focusing on regional development, industry regulations, and public-private partnerships in the supply of safari tourism infrastructure.
In February 2021, Wildlife SOS, an Indian wildlife charity, formed a strategic partnership with the Responsible Tourism Society of India (RTSOI), a national tourism body, to launch a campaign focused on responsible and ethical wildlife tourism. The initiative aims to raise awareness among both local and international tourists, emphasizing the importance of making informed choices to prevent the support of illegal wildlife trafficking and ensure the well-being and humane treatment of animals. The collaboration between Wildlife SOS and RTSOI highlights their commitment to promoting sustainable practices and ethical standards in the tourism industry, safeguarding wildlife, and enhancing the overall tourism experience.
Safari Tourism Market Report Highlights:
- Based on type, adventure safari dominated the markets in 2023. Adventure safari may include activities like walking safaris and hot air balloon rides, which are preferred by adventure-seeking travelers. This is expected to propel the market growth over the forecast period
- Demand for safari camps as accommodations is anticipated to grow at the fastest CAGR. Tented safari camps are set up to transfer places two or three times a year, spending months at a time in one spot. This guarantees that the site is always exceptional and enables the camp to track the seasonal movements of wildlife
- Safari tourism for friends dominated the market in 2023. Group travel, including trips with friends, is a popular choice among travelers, particularly for adventure safari tourism. Millennials, in particular, show a strong interest in group travel experiences
- Marketplace booking is anticipated to make the largest contribution in the global market. Safari tourism through marketplace booking modes, such as online travel agencies (OTAs) or booking platforms, has gained popularity in recent years. Marketplace booking modes provide travelers a convenient and accessible platform to search, compare, and book safari experiences
- Middle East & Africa held a dominant revenue share in 2023. Tourists are attracted to the region by the safari parks' conservation efforts and other influencing factors.Africa is gradually becoming a favored destination for international travelers seeking sunny beaches, national parks, ecotourism products, and exotic culture and food
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation& Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Type Outlook
- 2.3. Accommodation Type Outlook
- 2.4. Group Outlook
- 2.5. Booking Mode Outlook
- 2.6. Regional Outlook
Chapter 3. Safari Tourism Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.2. Industry Value Chain Analysis
- 3.3. Technology Overview
- 3.4. Regulatory Framework
- 3.5. Market Dynamics
- 3.5.1. Market Driver Analysis
- 3.5.2. Market Restraint Analysis
- 3.5.3. Industry Challenges
- 3.5.4. Industry Opportunities
- 3.6. Industry Analysis Tools
- 3.6.1. Industry Analysis - Porter's
- 3.6.1.1. Supplier Power
- 3.6.1.2. Buyer Power
- 3.6.1.3. Substitution Threat
- 3.6.1.4. Threat from New Entrant
- 3.6.1.5. Competitive Rivalry
- 3.6.2. PESTEL Analysis
- 3.6.1. Industry Analysis - Porter's
- 3.7. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decision
- 4.4. Consumer Product Adoption
- 4.5. Observations & Recommendations
- 5.1. Type Movement Analysis & Market Share, 2023 & 2030
- 5.2. Safari Tourism Market Estimates & Forecast, By Type (USD Million)
- 5.2.1. Adventure Safari
- 5.2.2. Private Safari
- 5.2.3. Others
Chapter 6. Safari Tourism Market: Accommodation Type Estimates & Trend Analysis
- 6.1. Accommodation Type Movement Analysis & Market Share, 2023 & 2030
- 6.2. Safari Tourism Market Estimates & Forecast, By Accommodation Type (USD Million)
- 6.2.1. Safari Resorts & Lodges
- 6.2.2. Safari Camps
- 6.2.3. Treehouses
- 6.2.4. Others
Chapter 7. Safari Tourism Market: Group Estimates & Trend Analysis
- 7.1. Group Movement Analysis & Market Share, 2023 & 2030
- 7.2. Safari Tourism Market Estimates & Forecast, By Group (USD Million)
- 7.2.1. Friends
- 7.2.2. Families
- 7.2.3. Couples
- 7.2.4. Solos
Chapter 8. Safari Tourism Market: Booking Mode Estimates & Trend Analysis
- 8.1. Booking Mode Movement Analysis & Market Share, 2023 & 2030
- 8.2. Safari Tourism Market Estimates & Forecast, By Booking Mode (USD Million)
- 8.2.1. Direct Booking
- 8.2.2. Agents and Affiliates Account
- 8.2.3. Marketplace Booking
Chapter 9. Safari Tourism Market: Regional Estimates & Trend Analysis
- 9.1. Regional Movement Analysis & Market Share, 2023 & 2030
- 9.2. North America
- 9.2.1. North America safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.2.2. U.S.
- 9.2.2.1. Key country dynamics
- 9.2.2.2. U.S. safari tourism market estimates & Forecast, 2018 - 2030 (USD Million)
- 9.2.3. Canada
- 9.2.3.1. Key country dynamics
- 9.2.3.2. Canada safari tourism market estimates & Forecast, 2018 - 2030 (USD Million)
- 9.3. Europe
- 9.3.1. Europe safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.3.2. U.K.
- 9.3.2.1. Key country dynamics
- 9.3.2.2. U.K. safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.3.3. Germany
- 9.3.3.1. Key country dynamics
- 9.3.3.2. Germany safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.3.4. France
- 9.3.4.1. Key country dynamics
- 9.3.4.2. France safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.3.5. Spain
- 9.3.5.1. Key country dynamics
- 9.3.5.2. Spain safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.3.6. Italy
- 9.3.6.1. Key country dynamics
- 9.3.6.2. Italy safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.4. Asia Pacific
- 9.4.1. Asia Pacific safari tourism market estimates & Forecast, 2018 - 2030 (USD Million)
- 9.4.2. China
- 9.4.2.1. Key country dynamics
- 9.4.2.2. China safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.4.3. India
- 9.4.3.1. Key country dynamics
- 9.4.3.2. India safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.4.4. Bhutan
- 9.4.4.1. Key country dynamics
- 9.4.4.2. Bhutan safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.4.5. Nepal
- 9.4.5.1. Key country dynamics
- 9.4.5.2. Nepal safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.5. Central & South America
- 9.5.1. Central & South America safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.5.2. Brazil
- 9.5.2.1. Key country dynamics
- 9.5.2.2. Brazil safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.6. Middle East
- 9.6.1. Middle East safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.6.2. Saudi Arabia
- 9.6.2.1. Key country dynamics
- 9.6.2.2. Saudi Arabia safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.7. Africa
- 9.7.1. Africa safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.7.2. Kenya
- 9.7.2.1. Key country dynamics
- 9.7.2.2. Kenya safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.7.3. Tanzania
- 9.7.3.1. Key country dynamics
- 9.7.3.2. Tanzania safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.7.4. Botswana
- 9.7.4.1. Key country dynamics
- 9.7.4.2. Botswana safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 9.7.5. Namibia
- 9.7.5.1. Key country dynamics
- 9.7.5.2. Namibia safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
Chapter 10. Competitive Landscape
- 10.1. Recent Developments & Impact Analysis, By Key Market Participants
- 10.2. Key Companies
- 10.2.1. Wilderness
- 10.2.2. Thomas Cook Group
- 10.2.3. Singita
- 10.2.4. Scott Dunn Ltd.
- 10.2.5. Rothschild Safaris
- 10.2.6. &Beyond
- 10.2.7. Travcoa Tours & Safaris
- 10.2.8. Abercrombie & Kent USA, LLC
- 10.2.9. Gamewatchers Safaris Ltd.
- 10.2.10. Backroads
- 10.2.11. TUI Group
- 10.3. Company Categorization
- 10.4. Participant's Overview
- 10.5. Financial Performance
- 10.6. Product Benchmarking
- 10.7. Company Market Share Analysis, 2023 (Value % Share)
- 10.8. Company Heat Map Analysis
- 10.9. Strategy Mapping
- 10.9.1. Expanding At New Locations
- 10.9.2. Sustainability
- 10.9.3. Product Launch
List of Tables
- 1. Safari tourism market estimates & forecast, by type (USD Million)
- 2. Safari tourism market estimates & forecast, by accommodation type (USD Million)
- 3. Safari tourism market estimates & forecast, by group (USD Million)
- 4. Safari tourism market estimates & forecast, by booking mode (USD Million)
- 5. U.S. macro-economic outlay
- 6. Canada macro-economic outlay
- 7. U.K. macro-economic outlay
- 8. Germany macro-economic outlay
- 9. France macro-economic outlay
- 10. Spain macro-economic outlay
- 11. Italy macro-economic outlay
- 12. China macro-economic outlay
- 13. India macro-economic outlay
- 14. Bhutan macro-economic outlay
- 15. Nepal macro-economic outlay
- 16. Tanzania macro-economic outlay
- 17. Botswana macro-economic outlay
- 18. Namibia macro-economic outlay
- 19. Kenya macro-economic outlay
- 20. Brazil macro-economic outlay
- 21. Saudi Arabia macro-economic outlay
- 22. Recent developments & impact analysis, by key market participants
List of Figures
- 1. Safari tourism market segmentation
- 2. Information procurement
- 3. Primary research pattern
- 4. Primary research approaches
- 5. Primary research process
- 6. Market Snapshot
- 7. Segment Snapshot
- 8. Competitive Landscape Snapshot
- 9. Safari tourism market - Industry value chain analysis
- 10. Safari tourism market dynamics
- 11. Safari tourism market: PORTER's analysis
- 12. Safari tourism market, by type: Key takeaways
- 13. Safari tourism market, by type: Market share, 2023 & 2030
- 14. Adventure safari tourism and tumblers market estimates & forecasts, 2018 - 2030 (USD Million)
- 15. Private safari tourism market estimates & forecasts, 2018 - 2030 (USD Million)
- 16. Safari tourism market, by accommodation type: Key takeaways
- 17. Safari tourism market, by accommodation type: Market share, 2023 & 2030
- 18. Safari tourism market estimates & forecasts, for safari resorts & lodges, 2018 - 2030 (USD Million)
- 19. Safari tourism market estimates & forecasts, for safari camps, 2018 - 2030 (USD Million)
- 20. Safari tourism market estimates & forecasts, for special use, 2018 - 2030 (USD Million)
- 21. Safari tourism market, by group: Key takeaways
- 22. Safari tourism market, by group: Market share, 2023 & 2030
- 23. Safari tourism market estimates & forecasts, for friends, 2018 - 2030 (USD Million)
- 24. Safari tourism market estimates & forecasts, for families, 2018 - 2030 (USD Million)
- 25. Safari tourism market estimates & forecasts, for couples, 2018 - 2030 (USD Million)
- 26. Safari tourism market estimates & forecasts, for solos, 2018 - 2030 (USD Million)
- 27. Safari tourism market estimates & forecasts, 2018 - 2030 (USD Million)
- 28. Safari tourism market, by booking mode: Key takeaways
- 29. Safari tourism market, by booking mode: Market share, 2023 & 2030
- 30. Safari tourism market estimates & forecasts, through direct booking, 2018 - 2030 (USD Million)
- 31. Safari tourism market estimates & forecasts, through agents and affiliates account, 2018 - 2030 (USD Million)
- 32. Safari tourism market estimates & forecasts, through marketplace booking, 2018 - 2030 (USD Million)
- 33. Safari tourism market revenue, by region, 2023 & 2030 (USD Million)
- 34. Regional marketplace: Key takeaways
- 35. North America safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 36. U.S. safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 37. Canada safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 38. Europe safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 39. U.K. safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 40. Germany safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 41. France safari tourism market estimates & forecasts, 2018 - 2030 (USD Million)
- 42. Spain safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 43. Italy safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 44. Asia Pacific safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 45. China safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 46. India safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 47. Bhutan safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 48. Nepal safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 49. Central & South America safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 50. Brazil safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 51. Middle East & Africa safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 52. Saudi Arabia safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 53. Kenya safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 54. Tanzania safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 55. Botswana safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 56. Namibia safari tourism market estimates & forecast, 2018 - 2030 (USD Million)
- 57. Key company categorization
- 58. Company market share analysis, 2023 (Value % Share)
- 59. Strategic framework
