PUBLISHER: Grand View Research | PRODUCT CODE: 1814193
PUBLISHER: Grand View Research | PRODUCT CODE: 1814193
The Europe sauna market size was estimated at USD 335.0 million in 2024 and is projected to reach USD 577.8 million by 2033, growing at a CAGR of 6.3% from 2025 to 2033. One of the primary drivers of the European sauna industry is the increasing emphasis on health and wellness among consumers.
Traditional saunas have long been valued for their health benefits, including stress relief, improved circulation, and immune support. This renewed focus on personal wellness-spanning all age groups-has accelerated demand for sauna experiences, making them an essential element of both residential and commercial wellness offerings.
The rise of home wellness trends has resulted in significant growth of the residential sauna segment. European homeowners are increasingly investing in saunas to enhance their living spaces, motivated by a desire for relaxation and at-home therapeutic benefits. Advances in design, such as more compact and user-friendly models, have improved accessibility. At the same time, the diversity of sauna products (traditional, infrared, hybrid) allows homeowners to tailor their choices to individual preferences and budgets.
Europe Sauna Market Report Segmentation
This report forecasts revenue growth at the regional & country levels and provides an analysis of the latest trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the Europe sauna market report based on product, application, and region.