Global E-commerce Predictive Analytics Market 2025-2029

Description

List of Tables

The E-commerce predictive analytics market is forecasted to grow by USD 5,541.3 mn during 2024-2029, accelerating at a CAGR of 28.3% during the forecast period. The report on the E-commerce predictive analytics market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by imperative for hyper-personalization to enhance customer experience, proliferation of big data and democratization of advanced analytics tools, and critical need for operational efficiency and supply chain resilience.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	24.2%
CAGR	28.3%
Incremental Value	$5,541.3 mn

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's E-commerce predictive analytics market is segmented as below:

By Deployment

Cloud-based
On-premises

By Application

Demand forecasting
Customer segmentation and personalization
Price optimization
Recommendation systems
Others

By Type

Customer lifetime value (CLV) prediction
Inventory management
Marketing campaign optimization
Dynamic pricing
Customer retention and satisfaction enhancement

By Geographical Landscape

North America
Europe
APAC
Middle East and Africa
South America

This study identifies the proliferation of explainable AI and ethical analytics frameworks as one of the prime reasons driving the E-commerce predictive analytics market growth during the next few years. Also, democratization of predictive analytics through low-code and no-code platforms and ascendance of hyper-automation and predictive process orchestration will lead to sizable demand in the market.

The report on the E-commerce predictive analytics market covers the following areas:

E-commerce Predictive Analytics Market sizing
E-commerce Predictive Analytics Market forecast
E-commerce Predictive Analytics Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading E-commerce predictive analytics market vendors that include Altair Engineering Inc., Alteryx Inc., Amazon Web Services Inc., B2Metric, Conjura Ltd., DataHawk, DataRobot Inc., Glassbox, Google LLC, International Business Machines Corp., Metrilo Ltd., Microsoft Corp., Mixpanel Inc., Pattern Inc., Polar, Revuze, Salesforce Inc., SAS Institute Inc., and Sitecore Holding II AS. Also, the E-commerce predictive analytics market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR80906

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Deployment
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ million)
- Data Table on Global - Market size and forecast 2024-2029 ($ million)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Global E-Commerce Predictive Analytics Market 2019 - 2023
- Historic Market Size - Data Table on Global E-Commerce Predictive Analytics Market 2019 - 2023 ($ million)
5.2 Deployment segment analysis 2019 - 2023
- Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
5.3 Application segment analysis 2019 - 2023
- Historic Market Size - Application Segment 2019 - 2023 ($ million)
5.4 Type segment analysis 2019 - 2023
- Historic Market Size - Type Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.6 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Five Forces Analysis

6.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
6.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
6.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
6.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
6.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
6.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
6.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

7 Market Segmentation by Deployment

7.1 Market segments
- Chart on Deployment - Market share 2024-2029 (%)
- Data Table on Deployment - Market share 2024-2029 (%)
7.2 Comparison by Deployment
- Chart on Comparison by Deployment
- Data Table on Comparison by Deployment
7.3 Cloud-based - Market size and forecast 2024-2029
- Chart on Cloud-based - Market size and forecast 2024-2029 ($ million)
- Data Table on Cloud-based - Market size and forecast 2024-2029 ($ million)
- Chart on Cloud-based - Year-over-year growth 2024-2029 (%)
- Data Table on Cloud-based - Year-over-year growth 2024-2029 (%)
7.4 On-premises - Market size and forecast 2024-2029
- Chart on On-premises - Market size and forecast 2024-2029 ($ million)
- Data Table on On-premises - Market size and forecast 2024-2029 ($ million)
- Chart on On-premises - Year-over-year growth 2024-2029 (%)
- Data Table on On-premises - Year-over-year growth 2024-2029 (%)
7.5 Market opportunity by Deployment
- Market opportunity by Deployment ($ million)
- Data Table on Market opportunity by Deployment ($ million)

8 Market Segmentation by Application

8.1 Market segments
- Chart on Application - Market share 2024-2029 (%)
- Data Table on Application - Market share 2024-2029 (%)
8.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application
8.3 Demand forecasting - Market size and forecast 2024-2029
- Chart on Demand forecasting - Market size and forecast 2024-2029 ($ million)
- Data Table on Demand forecasting - Market size and forecast 2024-2029 ($ million)
- Chart on Demand forecasting - Year-over-year growth 2024-2029 (%)
- Data Table on Demand forecasting - Year-over-year growth 2024-2029 (%)
8.4 Customer segmentation and personalization - Market size and forecast 2024-2029
- Chart on Customer segmentation and personalization - Market size and forecast 2024-2029 ($ million)
- Data Table on Customer segmentation and personalization - Market size and forecast 2024-2029 ($ million)
- Chart on Customer segmentation and personalization - Year-over-year growth 2024-2029 (%)
- Data Table on Customer segmentation and personalization - Year-over-year growth 2024-2029 (%)
8.5 Price optimization - Market size and forecast 2024-2029
- Chart on Price optimization - Market size and forecast 2024-2029 ($ million)
- Data Table on Price optimization - Market size and forecast 2024-2029 ($ million)
- Chart on Price optimization - Year-over-year growth 2024-2029 (%)
- Data Table on Price optimization - Year-over-year growth 2024-2029 (%)
8.6 Recommendation systems - Market size and forecast 2024-2029
- Chart on Recommendation systems - Market size and forecast 2024-2029 ($ million)
- Data Table on Recommendation systems - Market size and forecast 2024-2029 ($ million)
- Chart on Recommendation systems - Year-over-year growth 2024-2029 (%)
- Data Table on Recommendation systems - Year-over-year growth 2024-2029 (%)
8.7 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ million)
- Data Table on Others - Market size and forecast 2024-2029 ($ million)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
8.8 Market opportunity by Application
- Market opportunity by Application ($ million)
- Data Table on Market opportunity by Application ($ million)

9 Market Segmentation by Type

9.1 Market segments
- Chart on Type - Market share 2024-2029 (%)
- Data Table on Type - Market share 2024-2029 (%)
9.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
9.3 Customer lifetime value (CLV) prediction - Market size and forecast 2024-2029
- Chart on Customer lifetime value (CLV) prediction - Market size and forecast 2024-2029 ($ million)
- Data Table on Customer lifetime value (CLV) prediction - Market size and forecast 2024-2029 ($ million)
- Chart on Customer lifetime value (CLV) prediction - Year-over-year growth 2024-2029 (%)
- Data Table on Customer lifetime value (CLV) prediction - Year-over-year growth 2024-2029 (%)
9.4 Inventory management - Market size and forecast 2024-2029
- Chart on Inventory management - Market size and forecast 2024-2029 ($ million)
- Data Table on Inventory management - Market size and forecast 2024-2029 ($ million)
- Chart on Inventory management - Year-over-year growth 2024-2029 (%)
- Data Table on Inventory management - Year-over-year growth 2024-2029 (%)
9.5 Marketing campaign optimization - Market size and forecast 2024-2029
- Chart on Marketing campaign optimization - Market size and forecast 2024-2029 ($ million)
- Data Table on Marketing campaign optimization - Market size and forecast 2024-2029 ($ million)
- Chart on Marketing campaign optimization - Year-over-year growth 2024-2029 (%)
- Data Table on Marketing campaign optimization - Year-over-year growth 2024-2029 (%)
9.6 Dynamic pricing - Market size and forecast 2024-2029
- Chart on Dynamic pricing - Market size and forecast 2024-2029 ($ million)
- Data Table on Dynamic pricing - Market size and forecast 2024-2029 ($ million)
- Chart on Dynamic pricing - Year-over-year growth 2024-2029 (%)
- Data Table on Dynamic pricing - Year-over-year growth 2024-2029 (%)
9.7 Customer retention and satisfaction enhancement - Market size and forecast 2024-2029
- Chart on Customer retention and satisfaction enhancement - Market size and forecast 2024-2029 ($ million)
- Data Table on Customer retention and satisfaction enhancement - Market size and forecast 2024-2029 ($ million)
- Chart on Customer retention and satisfaction enhancement - Year-over-year growth 2024-2029 (%)
- Data Table on Customer retention and satisfaction enhancement - Year-over-year growth 2024-2029 (%)
9.8 Market opportunity by Type
- Market opportunity by Type ($ million)
- Data Table on Market opportunity by Type ($ million)

10 Customer Landscape

10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

11.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
11.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
11.3 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ million)
- Data Table on North America - Market size and forecast 2024-2029 ($ million)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
11.4 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ million)
- Data Table on Europe - Market size and forecast 2024-2029 ($ million)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
11.5 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ million)
- Data Table on APAC - Market size and forecast 2024-2029 ($ million)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
11.6 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
11.7 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ million)
- Data Table on South America - Market size and forecast 2024-2029 ($ million)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
11.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
11.9 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ million)
- Data Table on China - Market size and forecast 2024-2029 ($ million)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
11.10 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ million)
- Data Table on Canada - Market size and forecast 2024-2029 ($ million)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
11.11 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ million)
- Data Table on UK - Market size and forecast 2024-2029 ($ million)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
11.12 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ million)
- Data Table on India - Market size and forecast 2024-2029 ($ million)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)
11.13 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ million)
- Data Table on Germany - Market size and forecast 2024-2029 ($ million)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
11.14 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ million)
- Data Table on France - Market size and forecast 2024-2029 ($ million)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
11.15 Italy - Market size and forecast 2024-2029
- Chart on Italy - Market size and forecast 2024-2029 ($ million)
- Data Table on Italy - Market size and forecast 2024-2029 ($ million)
- Chart on Italy - Year-over-year growth 2024-2029 (%)
- Data Table on Italy - Year-over-year growth 2024-2029 (%)
11.16 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ million)
- Data Table on Japan - Market size and forecast 2024-2029 ($ million)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)
11.17 Brazil - Market size and forecast 2024-2029
- Chart on Brazil - Market size and forecast 2024-2029 ($ million)
- Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
- Chart on Brazil - Year-over-year growth 2024-2029 (%)
- Data Table on Brazil - Year-over-year growth 2024-2029 (%)
11.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

12 Drivers, Challenges, and Opportunity/Restraints

12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints

13 Competitive Landscape

13.1 Overview
13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
- Overview on factors of disruption
13.4 Industry risks
- Impact of key risks on business

14 Competitive Analysis

14.1 Companies profiled
- Companies covered
14.2 Company ranking index
- Company ranking index
14.3 Market positioning of companies
- Matrix on companies position and classification
14.4 Altair Engineering Inc.
- Altair Engineering Inc. - Overview
- Altair Engineering Inc. - Business segments
- Altair Engineering Inc. - Key news
- Altair Engineering Inc. - Key offerings
- Altair Engineering Inc. - Segment focus
- SWOT
14.5 Alteryx Inc.
- Alteryx Inc. - Overview
- Alteryx Inc. - Product / Service
- Alteryx Inc. - Key news
- Alteryx Inc. - Key offerings
- SWOT
14.6 Amazon Web Services Inc.
- Amazon Web Services Inc. - Overview
- Amazon Web Services Inc. - Product / Service
- Amazon Web Services Inc. - Key news
- Amazon Web Services Inc. - Key offerings
- SWOT
14.7 DataHawk
- DataHawk - Overview
- DataHawk - Product / Service
- DataHawk - Key offerings
- SWOT
14.8 DataRobot Inc.
- DataRobot Inc. - Overview
- DataRobot Inc. - Product / Service
- DataRobot Inc. - Key offerings
- SWOT
14.9 Google LLC
- Google LLC - Overview
- Google LLC - Product / Service
- Google LLC - Key offerings
- SWOT
14.10 International Business Machines Corp.
- International Business Machines Corp. - Overview
- International Business Machines Corp. - Business segments
- International Business Machines Corp. - Key news
- International Business Machines Corp. - Key offerings
- International Business Machines Corp. - Segment focus
- SWOT
14.11 Metrilo Ltd.
- Metrilo Ltd. - Overview
- Metrilo Ltd. - Product / Service
- Metrilo Ltd. - Key offerings
- SWOT
14.12 Microsoft Corp.
- Microsoft Corp. - Overview
- Microsoft Corp. - Business segments
- Microsoft Corp. - Key news
- Microsoft Corp. - Key offerings
- Microsoft Corp. - Segment focus
- SWOT
14.13 Mixpanel Inc.
- Mixpanel Inc. - Overview
- Mixpanel Inc. - Product / Service
- Mixpanel Inc. - Key offerings
- SWOT
14.14 Pattern Inc.
- Pattern Inc. - Overview
- Pattern Inc. - Product / Service
- Pattern Inc. - Key offerings
- SWOT
14.15 Polar
- Polar - Overview
- Polar - Product / Service
- Polar - Key offerings
- SWOT
14.16 Salesforce Inc.
- Salesforce Inc. - Overview
- Salesforce Inc. - Product / Service
- Salesforce Inc. - Key news
- Salesforce Inc. - Key offerings
- SWOT
14.17 SAS Institute Inc.
- SAS Institute Inc. - Overview
- SAS Institute Inc. - Product / Service
- SAS Institute Inc. - Key news
- SAS Institute Inc. - Key offerings
- SWOT
14.18 Sitecore Holding II AS
- Sitecore Holding II AS - Overview
- Sitecore Holding II AS - Product / Service
- Sitecore Holding II AS - Key news
- Sitecore Holding II AS - Key offerings
- SWOT

15 Appendix

15.1 Scope of the report
15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
15.3 Currency conversion rates for US$
- Currency conversion rates for US$
15.4 Research methodology
- Research methodology
15.5 Data procurement
- Information sources
15.6 Data validation
- Data validation
15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
15.8 Data synthesis
- Data synthesis
15.9 360 degree market analysis
- 360 degree market analysis
15.10 List of abbreviations
- List of abbreviations