PUBLISHER: Grand View Research | PRODUCT CODE: 1726178
PUBLISHER: Grand View Research | PRODUCT CODE: 1726178
The global anti-aging supplements market size is anticipated to reach USD 6.99 billion by 2030, growing at a CAGR of 7.89% from 2025 to 2030, according to a new report by Grand View Research, Inc. This is attributed to the growing geriatric population, health awareness, and societal emphasis on beauty.
The COVID-19 pandemic positively impacted the market due to the increasing health consciousness. With a focus on boosting immunity and overall well-being during the pandemic, demand for anti-aging supplements surged as part of preventative healthcare measures. The aging population significantly influences the anti-aging supplement market. According to the International Monetary Fund, the proportion of the global population aged 80 and above is projected to increase to nearly 5% from 2000 to 2050. Similarly, according to a study by the National Institutes of Health (NIH), the population of individuals aged 65 and over in America is expected to almost double in the next thirty years, rising from 48 million to 88 million by the year 2050.
Aging weakens the immune system, making older adults more susceptible to age-related health concerns such as joint pain, cognitive decline, and skin aging. This demographic seeks solutions to maintain health and vitality as they age, driving demand for anti-aging supplements. In addition, the elderly population often prioritizes preventive healthcare measures to enhance their quality of life and extend their active years. Thus, the aging population serves as a key demographic driving the market growth. Moreover, lifestyle factors such as stress and environmental concerns also play a role. Furthermore, the growing demand for natural and organic products reflects changing consumer preferences, shaping the evolution of the market.
In addition, introducing innovative anti-aging supplement products into the market often stimulates growth within the overall anti-aging supplement market. New product launches offer consumers access to advanced formulations and targeted solutions for age-related concerns, expanding the market's reach and appeal. For instance, in December 2023, Reversal, a wellness company, launched a pure Nicotinamide Mononucleotide (NMN) anti-aging supplement. As consumer interest in preventative healthcare and longevity continues to rise, the introduction of novel anti-aging supplements fuels market growth by catering to evolving needs and preferences in the aging population.
However, the growing alternative approaches promoting strategies for healthy aging, such as lifestyle interventions such as diet, exercise, and stress management, are anticipated to hamper the market's growth over the forecast period.