PUBLISHER: The Business Research Company | PRODUCT CODE: 1815373
PUBLISHER: The Business Research Company | PRODUCT CODE: 1815373
Digestive health is a system that enables the body to efficiently digest food and absorb nutrients, maintaining overall health. Constipation, heartburn, bloating, indigestion, and other digestive issues are less common in those with sound digestion, as are more severe digestive illnesses.
The main types of digestive health products are functional foods and beverages, vitamins and dietary supplements, and other products. The functional foods and beverages offer health benefits beyond their nutritional value. Functional food and beverages are products that have an added physiological benefit above and beyond their naturally occurring benefits. The various ingredients used in digestive health products are probiotics, prebiotics, digestive enzymes, and other ingredients. The digestive health products are distributed through supermarkets/hypermarkets, hospital pharmacies, online pharmacies, and other distribution channels.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The sudden escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a significant impact on the pharmaceutical sector. Companies are grappling with higher costs on imported active pharmaceutical ingredients (APIs), glass vials, and laboratory equipment-many of which have limited alternative sources. Generic drug manufacturers, already operating with minimal profit margins, are particularly affected, with some scaling back production of low-margin medications. Biotech firms are also experiencing delays in clinical trials due to shortages of specialized reagents linked to tariffs. In response, the industry is shifting API production to regions like India and Europe, building up inventory reserves, and advocating for tariff exemptions on essential medicines.
The digestive health market research report is one of a series of new reports from The Business Research Company that provides digestive health market statistics, including digestive health industry global market size, regional shares, competitors with a digestive health market share, detailed digestive health market segments, market trends and opportunities, and any further data you may need to thrive in the digestive health industry. This digestive health market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The digestive health market size has grown strongly in recent years. It will grow from $60.21 billion in 2024 to $66.04 billion in 2025 at a compound annual growth rate (CAGR) of 9.7%. The growth in the historic period can be attributed to growing awareness of digestive health, increased incidence of digestive disorders, aging population and digestive health concerns, consumer interest in probiotics and prebiotics, rise in functional food and beverage consumption.
The digestive health market size is expected to see rapid growth in the next few years. It will grow to $104.49 billion in 2029 at a compound annual growth rate (CAGR) of 12.2%. The growth in the forecast period can be attributed to rising demand for personalized nutrition, expansion of e-commerce platforms for supplement sales, research advances in gut microbiome science, increasing focus on preventive healthcare, adoption of digestive health supplements in developing markets. Major trends in the forecast period include innovation in formulations, incorporation of digestive enzymes in supplements, collaboration between supplements and gut health testing, emphasis on natural and organic ingredients, marketing strategies emphasizing gut-brain connection.
The forecast of 12.2% growth over the next five years reflects a modest reduction of 0.3% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. Trade tensions could hinder U.S. healthcare providers by inflating prices of fermentable oligosaccharides, disaccharides, monosaccharides, and polyols testing kits manufactured in Australia and the UK, resulting in limited IBS diagnostic options and higher gastrointestinal health assessment costs. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.
The rising geriatric population is driving the digestive health market. The geriatric population consists of adults 65 years of age and older. The digestive system may not function as swiftly or as efficiently as it once did as people age because numerous biological processes slow down with advancing years. The muscles in the digestive system become stiffer, softer, and less effective over time. Digestive health products aid the body in efficiently digesting food and absorbing nutrients, maintaining overall health. For instance, in October 2022, according to the World Health Organization, a Switzerland-based international public health organization, the global population of individuals aged 60 years is projected to increase to 1. 4 billion by 2022 compared to 1 billion in 2020. Moreover, 1 out of 6 people in the world will be aged more than 60 years or older by 2030. Therefore, the increasing geriatric population is expected to aid the digestive health market growth.
The increasing demand for fortified food and beverages is expected to propel the growth of the digestive health market going forward. Fortified food and beverages are products that have been enhanced with additional nutrients, vitamins, minerals, or other beneficial ingredients that are not naturally present in sufficient amounts. Fortified food and beverages are enriched with additional nutrients and ingredients that promote digestive health, such as probiotics, prebiotics, fiber, and essential vitamins and minerals. For instance, in February 2022, according to the report published by Agriculture and Agri-Food Canada, a department of the Government of Canada, the retail sales value of the health and wellness food and beverage sector in the United States increased to $191. 9 billion in 2021, compared to $191. 7 billion in 2020. In addition, fortified or functional foods and beverages are expected to grow by 15. 3%, and the health and wellness category is projected to reach $218. 1 billion in 2025, reflecting a 13. 8% increase compared to 2021. Therefore, the increasing demand for fortified food and beverages will drive the growth of the digestive health market.
New product innovation is a key trend in the digestive health market. Detoxification is gaining popularity, which is being taken as an opportunity by major digestive health companies. A series of procedures known as detoxification is intended to treat acute intoxication and withdrawal. For instance, in August 2022, JP Holistic Nutrition, a UK-based online pet supplement store, launched Urban Retreat RESET. Urban Retreat Reset detox is a beverage for digestion and gut health. Digestive enzymes, probiotics, and prebiotics are all ingredients in this supplement for digestive health. It conatins alkalizing products that enhance wellbeing, sleep, mood regulation, and brain health.
Major companies operating in the digestive health market are innovating products such as GastroImmune to enhance their portfolio and gain a competitive advantage. Daiwa GastroImmune is formulated to promote digestive health and a robust mucosal immune system by combining ImmunoLin with various essential nutrients. For instance, in April 2023, Daiwa Health Development, Inc., a US-based dietary supplement company, launched GastroImmune, a dietary supplement designed to support digestive function and a healthy mucosal immune system. GastroImmune is powered by ImmunoLin, an agglomerated powder purified from edible bovine plasma rich in immunoglobulins, peptides, and growth factors naturally found in milk or colostrum. This innovative supplement contains more than 50% immunoglobulins and over 180 unique proteins identified through proteomics techniques. ImmunoLin, also known as serum-derived bovine immunoglobulin/protein isolate (SBI), is produced under strict quality control standards at an FDA-inspected facility.
In December 2022, Gastro Health, a US-based gastroenterology platform, acquired Optimal Digestive Care for an undisclosed amount. This acquisition is anticipated to improve Gastro Health's services in the digestive health sector by broadening its network and capabilities. Optimal Digestive Care, located in Frederick, Maryland, specializes in providing comprehensive gastrointestinal care and treatment, which aligns with Gastro Health's mission to deliver high-quality healthcare in gastroenterology.
Major companies operating in the digestive health market include Chr. Hansen Holdings A/S, Yakult Honsha Co. Ltd., Nestle SA, DuPont de Nemours Inc., PepsiCo Inc., Abbott Laboratories, AbbVie Inc., ANI Pharmaceuticals Inc., AstraZeneca PLC, Boston Scientific Corporation, Carlson labs, Biovencer healthcare private limited, Evoke Pharma Inc., Swanson Health, GlaxoSmithKline PLC, Solgar Inc., Mac Twins-The Gut Stuff Limited, Culturelle - i-Health Inc., Jarrow Formulas Inc., Schering-Plough Corporation, SmartyPants Inc., Takeda Pharmaceutical Company Limited, Enzymedica Inc., Gaia Herbs Inc., Zeria Pharmaceutical Co. Ltd., Thorne Research Inc., The Nature's Bounty Co.
North America was the largest region in the digestive health market in 2024. The regions covered in the digestive health market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
The countries covered in the digestive health market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain.
The digestive health market includes revenues earned by entities by food enzymes and microbial-based ingredients. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Digestive Health Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on digestive health market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for digestive health ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The digestive health market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.