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PUBLISHER: Persistence Market Research | PRODUCT CODE: 1450766

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PUBLISHER: Persistence Market Research | PRODUCT CODE: 1450766

Lingerie Market by Product Type, End-Users, and Geography (North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa): Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2023-2030

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Persistence Market Research has conducted a thorough analysis of the Lingerie Market, providing a comprehensive report detailing its global landscape. This in-depth publication offers valuable insights into the market's dynamics, trends, opportunities, and challenges, providing a comprehensive overview of its structure. Backed by exclusive data and statistics, the research predicts the anticipated growth trajectory of the Lingerie Market spanning from 2023 to 2030.

The lingerie market is projected to grow at a compound annual growth rate (CAGR) of 6.3%, reaching a value of US$ 141,821.2 million by the end of 2030, up from US$ 92,471.6 million in 2023.

Key Insights:

  • Lingerie Market Size (2023E): US$ 92,471.6 Million
  • Projected Market Value (2030F): US$ 141,821.2 Million
  • Global Market Growth Rate (2023 to 2030): 6.3% CAGR
  • Historical Market Growth Rate (2018 to 2022): 5.8% CAGR
  • Revenue Share of Top Four Countries (2022E): 48%

Lingerie Market - Report Scope

The lingerie market encompasses a wide variety of women's undergarments and sleepwear, blending aesthetics with functionality. It includes bras, panties, shapewear, sleepwear, and hosiery, offering diverse styles, sizes, and materials to meet consumer preferences. Lingerie serves not only as a basic necessity but also as a fashion statement, reflecting evolving societal trends and individual expressions. Key industry players, from established brands to emerging labels, drive innovation in design, sustainability, and inclusive sizing, catering to a diverse and fashion-conscious consumer base.

Several factors contribute to the growth of the lingerie market. Changing societal norms and an emphasis on body positivity lead to a more diverse and inclusive range of offerings. E-commerce platforms enhance accessibility, while design innovations and inclusive sizing options meet evolving consumer preferences, fueling market expansion. The trend of lingerie as outerwear and growing fashion consciousness further boost demand, influenced by social media and celebrity endorsements. As the market embraces inclusivity, comfort, and style, it remains dynamic and poised for sustained growth in response to cultural and consumer shifts.

Market Growth Drivers

E-commerce growth plays a pivotal role in driving the Lingerie Market, providing consumers with a convenient and discreet avenue to explore and purchase intimate apparel. Online platforms offer a vast selection of styles, sizes, and brands, allowing shoppers to browse from the comfort of their homes. Features like virtual try-ons and customer reviews enhance the personalized shopping experience, boosting consumer confidence in online lingerie purchases. Additionally, the global reach of e-commerce enables access to international brands, fostering a more diverse and competitive market landscape.

The rising influence of millennials and Gen Z consumers is another key driver of the Lingerie Market. These demographics seek lingerie that reflects individual expression and comfort, driving demand for diverse styles that cater to various body types. As body positivity movements gain traction, lingerie designs become more inclusive, resonating with the evolving mindset of younger consumers. Brands adapting to these demographic shifts by embracing sustainability and prioritizing comfort are well-positioned to capitalize on market growth.

Market Restraints

Cost sensitivity and alternative storage options present challenges in the Lingerie Market. Rising production costs, including materials and labor expenses, coupled with the demand for innovative designs, pose hurdles for manufacturers. Balancing affordability with quality becomes crucial amid evolving consumer expectations. Additionally, environmental concerns, such as the industry's ecological footprint and regulatory compliance, hinder market growth. Implementing sustainable practices and sourcing eco-friendly materials are essential steps for lingerie brands to address these challenges and meet the demands of eco-conscious consumers.

Opportunities

Leveraging smart technology integration holds immense promise in the Lingerie Market, elevating functionality, design, and overall consumer experience. Innovations like smart fabrics and temperature-regulating materials contribute to the development of sophisticated lingerie, meeting modern consumers' desire for innovation and practicality. Wearable technology, such as bras with health-monitoring capabilities, resonates with tech-savvy consumers. Furthermore, e-commerce platforms leverage technology for personalized shopping experiences and virtual fitting rooms, enhancing customer satisfaction and loyalty. Brands embracing these advancements are poised to stand out in the competitive landscape, driving growth and innovation within the lingerie market.

Key Questions Answered in Report::

  • What are the factors driving the growth of the lingerie market?
  • What challenges does the lingerie market face, particularly in terms of production costs and environmental concerns?
  • How can businesses navigate challenges related to cost sensitivity and environmental regulations while maintaining competitiveness?
  • What role does technology integration play in enhancing functionality, design, and consumer experience in the lingerie market?
  • How can brands leverage personalization to cater to individual preferences and increase customer satisfaction?

Competitive Intelligence and Business Strategy

The Lingerie Market is fiercely competitive, featuring established brands such as Victoria's Secret, Calvin Klein, and Triumph International, alongside newer players prioritizing sustainability and inclusivity. These major players focus on innovation, design, and a diverse product range to maintain their market dominance. Competition intensifies with the rise of direct-to-consumer brands and online retailers, leveraging digital platforms for global outreach and personalized customer experiences. Collaborations, partnerships, and mergers further contribute to the market's dynamism. Brands that cater to diverse consumer preferences, promote body positivity, and adopt sustainable practices gain traction. As consumer expectations evolve, the competitive landscape in the Lingerie Market reflects a blend of industry giants and agile, innovative players responsive to emerging trends.

Key Companies Profiled

  • Victoria's Secret
  • Hanesbrands
  • L Brands
  • ThirdLove
  • Cuup
  • Savage X Fenty
  • Jockey International
  • Wacoal Holdings

Lingerie Market Segmentation

By Product Type:

  • Briefs
  • Bras
  • Shapewear
  • Others

By Distribution Channel:

  • Online
  • Offline

By Region:

  • North America
  • Europe
  • East Asia
  • South Asia & Oceania
  • Latin America
  • Middle East & Africa
Product Code: PMRREP33907

Table of Contents

1. Executive Summary

  • 1.1. Global Lingerie Market Snapshot, 2023 and 2030
  • 1.2. Market Opportunity Assessment, 2023 - 2030, US$ Mn
  • 1.3. Key Market Trends
  • 1.4. Future Market Projections
  • 1.5. Premium Market Insights
  • 1.6. Industry Developments and Key Market Events
  • 1.7. PMR Analysis and Recommendations

2. Market Overview

  • 2.1. Market Scope and Definition
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Opportunity
    • 2.2.4. Challenges
    • 2.2.5. Key Trends
  • 2.3. Lingerie Lifecycle Analysis
  • 2.4. Lingerie Market: Value Chain
    • 2.4.1. List of Raw Material Supplier
    • 2.4.2. List of Manufacturers
    • 2.4.3. List of Distributors
    • 2.4.4. List of Applications
    • 2.4.5. Profitability Analysis
  • 2.5. Porter Five Force's Analysis
  • 2.6. Geopolitical Tensions: Market Impact
  • 2.7. Macro-Economic Factors
    • 2.7.1. Global Sectorial Outlook
    • 2.7.2. Global GDP Growth Outlook
    • 2.7.3. Global Parent Market Overview
  • 2.8. Forecast Factors - Relevance and Impact
  • 2.9. Regulatory and Technology Landscape

3. Global Lingerie Market Outlook: Historical (2018 - 2022) and Forecast (2023 - 2030)

  • 3.1. Key Highlights
    • 3.1.1. Market Volume (Units) Projections
    • 3.1.2. Market Size and Y-o-Y Growth
    • 3.1.3. Absolute $ Opportunity
  • 3.2. Market Size (US$ Mn) Analysis and Forecast
    • 3.2.1. Historical Market Size Analysis, 2013-2016
    • 3.2.2. Current Market Size Forecast, 2018-2026
  • 3.3. Global Lingerie Market Outlook: Product Type
    • 3.3.1. Introduction / Key Findings
    • 3.3.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Product Type, 2018 - 2022
    • 3.3.3. Current Market Size (US$ Mn) and Volume (Units) Forecast By Product Type, 2023 - 2030
      • 3.3.3.1. Briefs
      • 3.3.3.2. Bras
      • 3.3.3.3. Shapewear
      • 3.3.3.4. Others
  • 3.4. Market Attractiveness Analysis: Product Type
  • 3.5. Global Lingerie Market Outlook: Distribution Channel
    • 3.5.1. Introduction / Key Findings
    • 3.5.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Distribution Channel, 2018 - 2022
    • 3.5.3. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2023 - 2030
      • 3.5.3.1. Online
      • 3.5.3.2. Offline
  • 3.6. Market Attractiveness Analysis: Distribution Channel

4. Global Lingerie Market Outlook: Region

  • 4.1. Key Highlights
  • 4.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Region, 2018 - 2022
  • 4.3. Current Market Size (US$ Mn) and Volume (Units) Forecast By Region, 2023 - 2030
    • 4.3.1. North America
    • 4.3.2. Europe
    • 4.3.3. East Asia
    • 4.3.4. South Asia and Oceania
    • 4.3.5. Latin America
    • 4.3.6. Middle East & Africa (MEA)
  • 4.4. Market Attractiveness Analysis: Region

5. North America Lingerie Market Outlook: Historical (2018 - 2022) and Forecast (2023 - 2030)

  • 5.1. Key Highlights
  • 5.2. Pricing Analysis
  • 5.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2018 - 2022
    • 5.3.1. By Country
    • 5.3.2. By Product Type
    • 5.3.3. By Distribution Channel
  • 5.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2023 - 2030
    • 5.4.1. U.S.
    • 5.4.2. Canada
  • 5.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Product Type, 2023 - 2030
    • 5.5.1. Briefs
    • 5.5.2. Bras
    • 5.5.3. Shapewear
    • 5.5.4. Others
  • 5.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2023 - 2030
    • 5.6.1. Online
    • 5.6.2. Offline
  • 5.7. Market Attractiveness Analysis

6. Europe Lingerie Market Outlook: Historical (2018 - 2022) and Forecast (2023 - 2030)

  • 6.1. Key Highlights
  • 6.2. Pricing Analysis
  • 6.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2018 - 2022
    • 6.3.1. By Country
    • 6.3.2. By Product Type
    • 6.3.3. By Distribution Channel
  • 6.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2023 - 2030
    • 6.4.1. Germany
    • 6.4.2. France
    • 6.4.3. U.K.
    • 6.4.4. Italy
    • 6.4.5. Spain
    • 6.4.6. Russia
    • 6.4.7. Turkiye
    • 6.4.8. Rest of Europe
  • 6.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Product Type, 2023 - 2030
    • 6.5.1. Briefs
    • 6.5.2. Bras
    • 6.5.3. Shapewear
    • 6.5.4. Others
  • 6.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2023 - 2030
    • 6.6.1. Online
    • 6.6.2. Offline
  • 6.7. Market Attractiveness Analysis

7. East Asia Lingerie Market Outlook: Historical (2018 - 2022) and Forecast (2023 - 2030)

  • 7.1. Key Highlights
  • 7.2. Pricing Analysis
  • 7.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2018 - 2022
    • 7.3.1. By Country
    • 7.3.2. By Product Type
    • 7.3.3. By Distribution Channel
  • 7.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2023 - 2030
    • 7.4.1. China
    • 7.4.2. Japan
    • 7.4.3. South Korea
  • 7.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Product Type, 2023 - 2030
    • 7.5.1. Briefs
    • 7.5.2. Bras
    • 7.5.3. Shapewear
    • 7.5.4. Others
  • 7.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2023 - 2030
    • 7.6.1. Online
    • 7.6.2. Offline
  • 7.7. Market Attractiveness Analysis

8. South Asia & Oceania Lingerie Market Outlook: Historical (2018 - 2022) and Forecast (2023 - 2030)

  • 8.1. Key Highlights
  • 8.2. Pricing Analysis
  • 8.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2018 - 2022
    • 8.3.1. By Country
    • 8.3.2. By Product Type
    • 8.3.3. By Distribution Channel
  • 8.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2023 - 2030
    • 8.4.1. India
    • 8.4.2. Southeast Asia
    • 8.4.3. ANZ
    • 8.4.4. Rest of South Asia & Oceania
  • 8.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Product Type, 2023 - 2030
    • 8.5.1. Briefs
    • 8.5.2. Bras
    • 8.5.3. Shapewear
    • 8.5.4. Others
  • 8.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2023 - 2030
    • 8.6.1. Online
    • 8.6.2. Offline
  • 8.7. Market Attractiveness Analysis

9. Latin America Lingerie Market Outlook: Historical (2018 - 2022) and Forecast (2023 - 2030)

  • 9.1. Key Highlights
  • 9.2. Pricing Analysis
  • 9.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2018 - 2022
    • 9.3.1. By Country
    • 9.3.2. By Product Type
    • 9.3.3. By Distribution Channel
  • 9.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2023 - 2030
    • 9.4.1. Brazil
    • 9.4.2. Mexico
    • 9.4.3. Rest of Latin America
  • 9.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Product Type, 2023 - 2030
    • 9.5.1. Briefs
    • 9.5.2. Bras
    • 9.5.3. Shapewear
    • 9.5.4. Others
  • 9.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2023 - 2030
    • 9.6.1. Online
    • 9.6.2. Offline
  • 9.7. Market Attractiveness Analysis

10. Middle East & Africa Lingerie Market Outlook: Historical (2018 - 2022) and Forecast (2023 - 2030)

  • 10.1. Key Highlights
  • 10.2. Pricing Analysis
  • 10.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2018 - 2022
    • 10.3.1. By Country
    • 10.3.2. By Product Type
    • 10.3.3. By Distribution Channel
  • 10.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2023 - 2030
    • 10.4.1. GCC
    • 10.4.2. Egypt
    • 10.4.3. South Africa
    • 10.4.4. Northern Africa
    • 10.4.5. Rest of Middle East & Africa
  • 10.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Product Type, 2023 - 2030
    • 10.5.1. Briefs
    • 10.5.2. Bras
    • 10.5.3. Shapewear
    • 10.5.4. Others
  • 10.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2023 - 2030
    • 10.6.1. Online
    • 10.6.2. Offline
  • 10.7. Market Attractiveness Analysis

11. Competition Landscape

  • 11.1. Market Share Analysis, 2022
  • 11.2. Market Structure
    • 11.2.1. Competition Intensity Mapping By Market
    • 11.2.2. Competition Dashboard
    • 11.2.3. Apparent Product Type Capacity
  • 11.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
    • 11.3.1. Victoria's Secret
      • 11.3.1.1. Overview
      • 11.3.1.2. Segments and Product Type
      • 11.3.1.3. Key Financials
      • 11.3.1.4. Market Developments
      • 11.3.1.5. Market Strategy
    • 11.3.2. Hanesbrands
      • 11.3.2.1. Overview
      • 11.3.2.2. Segments and Product Type
      • 11.3.2.3. Key Financials
      • 11.3.2.4. Market Developments
      • 11.3.2.5. Market Strategy
    • 11.3.3. L Brands
      • 11.3.3.1. Overview
      • 11.3.3.2. Segments and Product Type
      • 11.3.3.3. Key Financials
      • 11.3.3.4. Market Developments
      • 11.3.3.5. Market Strategy
    • 11.3.4. ThirdLove
      • 11.3.4.1. Overview
      • 11.3.4.2. Segments and Product Type
      • 11.3.4.3. Key Financials
      • 11.3.4.4. Market Developments
      • 11.3.4.5. Market Strategy
    • 11.3.5. Cuup
      • 11.3.5.1. Overview
      • 11.3.5.2. Segments and Product Type
      • 11.3.5.3. Key Financials
      • 11.3.5.4. Market Developments
      • 11.3.5.5. Market Strategy
    • 11.3.6. Savage X Fenty
      • 11.3.6.1. Overview
      • 11.3.6.2. Segments and Product Type
      • 11.3.6.3. Key Financials
      • 11.3.6.4. Market Developments
      • 11.3.6.5. Market Strategy
    • 11.3.7. Jockey International
      • 11.3.7.1. Overview
      • 11.3.7.2. Segments and Product Type
      • 11.3.7.3. Key Financials
      • 11.3.7.4. Market Developments
      • 11.3.7.5. Market Strategy
    • 11.3.8. Wacoal Holdings
      • 11.3.8.1. Overview
      • 11.3.8.2. Segments and Product Type
      • 11.3.8.3. Key Financials
      • 11.3.8.4. Market Developments
      • 11.3.8.5. Market Strategy

12. Appendix

  • 12.1. Research Methodology
  • 12.2. Research Assumptions
  • 12.3. Acronyms and Abbreviations
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