PUBLISHER: QYResearch | PRODUCT CODE: 1862132
PUBLISHER: QYResearch | PRODUCT CODE: 1862132
The global market for Automotive NAD (Network Access Device) and Wireless Communication Module was estimated to be worth US$ 2329 million in 2024 and is forecast to a readjusted size of US$ 4102 million by 2031 with a CAGR of 9.1% during the forecast period 2025-2031.
This report provides a comprehensive assessment of recent tariff adjustments and international strategic countermeasures on Automotive NAD (Network Access Device) and Wireless Communication Module cross-border industrial footprints, capital allocation patterns, regional economic interdependencies, and supply chain reconfigurations.
In 2024, global Automotive NAD (Network Access Device) and Wireless Communication Module market reached approximately 137 million units, with an average global market price of around US$ 17 per unit. Automotive wireless module is a functional module that integrates chips, memory, power amplifier devices, etc. on a circuit board, and provides standard interfaces for transmitting and collecting data. It is the underlying hardware for cars to connect to the Internet of Vehicles and the Internet. Realize direct communication and information exchange between vehicle and cloud, vehicle and vehicle, vehicle and road, vehicle and person (mobile terminal). According to different communication technologies, wireless module can be divided into communication modules and positioning modules, among which communication modules are divided into cellular communication modules and non-cellular communication modules according to different network standards. Most of the automotive wireless communication modules are based on 4/5G(NAD) and a few are WIFI modules.
The Automotive Network Access Device (NAD) and wireless communication module market has become a strategic pillar of the connected vehicle ecosystem, driven by the growing demand for telematics, infotainment, advanced driver assistance systems (ADAS), and autonomous vehicle development. NADs and wireless communication modules act as the backbone of vehicle-to-cloud and vehicle-to-everything (V2X) communication, enabling features such as real-time navigation, over-the-air (OTA) updates, predictive maintenance, and enhanced safety services. The market has evolved rapidly with the global rollout of 4G LTE and the ongoing transition to 5G, which significantly enhances bandwidth, latency, and reliability for automotive applications. In addition, the growing use of embedded SIM (eSIM) technology and multi-standard modules ensures vehicles can remain connected across diverse regions and networks. The development trajectory is strongly tied to regulatory frameworks, consumer demand for connectivity, and automakers' push for differentiation through connected services.
Regionally, the market shows diverse growth patterns. In North America, connected vehicle adoption is strongly supported by high smartphone penetration, consumer preference for in-car connectivity, and strong investment in autonomous vehicle R&D. Europe leads in regulatory-driven adoption, with mandates for eCall systems and emphasis on road safety accelerating the installation of NADs and wireless modules in new vehicles. The Asia-Pacific region, particularly China, Japan, and South Korea, has emerged as the largest growth hub due to rapid expansion of electric vehicles (EVs), strong government support for smart mobility, and widespread deployment of 5G infrastructure. China in particular has leveraged local technology champions and aggressive rollout of intelligent transportation systems to boost adoption. Other regions, such as Latin America and the Middle East, are still in early stages but show potential as 4G/5G networks expand and connected car penetration increases.
Opportunities in this market are significant, as the convergence of connectivity, electrification, and autonomy requires robust, flexible communication solutions. The shift toward software-defined vehicles creates demand for modular NADs that support multiple frequency bands and can be upgraded via software. Integration with vehicle telematics platforms, cybersecurity solutions, and cloud ecosystems also expands value capture beyond hardware sales into recurring software and service revenue. Moreover, government mandates for safety services and the rising importance of V2X applications in smart cities open long-term prospects. Partnerships between automakers, telecom providers, and technology firms are intensifying, offering additional avenues for ecosystem development.
At the same time, the market faces important risks and challenges. The rapid pace of technological change means that modules can quickly become obsolete, forcing suppliers to invest heavily in R&D and stay aligned with evolving telecom standards. High costs of 5G-enabled modules pose adoption hurdles in mass-market vehicles, particularly in price-sensitive regions. Cybersecurity remains a critical concern, as connected vehicles present new vulnerabilities that could undermine consumer trust and regulatory approval. Supply chain disruptions, semiconductor shortages, and dependency on a limited number of advanced component suppliers further heighten risks. In addition, interoperability issues between telecom operators, regions, and automakers can slow standardization and adoption.
This report aims to provide a comprehensive presentation of the global market for Automotive NAD (Network Access Device) and Wireless Communication Module, focusing on the total sales volume, sales revenue, price, key companies market share and ranking, together with an analysis of Automotive NAD (Network Access Device) and Wireless Communication Module by region & country, by Type, and by Application.
The Automotive NAD (Network Access Device) and Wireless Communication Module market size, estimations, and forecasts are provided in terms of sales volume (K Units) and sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Automotive NAD (Network Access Device) and Wireless Communication Module.
Market Segmentation
By Company
Segment by Type
Segment by Application
By Region
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size (value, volume and price). This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Automotive NAD (Network Access Device) and Wireless Communication Module manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Sales, revenue of Automotive NAD (Network Access Device) and Wireless Communication Module in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Sales, revenue of Automotive NAD (Network Access Device) and Wireless Communication Module in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.