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PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1785755

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PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1785755

Augmented Reality (AR) Shopping

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Global Augmented Reality (AR) Shopping Market to Reach US$20.2 Billion by 2030

The global market for Augmented Reality (AR) Shopping estimated at US$4.6 Billion in the year 2024, is expected to reach US$20.2 Billion by 2030, growing at a CAGR of 27.8% over the analysis period 2024-2030. AR Software, one of the segments analyzed in the report, is expected to record a 31.9% CAGR and reach US$11.5 Billion by the end of the analysis period. Growth in the AR Hardware segment is estimated at 26.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$1.2 Billion While China is Forecast to Grow at 26.2% CAGR

The Augmented Reality (AR) Shopping market in the U.S. is estimated at US$1.2 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$3.0 Billion by the year 2030 trailing a CAGR of 26.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 26.0% and 23.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 18.8% CAGR.

Global Augmented Reality (AR) Shopping Market - Key Trends & Drivers Summarized

Why Is AR Transforming the Shopping Experience?

Augmented Reality (AR) is revolutionizing the retail industry by offering immersive, interactive shopping experiences that bridge the gap between physical and online stores. AR technology allows consumers to visualize products in real-world environments, try on clothing virtually, or preview furniture placement in their homes. This enhanced engagement builds consumer confidence and reduces return rates. Retailers benefit from increased customer satisfaction and loyalty as AR blurs the lines between convenience and personalization, creating a new standard for shopping in the digital age.

What Trends Are Shaping the AR Shopping Market?

The AR shopping market is influenced by trends such as the rise of mobile commerce, advancements in AR software, and the integration of AI for personalized recommendations. Retailers are increasingly embedding AR features in mobile apps and websites to provide seamless experiences. Social media platforms are also incorporating AR shopping tools, allowing users to interact with products directly within the app. The growing demand for contactless shopping options has accelerated AR adoption, especially during the pandemic. Additionally, brands are using AR for interactive marketing campaigns, enhancing customer engagement and driving sales.

How Is AR Driving Consumer Behavior in Retail?

AR is reshaping consumer behavior by providing more informed and engaging shopping experiences. Virtual try-ons and 3D product visualizations enable consumers to make confident purchasing decisions, especially for high-value or customized items. Gamification of the shopping journey through AR increases user engagement and boosts dwell times. Furthermore, AR-powered product demonstrations provide clarity about features and functionality, improving customer satisfaction. These factors are enhancing consumer trust and loyalty, driving repeat purchases in AR-enabled retail environments.

What Drives the Growth in the AR Shopping Market?

The growth in the AR shopping market is driven by rising smartphone penetration, increasing demand for personalized shopping experiences, and advancements in AR technology. Retailers’ focus on reducing return rates and improving customer satisfaction is encouraging AR adoption. The proliferation of social media and e-commerce platforms integrating AR tools is further accelerating market growth. Additionally, the availability of cost-effective AR development solutions has enabled smaller retailers to leverage this technology. These factors, combined with evolving consumer preferences for immersive shopping, are driving the robust expansion of the AR shopping market.

SCOPE OF STUDY:

The report analyzes the Augmented Reality (AR) Shopping market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Offering (AR Software, AR Hardware, AR Services); Device Type (AR Head-Mounted Displays, Smart AR Mirrors, Handheld Devices); Application (Try-on Solutions Application, Planning and Designing Application, Advertising and Marketing Application, Information Systems Application); End-Use (Furniture and Lighting End-Use, Beauty and Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use, Other End-Uses)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 43 Featured) -

  • 3D Cloud(TM)
  • Augment SAS
  • Blippar Group Limited
  • FaceCake Marketing Technologies, Inc.
  • Holition Ltd.
  • Metadome.ai
  • Microsoft Corp.
  • PTC Inc.
  • ScienceSoft USA Corporation
  • Vuzix Corporation
  • Warby Parker Inc.
  • Wayfair LLC
  • Zugara, Inc.

AI INTEGRATIONS

We're transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

Product Code: MCP29306

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • Tariff Impact on Global Supply Chain Patterns
    • Augmented Reality (AR) Shopping - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Growing E-Commerce Adoption Drives Demand for AR Shopping Tools
    • AR-Enabled Try-Before-You-Buy Features Enhance Online Conversion Rates
    • Personalization Through AR Increases Customer Engagement
    • Integration of AR into Social Media Platforms Fuels Product Discovery
    • Use of AR Mirrors in Physical Stores Bridges Online-Offline Experience
    • Smartphone Camera and 5G Advancements Boost AR App Performance
    • Expansion into Furniture, Beauty, and Fashion Segments Increases Market Scope
    • Retailers Using AR to Reduce Product Return Rates and Improve Satisfaction
    • AI-Driven AR Experiences Offer Smarter, Contextual Product Recommendations
    • Rise in Virtual Storefronts and Metaverse Shopping Environments
    • Gamification of AR Shopping Increases Consumer Interaction Time
    • WebAR (AR via Browser) Expands Reach Beyond Native Apps
    • Cross-Platform AR Tools Improve Omnichannel Retail Strategies
    • Real-Time Inventory Visualization Enhances Supply Chain Transparency
    • Collaborations Between Tech Firms and Retailers Drive Innovation
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Augmented Reality (AR) Shopping Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 3: World 6-Year Perspective for Augmented Reality (AR) Shopping by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for AR Software by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World 6-Year Perspective for AR Software by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 6: World Recent Past, Current & Future Analysis for AR Hardware by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 7: World 6-Year Perspective for AR Hardware by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for AR Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 9: World 6-Year Perspective for AR Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for Information Systems Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World 6-Year Perspective for Information Systems Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 12: World Recent Past, Current & Future Analysis for Try-on Solutions Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 13: World 6-Year Perspective for Try-on Solutions Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for Planning & Designing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 15: World 6-Year Perspective for Planning & Designing Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Advertising & Marketing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World 6-Year Perspective for Advertising & Marketing Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for Furniture & Lighting End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 19: World 6-Year Perspective for Furniture & Lighting End-Use by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 20: World Recent Past, Current & Future Analysis for Beauty & Cosmetics End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 21: World 6-Year Perspective for Beauty & Cosmetics End-Use by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for Apparel End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 23: World 6-Year Perspective for Apparel End-Use by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 24: World Recent Past, Current & Future Analysis for Jewelry End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 25: World 6-Year Perspective for Jewelry End-Use by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 26: World Recent Past, Current & Future Analysis for Footwear End-Use by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 27: World 6-Year Perspective for Footwear End-Use by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 28: World Recent Past, Current & Future Analysis for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 29: World 6-Year Perspective for Other End-Uses by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 30: World Recent Past, Current & Future Analysis for AR Head-Mounted Displays by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 31: World 6-Year Perspective for AR Head-Mounted Displays by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 32: World Recent Past, Current & Future Analysis for Smart AR Mirrors by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 33: World 6-Year Perspective for Smart AR Mirrors by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 34: World Recent Past, Current & Future Analysis for Handheld Devices by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 35: World 6-Year Perspective for Handheld Devices by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Augmented Reality (AR) Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 36: USA Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: USA 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 38: USA Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: USA 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 40: USA Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: USA 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 42: USA Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 43: USA 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • CANADA
    • TABLE 44: Canada Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: Canada 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 46: Canada Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: Canada 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 48: Canada Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: Canada 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 50: Canada Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: Canada 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • JAPAN
    • Augmented Reality (AR) Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 52: Japan Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 53: Japan 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 54: Japan Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: Japan 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 56: Japan Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Japan 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 58: Japan Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: Japan 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • CHINA
    • Augmented Reality (AR) Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 60: China Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: China 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 62: China Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: China 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 64: China Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: China 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 66: China Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: China 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • EUROPE
    • Augmented Reality (AR) Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 68: Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 69: Europe 6-Year Perspective for Augmented Reality (AR) Shopping by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
    • TABLE 70: Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: Europe 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 72: Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 73: Europe 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 74: Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: Europe 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 76: Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 77: Europe 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • FRANCE
    • Augmented Reality (AR) Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 78: France Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 79: France 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 80: France Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: France 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 82: France Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 83: France 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 84: France Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 85: France 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • GERMANY
    • Augmented Reality (AR) Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 86: Germany Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Germany 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 88: Germany Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 89: Germany 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 90: Germany Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 91: Germany 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 92: Germany Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: Germany 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • ITALY
    • TABLE 94: Italy Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 95: Italy 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 96: Italy Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 97: Italy 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 98: Italy Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: Italy 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 100: Italy Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 101: Italy 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • UNITED KINGDOM
    • Augmented Reality (AR) Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 102: UK Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 103: UK 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 104: UK Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 105: UK 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 106: UK Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 107: UK 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 108: UK Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 109: UK 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 110: Rest of Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 111: Rest of Europe 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 112: Rest of Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 113: Rest of Europe 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 114: Rest of Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 115: Rest of Europe 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 116: Rest of Europe Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 117: Rest of Europe 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Augmented Reality (AR) Shopping Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 118: Asia-Pacific Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 119: Asia-Pacific 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 120: Asia-Pacific Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 121: Asia-Pacific 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 122: Asia-Pacific Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 123: Asia-Pacific 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 124: Asia-Pacific Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 125: Asia-Pacific 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 126: Rest of World Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Offering - AR Software, AR Hardware and AR Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 127: Rest of World 6-Year Perspective for Augmented Reality (AR) Shopping by Offering - Percentage Breakdown of Value Sales for AR Software, AR Hardware and AR Services for the Years 2025 & 2030
    • TABLE 128: Rest of World Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Application - Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 129: Rest of World 6-Year Perspective for Augmented Reality (AR) Shopping by Application - Percentage Breakdown of Value Sales for Information Systems Application, Try-on Solutions Application, Planning & Designing Application and Advertising & Marketing Application for the Years 2025 & 2030
    • TABLE 130: Rest of World Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by End-Use - Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 131: Rest of World 6-Year Perspective for Augmented Reality (AR) Shopping by End-Use - Percentage Breakdown of Value Sales for Furniture & Lighting End-Use, Beauty & Cosmetics End-Use, Apparel End-Use, Jewelry End-Use, Footwear End-Use and Other End-Uses for the Years 2025 & 2030
    • TABLE 132: Rest of World Recent Past, Current & Future Analysis for Augmented Reality (AR) Shopping by Device Type - AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 133: Rest of World 6-Year Perspective for Augmented Reality (AR) Shopping by Device Type - Percentage Breakdown of Value Sales for AR Head-Mounted Displays, Smart AR Mirrors and Handheld Devices for the Years 2025 & 2030

IV. COMPETITION

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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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