PUBLISHER: Grand View Research | PRODUCT CODE: 1363433
PUBLISHER: Grand View Research | PRODUCT CODE: 1363433
The global dog food market size is expected to reach USD 61.60 billion by 2030, as per the new report by Grand View Research, Inc.. The market is expected to expand at a CAGR of 5.1% from 2023 to 2030. This is attributed to a rise in global pet ownership, including dogs. Furthermore, as people's lifestyles change and urbanization rises, pets are often seen as companions and family members, leading to an increased product demand. In addition, as economies develop and disposable income rises in various regions, people are willing to spend more on their pets, including providing them with higher-quality and specialized dog food. Moreover, many pet owners now consider their dogs as integral members of their family.
This trend has led to a shift in how people care for their pets, including choosing premium and organic options that mimic human dietary trends. Due to recent advancements in technology and the introduction of novel sales channels aimed at reaching untapped markets worldwide, the pet food industry has witnessed the emergence of pet specialty stores and the availability of products through online platforms. Moreover, social media has been crucial in promoting pet-related content, including recommendations and product reviews, significantly impacting consumer preferences, and enhancing brand visibility.
On the other hand, negative publicity or controversies related to pet food ingredients, sourcing, or manufacturing practices can significantly impact consumer perceptions and deter people from purchasing certain products. In addition, instances of product recall due to contamination or health concerns can erode consumer trust in certain brands or the entire industry. This can lead to a shift in consumer preferences and a decline in sales. For example, in 2019, the U.S. FDA examined cases of canine heart disease in dogs that consumed specific pet foods containing a significant amount of peas, lentils, other legumes, seeds, or potatoes as primary ingredients.
The global market is characterized by intense competition, as numerous manufacturing companies offer their quality brands, catering to a large customer base, and enjoy global recognition. The market has a presence of a diverse array of participants, including multinational corporations, regional players, and smaller-scale manufacturers. Notable major companies, such as Mars Petcare, Nestle Purina, Hill's Pet Nutrition (a subsidiary of Colgate-Palmolive), and General Mills (owner of Blue Buffalo), vie for market share alongside smaller, specialized brands.