Unified Payments Interface (UPI) Market in India 2025-2029

Description

List of Tables

The unified payments interface (UPI) market in india is forecasted to grow by USD 4,317,815.4 mn during 2024-2029, accelerating at a CAGR of 271.9% during the forecast period. The report on the unified payments interface (UPI) market in india provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by instant and smooth money transfer process, rising number of online transactions, and rewards and cashback offered by companies for making payments via upi.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	156.2%
CAGR	271.9%
Incremental Value	$4,317,815.4 mn

Technavio's unified payments interface (UPI) market in india is segmented as below:

By Application

Money transfers
Bill payments
Point of sale
Others

By Type

By Technology

UPI 1.0
UPI 2.0
UPI lite
UPI for feature phones
Cross-border UPI

This study identifies the growing emergence of mobile apps for shopping transactions as one of the prime reasons driving the unified payments interface (UPI) market in india growth during the next few years. Also, rise in mobile biometrics for payment and growing demand for real-time payment will lead to sizable demand in the market.

The report on the unified payments interface (UPI) market in india covers the following areas:

Unified Payments Interface (UPI) Market in India sizing
Unified Payments Interface (UPI) Market in India forecast
Unified Payments Interface (UPI) Market in India industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading unified payments interface (UPI) market in india vendors that include Amazon.com Inc., Apple Inc., Axis Bank Ltd., Bank of Baroda, Bharti Airtel Ltd., Central Bank of India, Dreamplug Technologies Pvt. Ltd., Google LLC, HDFC Bank Ltd., ICICI Bank Ltd., Kotak Mahindra Bank Ltd., Meta Platforms Inc., One MobiKwik System Pvt. Ltd., One97 Communications Ltd., Reliance Industries Ltd., Samsung Electronics Co. Ltd., South Indian Bank Ltd., State Bank of India, Union Bank of India, Walmart Inc., and Yes Bank Ltd.. Also, the unified payments interface (UPI) market in india analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR73450

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Technology
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ million)
- Data Table on India - Market size and forecast 2024-2029 ($ million)
- Chart on India: Year-over-year growth 2024-2029 (%)
- Data Table on India: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Unified Payments Interface (UPI) Market in India 2019 - 2023
- Historic Market Size - Data Table on Unified Payments Interface (UPI) Market in India 2019 - 2023 ($ million)
5.2 Application segment analysis 2019 - 2023
- Historic Market Size - Application Segment 2019 - 2023 ($ million)
5.3 Type segment analysis 2019 - 2023
- Historic Market Size - Type Segment 2019 - 2023 ($ million)
5.4 Technology segment analysis 2019 - 2023
- Historic Market Size - Technology Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

6.1 Impact of AI on Unified Payments Interface (UPI) Market in India 2025-2029

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Application

8.1 Market segments
- Chart on Application - Market share 2024-2029 (%)
- Data Table on Application - Market share 2024-2029 (%)
8.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application
8.3 Money transfers - Market size and forecast 2024-2029
- Chart on Money transfers - Market size and forecast 2024-2029 ($ million)
- Data Table on Money transfers - Market size and forecast 2024-2029 ($ million)
- Chart on Money transfers - Year-over-year growth 2024-2029 (%)
- Data Table on Money transfers - Year-over-year growth 2024-2029 (%)
8.4 Bill payments - Market size and forecast 2024-2029
- Chart on Bill payments - Market size and forecast 2024-2029 ($ million)
- Data Table on Bill payments - Market size and forecast 2024-2029 ($ million)
- Chart on Bill payments - Year-over-year growth 2024-2029 (%)
- Data Table on Bill payments - Year-over-year growth 2024-2029 (%)
8.5 Point of sale - Market size and forecast 2024-2029
- Chart on Point of sale - Market size and forecast 2024-2029 ($ million)
- Data Table on Point of sale - Market size and forecast 2024-2029 ($ million)
- Chart on Point of sale - Year-over-year growth 2024-2029 (%)
- Data Table on Point of sale - Year-over-year growth 2024-2029 (%)
8.6 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ million)
- Data Table on Others - Market size and forecast 2024-2029 ($ million)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
8.7 Market opportunity by Application
- Market opportunity by Application ($ million)
- Data Table on Market opportunity by Application ($ million)

9 Market Segmentation by Type

9.1 Market segments
- Chart on Type - Market share 2024-2029 (%)
- Data Table on Type - Market share 2024-2029 (%)
9.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
9.3 P2P - Market size and forecast 2024-2029
- Chart on P2P - Market size and forecast 2024-2029 ($ million)
- Data Table on P2P - Market size and forecast 2024-2029 ($ million)
- Chart on P2P - Year-over-year growth 2024-2029 (%)
- Data Table on P2P - Year-over-year growth 2024-2029 (%)
9.4 P2M - Market size and forecast 2024-2029
- Chart on P2M - Market size and forecast 2024-2029 ($ million)
- Data Table on P2M - Market size and forecast 2024-2029 ($ million)
- Chart on P2M - Year-over-year growth 2024-2029 (%)
- Data Table on P2M - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Type
- Market opportunity by Type ($ million)
- Data Table on Market opportunity by Type ($ million)

10 Market Segmentation by Technology

10.1 Market segments
- Chart on Technology - Market share 2024-2029 (%)
- Data Table on Technology - Market share 2024-2029 (%)
10.2 Comparison by Technology
- Chart on Comparison by Technology
- Data Table on Comparison by Technology
10.3 UPI 1.0 - Market size and forecast 2024-2029
- Chart on UPI 1.0 - Market size and forecast 2024-2029 ($ million)
- Data Table on UPI 1.0 - Market size and forecast 2024-2029 ($ million)
- Chart on UPI 1.0 - Year-over-year growth 2024-2029 (%)
- Data Table on UPI 1.0 - Year-over-year growth 2024-2029 (%)
10.4 UPI 2.0 - Market size and forecast 2024-2029
- Chart on UPI 2.0 - Market size and forecast 2024-2029 ($ million)
- Data Table on UPI 2.0 - Market size and forecast 2024-2029 ($ million)
- Chart on UPI 2.0 - Year-over-year growth 2024-2029 (%)
- Data Table on UPI 2.0 - Year-over-year growth 2024-2029 (%)
10.5 UPI lite - Market size and forecast 2024-2029
- Chart on UPI lite - Market size and forecast 2024-2029 ($ million)
- Data Table on UPI lite - Market size and forecast 2024-2029 ($ million)
- Chart on UPI lite - Year-over-year growth 2024-2029 (%)
- Data Table on UPI lite - Year-over-year growth 2024-2029 (%)
10.6 UPI for feature phones - Market size and forecast 2024-2029
- Chart on UPI for feature phones - Market size and forecast 2024-2029 ($ million)
- Data Table on UPI for feature phones - Market size and forecast 2024-2029 ($ million)
- Chart on UPI for feature phones - Year-over-year growth 2024-2029 (%)
- Data Table on UPI for feature phones - Year-over-year growth 2024-2029 (%)
10.7 Cross-border UPI - Market size and forecast 2024-2029
- Chart on Cross-border UPI - Market size and forecast 2024-2029 ($ million)
- Data Table on Cross-border UPI - Market size and forecast 2024-2029 ($ million)
- Chart on Cross-border UPI - Year-over-year growth 2024-2029 (%)
- Data Table on Cross-border UPI - Year-over-year growth 2024-2029 (%)
10.8 Market opportunity by Technology
- Market opportunity by Technology ($ million)
- Data Table on Market opportunity by Technology ($ million)

11 Customer Landscape

11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Drivers, Challenges, and Opportunity/Restraints

12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints

13 Competitive Landscape

13.1 Overview
13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
- Overview on factors of disruption
13.4 Industry risks
- Impact of key risks on business

14 Competitive Analysis

14.1 Companies profiled
- Companies covered
14.2 Company ranking index
- Company ranking index
14.3 Market positioning of companies
- Matrix on companies position and classification
14.4 Amazon.com Inc.
- Amazon.com Inc. - Overview
- Amazon.com Inc. - Business segments
- Amazon.com Inc. - Key news
- Amazon.com Inc. - Key offerings
- Amazon.com Inc. - Segment focus
- SWOT
14.5 Apple Inc.
- Apple Inc. - Overview
- Apple Inc. - Business segments
- Apple Inc. - Key news
- Apple Inc. - Key offerings
- Apple Inc. - Segment focus
- SWOT
14.6 Axis Bank Ltd.
- Axis Bank Ltd. - Overview
- Axis Bank Ltd. - Business segments
- Axis Bank Ltd. - Key offerings
- Axis Bank Ltd. - Segment focus
- SWOT
14.7 Bharti Airtel Ltd.
- Bharti Airtel Ltd. - Overview
- Bharti Airtel Ltd. - Business segments
- Bharti Airtel Ltd. - Key news
- Bharti Airtel Ltd. - Key offerings
- Bharti Airtel Ltd. - Segment focus
- SWOT
14.8 Central Bank of India
- Central Bank of India - Overview
- Central Bank of India - Business segments
- Central Bank of India - Key offerings
- Central Bank of India - Segment focus
- SWOT
14.9 Dreamplug Technologies Pvt. Ltd.
- Dreamplug Technologies Pvt. Ltd. - Overview
- Dreamplug Technologies Pvt. Ltd. - Product / Service
- Dreamplug Technologies Pvt. Ltd. - Key offerings
- SWOT
14.10 Google LLC
- Google LLC - Overview
- Google LLC - Product / Service
- Google LLC - Key news
- Google LLC - Key offerings
- SWOT
14.11 HDFC Bank Ltd.
- HDFC Bank Ltd. - Overview
- HDFC Bank Ltd. - Business segments
- HDFC Bank Ltd. - Key offerings
- HDFC Bank Ltd. - Segment focus
- SWOT
14.12 Meta Platforms Inc.
- Meta Platforms Inc. - Overview
- Meta Platforms Inc. - Business segments
- Meta Platforms Inc. - Key news
- Meta Platforms Inc. - Key offerings
- Meta Platforms Inc. - Segment focus
- SWOT
14.13 One97 Communications Ltd.
- One97 Communications Ltd. - Overview
- One97 Communications Ltd. - Product / Service
- One97 Communications Ltd. - Key offerings
- SWOT
14.14 Reliance Industries Ltd.
- Reliance Industries Ltd. - Overview
- Reliance Industries Ltd. - Business segments
- Reliance Industries Ltd. - Key news
- Reliance Industries Ltd. - Key offerings
- Reliance Industries Ltd. - Segment focus
- SWOT
14.15 Samsung Electronics Co. Ltd.
- Samsung Electronics Co. Ltd. - Overview
- Samsung Electronics Co. Ltd. - Business segments
- Samsung Electronics Co. Ltd. - Key news
- Samsung Electronics Co. Ltd. - Key offerings
- Samsung Electronics Co. Ltd. - Segment focus
- SWOT
14.16 Union Bank of India
- Union Bank of India - Overview
- Union Bank of India - Product / Service
- Union Bank of India - Key offerings
- SWOT
14.17 Walmart Inc.
- Walmart Inc. - Overview
- Walmart Inc. - Business segments
- Walmart Inc. - Key news
- Walmart Inc. - Key offerings
- Walmart Inc. - Segment focus
- SWOT
14.18 Yes Bank Ltd.
- Yes Bank Ltd. - Overview
- Yes Bank Ltd. - Business segments
- Yes Bank Ltd. - Key offerings
- Yes Bank Ltd. - Segment focus
- SWOT

15 Appendix

15.1 Scope of the report
15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
15.3 Currency conversion rates for US$
- Currency conversion rates for US$
15.4 Research methodology
- Research methodology
15.5 Data procurement
- Information sources
15.6 Data validation
- Data validation
15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
15.8 Data synthesis
- Data synthesis
15.9 360 degree market analysis
- 360 degree market analysis
15.10 List of abbreviations
- List of abbreviations