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PUBLISHER: IDC | PRODUCT CODE: 2021789

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PUBLISHER: IDC | PRODUCT CODE: 2021789

D2D via Satellite in the U.S.: Progress, Policy, and Commercial Viability

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PAGES: 8 Pages
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This IDC Market Perspective discusses the emergence of direct-to-device (D2D) connectivity in the U.S. as a natural extension of the mobile network, enabled by advances in LEO constellations, 3GPP NTN standardization, and growing integration into consumer devices. Rather than acting as a standalone satellite service, D2D is being positioned as a complementary RAN layer focused on coverage and resilience, with early deployments centered on emergency communications, rural coverage extension, and low-bandwidth IoT use cases. While strong momentum is driven by partnerships between MNOs and satellite operators under frameworks such as the FCC's Supplemental Coverage from Space (SCS), the pace of adoption will depend on overcoming key constraints around device readiness, certification complexity, and limited satellite capacity. Over the next three to five years, D2D is expected to evolve from feature-based implementations to a network-native capability embedded within the broader 5G ecosystem."D2D in the U.S. should not be viewed as a new connectivity paradigm, but as the natural extension of the mobile network into areas where terrestrial economics break down," said Alejandro Cadenas, associate vice president of Telco Research, IDC. "Its success will depend less on satellite capacity and more on how effectively operators integrate spectrum, devices, and certification into a seamless hybrid experience."

Product Code: EUR154482626

Executive snapshot

  • Key takeaways
  • Recommended actions

New market developments and dynamics

  • The current context of LEO connectivity and telecoms
  • Positioning D2D within NTNs and the 5G evolution
  • The current state of the device ecosystem
  • Key use cases for D2D in the U.S.
    • Emergency communications
    • Coverage extension
    • IoT and low-power connectivity
    • Broadband augmentation
  • Industry agreements in the U.S.
    • T-Mobile and SpaceX (Starlink Direct-to-Cell)
    • AT&T and AST SpaceMobile
    • Verizon and AST SpaceMobile (and Lynk trials)

Advice for the services provider

  • Position D2D as a coverage and resilience layer, not a capacity play
  • Leverage spectrum strategically under the SCS Framework
  • Prioritize high-value, low-bandwidth use cases
  • Build D2D into enterprise and IoT propositions early

Learn more

  • Related research
  • Synopsis
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