PUBLISHER: The Business Research Company | PRODUCT CODE: 1998082
PUBLISHER: The Business Research Company | PRODUCT CODE: 1998082
Poultry meat products refer to consumable food items derived from the slaughtering and processing of poultry, employing methods such as smoking, salting, fermentation, or the addition of certain chemicals for preservation.
Various types of poultry encompass chicken, turkey, ducks, and other avian species. Ducks, part of the Anatidae family, represent a diverse group of waterfowl species characterized by their smaller size and shorter necks compared to swans and geese within the same family. Poultry products are available in different forms, including fresh/chilled, frozen, ready-to-cook, ready-to-eat, and others, with diverse classifications such as organic and conventional. These products are distributed through multiple channels, including supermarkets, hypermarkets, convenience stores, e-commerce platforms, and other distribution channels.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
Tariffs are impacting the poultry market by increasing costs of imported feed additives, processing equipment, cold storage systems, and packaging materials used across poultry processing and distribution. Poultry producers in North America and Europe are most affected due to reliance on imported inputs, while Asia-Pacific faces cost pressure on export-oriented poultry products. These tariffs are increasing operational costs and influencing pricing strategies across retail and food service channels. However, they are also encouraging local sourcing of feed ingredients, domestic processing expansion, and investments in regional poultry value chains.
The poultry market research report is one of a series of new reports from The Business Research Company that provides poultry market statistics, including poultry industry global market size, regional shares, competitors with a poultry market share, detailed poultry market segments, market trends and opportunities, and any further data you may need to thrive in the poultry industry. This poultry market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The poultry market size has grown strongly in recent years. It will grow from $394.75 billion in 2025 to $417.18 billion in 2026 at a compound annual growth rate (CAGR) of 5.7%. The growth in the historic period can be attributed to rising global poultry consumption, expansion of organized poultry farming, improvements in poultry processing infrastructure, increasing urban population demand for protein foods, growth of modern retail channels.
The poultry market size is expected to see strong growth in the next few years. It will grow to $531.77 billion in 2030 at a compound annual growth rate (CAGR) of 6.3%. The growth in the forecast period can be attributed to increasing demand for ready-to-eat poultry products, rising consumer focus on food safety and quality, expansion of e-commerce food delivery platforms, growing preference for sustainable poultry farming, increasing investments in advanced poultry processing technologies. Major trends in the forecast period include increasing adoption of antibiotic-free poultry production, rising demand for processed and value-added poultry products, growing focus on cold chain and packaging improvements, expansion of organic and free-range poultry offerings, enhanced traceability across poultry supply chains.
Growth in poultry manufacturing is supported by stable economic expansion projected across many developed and developing economies. For example, in April 2024, the International Monetary Fund, a US-based financial institution, reported that the global economy is expected to sustain a growth rate of 3.2% in both 2024 and 2025, matching the growth level recorded in 2023. In addition, recovering commodity prices, following a notable decline in the historical period, are anticipated to further support market expansion. Developed economies are forecasted to experience steady growth throughout the forecast period, while emerging markets are expected to continue growing at a slightly faster pace than developed regions. This stable economic environment is likely to encourage increased investment in the end-user poultry sector, thereby stimulating poultry manufacturing during the forecast period.
Rising meat consumption is anticipated to drive the growth of the poultry market in the coming years. Meat consumption refers to the intake and utilization of meat and meat-based products for nutritional and culinary purposes. The growing consumption of meat is strengthening the poultry market due to increasing demand for poultry products, heightened health awareness, population growth, and rising consumption in developing and emerging economies. For instance, in July 2024, Carlisle Technology, a Canada-based provider of hardware and software solutions for the meat industry, reported that per capita chicken consumption in the United States was 98.90 pounds in 2022 and is projected to increase to 107.50 pounds by 2033. As a result, the rising consumption of meat is contributing to the expansion of the poultry market.
Leading companies in the poultry market are concentrating on the development of innovative feed solutions, including multi-enzyme and enzyme-probiotic blends, to improve nutrient utilization, support gut health, and lower overall production costs. These advanced feed additives combine digestive enzymes with beneficial microorganisms to enhance nutrient breakdown, promote intestinal health, and improve overall bird performance, enabling poultry to extract more energy and protein from feed while reducing waste and strengthening immune response. For example, in August 2024, IFF, a US-based animal nutrition company, launched two feed solutions, Axtra XAP and Syncra AVI. Axtra XAP is a high-performance multi-enzyme blend containing xylanase, amylase, and protease that enhances energy efficiency and nutrient availability in corn and mixed-grain diets, enabling more flexible feed formulations and reduced feed costs. Syncra AVI integrates enzymes with probiotics to support gut health and immune function, creating a "nutribiotic" environment within the bird's gut microbiome that improves overall health and performance while decreasing reliance on antibiotics.
Major companies operating in the poultry market are JBS S.A., Tyson Foods Inc., Pilgrim's Pride Corporation, BRF S.A., Sanderson Farms, Charoen Pokphand Foods PCL, New Hope Liuhe Co. Ltd., Koch Foods Inc., Perdue Farms Inc., Japfa Comfeed Indonesia Tbk, Suguna Foods Private Limited, Sneha Group, Wens Foodstuffs Group Co. Ltd., Fujian Sunner Food Co. Ltd., Jiangsu Lihua Animal Husbandry Co. Ltd., Fileni Group, PHW Group, Veronesi Holding S.p.A., 2 Sisters Food Group, Cherkizovo Group, Foster Farms, Astral Foods Ltd
Asia-Pacific was the largest region in the poultry market in 2025. Western Europe was the second-largest region in the poultry market. The regions covered in the poultry market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The countries covered in the poultry market report are China, India, Japan, Australia, Indonesia, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, Taiwan, New Zealand, UK, Germany, France, Italy, Spain, Austria, Belgium, Denmark, Finland, Ireland, Netherlands, Norway, Portugal, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.
The poultry market consists of sales of frozen chicken meat, fresh/ chilled chicken meat, canned chicken meat, frozen turkey meat, fresh/ chilled turkey meat, canned turkey meat, frozen duck meat, fresh/ chilled duck meat, canned duck meat, frozen rabbit meat, fresh/ chilled rabbit meat, canned rabbit meat, and other poultry meat. The companies in the industry package and distribute their products through various distribution channels to both individual customers and commercial establishments. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Poultry Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses poultry market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for poultry ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The poultry market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
Added Benefits available all on all list-price licence purchases, to be claimed at time of purchase. Customisations within report scope and limited to 20% of content and consultant support time limited to 8 hours.