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PUBLISHER: Global Market Insights Inc. | PRODUCT CODE: 1750414

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PUBLISHER: Global Market Insights Inc. | PRODUCT CODE: 1750414

RTD Coffee Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034

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The Global RTD Coffee Market was valued at USD 26.2 billion in 2024 and is estimated to grow at a CAGR of 7.2% to reach USD 52.5 billion by 2034, driven by its convenience, portability, and sophisticated flavor profiles, which have captured the attention of busy consumers worldwide. With a growing demand for functional beverages, RTD coffee caters to individuals seeking a quick energy boost without compromising on taste. The product's appeal is strong among millennials and Gen Z, who value functionality and flavor in their beverages. In addition, the increasing preference for healthier, plant-based, and organic options is helping to fuel further growth.

RTD Coffee Market - IMG1

RTD coffee continues to rise in popularity not only in traditional retail locations such as supermarkets and convenience stores but also through online platforms, where consumers can quickly access their favorite beverages. Cold brew coffee has carved out a significant market share due to its smoother taste, health benefits, and premium positioning. Nitrogen-infused varieties are also gaining traction, offering a creamy texture that aligns with a more upscale product experience. Sustainability initiatives are increasingly shaping the industry, with companies focusing on eco-friendly packaging, responsible sourcing, and better environmental practices. The new ingredients, such as nootropics and functional mushrooms, influence RTD coffee formulations, further diversifying product offerings.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$26.2 Billion
Forecast Value$52.5 Billion
CAGR7.2%

The cold brew coffee segment held 30.2% share in 2024 and is projected to grow at a CAGR of 7.5% by 2034. Cold brew coffee's smooth, slightly sweet flavor and its lower acidity make it a favorite among health-conscious consumers who prefer a milder and more enjoyable coffee experience. Its growing popularity is also driven by its appeal to younger generations, who use beverages that align with their wellness-focused lifestyles. On the other hand, iced coffee maintains a strong presence in the market due to its refreshing qualities and convenience. Iced coffee is typically a quick and easy option, making it a staple for many consumers who seek a chilled coffee drink that is easy to prepare and consume on the go.

In terms of packaging, PET bottles continue to dominate the RTD coffee market, holding 31.8% share in 2024. PET bottles are favored for their lightweight, durable, and cost-effective qualities, which make them ideal for large-scale distribution. Their resealable nature adds to the convenience, allowing consumers to enjoy their coffee in multiple sittings, which enhances product appeal. Additionally, the recyclability of PET bottles aligns with the growing consumer demand for sustainable packaging solutions, further fueling their popularity.

China RTD Coffee Market generated USD 3.1 billion in 2024 and is expected to grow at a 7.1% CAGR through 2034. The country's growing urbanization, younger working population, and increasing adoption of on-the-go products have positioned RTD coffee as a fashionable and convenient drink. The popularity of sugar-free and health-focused options is also contributing to market growth. With the increasing availability of RTD coffee in convenience stores and the expansion of e-commerce platforms, access to these products has never been easier.

Companies in the Global RTD Coffee Market are adopting varied strategies to strengthen their market positions. Leading brands like Starbucks Corporation, Nestle S.A., The Coca-Cola Company, Suntory Holdings Limited, and Califia Farms LP focus on expanding their product offerings to shift consumer preferences for healthier, more sustainable beverages. Innovations such as new flavors, functional ingredients, and energy-boosting additives are becoming integral to product development. These companies focus on improving sustainability through eco-friendly packaging solutions and transparent supply chains. Enhanced e-commerce presence and distribution partnerships with convenience stores improve product accessibility.

Product Code: 13741

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definition
  • 1.2 Base estimates & calculations
  • 1.3 Forecast calculation
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources
  • 1.5 Primary research and validation
    • 1.5.1 Primary sources
    • 1.5.2 Data mining sources

Chapter 2 Executive Summary

  • 2.1 Industry synopsis, 2021-2034

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factor affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
  • 3.2 Trump administration tariffs
    • 3.2.1 Impact on trade
      • 3.2.1.1 Trade volume disruptions
      • 3.2.1.2 Retaliatory measures
    • 3.2.2 Impact on the industry
      • 3.2.2.1 Supply-side impact (raw materials)
        • 3.2.2.1.1 Price volatility in key materials
        • 3.2.2.1.2 Supply chain restructuring
        • 3.2.2.1.3 Production cost implications
      • 3.2.2.2 Demand-side impact (selling price)
        • 3.2.2.2.1 Price transmission to end markets
        • 3.2.2.2.2 Market share dynamics
        • 3.2.2.2.3 Consumer response patterns
    • 3.2.3 Key companies impacted
    • 3.2.4 Strategic industry responses
      • 3.2.4.1 Supply chain reconfiguration
      • 3.2.4.2 Pricing and product strategies
      • 3.2.4.3 Policy engagement
    • 3.2.5 Outlook and future considerations
  • 3.3 Trade statistics (HS Code)
    • 3.3.1 Major exporting countries, 2021-2024 (Kilo Tons)
    • 3.3.2 Major importing countries, 2021-2024 (Kilo Tons)
  • 3.4 Supplier landscape
  • 3.5 Profit margin analysis
  • 3.6 Key news & initiatives
  • 3.7 Regulatory landscape
  • 3.8 Impact forces
    • 3.8.1 Growth drivers
      • 3.8.1.1 Rising demand for convenience beverages
      • 3.8.1.2 Increasing health-conscious consumer base
      • 3.8.1.3 Popularity of cold brew and premium variants
    • 3.8.2 Industry pitfalls & challenges
      • 3.8.2.1 High competition and market saturation
      • 3.8.2.2 Fluctuating raw material and packaging costs
  • 3.9 Growth potential analysis
  • 3.10 Consumer demographics and behavior
    • 3.10.1 Age group segmentation (Gen Z to Boomers)
    • 3.10.2 Gender and income-based consumption
    • 3.10.3 Urban vs. rural trends
    • 3.10.4 Lifestyle and psychographics
    • 3.10.5 Key decision factors (taste, price, wellness, sustainability)
    • 3.10.6 Role of social media and awareness
  • 3.11 Sustainability and innovation trends
    • 3.11.1 Ethical sourcing (Fair Trade, organic, Rainforest Alliance)
    • 3.11.2 Sustainable packaging (recyclable, biodegradable)
    • 3.11.3 Product innovation (nitro, cold extraction, novel flavors)
    • 3.11.4 Process efficiency (energy, water, quality control)
    • 3.11.5. Digital tools (blockchain, AI, D2 C platforms)
  • 3.12 Regulatory framework and compliance
    • 3.12.1 Global and regional food safety standards (FDA, EFSA)
    • 3.12.2 Labeling norms (nutrition, caffeine, allergens)
    • 3.12.3 Packaging and recycling regulations
    • 3.12.4 Trade regulations and certification needs
  • 3.13 Future outlook and emerging technologies 2025-2030
    • 3.13.1 Growth forecasts and market projections
    • 3.13.2 New trends: CBD, probiotics, single-origin, customizable drinks
    • 3.13.3 Advancements in packaging, preservation, automation
    • 3.13.4 Market disruptors: lab-grown coffee, climate impact
    • 3.13.5 Future channels and post-pandemic trends
    • 3.13.6 Long-term sustainability roadmap
  • 3.14 Investment analysis and opportunities
    • 3.14.1 Sector investment trends
    • 3.14.2 VC and startup ecosystem
    • 3.14.3 ROI by segment
    • 3.14.4 Risk evaluation
    • 3.14.5 Opportunity mapping
  • 3.15 Porter's analysis
  • 3.16 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Size and Forecast, By Product Type 2021 - 2034 (USD Billion, Kilo Tons)

  • 5.1 Key trends
  • 5.2 Cold brew coffee
  • 5.3 Iced coffee
  • 5.4 Cafe latte
  • 5.5 Cappuccino
  • 5.6 Espresso
  • 5.7 Mocha
  • 5.8 Others

Chapter 6 Market Size and Forecast, By Packaging Format, 2021 - 2034 (USD Billion, Kilo Tons)

  • 6.1 Key trends
  • 6.2 PET bottles
  • 6.3 Cans
  • 6.4 Carton packaging
  • 6.5 Glass bottles
  • 6.6 Pouches
  • 6.7 Paper cans and sustainable packaging

Chapter 7 Market Size and Forecast, By Additive, 2021 - 2034 (USD Billion, Kilo Tons)

  • 7.1 Key trends
  • 7.2 Regular/plain
  • 7.3 Flavored
    • 7.3.1 Vanilla
    • 7.3.2 Caramel
    • 7.3.3 Chocolate/mocha
    • 7.3.4 Hazelnut
    • 7.3.5 Fruit-infused
    • 7.3.6 Specialty and seasonal flavors
  • 7.4 Functional additives
    • 7.4.1 Protein-enhanced
    • 7.4.2 Vitamin-fortified
    • 7.4.3 Adaptogenic and nootropic ingredients
    • 7.4.4 Collagen and beauty-enhancing

Chapter 8 Market Estimates and Forecast, By Sweetener Type, 2021 - 2034 (USD Billion) (Kilo Tons)

  • 8.1 Key trends
  • 8.2 Regular sugar
  • 8.3 Reduced sugar
  • 8.4 Sugar-free
  • 8.5 Naturally sweetened
  • 8.6 Artificially sweetened

Chapter 9 Market Estimates and Forecast, By Milk Type, 2021 - 2034 (USD Billion) (Kilo Tons)

  • 9.1 Key trends
  • 9.2 Dairy milk
  • 9.3 Plant-based alternatives
    • 9.3.1 Almond milk
    • 9.3.2 Oat milk
    • 9.3.3 Soy milk
    • 9.3.4 Coconut milk
    • 9.3.5 Other plant-based options
  • 9.4 Black/no milk

Chapter 10 Market Estimates and Forecast, By Price Segment, 2021 - 2034 (USD Billion) (Kilo Tons)

  • 10.1 Key trends
  • 10.2 Economy/mass market
  • 10.3 Mid-range
  • 10.4 Premium
  • 10.5 Super-premium/craft

Chapter 11 Market Estimates and Forecast, By Distribution Channel, 2021 - 2034 (USD Billion) (Kilo Tons)

  • 11.1 Key trends
  • 11.2 Off-Trade
    • 11.2.1 Supermarkets and Hypermarkets
    • 11.2.2 Convenience Stores
    • 11.2.3 Specialty Food Stores
    • 11.2.4 Online Retail
    • 11.2.5 Direct-to-Consumer
    • 11.2.6 Subscription Services
  • 11.3 On-Trade
    • 11.3.1 Cafes and Coffee Shops
    • 11.3.2 Restaurants and Food Service
    • 11.3.3 Vending Machines
    • 11.3.4 Office Coffee Services
    • 11.3.5 Travel Retail

Chapter 12 Market Estimates and Forecast, By Region, 2021 - 2034 (USD Billion) (Kilo Tons)

  • 12.1 Key trends
  • 12.2 North America
    • 12.2.1 U.S.
    • 12.2.2 Canada
  • 12.3 Europe
    • 12.3.1 Germany
    • 12.3.2 UK
    • 12.3.3 France
    • 12.3.4 Spain
    • 12.3.5 Italy
    • 12.3.6 Russia
  • 12.4 Asia Pacific
    • 12.4.1 China
    • 12.4.2 India
    • 12.4.3 Japan
    • 12.4.4 Australia
    • 12.4.5 South Korea
  • 12.5 Latin America
    • 12.5.1 Brazil
    • 12.5.2 Mexico
    • 12.5.3 Argentina
  • 12.6 Middle East and Africa
    • 12.6.1 Saudi Arabia
    • 12.6.2 South Africa
    • 12.6.3 UAE

Chapter 13 Company Profiles

  • 13.1 CalifiaFarms,LP
  • 13.2 DanoneS.A.
  • 13.3 HighBrewCoffee
  • 13.4 Lotte Chilsung Beverage Co.
  • 13.5 KeurigDrPepperInc.
  • 13.6 LaColombeCoffeeRoasters
  • 13.7 NestleS.A.
  • 13.8 PepsiCo,Inc.
  • 13.9 RiseBrewingCo.
  • 13.10 StarbucksCorporation
  • 13.11 SuntoryHoldingsLimited
  • 13.12 SuperCoffee(KituLife,Inc.)
  • 13.13 TheCoca-ColaCompany
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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