Global Athletic Footwear Market 2025-2035

Description

List of Tables

Athletic Footwear Market Size, Share & Trends Analysis Report by Type (Running & Walking Shoes, Hiking & Trekking Shoes, Sports Shoes, and Other Shoes) and by End-User (Men, Women, and Kids) Forecast Period (2025-2035)

Industry Overview

Athletic footwear market was valued at $128.2 billion in 2024 and is projected to reach $242.3 billion by 2035, growing at a CAGR of 5.6% during the forecast period (2025-2035). The market growth is driven by increasing health awareness and participation in sports and fitness activities. Its key factors influencing market growth include the popularity of athleisure, technological advancements, booming e-commerce, rising disposable incomes, and increasing demand for personalized products. However, the market faces challenges such as high competition, inflation, and the pervasive issue of counterfeit goods.

Market Dynamics

Rising Health & Fitness Awareness

The increasing awareness of a healthy lifestyle is a major driver of the global athletic footwear market. Consumers are investing more in fitness regimes, gym memberships, running events, and outdoor recreational activities, creating consistent demand for performance-based footwear. This trend is particularly prominent among urban millennials who prioritize fitness and well-being, thus driving the adoption of running, walking, and sports shoes.

Growth of Athleisure & Lifestyle Trends

Athleisure footwear, combining style with comfort and functionality, has emerged as a strong growth driver. Consumers are increasingly wearing athletic shoes for casual outings, office settings, and social events, blurring the lines between traditional sports shoes and fashion footwear. This trend is compelling manufacturers to innovate designs that cater to both performance and style preferences, further expanding the market.

Technological Advancements & Product Innovation

Continuous innovations in footwear technology, such as lightweight cushioning, breathable fabrics, 3D-printed soles, and smart connected shoes, are stimulating demand across all age groups. Brands focusing on sustainable and eco-friendly materials are also gaining traction, appealing to environmentally conscious consumers. Advanced product development is helping companies differentiate their offerings, maintain brand loyalty, and capture new markets.

Market Segmentation

Based on the type, the market is segmented into running & walking shoes, hiking & trekking shoes, sports shoes, and other shoes.
Based on the End-User, the market is segmented into men, women, and kids.

Running & Walking Shoes Largest Segment in Global Athletic Footwear Market

The running & walking shoes segment is the largest in the global athletic footwear market, accounting for the majority share of revenue. The dominance of this segment is driven by a global surge in running events, jogging clubs, and fitness-oriented urban lifestyles. Consumers increasingly seek specialized shoes that provide comfort, durability, and performance-enhancing features for running and walking activities. Additionally, this segment benefits from frequent product launches, innovative cushioning systems, and customizable options, which attract both casual and professional users. As a result, running & walking shoes remain the cornerstone of revenue generation for key market players globally.

Men: A Key Segment in Market Growth

The men's footwear segment is emerging as the key growth driver within the end-user category. Men traditionally account for the highest participation in sports and fitness activities, resulting in significant demand for athletic footwear. Additionally, the increasing popularity of running events, gyms, and outdoor sports among men is bolstering the segment's growth. Key players are focusing on introducing performance-enhancing shoes with superior comfort, support, and durability specifically designed for men, which is expanding their market penetration. The rise of fashion-conscious consumers in this segment also encourages manufacturers to combine style with functionality. Overall, men's athletic footwear continues to drive the fastest adoption rates and revenue growth in both mature and emerging markets, supported by urbanization, rising disposable income, and the integration of digital marketing campaigns targeting male fitness enthusiasts.

Regional Outlook

The global athletic footwear market is further divided by region, including North America (the US and Canada), Europe (the UK, Germany, France, Italy, Spain, Russia, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, Australia and New Zealand, ASEAN Countries, and the Rest of Asia-Pacific), and the Rest of the World (the Middle East & Africa, and Latin America).

Asia-Pacific Maintains Strong Market Position

Asia-Pacific holds a significant share of the global athletic footwear market. China dominates the global athletic footwear market, holding a major share in terms of revenue and consumption. The country's rapid economic growth, increasing urbanization, and rising disposable income have fueled the demand for branded athletic footwear. Additionally, a strong sports culture, significant government initiatives promoting physical activity, and high participation rates in marathons and fitness programs contribute to China's market dominance. International brands such as Nike, Adidas, and Puma have established extensive retail networks across the country, while domestic brands continue to gain traction with cost-effective and innovative products. China's large population base also ensures a consistent demand across all age groups, from children to adults, further strengthening its leadership position in the global athletic footwear market. The country's role as a major manufacturing hub for footwear also supports competitive pricing and supply chain efficiencies, benefiting both local and international consumers.

Market Players Outlook

The major companies operating in the global athletic footwear market include Adidas AG, ASICS Corp., Nike, Adidas AG, Puma SE, Skechers, Inc., among others. Market players are leveraging partnerships, collaborations, mergers, and acquisition strategies for business expansion and innovative product development to maintain their market positioning.

Recent Developments

In March 2025, Nike launched a new eco-friendly running shoe line featuring recycled materials and advanced cushioning technology.
In June 2025, Adidas AG announced a collaboration with a global tech company to develop smart athletic shoes with integrated performance-tracking sensors.
In August 2025, Puma SE acquired a minority stake in a leading sports tech startup to enhance product innovation and digital engagement.
In September 2025, Skechers, Inc. expanded its presence in the Asia-Pacific market by opening flagship stores in major cities across India and China.

The Report Covers:

Market value data analysis of 2024 and forecast to 2035.
Annualized market revenues ($ million) for each market segment.
Country-wise analysis of major geographical regions.
Key companies operating in the global athletic footwear market. Based on the availability of data, information related to new products and relevant news is also available in the report.
Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
Analysis of market-entry and market expansion strategies.
Competitive strategies by identifying 'who-stands-where' in the market.

Product Code: OMR2024012

1. Report Summary

Current Industry Analysis and Growth Potential Outlook
Global Athletic Footwear Market Sales Analysis - Type |End-User ($ Million)
Athletic Footwear Market Sales Performance of Top Countries
1.1. Research Methodology
Primary Research Approach
Secondary Research Approach
1.2. Market Snapshot

2. Market Overview and Insights

2.1. Scope of the Study
2.2. Analyst Insight & Current Market Trends
- 2.2.1. Key Athletic Footwear Market Trends
- 2.2.2. Market Recommendations

3. Market Determinants

3.1. Market Drivers
- 3.1.1. Drivers For Global Athletic Footwear Market: Impact Analysis
3.2. Market Pain Points and Challenges
- 3.2.1. Restraints For Global Athletic Footwear Market: Impact Analysis
3.3. Market Opportunities
- 3.3.1. Opportunities For Global Athletic Footwear Market: Impact Analysis

4. Competitive Landscape

4.1. Competitive Dashboard - Athletic Footwear Market Revenue and Share by Manufacturers
Athletic Footwear Comparison Analysis
Top Market Player Ranking Matrix
4.2. Key Company Analysis
- 4.2.1. Adidas AG
  - 4.2.1.1. Overview
  - 4.2.1.2. Product Portfolio
  - 4.2.1.3. Financial Analysis (Subject to Data Availability)
  - 4.2.1.4. SWOT Analysis
  - 4.2.1.5. Business Strategy
- 4.2.2. ASICS Corp.
  - 4.2.2.1. Overview
  - 4.2.2.2. Product Portfolio
  - 4.2.2.3. Financial Analysis (Subject to Data Availability)
  - 4.2.2.4. SWOT Analysis
  - 4.2.2.5. Business Strategy
- 4.2.3. Nike, Adidas AG
  - 4.2.3.1. Overview
  - 4.2.3.2. Product Portfolio
  - 4.2.3.3. Financial Analysis (Subject to Data Availability)
  - 4.2.3.4. SWOT Analysis
  - 4.2.3.5. Business Strategy
- 4.2.4. Puma SE
  - 4.2.4.1. Overview
  - 4.2.4.2. Product Portfolio
  - 4.2.4.3. Financial Analysis (Subject to Data Availability)
  - 4.2.4.4. SWOT Analysis
  - 4.2.4.5. Business Strategy
- 4.2.5. Skechers, Inc.
  - 4.2.5.1. Overview
  - 4.2.5.2. Product Portfolio
  - 4.2.5.3. Financial Analysis (Subject to Data Availability)
  - 4.2.5.4. SWOT Analysis
  - 4.2.5.5. Business Strategy
4.3. Top Winning Strategies by Market Players
- 4.3.1. Merger and Acquisition
- 4.3.2. Product Launch
- 4.3.3. Partnership And Collaboration

5. Global Athletic Footwear Market Sales Analysis By Type ($ Million)

5.1. Running & Walking Shoes
5.2. Hiking & Trekking Shoes
5.3. Sports Shoes
5.4. Other Shoes

6. Global Athletic Footwear Market Sales Analysis By End-User ($ Million)

6.1. Men
6.2. Women
6.3. Kids

7. Regional Analysis

7.1. North American Athletic Footwear Market Sales Analysis - Type | End-User ($ Million)
Macroeconomic Factors for North America
- 7.1.1. United States
- 7.1.2. Canada
7.2. European Athletic Footwear Market Sales Analysis - Type | End-User ($ Million)
Macroeconomic Factors for Europe
- 7.2.1. UK
- 7.2.2. Germany
- 7.2.3. Italy
- 7.2.4. Spain
- 7.2.5. France
- 7.2.6. Russia
- 7.2.7. Rest of Europe
7.3. Asia-Pacific Athletic Footwear Market Sales Analysis - Type | End-User ($ Million)
Macroeconomic Factors for Asia-Pacific
- 7.3.1. China
- 7.3.2. Japan
- 7.3.3. South Korea
- 7.3.4. India
- 7.3.5. Australia & New Zealand
- 7.3.6. ASEAN Countries (Thailand, Indonesia, Vietnam, Singapore, And Other)
- 7.3.7. Rest of Asia-Pacific
7.4. Rest of the World Athletic Footwear Market Sales Analysis - Type | End-User ($ Million)
Macroeconomic Factors for the Rest of the World
- 7.4.1. Latin America
- 7.4.2. Middle East and Africa

8. Company Profiles

8.1. Adidas AG
- 8.1.1. Quick Facts
- 8.1.2. Company Overview
- 8.1.3. Product Portfolio
- 8.1.4. Business Strategies
8.2. Anta Sports
- 8.2.1. Quick Facts
- 8.2.2. Company Overview
- 8.2.3. Product Portfolio
- 8.2.4. Business Strategies
8.3. ASICS Corp.
- 8.3.1. Quick Facts
- 8.3.2. Company Overview
- 8.3.3. Product Portfolio
- 8.3.4. Business Strategies
8.4. Birkenstock
- 8.4.1. Quick Facts
- 8.4.2. Company Overview
- 8.4.3. Product Portfolio
- 8.4.4. Business Strategies
8.5. Brooks Running
- 8.5.1. Quick Facts
- 8.5.2. Company Overview
- 8.5.3. Product Portfolio
- 8.5.4. Business Strategies
8.6. Crocs, Inc.
- 8.6.1. Quick Facts
- 8.6.2. Company Overview
- 8.6.3. Product Portfolio
- 8.6.4. Business Strategies
8.7. Deckers Brands / Hoka
- 8.7.1. Quick Facts
- 8.7.2. Company Overview
- 8.7.3. Product Portfolio
- 8.7.4. Business Strategies
8.8. Fila Holdings
- 8.8.1. Quick Facts
- 8.8.2. Company Overview
- 8.8.3. Product Portfolio
- 8.8.4. Business Strategies
8.9. Jordan Brand
- 8.9.1. Quick Facts
- 8.9.2. Company Overview
- 8.9.3. Product Portfolio
- 8.9.4. Business Strategies
8.10. Li-Ning
- 8.10.1. Quick Facts
- 8.10.2. Company Overview
- 8.10.3. Product Portfolio
- 8.10.4. Business Strategies
8.11. Mizuno Corp.
- 8.11.1. Quick Facts
- 8.11.2. Company Overview
- 8.11.3. Product Portfolio
- 8.11.4. Business Strategies
8.12. New Balance Athletics, Inc.
- 8.12.1. Quick Facts
- 8.12.2. Company Overview
- 8.12.3. Product Portfolio
- 8.12.4. Business Strategies
8.13. Nike, Inc.
- 8.13.1. Quick Facts
- 8.13.2. Company Overview
- 8.13.3. Product Portfolio
- 8.13.4. Business Strategies
8.14. On Holding AG
- 8.14.1. Quick Facts
- 8.14.2. Company Overview
- 8.14.3. Product Portfolio
- 8.14.4. Business Strategies
8.15. Puma SE
- 8.15.1. Quick Facts
- 8.15.2. Company Overview
- 8.15.3. Product Portfolio
- 8.15.4. Business Strategies
8.16. Reebok
- 8.16.1. Quick Facts
- 8.16.2. Company Overview
- 8.16.3. Product Portfolio
- 8.16.4. Business Strategies
8.17. Skechers, Inc.
- 8.17.1. Quick Facts
- 8.17.2. Company Overview
- 8.17.3. Product Portfolio
- 8.17.4. Business Strategies
8.18. Under Armour, Inc.
- 8.18.1. Quick Facts
- 8.18.2. Company Overview
- 8.18.3. Product Portfolio
- 8.18.4. Business Strategies
8.19. VF Corp.
- 8.19.1. Quick Facts
- 8.19.2. Company Overview
- 8.19.3. Product Portfolio
- 8.19.4. Business Strategies
8.20. Wolverine Worldwide
- 8.20.1. Quick Facts
- 8.20.2. Company Overview
- 8.20.3. Product Portfolio
- 8.20.4. Business Strategies