PUBLISHER: Euromonitor International | PRODUCT CODE: 2146175
PUBLISHER: Euromonitor International | PRODUCT CODE: 2146175
Consumer Lifestyles in Indonesia
Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviors. It quantifies consumer behaviors, preferences, and motivations, aligning them with broader trends.
Euromonitor's Consumer Lifestyles in Indonesia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Overview market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
TABLE OF CONTENTS
Scope
Consumer landscape in Indonesia 2026
Personal traits and values
Consumers are concerned about the rising cost of everyday items
Millennials and Baby Boomers prioritise time with children
Baby Boomers believe being active in the community is important
Consumers like to try new products and services
Baby Boomers anticipate an improvement in their quality of life
Personal traits and values survey highlights
Home life and leisure time
Millennials connect with friends and family virtually at home
The majority of consumers visit or update social media every week
Indonesians seek secure locations when travelling
Home life and leisure time survey highlights
Eating and dietary habits
Younger generations are more likely to monitor weight and track calories
Older generations say that food from restaurants tastes better
Gen X are most likely to eat snacks while watching TV
Gen X look for healthy ingredients in food and beverages
Consumers are willing to pay more for products with health and nutritional properties
Eating and dietary habits survey highlights
Working life
Younger generations want to work for a company that prioritises employee health and safety
Consumers want to find employment that provides time for both personal and work life
Gen Z seek to earn a high salary
Consumers in Indonesia expect to work from home
Working life survey highlights
Health and wellness
Respondents participate in walking or hiking
Yoga is a popular stress-reduction measure among Millennials
Respondents think health and nutritional properties is the most influential product feature
Older generations are most likely to use apps to track health or fitness
Health and wellness survey highlights
Shopping and spending
Consumers in Indonesia strive to live a minimalist life
Gen X enjoy browsing shops even when they have no intention of buying
Gen Z pick their travel destinations based on the quality of shopping there
Gen X try to purchase from stores that are owned by individuals in the local community
Consumers often share/swap items or services
Millennials provide feedback on products or services to companies via social media posts
Consumers trust friends and family recommendations
Consumers expect to increase spending on education the most
Millennials state that they have enough money to manage an emergency
Shopping and spending survey highlights
