Need help finding what you are looking for?
Contact Us
PUBLISHER: QYResearch | PRODUCT CODE: 1214585
PUBLISHER: QYResearch | PRODUCT CODE: 1214585
APAC Outdoor Advertising Market Insights, Forecast to 2028
PUBLISHED:
PAGES: 89 Pages
DELIVERY TIME: 2-3 business days
SELECT AN OPTION
Market Analysis and Insights:
Due to the COVID-19 pandemic, APAC market size is projected to reach US$ 22.25 billion by 2028, from US$ 16.74 billion in 2021, at a CAGR of 5.98% during 2022-2028.
In APAC, the key players of Outdoor Advertising include JCDecaux, Focus Media, oOh! Media, Asiaray Media Group Limited, Moove Media Pte Ltd, Mediacorp Pte Ltd., Dentsu Inc., Beijing Bashi Media, and etc. The top five vendors held 23.91% of the market, in terms of Outdoor Advertising revenue in 2021.
Scope and Market Size:
Outdoor Advertising market is segmented by players, region (country), by Type, and by Application. Players, stakeholders, and other participants in the APAC market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2017-2028.
By Company
- JCDecaux
- Focus Media
- oOh!media Limited
- Asiaray Media Group Limited
- Moove Media Pte Ltd
- Mediacorp Pte Ltd.
- Dentsu Inc.
- Beijing Bashi Media
Segment by Type
- Digital
- Traditional
Segment by Application
- Large Enterprise
- SME
Segment by Country/Region
- Thailand
- Malaysia
- Philippines
- Singapore
- Vietnam
- Indonesia
- Laos
- Cambodia
- Bangladesh
- Myanmar
- Bhutan
- Nepal
- Japan
TABLE OF CONTENTS
1 REPORT OVERVIEW
- 1.1 Study Scope
- 1.2 Market Analysis by Type
- 1.2.1 APAC Market Size Growth Rate by Type: 2017 VS 2021 VS 2028
- 1.2.2 Digital
- 1.2.3 Traditional
- 1.3 Market by Application
- 1.3.1 APAC Market Share by Application: 2017 VS 2021 VS 2028
- 1.3.2 Large Enterprise
- 1.3.3 SME
- 1.4 Study Objectives
2 APAC GROWTH TRENDS
- 2.1 APAC Market Perspective (2017-2028)
- 2.2 Outdoor Advertising Growth Trends by Country
- 2.2.1 Outdoor Advertising Market Size by Country: 2017 VS 2021 VS 2028
- 2.2.2 Outdoor Advertising Historic Market Size by Country (2017-2022)
- 2.2.3 Outdoor Advertising Forecasted Market Size by Country (2023-2028)
- 2.3 Outdoor Advertising Market Dynamics
- 2.3.1 Outdoor Advertising Industry Trends
- 2.3.2 Outdoor Advertising Market Drivers
- 2.3.3 Outdoor Advertising Market Challenges
- 2.3.4 Outdoor Advertising Market Restraints
3 COMPETITION LANDSCAPE BY KEY PLAYERS
- 3.1 APAC Outdoor Advertising Revenue by Players
- 3.1.1 APAC Outdoor Advertising Revenue by Players (2017-2022)
- 3.1.2 APAC Revenue Market Share by Players (2017-2022)
- 3.2 APAC Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
- 3.3 Players Covered: Ranking by Outdoor Advertising Revenue
- 3.4 APAC Market Concentration Ratio
- 3.4.1 APAC Market Concentration Ratio (CR5 and HHI)
- 3.4.2 Top 5 Companies in APAC, by Outdoor Advertising Revenue in 2021
- 3.5 Outdoor Advertising Key Players Head office and Area Served
4 OUTDOOR ADVERTISING BREAKDOWN DATA BY TYPE
- 4.1 APAC Historic Market Size by Type (2017-2022)
- 4.2 APAC Forecasted Market Size by Type (2023-2028)
- 4.3 Advertising Cost of Traditional/Digital by Country 2021
5 OUTDOOR ADVERTISING BREAKDOWN DATA BY APPLICATION
- 5.1 APAC Historic Market Size by Application (2017-2022)
- 5.2 APAC Forecasted Market Size by Application (2023-2028)
6 THAILAND
- 6.1 Thailand Outdoor Advertising Market Size (2017-2028)
- 6.2 Thailand Outdoor Advertising Market Size by Type
- 6.2.1 Thailand Outdoor Advertising Market Size by Type (2017-2022)
- 6.2.2 Thailand Outdoor Advertising Market Size by Type (2023-2028)
- 6.2.3 Thailand Outdoor Advertising Market Share by Type (2017-2028)
7 MALAYSIA
- 7.1 Malaysia Outdoor Advertising Market Size (2017-2028)
- 7.2 Malaysia Outdoor Advertising Market Size by Type
- 7.2.1 Malaysia Outdoor Advertising Market Size by Type (2017-2022)
- 7.2.2 Malaysia Outdoor Advertising Market Size by Type (2023-2028)
- 7.2.3 Malaysia Outdoor Advertising Market Share by Type (2017-2028)
8 PHILIPPINES
- 8.1 Philippines Outdoor Advertising Market Size (2017-2028)
- 8.2 Philippines Outdoor Advertising Market Size by Type
- 8.2.1 Philippines Outdoor Advertising Market Size by Type (2017-2022)
- 8.2.2 Philippines Outdoor Advertising Market Size by Type (2023-2028)
- 8.2.3 Philippines Outdoor Advertising Market Share by Type (2017-2028)
9 SINGAPORE
- 9.1 Singapore Outdoor Advertising Market Size (2017-2028)
- 9.2 Singapore Outdoor Advertising Market Size by Type
- 9.2.1 Singapore Outdoor Advertising Market Size by Type (2017-2022)
- 9.2.2 Singapore Outdoor Advertising Market Size by Type (2023-2028)
- 9.2.3 Singapore Outdoor Advertising Market Share by Type (2017-2028)
10 VIETNAM
- 10.1 Vietnam Outdoor Advertising Market Size (2017-2028)
- 10.2 Vietnam Outdoor Advertising Market Size by Type
- 10.2.1 Vietnam Outdoor Advertising Market Size by Type (2017-2022)
- 10.2.2 Vietnam Outdoor Advertising Market Size by Type (2023-2028)
- 10.2.3 Vietnam Outdoor Advertising Market Share by Type (2017-2028)
11 INDONESIA
- 11.1 Indonesia Outdoor Advertising Market Size (2017-2028)
- 11.2 Indonesia Outdoor Advertising Market Size by Type
- 11.2.1 Indonesia Outdoor Advertising Market Size by Type (2017-2022)
- 11.2.2 Indonesia Outdoor Advertising Market Size by Type (2023-2028)
- 11.2.3 Indonesia Outdoor Advertising Market Share by Type (2017-2028)
12 LAOS
- 12.1 Laos Outdoor Advertising Market Size (2017-2028)
- 12.2 Laos Outdoor Advertising Market Size by Type
- 12.2.1 Laos Outdoor Advertising Market Size by Type (2017-2022)
- 12.2.2 Laos Outdoor Advertising Market Size by Type (2023-2028)
- 12.2.3 Laos Outdoor Advertising Market Share by Type (2017-2028)
13 CAMBODIA
- 13.1 Cambodia Outdoor Advertising Market Size (2017-2028)
- 13.2 Cambodia Outdoor Advertising Market Size by Type
- 13.2.1 Cambodia Outdoor Advertising Market Size by Type (2017-2022)
- 13.2.2 Cambodia Outdoor Advertising Market Size by Type (2023-2028)
- 13.2.3 Cambodia Outdoor Advertising Market Share by Type (2017-2028)
14 BANGLADESH
- 14.1 Bangladesh Outdoor Advertising Market Size (2017-2028)
- 14.2 Bangladesh Outdoor Advertising Market Size by Type
- 14.2.1 Bangladesh Outdoor Advertising Market Size by Type (2017-2022)
- 14.2.2 Bangladesh Outdoor Advertising Market Size by Type (2023-2028)
- 14.2.3 Bangladesh Outdoor Advertising Market Share by Type (2017-2028)
15 MYANMAR
- 15.1 Myanmar Outdoor Advertising Market Size (2017-2028)
- 15.2 Myanmar Outdoor Advertising Market Size by Type
- 15.2.1 Myanmar Outdoor Advertising Market Size by Type (2017-2022)
- 15.2.2 Myanmar Outdoor Advertising Market Size by Type (2023-2028)
- 15.2.3 Myanmar Outdoor Advertising Market Share by Type (2017-2028)
16 BHUTAN
- 16.1 Bhutan Outdoor Advertising Market Size (2017-2028)
- 16.2 Bhutan Outdoor Advertising Market Size by Type
- 16.2.1 Bhutan Outdoor Advertising Market Size by Type (2017-2022)
- 16.2.2 Bhutan Outdoor Advertising Market Size by Type (2023-2028)
- 16.2.3 Bhutan Outdoor Advertising Market Share by Type (2017-2028)
17 NEPAL
- 17.1 Nepal Outdoor Advertising Market Size (2017-2028)
- 17.2 Nepal Outdoor Advertising Market Size by Type
- 17.2.1 Nepal Outdoor Advertising Market Size by Type (2017-2022)
- 17.2.2 Nepal Outdoor Advertising Market Size by Type (2023-2028)
- 17.2.3 Nepal Outdoor Advertising Market Share by Type (2017-2028)
18 JAPAN
- 18.1 Japan Outdoor Advertising Market Size (2017-2028)
- 18.2 Japan Outdoor Advertising Market Size by Type
- 18.2.1 Japan Outdoor Advertising Market Size by Type (2017-2022)
- 18.2.2 Japan Outdoor Advertising Market Size by Type (2023-2028)
- 18.2.3 Japan Outdoor Advertising Market Share by Type (2017-2028)
19 KEY PLAYERS PROFILES
- 19.1 JCDecaux
- 19.1.1 JCDecaux Company Details
- 19.1.2 JCDecaux Business Overview
- 19.1.3 JCDecaux Outdoor Advertising Introduction
- 19.1.4 JCDecaux Revenue in Outdoor Advertising Business in APAC (2017-2022)
- 19.2 Focus Media
- 19.2.1 Focus Media Company Details
- 19.2.2 Focus Media Business Overview
- 19.2.3 Focus Media Outdoor Advertising Introduction
- 19.2.4 Focus Media Revenue in Outdoor Advertising Business in APAC (2017-2022)
- 19.3 oOh! Media
- 19.3.1 oOh! Media Company Details
- 19.3.2 oOh! Media Business Overview
- 19.3.3 oOh! Media Outdoor Advertising Introduction
- 19.3.4 oOh! Media Revenue in Outdoor Advertising Business in APAC (2017-2022)
- 19.4 Asiaray Media Group Limited
- 19.4.1 Asiaray Media Group Limited Company Details
- 19.4.2 Asiaray Media Group Limited Business Overview
- 19.4.3 Asiaray Media Group Limited Outdoor Advertising Introduction
- 19.4.4 Asiaray Media Group Limited Revenue in Outdoor Advertising Business in APAC (2017-2022)
- 19.5 Moove Media Pte Ltd
- 19.5.1 Moove Media Pte Ltd Company Details
- 19.5.2 Moove Media Pte Ltd Business Overview
- 19.5.3 Moove Media Pte Ltd Outdoor Advertising Introduction
- 19.5.4 Moove Media Pte Ltd Revenue in Outdoor Advertising Business in APAC (2017-2022)
- 19.6 Mediacorp Pte Ltd.
- 19.6.1 Mediacorp Pte Ltd. Company Details
- 19.6.2 Mediacorp Pte Ltd. Business Overview
- 19.6.3 Mediacorp Pte Ltd. Outdoor Advertising Introduction
- 19.6.4 Mediacorp Pte Ltd. Revenue in Outdoor Advertising Business in APAC (2017-2022)
- 19.7 Dentsu Inc.
- 19.7.1 Dentsu Inc. Company Details
- 19.7.2 Dentsu Inc. Business Overview
- 19.7.3 Dentsu Inc. Outdoor Advertising Introduction
- 19.7.4 Dentsu Inc. Revenue in Outdoor Advertising Business in APAC (2017-2022)
- 19.8 Beijing Bashi Media
- 19.8.1 Beijing Bashi Media Company Details
- 19.8.2 Beijing Bashi Media Business Overview
- 19.8.3 Beijing Bashi Media Outdoor Advertising Introduction
- 19.8.4 Beijing Bashi Media Revenue in Outdoor Advertising Business in APAC (2017-2022)
20 ANALYST'S VIEWPOINTS/CONCLUSIONS
21 APPENDIX
- 21.1 Research Methodology
- 21.1.1 Methodology/Research Approach
- 21.1.2 Data Source
- 21.2 Disclaimer
- 21.3 Author Details
List of Tables
- Table 1. APAC Market Size Growth Rate by Type (US$ Million): 2017 VS 2021 VS 2028
- Table 2. APAC Market Size Growth by Application (US$ Million): 2017 VS 2021 VS 2028
- Table 3. APAC Market Size by Country (US$ Million): 2017 VS 2021 VS 2028
- Table 4. APAC Market Size by Country (2017-2022) & (US$ Million)
- Table 5. APAC Market Share by Country (2017-2022)
- Table 6. APAC Forecasted Market Size by Country (2023-2028) & (US$ Million)
- Table 7. APAC Market Share by Country (2023-2028)
- Table 8. Outdoor Advertising Market Trends
- Table 9. Outdoor Advertising Market Drivers
- Table 10. Outdoor Advertising Market Challenges
- Table 11. Outdoor Advertising Market Restraints
- Table 12. APAC Revenue by Players (2017-2022) & (US$ Million)
- Table 13. APAC Market Share by Players (2017-2022)
- Table 14. APAC Top Outdoor Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Outdoor Advertising as of 2021)
- Table 15. Ranking of APAC Top Outdoor Advertising Companies by Revenue (US$ Million) in 2021
- Table 16. APAC 5 Largest Players Market Share by Outdoor Advertising Revenue (CR5 and HHI) & (2017-2022)
- Table 17. Key Players Headquarters and Area Served
- Table 18. APAC Market Size by Type (2017-2022) & (US$ Million)
- Table 19. APAC Revenue Market Share by Type (2017-2022)
- Table 20. APAC Forecasted Market Size by Type (2023-2028) & (US$ Million)
- Table 21. APAC Revenue Market Share by Type (2023-2028)
- Table 22. Advertising Cost of Traditional/Digital by Country 2021 (USD)
- Table 23. APAC Market Size by Application (2017-2022) & (US$ Million)
- Table 24. APAC Revenue Market Share by Application (2017-2022)
- Table 25. APAC Forecasted Market Size by Application (2023-2028) & (US$ Million)
- Table 26. APAC Revenue Market Share by Application (2023-2028)
- Table 27. Thailand Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 28. Thailand Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 29. Malaysia Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 30. Malaysia Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 31. Philippines Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 32. Philippines Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 33. Singapore Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 34. Singapore Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 35. Vietnam Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 36. Vietnam Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 37. Indonesia Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 38. Indonesia Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 39. Laos Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 40. Laos Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 41. Cambodia Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 42. Cambodia Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 43. Bangladesh Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 44. Bangladesh Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 45. Myanmar Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 46. Myanmar Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 47. Bhutan Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 48. Bhutan Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 49. Nepal Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 50. Nepal Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 51. Japan Outdoor Advertising Market Size by Type (2017-2022) & (US$ Million)
- Table 52. Japan Outdoor Advertising Market Size by Type (2023-2028) & (US$ Million)
- Table 53. JCDecaux Company Details
- Table 54. JCDecaux Outdoor Advertising Case Introduction
- Table 55. JCDecaux Revenue in Outdoor Advertising Business in APAC (2017-2022) Revenue (US$ Million) & Gross Margin
- Table 56. Focus Media Company Details
- Table 57. Focus Media Outdoor Advertising Introduction
- Table 58. Focus Media Revenue in Outdoor Advertising Business in APAC (2017-2022) Revenue (US$ Million) & Gross Margin
- Table 59. oOh! Media Company Details
- Table 60. oOh! Media Outdoor Advertising Introduction
- Table 61. oOh! Media Revenue in Outdoor Advertising Business in APAC (2017-2022) Revenue (US$ Million) & Gross Margin
- Table 62. Asiaray Media Group Limited Company Details
- Table 63. Asiaray Media Group Limited Outdoor Advertising Introduction
- Table 64. Asiaray Media Group Limited Revenue in Outdoor Advertising Business in APAC (2017-2022) Revenue (US$ Million) & Gross Margin
- Table 65. Moove Media Pte Ltd Company Details
- Table 66. Moove Media Pte Ltd Outdoor Advertising Introduction
- Table 67. Moove Media Pte Ltd Revenue in Outdoor Advertising Business in APAC (2017-2022) Revenue (US$ Million) & Gross Margin
- Table 68. Mediacorp Pte Ltd. Company Details
- Table 69. Mediacorp Pte Ltd. Outdoor Advertising Introduction
- Table 70. Mediacorp Pte Ltd. Revenue in Outdoor Advertising Business in APAC (2017-2022) Revenue (US$ Million) & Gross Margin
- Table 71. Dentsu Inc. Company Details
- Table 72. Dentsu Inc. Outdoor Advertising Introduction
- Table 73. Dentsu Inc. Revenue in Outdoor Advertising Business in APAC (2017-2022) Revenue (US$ Million) & Gross Margin
- Table 74. Beijing Bashi Media Company Details
- Table 75. Beijing Bashi Media Outdoor Advertising Introduction
- Table 76. Beijing Bashi Media Revenue in Outdoor Advertising Business in APAC (2017-2022) Revenue (US$ Million) & Gross Margin
- Table 77. Research Programs/Design for This Report
- Table 78. Key Data Information from Secondary Sources
- Table 79. Key Data Information from Primary Sources
List of Figures
- Figure 1. APAC Market Share by Type: 2021 VS 2028
- Figure 2. Digital Features
- Figure 3. Traditional Features
- Figure 4. APAC Market Share by Application: 2021 VS 2028
- Figure 5. APAC Market Size (US$ Million), Year-over-Year: 2017-2028
- Figure 6. APAC Market Size, (US$ Million), 2017 VS 2021 VS 2028
- Figure 7. The 5 Players Market Share by Outdoor Advertising Revenue in 2021
- Figure 8. Thailand Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 9. Thailand Outdoor Advertising Market Share by Type (2017-2028)
- Figure 10. Malaysia Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 11. Malaysia Outdoor Advertising Market Share by Type (2017-2028)
- Figure 12. Philippines Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 13. Philippines Outdoor Advertising Market Share by Type (2017-2028)
- Figure 14. Singapore Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 15. Singapore Outdoor Advertising Market Share by Type (2017-2028)
- Figure 16. Vietnam Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 17. Vietnam Outdoor Advertising Market Share by Type (2017-2028)
- Figure 18. Indonesia Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 19. Indonesia Outdoor Advertising Market Share by Type (2017-2028)
- Figure 20. Laos Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 21. Laos Outdoor Advertising Market Share by Type (2017-2028)
- Figure 22. Cambodia Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 23. Cambodia Outdoor Advertising Market Share by Type (2017-2028)
- Figure 24. Bangladesh Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 25. Bangladesh Outdoor Advertising Market Share by Type (2017-2028)
- Figure 26. Myanmar Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 27. Myanmar Outdoor Advertising Market Share by Type (2017-2028)
- Figure 28. Bhutan Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 29. Bhutan Outdoor Advertising Market Share by Type (2017-2028)
- Figure 30. Nepal Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 31. Nepal Outdoor Advertising Market Share by Type (2017-2028)
- Figure 32. Japan Outdoor Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
- Figure 33. Japan Outdoor Advertising Market Share by Type (2017-2028)
- Figure 34. Bottom-up and Top-down Approaches for This Report
- Figure 35. Data Triangulation
- Figure 36. Key Executives Interviewed
Have a question?
SELECT AN OPTION
Have a question?
Questions? Please give us a call or visit the contact form.