Global Generative AI in Retail Market 2025-2029

Description

List of Tables

The generative AI in retail market is forecasted to grow by USD 3,846.7 mn during 2024-2029, accelerating at a CAGR of 40.5% during the forecast period. The report on the generative AI in retail market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by imperative for hyper-personalization and enhanced customer experience, pursuit of operational efficiency and cost reduction, and democratization of advanced AI and technological accessibility.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	30.7%
CAGR	40.5%
Incremental Value	$3,846.7 mn

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's generative AI in retail market is segmented as below:

By Platform

E-commerce platforms
Omnichannel retailers
Brick-and-mortar stores

By Technology

NLP
Computer vision
Multimodal AI
LLMs
Reinforcement learning

By Application

Personalization and customer experience
Inventory and supply chain optimization
Content generation
Customer support
Others

By Geographical Landscape

North America
APAC
Europe
South America
Middle East and Africa

This study identifies the rise of multimodal AI for immersive and interactive commerce as one of the prime reasons driving the generative AI in retail market growth during the next few years. Also, shift toward domain-specific fine-tuning and specialized models and growing emphasis on responsible AI, explainability, and bias mitigation will lead to sizable demand in the market.

The report on the generative AI in retail market covers the following areas:

generative AI In Retail Market sizing
generative AI In Retail Market forecast
generative AI In Retail Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading generative AI in retail market vendors that include A Mad Street Den, Adobe Inc., Amazon Web Services Inc., Constructor, COVEO, Dynamic Yield Ltd., Google LLC, HIVERY, Klevu, Lily AI, Microsoft Corp., Persado Holdings PLC, Salesforce Inc., Shopify Inc., Stylumia Intelligence Technology Pvt Ltd, Syte, Zebra Technologies Corp., and Zeta Global Holdings Corp.. Also, the generative AI in retail market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR80846

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Platform
- Executive Summary - Chart on Market Segmentation by Technology
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ million)
- Data Table on Global - Market size and forecast 2024-2029 ($ million)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
5.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

6 Market Segmentation by Platform

6.1 Market segments
- Chart on Platform - Market share 2024-2029 (%)
- Data Table on Platform - Market share 2024-2029 (%)
6.2 Comparison by Platform
- Chart on Comparison by Platform
- Data Table on Comparison by Platform
6.3 E-commerce platforms - Market size and forecast 2024-2029
- Chart on E-commerce platforms - Market size and forecast 2024-2029 ($ million)
- Data Table on E-commerce platforms - Market size and forecast 2024-2029 ($ million)
- Chart on E-commerce platforms - Year-over-year growth 2024-2029 (%)
- Data Table on E-commerce platforms - Year-over-year growth 2024-2029 (%)
6.4 Omnichannel retailers - Market size and forecast 2024-2029
- Chart on Omnichannel retailers - Market size and forecast 2024-2029 ($ million)
- Data Table on Omnichannel retailers - Market size and forecast 2024-2029 ($ million)
- Chart on Omnichannel retailers - Year-over-year growth 2024-2029 (%)
- Data Table on Omnichannel retailers - Year-over-year growth 2024-2029 (%)
6.5 Brick-and-mortar stores - Market size and forecast 2024-2029
- Chart on Brick-and-mortar stores - Market size and forecast 2024-2029 ($ million)
- Data Table on Brick-and-mortar stores - Market size and forecast 2024-2029 ($ million)
- Chart on Brick-and-mortar stores - Year-over-year growth 2024-2029 (%)
- Data Table on Brick-and-mortar stores - Year-over-year growth 2024-2029 (%)
6.6 Market opportunity by Platform
- Market opportunity by Platform ($ million)
- Data Table on Market opportunity by Platform ($ million)

7 Market Segmentation by Technology

7.1 Market segments
- Chart on Technology - Market share 2024-2029 (%)
- Data Table on Technology - Market share 2024-2029 (%)
7.2 Comparison by Technology
- Chart on Comparison by Technology
- Data Table on Comparison by Technology
7.3 NLP - Market size and forecast 2024-2029
- Chart on NLP - Market size and forecast 2024-2029 ($ million)
- Data Table on NLP - Market size and forecast 2024-2029 ($ million)
- Chart on NLP - Year-over-year growth 2024-2029 (%)
- Data Table on NLP - Year-over-year growth 2024-2029 (%)
7.4 Computer vision - Market size and forecast 2024-2029
- Chart on Computer vision - Market size and forecast 2024-2029 ($ million)
- Data Table on Computer vision - Market size and forecast 2024-2029 ($ million)
- Chart on Computer vision - Year-over-year growth 2024-2029 (%)
- Data Table on Computer vision - Year-over-year growth 2024-2029 (%)
7.5 Multimodal AI - Market size and forecast 2024-2029
- Chart on Multimodal AI - Market size and forecast 2024-2029 ($ million)
- Data Table on Multimodal AI - Market size and forecast 2024-2029 ($ million)
- Chart on Multimodal AI - Year-over-year growth 2024-2029 (%)
- Data Table on Multimodal AI - Year-over-year growth 2024-2029 (%)
7.6 LLMs - Market size and forecast 2024-2029
- Chart on LLMs - Market size and forecast 2024-2029 ($ million)
- Data Table on LLMs - Market size and forecast 2024-2029 ($ million)
- Chart on LLMs - Year-over-year growth 2024-2029 (%)
- Data Table on LLMs - Year-over-year growth 2024-2029 (%)
7.7 Reinforcement learning - Market size and forecast 2024-2029
- Chart on Reinforcement learning - Market size and forecast 2024-2029 ($ million)
- Data Table on Reinforcement learning - Market size and forecast 2024-2029 ($ million)
- Chart on Reinforcement learning - Year-over-year growth 2024-2029 (%)
- Data Table on Reinforcement learning - Year-over-year growth 2024-2029 (%)
7.8 Market opportunity by Technology
- Market opportunity by Technology ($ million)
- Data Table on Market opportunity by Technology ($ million)

8 Market Segmentation by Application

8.1 Market segments
- Chart on Application - Market share 2024-2029 (%)
- Data Table on Application - Market share 2024-2029 (%)
8.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application
8.3 Personalization and customer experience - Market size and forecast 2024-2029
- Chart on Personalization and customer experience - Market size and forecast 2024-2029 ($ million)
- Data Table on Personalization and customer experience - Market size and forecast 2024-2029 ($ million)
- Chart on Personalization and customer experience - Year-over-year growth 2024-2029 (%)
- Data Table on Personalization and customer experience - Year-over-year growth 2024-2029 (%)
8.4 Inventory and supply chain optimization - Market size and forecast 2024-2029
- Chart on Inventory and supply chain optimization - Market size and forecast 2024-2029 ($ million)
- Data Table on Inventory and supply chain optimization - Market size and forecast 2024-2029 ($ million)
- Chart on Inventory and supply chain optimization - Year-over-year growth 2024-2029 (%)
- Data Table on Inventory and supply chain optimization - Year-over-year growth 2024-2029 (%)
8.5 Content generation - Market size and forecast 2024-2029
- Chart on Content generation - Market size and forecast 2024-2029 ($ million)
- Data Table on Content generation - Market size and forecast 2024-2029 ($ million)
- Chart on Content generation - Year-over-year growth 2024-2029 (%)
- Data Table on Content generation - Year-over-year growth 2024-2029 (%)
8.6 Customer support - Market size and forecast 2024-2029
- Chart on Customer support - Market size and forecast 2024-2029 ($ million)
- Data Table on Customer support - Market size and forecast 2024-2029 ($ million)
- Chart on Customer support - Year-over-year growth 2024-2029 (%)
- Data Table on Customer support - Year-over-year growth 2024-2029 (%)
8.7 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ million)
- Data Table on Others - Market size and forecast 2024-2029 ($ million)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
8.8 Market opportunity by Application
- Market opportunity by Application ($ million)
- Data Table on Market opportunity by Application ($ million)

9 Customer Landscape

9.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

10 Geographic Landscape

10.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
10.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
10.3 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ million)
- Data Table on North America - Market size and forecast 2024-2029 ($ million)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
10.4 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ million)
- Data Table on APAC - Market size and forecast 2024-2029 ($ million)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
10.5 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ million)
- Data Table on Europe - Market size and forecast 2024-2029 ($ million)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
10.6 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ million)
- Data Table on South America - Market size and forecast 2024-2029 ($ million)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
10.7 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
10.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
10.9 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ million)
- Data Table on Canada - Market size and forecast 2024-2029 ($ million)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
10.10 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ million)
- Data Table on China - Market size and forecast 2024-2029 ($ million)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
10.11 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ million)
- Data Table on India - Market size and forecast 2024-2029 ($ million)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)
10.12 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ million)
- Data Table on UK - Market size and forecast 2024-2029 ($ million)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
10.13 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ million)
- Data Table on Germany - Market size and forecast 2024-2029 ($ million)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
10.14 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ million)
- Data Table on Japan - Market size and forecast 2024-2029 ($ million)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)
10.15 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ million)
- Data Table on France - Market size and forecast 2024-2029 ($ million)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
10.16 Australia - Market size and forecast 2024-2029
- Chart on Australia - Market size and forecast 2024-2029 ($ million)
- Data Table on Australia - Market size and forecast 2024-2029 ($ million)
- Chart on Australia - Year-over-year growth 2024-2029 (%)
- Data Table on Australia - Year-over-year growth 2024-2029 (%)
10.17 Brazil - Market size and forecast 2024-2029
- Chart on Brazil - Market size and forecast 2024-2029 ($ million)
- Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
- Chart on Brazil - Year-over-year growth 2024-2029 (%)
- Data Table on Brazil - Year-over-year growth 2024-2029 (%)
10.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

11 Drivers, Challenges, and Opportunity/Restraints

11.1 Market drivers
11.2 Market challenges
11.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
11.4 Market opportunities/restraints

12 Competitive Landscape

12.1 Overview
12.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
12.3 Landscape disruption
- Overview on factors of disruption
12.4 Industry risks
- Impact of key risks on business

13 Competitive Analysis

13.1 Companies profiled
- Companies covered
13.2 Company ranking index
- Company ranking index
13.3 Market positioning of companies
- Matrix on companies position and classification
13.4 A Mad Street Den
- A Mad Street Den - Overview
- A Mad Street Den - Product / Service
- A Mad Street Den - Key offerings
- SWOT
13.5 Adobe Inc.
- Adobe Inc. - Overview
- Adobe Inc. - Business segments
- Adobe Inc. - Key news
- Adobe Inc. - Key offerings
- Adobe Inc. - Segment focus
- SWOT
13.6 Amazon Web Services Inc.
- Amazon Web Services Inc. - Overview
- Amazon Web Services Inc. - Product / Service
- Amazon Web Services Inc. - Key news
- Amazon Web Services Inc. - Key offerings
- SWOT
13.7 Constructor
- Constructor - Overview
- Constructor - Product / Service
- Constructor - Key offerings
- SWOT
13.8 COVEO
- COVEO - Overview
- COVEO - Product / Service
- COVEO - Key offerings
- SWOT
13.9 Dynamic Yield Ltd.
- Dynamic Yield Ltd. - Overview
- Dynamic Yield Ltd. - Product / Service
- Dynamic Yield Ltd. - Key offerings
- SWOT
13.10 Google LLC
- Google LLC - Overview
- Google LLC - Product / Service
- Google LLC - Key offerings
- SWOT
13.11 HIVERY
- HIVERY - Overview
- HIVERY - Product / Service
- HIVERY - Key offerings
- SWOT
13.12 Lily AI
- Lily AI - Overview
- Lily AI - Product / Service
- Lily AI - Key offerings
- SWOT
13.13 Microsoft Corp.
- Microsoft Corp. - Overview
- Microsoft Corp. - Business segments
- Microsoft Corp. - Key news
- Microsoft Corp. - Key offerings
- Microsoft Corp. - Segment focus
- SWOT
13.14 Salesforce Inc.
- Salesforce Inc. - Overview
- Salesforce Inc. - Product / Service
- Salesforce Inc. - Key news
- Salesforce Inc. - Key offerings
- SWOT
13.15 Shopify Inc.
- Shopify Inc. - Overview
- Shopify Inc. - Product / Service
- Shopify Inc. - Key offerings
- SWOT
13.16 Stylumia Intelligence Technology Pvt Ltd
- Stylumia Intelligence Technology Pvt Ltd - Overview
- Stylumia Intelligence Technology Pvt Ltd - Product / Service
- Stylumia Intelligence Technology Pvt Ltd - Key offerings
- SWOT
13.17 Syte
- Syte - Overview
- Syte - Product / Service
- Syte - Key offerings
- SWOT
13.18 Zebra Technologies Corp.
- Zebra Technologies Corp. - Overview
- Zebra Technologies Corp. - Business segments
- Zebra Technologies Corp. - Key news
- Zebra Technologies Corp. - Key offerings
- Zebra Technologies Corp. - Segment focus
- SWOT

14 Appendix

14.1 Scope of the report
14.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
14.3 Currency conversion rates for US$
- Currency conversion rates for US$
14.4 Research methodology
- Research methodology
14.5 Data procurement
- Information sources
14.6 Data validation
- Data validation
14.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
14.8 Data synthesis
- Data synthesis
14.9 360 degree market analysis
- 360 degree market analysis
14.10 List of abbreviations
- List of abbreviations