Market Research Report
Perfume Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026
|Perfume Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026|
Published: April 12, 2021
IMARC Services Private Limited
Content info: 128 Pages
Delivery time: 2-3 business days
Perfumes are composed of fragrances or essential oils which are used to provide a pleasant smell. Some of the common natural ingredients utilised in the production of perfumes include spices, woods, flowers, grasses, fruits, resins, leaves, roots, balsams, gums and animal secretions. Perfumes signify a person's style, individuality and personality and a good scent can influence mood, behaviour, perception, emotions and human thoughts. Nowadays, the manufacturing of perfumes has evolved into a mainstream business in the personal care and cosmetics industry. According to the latest report by IMARC Group, titled "Perfume Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026", the global perfume market reached a value of US$ 32.8 Billion in 2020.
The global perfume market is gaining traction owing to the rising trend of personal grooming along with the increasing demand for youth-oriented as well as exotic fragrances. Moreover, the product diversification by manufacturers is attracting a larger consumer-base. Apart from this, increasing consumer spending on luxury fragrances on account of inflating income levels and improving standards of living are further boosting the sales of perfumes. Other major factors propelling the demand for perfumes worldwide are rapid urbanisation, increasing population and aggressive advertising by the manufacturers. However, the availability of counterfeit products represents one of the major challenges faced by the market. Looking forward, the global perfume market is expected to exhibit moderate growth during the next five years.
Based on perfume type, the market has been segmented as premium and mass perfume products. Currently, premium perfume products dominate the market, holding the largest share.
On the basis of category, female fragrances lead the market, accounting for the majority of the market share. They are followed by male and unisex fragrances.
On the basis of distribution channel, the market has been segmented into speciality stores, departmental stores, online stores, hypermarkets & supermarkets and others. Currently, speciality stores dominate the market, holding the largest share.
Region-wise, the market has been segmented into Brazil, the United States, France, Germany and Russia. Amongst these, Brazil represents the largest market, accounting for majority of the global market.
The competitive landscape of the market has also been examined with some of the key players being Avon Products Inc., Natura Cosmeticos SA, Chanel SA, Coty Inc., LVMH and L'Oreal SA.
This report provides a deep insight into the global perfume industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter's five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up a perfume manufacturing plant. The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the perfume industry in any manner.