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PUBLISHER: IMARC | PRODUCT CODE: 1451655

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PUBLISHER: IMARC | PRODUCT CODE: 1451655

Agritourism Market Report by Tourist Type, Activity, Booking Channel, Sales Channel, and Region 2024-2032

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The global agritourism market size reached US$ 65.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach a value of US$ 176.6 Billion by 2032, exhibiting a growth rate (CAGR) of 11.45% during 2024-2032.

Agritourism is a commercial enterprise amalgamating agricultural production and processing activities with tourism for the purpose of entertaining and recreation of the tourists. It offers farmers an opportunity to generate additional income and an avenue for direct marketing to consumers. It also provides communities with the potential to increase their local tax bases. Besides this, it helps preserve agricultural lands and allows states to develop business enterprises. At present, agritourism is gaining immense traction across the globe on account of its ability to revitalize rural economies, educate the public about agriculture, and provide employment opportunities to local residents.

Agritourism Market Trends:

Nowadays, farmers are increasingly adopting agritourism to gain a competitive advantage and capitalize on the uniqueness of their farm and farming lifestyle. This, coupled with the rising focus on rural development, represents one of the key factors propelling the growth of the market. In addition, agritourism offers different farm activities, such as fishing, harvest festivals, horseback riding, wildlife photography, outdoor farm stays, wagon or sleigh rides, sheep shearing, cooking classes using crops from the farm, guided animal tours, and historical re-enactments. Besides this, there is a considerable increase in the use of farms for events, such as weddings, gatherings, and private parties. This, in confluence with the rising participation in agritourism activities in numerous countries around the world, is facilitating the growth of the market. Apart from this, tourists fascinated by the rural lifestyle are purchasing authentic farm products and services while visiting the farms. This, along with the rising traction of pick-your-own fruits activity, is projected to create a positive outlook for the market in the upcoming years.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global agritourism market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on tourist type, activity, booking channel and sales channel.

Breakup by Tourist Type:

Domestic

International

Breakup by Activity:

On-farm Sales

Outdoor Recreation

Agritainment

Educational Tourism

Accommodations

Others

Breakup by Booking Channel:

Online

Offline

Breakup by Sales Channel:

Travel Agents

Direct

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Agrilys Voyages, Bay Farm Tours, Blackberry Farm LLC, Domiruth PeruTravel, Farm To Farm Tours, Field Farm Tours Ltd, Greenmount Travel, Harvest Fresh Farms, Liberty Hill Farm, Monteillet Fromagerie, Select Holidays, Stita Farm Tours and Willow-Witt Ranch.

Key Questions Answered in This Report

  • 1. What was the size of the global agritourism market in 2023?
  • 2. What is the expected growth rate of the global agritourism market during 2024-2032?
  • 3. What has been the impact of COVID-19 on the global agritourism market?
  • 4. What are the key factors driving the global agritourism market?
  • 5. What is the breakup of the global agritourism market based on the tourist type?
  • 6. What is the breakup of the global agritourism market based on the activity?
  • 7. What is the breakup of the global agritourism market based on the sales channel?
  • 8. What are the key regions in the global agritourism market?
  • 9. Who are the key players/companies in the global agritourism market?
Product Code: SR112024A5456

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Agritourism Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Tourist Type

  • 6.1 Domestic
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 International
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Activity

  • 7.1 On-farm Sales
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Outdoor Recreation
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Agritainment
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Educational Tourism
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Accommodations
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast
  • 7.6 Others
    • 7.6.1 Market Trends
    • 7.6.2 Market Forecast

8 Market Breakup by Booking Channel

  • 8.1 Online
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Offline
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Sales Channel

  • 9.1 Travel Agents
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Direct
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Agrilys Voyages
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
    • 15.3.2 Bay Farm Tours
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
    • 15.3.3 Blackberry Farm LLC
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
    • 15.3.4 Domiruth PeruTravel
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
    • 15.3.5 Farm To Farm Tours
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
    • 15.3.6 Field Farm Tours Ltd
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
    • 15.3.7 Greenmount Travel
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
    • 15.3.8 Harvest Fresh Farms
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
    • 15.3.9 Liberty Hill Farm
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
    • 15.3.10 Monteillet Fromagerie
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
    • 15.3.11 Select Holidays
      • 15.3.11.1 Company Overview
      • 15.3.11.2 Product Portfolio
    • 15.3.12 Stita Farm Tours
      • 15.3.12.1 Company Overview
      • 15.3.12.2 Product Portfolio
    • 15.3.13 Willow-Witt Ranch
      • 15.3.13.1 Company Overview
      • 15.3.13.2 Product Portfolio
Product Code: SR112024A5456

List of Figures

  • Figure 1: Global: Agritourism Market: Major Drivers and Challenges
  • Figure 2: Global: Agritourism Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Agritourism Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Agritourism Market: Breakup by Tourist Type (in %), 2023
  • Figure 5: Global: Agritourism Market: Breakup by Activity (in %), 2023
  • Figure 6: Global: Agritourism Market: Breakup by Booking Channel (in %), 2023
  • Figure 7: Global: Agritourism Market: Breakup by Sales Channel (in %), 2023
  • Figure 8: Global: Agritourism Market: Breakup by Region (in %), 2023
  • Figure 9: Global: Agritourism (Domestic) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 10: Global: Agritourism (Domestic) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 11: Global: Agritourism (International) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 12: Global: Agritourism (International) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 13: Global: Agritourism (On-farm Sales) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 14: Global: Agritourism (On-farm Sales) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 15: Global: Agritourism (Outdoor Recreation) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 16: Global: Agritourism (Outdoor Recreation) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 17: Global: Agritourism (Agritainment) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 18: Global: Agritourism (Agritainment) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 19: Global: Agritourism (Educational Tourism) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 20: Global: Agritourism (Educational Tourism) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 21: Global: Agritourism (Accommodations) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 22: Global: Agritourism (Accommodations) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 23: Global: Agritourism (Other Activities) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 24: Global: Agritourism (Other Activities) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 25: Global: Agritourism (Online) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 26: Global: Agritourism (Online) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 27: Global: Agritourism (Offline) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 28: Global: Agritourism (Offline) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 29: Global: Agritourism (Travel Agents) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 30: Global: Agritourism (Travel Agents) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 31: Global: Agritourism (Direct) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 32: Global: Agritourism (Direct) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 33: North America: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 34: North America: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 35: United States: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 36: United States: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 37: Canada: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 38: Canada: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 39: Asia-Pacific: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 40: Asia-Pacific: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 41: China: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 42: China: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 43: Japan: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 44: Japan: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 45: India: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 46: India: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 47: South Korea: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 48: South Korea: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 49: Australia: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 50: Australia: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 51: Indonesia: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 52: Indonesia: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 53: Others: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 54: Others: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 55: Europe: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 56: Europe: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 57: Germany: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 58: Germany: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 59: France: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 60: France: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 61: United Kingdom: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 62: United Kingdom: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 63: Italy: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 64: Italy: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 65: Spain: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 66: Spain: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 67: Russia: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 68: Russia: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 69: Others: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 70: Others: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 71: Latin America: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 72: Latin America: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 73: Brazil: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 74: Brazil: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 75: Mexico: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 76: Mexico: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 77: Others: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 78: Others: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 79: Middle East and Africa: Agritourism Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 80: Middle East and Africa: Agritourism Market: Breakup by Country (in %), 2023
  • Figure 81: Middle East and Africa: Agritourism Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 82: Global: Agritourism Industry: SWOT Analysis
  • Figure 83: Global: Agritourism Industry: Value Chain Analysis
  • Figure 84: Global: Agritourism Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Agritourism Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Agritourism Market Forecast: Breakup by Tourist Type (in Million US$), 2024-2032
  • Table 3: Global: Agritourism Market Forecast: Breakup by Activity (in Million US$), 2024-2032
  • Table 4: Global: Agritourism Market Forecast: Breakup by Booking Channel (in Million US$), 2024-2032
  • Table 5: Global: Agritourism Market Forecast: Breakup by Sales Channel (in Million US$), 2024-2032
  • Table 6: Global: Agritourism Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 7: Global: Agritourism Market: Competitive Structure
  • Table 8: Global: Agritourism Market: Key Players
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