Global Vodka Seltzer Market Size study & Forecast, by Type (ABV More Than 4.6%, ABV Less Than 4.6%), by Packaging (Bottles, Metal Cans), by Distribution Channel (On-trade, Off-trade) and Regional Analysis, 2022-2029

List of Tables

Global Vodka Seltzer Market is valued at approximately USD 472 million in 2021 and is anticipated to grow with a healthy growth rate of more than 13% over the forecast period 2022-2029.

Vodka Seltzer is a drink which contains low alcohol and it contains flavored seltzer water and vodka which are packed in bottles or cans. Vodka Seltzers contain fewer calories and sugar as compared to any other alcoholic beverages, and they do have less concentration of alcohol.

The growth of the Vodka Seltzer Market is mainly driven by growing urbanization an increase in Western culture. Urban people are usually more conscious about their and health and they prefer drinks with low sugar which increases the demand for vodka seltzer. As per United Nations Conference on Trade and Development, urbanization in 2021 has increased to 56.5% from 52% in 2011. Another factor that drives the growth of the vodka seltzer market is the changing adjustments in consumer tastes and their high propensity for tasty and less alcoholic beverages. According to International Wine and Spirit Research consumer research, 58% of people select or switch between low-alcoholic and full-strength alcohol products on the same event. However, there is a lack of knowledge about the product among the population of developing countries and there has been an increase in awareness among the people to maintain healthy teeth and this is the biggest restraint for the market. As per the reports WHO, 45% of the world's population suffers from oral diseases and of which people are concerned towards their tooth safety. Huge investments done by different brewery companies at the international level for vodka seltzer production show growth opportunities for the vodka seltzer market in future. The alcohol market is expected to grow by 5.42% annually from 2023-2027 as per the stats by Statista. Nowadays, consumers prefer ready-to-drink products because it is a sort of convenient option for them as compared to traditional ones and they don't have to mix it with other drinks, without even mixing they can enjoy the drink which acts as a big opportunity for Vodka Seltzer Market. According to a survey done by the Economic Times, 55% of people want Ready-to-Drink products because of their lower alcohol content which thus makes them the ideal drink for any event.

The key regions considered for the Global Vodka Seltzer Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. North America dominated the market in terms of revenue, owing to the reasons such as low alcohol content, low sugar, and low calories which is actually wanted by the health-conscious people and it attracted the young population in North America. As per the poll conducted by Nutrisystem and One Poll, they found that over 70% of the American population is health conscious after the COVID-19 pandemic. Asia Pacific is expected to grow with the highest CAGR during the forecast period, owing to the factors such as growing westernization and people here giving more preference to innovative vodka seltzers products and a lot of brands are coming into this market which will lead to the growth of Vodka Seltzers. According to research done by Mintel, around 38% of Indians prefer low-alcoholic beers. So, people want low-alcoholic drinks which will lead to an increase in the demand for Vodka Seltzers.

Major market players included in this report are:

East London Liquor Company
Cutwater Spirits LLC
Carlton & United Breweries
Diageo plc.
Southern Tier Distilling Company
Boston Beer Co. Inc.
Mark Anthony Brewing Inc.
Pernod Ricard
Molson Coors Beverage Company
High Noon Spirits Company

Recent Developments in the Market:

In March 2023, White Claw Hard Seltzer brand launched a new line of flavored and regular vodka which is White Claw Premium Vodka. The pricing of White Claw is in line with other brands.
In February 2021, Nude Beverages introduced Nude Hard Iced Tea as an expansion in their brand and Nude Hard Iced Tea contains no sugar, and it comes in three flavors.

Global Vodka Seltzer Market Report Scope:

Historical Data: 2019-2020-2021
Base Year for Estimation: 2021
Forecast period: 2022-2029
Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered: Type, Packaging, Distribution Channel, Region
Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below.

By Type:

ABV More Than 4.6%
ABV Less Than 4.6%

By Packaging:

Bottles
Metal Cans

By Distribution Channel:

On-trade
Off-trade

By Region:

North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Rest of the World

Chapter 1. Executive Summary

1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2019-2029 (USD Million)
- 1.2.1. Vodka Seltzer Market, by Region, 2019-2029 (USD Million)
- 1.2.2. Vodka Seltzer Market, by Type, 2019-2029 (USD Million)
- 1.2.3. Vodka Seltzer Market, by Packaging, 2019-2029 (USD Million)
- 1.2.4. Vodka Seltzer Market, by Distribution Channel, 2019-2029 (USD Million)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption

Chapter 2. Global Vodka Seltzer Market Definition and Scope

2.1. Objective of the Study
2.2. Market Definition & Scope
- 2.2.1. Scope of the Study
- 2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates

Chapter 3. Global Vodka Seltzer Market Dynamics

3.1. Vodka Seltzer Market Impact Analysis (2019-2029)
- 3.1.1. Market Drivers
  - 3.1.1.1. Growing Urbanization and increase in western culture
  - 3.1.1.2. Changing adjustments in consumer tastes
- 3.1.2. Market Challenges
  - 3.1.2.1. Lack of knowledge about the product and increase in awareness among the people to maintain healthy tooth
- 3.1.3. Market Opportunities
  - 3.1.3.1. Huge investments done by international brewery companies
  - 3.1.3.2. Preference of Ready-to-Eat Products

Chapter 4. Global Vodka Seltzer Market Industry Analysis

4.1. Porter's 5 Force Model
- 4.1.1. Bargaining Power of Suppliers
- 4.1.2. Bargaining Power of Buyers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
4.2. Futuristic Approach to Porter's 5 Force Model (2019-2029)
4.3. PEST Analysis
- 4.3.1. Political
- 4.3.2. Economical
- 4.3.3. Social
- 4.3.4. Technological
4.4. Investment Adoption Model
4.5. Analyst Recommendation & Conclusion
4.6. Top investment opportunity
4.7. Top winning strategies

Chapter 5. Risk Assessment: COVID-19 Impact

5.1. Assessment of the overall impact of COVID-19 on the industry
5.2. Pre COVID-19 and post COVID-19 Market scenario

Chapter 6. Global Vodka Seltzer Market, by Type

6.1. Market Snapshot
6.2. Global Vodka Seltzer Market by Type, Performance - Potential Analysis
6.3. Global Vodka Seltzer Market Estimates & Forecasts by Type 2019-2029 (USD Million)
6.4. Vodka Seltzer Market, Sub Segment Analysis
- 6.4.1. ABV more than 4.6%
- 6.4.2. ABV less than 4.6%

Chapter 7. Global Vodka Seltzer Market, by Packaging

7.1. Market Snapshot
7.2. Global Vodka Seltzer Market by Packaging, Performance - Potential Analysis
7.3. Global Vodka Seltzer Market Estimates & Forecasts by Packaging 2019-2029 (USD Million)
7.4. Vodka Seltzer Market, Sub Segment Analysis
- 7.4.1. Bottles
- 7.4.2. Metal Cans

Chapter 8. Global Vodka Seltzer Market, by Distribution Channel

8.1. Market Snapshot
8.2. Global Vodka Seltzer Market by Distribution Channel, Performance - Potential Analysis
8.3. Global Vodka Seltzer Market Estimates & Forecasts by Distribution Channel 2019-2029 (USD Million)
8.4. Vodka Seltzer Market, Sub Segment Analysis
- 8.4.1. On-Trade
- 8.4.2. Off-Trade

Chapter 9. Global Vodka Seltzer Market, Regional Analysis

9.1. Vodka Seltzer Market, Regional Market Snapshot
9.2. North America Vodka Seltzer Market
- 9.2.1. U.S. Vodka Seltzer Market
  - 9.2.1.1. Type breakdown estimates & forecasts, 2019-2029
  - 9.2.1.2. Packaging breakdown estimates & forecasts, 2019-2029
  - 9.2.1.3. Distribution Channel breakdown estimates & forecasts, 2019-2029
- 9.2.2. Canada Vodka Seltzer Market
9.3. Europe Vodka Seltzer Market Snapshot
- 9.3.1. U.K. Vodka Seltzer Market
- 9.3.2. Germany Vodka Seltzer Market
- 9.3.3. France Vodka Seltzer Market
- 9.3.4. Spain Vodka Seltzer Market
- 9.3.5. Italy Vodka Seltzer Market
- 9.3.6. Rest of Europe Vodka Seltzer Market
9.4. Asia-Pacific Vodka Seltzer Market Snapshot
- 9.4.1. China Vodka Seltzer Market
- 9.4.2. India Vodka Seltzer Market
- 9.4.3. Japan Vodka Seltzer Market
- 9.4.4. Australia Vodka Seltzer Market
- 9.4.5. South Korea Vodka Seltzer Market
- 9.4.6. Rest of Asia Pacific Vodka Seltzer Market
9.5. Latin America Vodka Seltzer Market Snapshot
- 9.5.1. Brazil Vodka Seltzer Market
- 9.5.2. Mexico Vodka Seltzer Market
9.6. Rest of The World Vodka Seltzer Market

Chapter 10. Competitive Intelligence

10.1. Top Market Strategies
10.2. Company Profiles
- 10.2.1. East London Liquor Company
  - 10.2.1.1. Key Information
  - 10.2.1.2. Overview
  - 10.2.1.3. Financial (Subject to Data Availability)
  - 10.2.1.4. Product Summary
  - 10.2.1.5. Recent Developments
- 10.2.2. Cutwater Spirits LLC
- 10.2.3. Carlton and United Breweries
- 10.2.4. Diageo plc.
- 10.2.5. Southern Tier Distilling Company
- 10.2.6. Boston Beer Co. Inc.
- 10.2.7. Mark Anthony Brewing Inc.
- 10.2.8. Pernod Ricard
- 10.2.9. Molson Coors Beverage Company
- 10.2.10. High Noon Spirits Company

Chapter 11. Research Process

11.1. Research Process
- 11.1.1. Data Mining
- 11.1.2. Analysis
- 11.1.3. Market Estimation
- 11.1.4. Validation
- 11.1.5. Publishing
11.2. Research Attributes
11.3. Research Assumption

LIST OF TABLES

TABLE 1. Global Vodka Seltzer Market, report scope
TABLE 2. Global Vodka Seltzer Market estimates & forecasts by Region 2019-2029 (USD Million)
TABLE 3. Global Vodka Seltzer Market estimates & forecasts by Type 2019-2029 (USD Million)
TABLE 4. Global Vodka Seltzer Market estimates & forecasts by Packaging 2019-2029 (USD Million)
TABLE 5. Global Vodka Seltzer Market estimates & forecasts by Distribution Channel 2019-2029 (USD Million)
TABLE 6. Global Vodka Seltzer Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 7. Global Vodka Seltzer Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 8. Global Vodka Seltzer Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 9. Global Vodka Seltzer Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 10. Global Vodka Seltzer Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 11. Global Vodka Seltzer Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 12. Global Vodka Seltzer Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 13. Global Vodka Seltzer Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 14. Global Vodka Seltzer Market by segment, estimates & forecasts, 2019-2029 (USD Million)
TABLE 15. Global Vodka Seltzer Market by region, estimates & forecasts, 2019-2029 (USD Million)
TABLE 16. U.S. Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 17. U.S. Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 18. U.S. Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 19. Canada Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 20. Canada Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 21. Canada Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 22. UK Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 23. UK Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 24. UK Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 25. Germany Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 26. Germany Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 27. Germany Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 28. France Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 29. France Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 30. France Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 31. Italy Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 32. Italy Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 33. Italy Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 34. Spain Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 35. Spain Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 36. Spain Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 37. RoE Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 38. RoE Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 39. RoE Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 40. China Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 41. China Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 42. China Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 43. India Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 44. India Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 45. India Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 46. Japan Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 47. Japan Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 48. Japan Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 49. South Korea Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 50. South Korea Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 51. South Korea Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 52. Australia Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 53. Australia Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 54. Australia Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 55. RoAPAC Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 56. RoAPAC Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 57. RoAPAC Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 58. Brazil Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 59. Brazil Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 60. Brazil Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 61. Mexico Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 62. Mexico Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 63. Mexico Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 64. RoLA Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 65. RoLA Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 66. RoLA Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 67. Row Vodka Seltzer Market estimates & forecasts, 2019-2029 (USD Million)
TABLE 68. Row Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 69. Row Vodka Seltzer Market estimates & forecasts by segment 2019-2029 (USD Million)
TABLE 70. List of secondary sources, used in the study of global Vodka Seltzer Market
TABLE 71. List of primary sources, used in the study of global Vodka Seltzer Market
TABLE 72. Years considered for the study
TABLE 73. Exchange rates considered

List of tables and figures and dummy in nature, final lists may vary in the final deliverable

LIST OF FIGURES

List of figures

FIG 1. Global Vodka Seltzer Market, research methodology
FIG 2. Global Vodka Seltzer Market, Market estimation techniques
FIG 3. Global Market size estimates & forecast methods
FIG 4. Global Vodka Seltzer Market, key trends 2021
FIG 5. Global Vodka Seltzer Market, growth prospects 2022-2029
FIG 6. Global Vodka Seltzer Market, porters 5 force model
FIG 7. Global Vodka Seltzer Market, pest analysis
FIG 8. Global Vodka Seltzer Market, value chain analysis
FIG 9. Global Vodka Seltzer Market by segment, 2019 & 2029 (USD Million)
FIG 10. Global Vodka Seltzer Market by segment, 2019 & 2029 (USD Million)
FIG 11. Global Vodka Seltzer Market by segment, 2019 & 2029 (USD Million)
FIG 12. Global Vodka Seltzer Market by segment, 2019 & 2029 (USD Million)
FIG 13. Global Vodka Seltzer Market by segment, 2019 & 2029 (USD Million)
FIG 14. Global Vodka Seltzer Market, regional snapshot 2019 & 2029
FIG 15. North America Vodka Seltzer Market 2019 & 2029 (USD Million)
FIG 16. Europe Vodka Seltzer Market 2019 & 2029 (USD Million)
FIG 17. Asia pacific Vodka Seltzer Market 2019 & 2029 (USD Million)
FIG 18. Latin America Vodka Seltzer Market 2019 & 2029 (USD Million)
FIG 19. Global Vodka Seltzer Market, company Market share analysis (2021)