Global Bottled Water Market Size, Share, Growth Analysis, By Type(Natural Mineral Water, and Spring Water), By Distribution Channel(Offline retail, and Online retail) - Industry Forecast 2023-2030

Global Bottled Water Market size was valued at USD 283 billion in 2021 and is poised to grow from USD 308.1 billion in 2022 to USD 509.2 billion by 2030, growing at a CAGR of 7% in the forecast period (2023-2030).

Mounting apprehensions regarding health-related issues, particularly gastrointestinal ailments stemming from contaminated water sources, are amplifying the demand for hygienic and pristine packaged water. Moreover, regions grappling with scarcity of potable water are witnessing an escalated requirement for safe drinking water, driving up product sales and thereby fueling market expansion. The International Bottled Water Association (IBWA) reports that businesses significantly bolstered their production capacities in 2020 to meet the surging demand for bottled water. These efforts encompassed augmenting bottling capabilities, procuring additional production and packaging materials, and collaborating with retailers to gauge demand accurately. Concurrently, the trend of nutrient-enriched water is gaining traction, spurred by consumers' prioritization of their overall health and well-being. This demand surge is particularly pronounced among travelers, working professionals, and those seeking in-home consumption alternatives. In recent years, products infused with labels like alkaline, electrolyte-rich, fortified, caffeinated, and enriched with additional hydrogen or oxygen have been capturing consumer attention. As individuals increasingly concentrate on their health and wellness, the appetite for purified and ultra-purified bottled water variants is growing. These options are not only convenient for on-the-go consumption but also present a healthier alternative to high-calorie, sugary, and carbonated beverages such as sports drinks and juices. Reflecting the escalating consciousness around health-conscious choices, bottled water sales experienced a notable uptick of 4.7% in 2020, as reported by the Beverage Industry. This trend is rooted in the accessibility to information and a growing dissatisfaction with the quality of conventional beverage options. Consequently, consumers are shifting towards premium or ultra-purified bottled water selections.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Bottled Water Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Segments covered in this report:

Global Bottled Water market is segmented by type, distribution channel, and region. Based on type, the market can be segmented into natural mineral water and spring water. Based on distribution channel, the market is segmented into Offline retail and Online retail. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Driver:

A significant driving force behind the bottled water market is the growing consciousness regarding health and well-being among consumers. This prevailing trend is motivating individuals to select healthier beverage alternatives, with a noticeable preference for purified and ultra-purified bottled water. Furthermore, the escalating demand for nutrient-enriched water is garnering favor among segments such as travelers, working professionals, and those seeking in-home consumption options. These factors collectively propel the expansion of the bottled water market, and their enduring impact is projected to sustain industry growth in the foreseeable future.

Restraint:

A notable impediment faced by the bottled water market revolves around the detrimental environmental repercussions stemming from plastic waste. The creation and eventual disposal of plastic bottles contribute substantially to waste accumulation, consequently fueling concerns and pollution on an ecological scale. Furthermore, heightened awareness of the adverse ecological consequences of plastic materials has triggered a shift in consumer preferences towards more environmentally friendly alternatives. Consequently, numerous companies are proactively embracing sustainable packaging solutions to mitigate the environmental footprint of their offerings. The persistent issue of plastic waste poses a substantial hurdle for the bottled water sector, necessitating ongoing endeavors to address and resolve this challenge.

Market Trends:

A prominent trend shaping the market landscape is the growing consumer inclination towards functional and premium bottled water. This trend is fueled by a heightened emphasis on personal health and well-being, with consumers displaying a willingness to invest extra for products offering supplementary nutritional advantages. Additionally, the mounting attention directed towards sustainability is propelling the uptake of environmentally conscious packaging alternatives, encompassing materials derived from plants and recycled plastics. Moreover, the advent of online channels and e-commerce platforms plays a pivotal role by streamlining the accessibility of bottled water to consumers. This seamless availability significantly contributes to the market's expansion, aligning with the evolving preferences of modern consumers.