PUBLISHER: Grand View Research | PRODUCT CODE: 1772626
PUBLISHER: Grand View Research | PRODUCT CODE: 1772626
UK Kombucha Market Size, Share & Trends Analysis Report By Product (Conventional Kombucha, Hard Kombucha), By Distribution Channel (On-Trade, Off-Trade), And Segment Forecasts, 2025 - 2033
UK Kombucha Market Summary
The UK kombucha market size was estimated at USD 170.9 million in 2024 and is projected to reach USD 554.1 million by 2033, growing at a CAGR of 14.0% from 2025 to 2033. The market growth is driven by rising consumer demand for health-conscious, probiotic-rich beverages, fueled by a growing interest in wellness, organic products, and functional drinks.
The UK kombucha industry's growth is bolstered by an increasing shift toward sustainable and eco-friendly products, with consumers seeking beverages that align with their environmental values. Additionally, the rise of the "wellness culture" and the popularity of fermented foods have made kombucha a trendy, mainstream choice among young, health-focused consumers.
In the UK, kombucha marketing highlights its probiotic-rich content and the associated benefits for gut health, positioning it as a "powerhouse of beneficial probiotics" in a growing fermented drinks category. According to the Bupa data published in August 2023, 1 in 5 adults in the UK suffer from irritable bowel syndrome (IBS). Such health concerns are urging consumers to intake fermented and probiotics-rich food such as kombucha. As the market matures, there's a clear shift towards brand development and flavor innovation, with emerging trends such as kombucha-based alcoholic drinks and sparkling variants catering to evolving consumer preferences. This reflects the broader interest in functional and unique beverages among UK consumers.
The growth of the UK kombucha market is driven by the increasing popularity of wellness-focused lifestyles, with consumers actively seeking alternatives to sugary sodas and alcoholic beverages. The rise of fitness and mindfulness trends is also fueling demand for functional drinks that support hydration and overall well-being. Additionally, the expanding presence of kombucha in mainstream supermarkets and convenience stores, alongside its growing availability in cafes and restaurants, has enhanced its accessibility. The UK's strong preference for premium, artisanal products further supports the market's expansion, with consumers showing interest in high-quality, locally produced kombucha options. For instance, in March 2025, Lipton introduced kombucha in low-calorie and low-sugar formulation in flavors such as Strawberry & Mint, Raspberry, and Mango Passionfruit.
UK Kombucha Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the UK kombucha market report based on product and distribution channel:
- Product Outlook (Revenue, USD Million, 2021 - 2033)
- Conventional
- Hard
- Distribution Channel Outlook (Revenue, USD Million; 2021 - 2033)
- On-Trade
- Off-Trade
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Product Outlook
- 2.3. Distribution Channel Outlook
- 2.4. Competitive Landscape Outlook
Chapter 3. UK Kombucha Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Kombucha Market Size & Growth Rate Overview, 2021 - 2033 (USD Million)
- 3.2. Penetration & Growth Prospect Mapping
- 3.3. Industry Value Chain Analysis
- 3.3.1. Raw Material Trends Outlooks
- 3.3.2. Manufacturing and Technology Trends
- 3.3.3. Profit Margin Analysis
- 3.4. Market Dynamics
- 3.4.1. Market Driver Analysis
- 3.4.2. Market Restraint Analysis
- 3.4.3. Market Opportunities
- 3.4.4. Market Challenges
- 3.5. Industry Analysis - Porter's Five Forces Analysis
- 3.6. Market Entry Strategies
Chapter 4. UK Kombucha Market: Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends & Preferences
- 4.3. Factors Influencing Buying Behavior
- 4.4. Consumer Service Adoption Trends
- 4.5. Key Observations & Findings
Chapter 5. UK Kombucha Market: Product Estimates & Trend Analysis
- 5.1. UK Kombucha Market, by Product: Key Takeaways
- 5.2. Product Movement Analysis & Market Share, 2024 & 2033
- 5.3. Market Estimates & Forecasts, by Product, 2021 - 2033 (USD Million)
- 5.3.1. Conventional
- 5.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.2. Hard
- 5.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.3.1. Conventional
Chapter 6. UK Kombucha Market: Distribution Channel Estimates & Trend Analysis
- 6.1. UK Kombucha Market, by Distribution Channel: Key Takeaways
- 6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2033
- 6.3. Market Estimates & Forecasts, by Distribution Channel, 2021 - 2033 (USD Million)
- 6.3.1. On-Trade
- 6.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.2. Off-Trade
- 6.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.3.1. On-Trade
Chapter 7. Competitive Analysis
- 7.1. Recent Developments & Impact Analysis by Key Market Participants
- 7.2. Company Categorization
- 7.3. Participant's Overview
- 7.4. Financial Performance
- 7.5. Product Benchmarking
- 7.6. Company Market Share Analysis, 2024 (%)
- 7.7. Company Heat Map Analysis
- 7.8. Strategy Mapping
- 7.9. Company Profiles
- 7.9.1. Happy Kombucha
- 7.9.1.1. Company Overview
- 7.9.1.2. Financial Performance
- 7.9.1.3. Product Portfolios
- 7.9.1.4. Strategic Initiatives
- 7.9.2. Equinox Kombucha
- 7.9.2.1. Company Overview
- 7.9.2.2. Financial Performance
- 7.9.2.3. Product Portfolios
- 7.9.2.4. Strategic Initiatives
- 7.9.3. MOMO Kombucha
- 7.9.3.1. Company Overview
- 7.9.3.2. Financial Performance
- 7.9.3.3. Product Portfolios
- 7.9.3.4. Strategic Initiatives
- 7.9.4. HOLOS Kombucha
- 7.9.4.1. Company Overview
- 7.9.4.2. Financial Performance
- 7.9.4.3. Product Portfolios
- 7.9.4.4. Strategic Initiatives
- 7.9.5. Remedy Drinks
- 7.9.5.1. Company Overview
- 7.9.5.2. Financial Performance
- 7.9.5.3. Product Portfolios
- 7.9.5.4. Strategic Initiatives
- 7.9.6. One Living
- 7.9.6.1. Company Overview
- 7.9.6.2. Financial Performance
- 7.9.6.3. Product Portfolios
- 7.9.6.4. Strategic Initiatives
- 7.9.7. Pret A Manger
- 7.9.7.1. Company Overview
- 7.9.7.2. Financial Performance
- 7.9.7.3. Product Portfolios
- 7.9.7.4. Strategic Initiatives
- 7.9.8. L.A Brewery
- 7.9.8.1. Company Overview
- 7.9.8.2. Financial Performance
- 7.9.8.3. Product Portfolios
- 7.9.8.4. Strategic Initiatives
- 7.9.9. lobros
- 7.9.9.1. Company Overview
- 7.9.9.2. Financial Performance
- 7.9.9.3. Product Portfolios
- 7.9.9.4. Strategic Initiatives
- 7.9.10. GO Kombucha
- 7.9.10.1. Company Overview
- 7.9.10.2. Financial Performance
- 7.9.10.3. Product Portfolios
- 7.9.10.4. Strategic Initiatives
- 7.9.1. Happy Kombucha
List of Tables
- Table 1 UK kombucha market - Key market driver analysis
- Table 2 UK kombucha market - Key market restraint analysis
- Table 3 UK market estimates & forecast, by product (USD Million)
- Table 4 UK market estimates & forecast, by distribution channel (USD Million)
- Table 5 Recent developments & impact analysis by key market participants
- Table 6 Company market share, 2024
- Table 7 Company heat map analysis
- Table 8 Companies undergoing key strategies
List of Figures
- Fig. 1 UK kombucha market segmentation
- Fig. 2 Information procurement
- Fig. 3 Primary research pattern
- Fig. 4 Primary research approaches
- Fig. 5 Primary research process
- Fig. 6 Market snapshot
- Fig. 7 Product snapshot
- Fig. 8 Distribution channel snapshot
- Fig. 9 Regional snapshot
- Fig. 10 Competitive landscape snapshot
- Fig. 11 UK kombucha market size, 2021 to 2033 (USD Million)
- Fig. 12 UK kombucha market: Value chain analysis
- Fig. 13 UK kombucha market: Profit margin analysis
- Fig. 14 UK kombucha market: Market dynamics
- Fig. 15 UK kombucha market: Porter's five forces analysis
- Fig. 16 Factors influencing buying decisions in the UK kombucha market
- Fig. 17 UK kombucha market, by product: Key Takeaways
- Fig. 18 UK kombucha market: Product movement analysis, 2024 & 2033 (%)
- Fig. 19 UK conventional kombucha market estimates and forecast, 2021 - 2033 (USD Million)
- Fig. 20 UK hard kombucha market estimates and forecast, 2021 - 2033 (USD Million)
- Fig. 21 UK kombucha market, by distribution channel: Key Takeaways
- Fig. 22 UK kombucha market: Distribution channel movement analysis, 2024 & 2033 (%)
- Fig. 23 UK kombucha market estimates and forecasts through on-trade, 2021 - 2033 (USD Million)
- Fig. 24 UK kombucha market estimates and forecasts through off-trade, 2021 - 2033 (USD Million)
- Fig. 25 Key company categorization
- Fig. 26 Company market share analysis, 2024
- Fig. 27 Strategic framework of the UK kombucha market
