Global Direct Selling Market 2023-2027

Description

List of Tables

The direct selling market is forecasted to grow by USD 78.81 mn during 2022-2027, accelerating at a CAGR of 5.04% during the forecast period. The report on the direct selling market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rapid growth in social media, growing demand for health and wellness products, and rising demand for organic and natural products.

Technavio's direct selling market is segmented as below:

By Type

Single-level marketing
Multi-level marketing

By Product

Health and wellness
Cosmetics and personal care
Household goods and durables
Others

By Geographical Landscape

APAC
North America
Europe
South America
Middle East and Africa

This study identifies the increasing focus on personalized customer experience as one of the prime reasons driving the direct selling market growth during the next few years. Also, emphasis on ethical business practices and expansion into emerging markets will lead to sizable demand in the market.

The report on the direct selling market covers the following areas:

Direct selling market sizing
Direct selling market forecast
Direct selling market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading direct selling market vendors that include Amway Corp., ATOMY Co. Ltd., BELCORP CORPORATE SERVICES S.A.C, BETTERWARE DE MEXICO S.A.P.I. DE C.V, DXN Holdings Bhd, eXp World Holdings Inc., Herbalife International of America Inc., Mary Kay Inc., Medifast Inc., Natura and Co Holding SA, Netmarble Corp., Nu Skin Enterprises Inc., Oriflame Cosmetics S.A., PM International AG, Primerica Inc., Scentsy GB PTY Ltd., Telecom Plus PLC, Tupperware Brands Corp., USANA Health Science Inc., and Vorwerk Deutschland Stiftung and Co. KG. Also, the direct selling market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR75733

1 Executive Summary

1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
Exhibit 05: Executive Summary - Chart on Market Segmentation by Type
Exhibit 06: Executive Summary - Chart on Market Segmentation by Product
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics

3 Market Sizing

3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2022
3.4 Market outlook: Forecast for 2022-2027
Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

4.1 Global direct selling market 2017 - 2021
Exhibit 18: Historic Market Size - Data Table on global direct selling market 2017 - 2021 ($ million)
4.2 Type Segment Analysis 2017 - 2021
Exhibit 19: Historic Market Size - Type Segment 2017 - 2021 ($ million)
4.3 Product Segment Analysis 2017 - 2021
Exhibit 20: Historic Market Size - Product Segment 2017 - 2021 ($ million)
4.4 Geography Segment Analysis 2017 - 2021
Exhibit 21: Historic Market Size - Geography Segment 2017 - 2021 ($ million)
4.5 Country Segment Analysis 2017 - 2021
Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Type

6.1 Market segments
Exhibit 30: Chart on Type - Market share 2022-2027 (%)
Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
6.2 Comparison by Type
Exhibit 32: Chart on Comparison by Type
Exhibit 33: Data Table on Comparison by Type
6.3 Single-level marketing - Market size and forecast 2022-2027
Exhibit 34: Chart on Single-level marketing - Market size and forecast 2022-2027 ($ million)
Exhibit 35: Data Table on Single-level marketing - Market size and forecast 2022-2027 ($ million)
Exhibit 36: Chart on Single-level marketing - Year-over-year growth 2022-2027 (%)
Exhibit 37: Data Table on Single-level marketing - Year-over-year growth 2022-2027 (%)
6.4 Multi-level marketing - Market size and forecast 2022-2027
Exhibit 38: Chart on Multi-level marketing - Market size and forecast 2022-2027 ($ million)
Exhibit 39: Data Table on Multi-level marketing - Market size and forecast 2022-2027 ($ million)
Exhibit 40: Chart on Multi-level marketing - Year-over-year growth 2022-2027 (%)
Exhibit 41: Data Table on Multi-level marketing - Year-over-year growth 2022-2027 (%)
6.5 Market opportunity by Type
Exhibit 42: Market opportunity by Type ($ million)
Exhibit 43: Data Table on Market opportunity by Type ($ million)

7 Market Segmentation by Product

7.1 Market segments
Exhibit 44: Chart on Product - Market share 2022-2027 (%)
Exhibit 45: Data Table on Product - Market share 2022-2027 (%)
7.2 Comparison by Product
Exhibit 46: Chart on Comparison by Product
Exhibit 47: Data Table on Comparison by Product
7.3 Health and wellness - Market size and forecast 2022-2027
Exhibit 48: Chart on Health and wellness - Market size and forecast 2022-2027 ($ million)
Exhibit 49: Data Table on Health and wellness - Market size and forecast 2022-2027 ($ million)
Exhibit 50: Chart on Health and wellness - Year-over-year growth 2022-2027 (%)
Exhibit 51: Data Table on Health and wellness - Year-over-year growth 2022-2027 (%)
7.4 Cosmetics and personal care - Market size and forecast 2022-2027
Exhibit 52: Chart on Cosmetics and personal care - Market size and forecast 2022-2027 ($ million)
Exhibit 53: Data Table on Cosmetics and personal care - Market size and forecast 2022-2027 ($ million)
Exhibit 54: Chart on Cosmetics and personal care - Year-over-year growth 2022-2027 (%)
Exhibit 55: Data Table on Cosmetics and personal care - Year-over-year growth 2022-2027 (%)
7.5 Household goods and durables - Market size and forecast 2022-2027
Exhibit 56: Chart on Household goods and durables - Market size and forecast 2022-2027 ($ million)
Exhibit 57: Data Table on Household goods and durables - Market size and forecast 2022-2027 ($ million)
Exhibit 58: Chart on Household goods and durables - Year-over-year growth 2022-2027 (%)
Exhibit 59: Data Table on Household goods and durables - Year-over-year growth 2022-2027 (%)
7.6 Others - Market size and forecast 2022-2027
Exhibit 60: Chart on Others - Market size and forecast 2022-2027 ($ million)
Exhibit 61: Data Table on Others - Market size and forecast 2022-2027 ($ million)
Exhibit 62: Chart on Others - Year-over-year growth 2022-2027 (%)
Exhibit 63: Data Table on Others - Year-over-year growth 2022-2027 (%)
7.7 Market opportunity by Product
Exhibit 64: Market opportunity by Product ($ million)
Exhibit 65: Data Table on Market opportunity by Product ($ million)

8 Customer Landscape

8.1 Customer landscape overview
Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
Exhibit 67: Chart on Market share By Geographical Landscape 2022-2027 (%)
Exhibit 68: Data Table on Market share By Geographical Landscape 2022-2027 (%)
9.2 Geographic comparison
Exhibit 69: Chart on Geographic comparison
Exhibit 70: Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2022-2027
Exhibit 71: Chart on APAC - Market size and forecast 2022-2027 ($ million)
Exhibit 72: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
Exhibit 73: Chart on APAC - Year-over-year growth 2022-2027 (%)
Exhibit 74: Data Table on APAC - Year-over-year growth 2022-2027 (%)
9.4 North America - Market size and forecast 2022-2027
Exhibit 75: Chart on North America - Market size and forecast 2022-2027 ($ million)
Exhibit 76: Data Table on North America - Market size and forecast 2022-2027 ($ million)
Exhibit 77: Chart on North America - Year-over-year growth 2022-2027 (%)
Exhibit 78: Data Table on North America - Year-over-year growth 2022-2027 (%)
9.5 Europe - Market size and forecast 2022-2027
Exhibit 79: Chart on Europe - Market size and forecast 2022-2027 ($ million)
Exhibit 80: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
Exhibit 81: Chart on Europe - Year-over-year growth 2022-2027 (%)
Exhibit 82: Data Table on Europe - Year-over-year growth 2022-2027 (%)
9.6 South America - Market size and forecast 2022-2027
Exhibit 83: Chart on South America - Market size and forecast 2022-2027 ($ million)
Exhibit 84: Data Table on South America - Market size and forecast 2022-2027 ($ million)
Exhibit 85: Chart on South America - Year-over-year growth 2022-2027 (%)
Exhibit 86: Data Table on South America - Year-over-year growth 2022-2027 (%)
9.7 Middle East and Africa - Market size and forecast 2022-2027
Exhibit 87: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibit 88: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibit 89: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibit 90: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
9.8 US - Market size and forecast 2022-2027
Exhibit 91: Chart on US - Market size and forecast 2022-2027 ($ million)
Exhibit 92: Data Table on US - Market size and forecast 2022-2027 ($ million)
Exhibit 93: Chart on US - Year-over-year growth 2022-2027 (%)
Exhibit 94: Data Table on US - Year-over-year growth 2022-2027 (%)
9.9 China - Market size and forecast 2022-2027
Exhibit 95: Chart on China - Market size and forecast 2022-2027 ($ million)
Exhibit 96: Data Table on China - Market size and forecast 2022-2027 ($ million)
Exhibit 97: Chart on China - Year-over-year growth 2022-2027 (%)
Exhibit 98: Data Table on China - Year-over-year growth 2022-2027 (%)
9.10 Germany - Market size and forecast 2022-2027
Exhibit 99: Chart on Germany - Market size and forecast 2022-2027 ($ million)
Exhibit 100: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
Exhibit 101: Chart on Germany - Year-over-year growth 2022-2027 (%)
Exhibit 102: Data Table on Germany - Year-over-year growth 2022-2027 (%)
9.11 South Korea - Market size and forecast 2022-2027
Exhibit 103: Chart on South Korea - Market size and forecast 2022-2027 ($ million)
Exhibit 104: Data Table on South Korea - Market size and forecast 2022-2027 ($ million)
Exhibit 105: Chart on South Korea - Year-over-year growth 2022-2027 (%)
Exhibit 106: Data Table on South Korea - Year-over-year growth 2022-2027 (%)
9.12 Japan - Market size and forecast 2022-2027
Exhibit 107: Chart on Japan - Market size and forecast 2022-2027 ($ million)
Exhibit 108: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
Exhibit 109: Chart on Japan - Year-over-year growth 2022-2027 (%)
Exhibit 110: Data Table on Japan - Year-over-year growth 2022-2027 (%)
9.13 Market opportunity By Geographical Landscape
Exhibit 111: Market opportunity By Geographical Landscape ($ million)
Exhibit 112: Data Tables on Market opportunity By Geographical Landscape ($ million)

10 Drivers, Challenges, and Trends

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 113: Impact of drivers and challenges in 2022 and 2027
10.4 Market trends

11 Vendor Landscape

11.1 Overview
11.2 Vendor landscape
Exhibit 114: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 115: Overview on factors of disruption
11.4 Industry risks
Exhibit 116: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
Exhibit 117: Vendors covered
12.2 Market positioning of vendors
Exhibit 118: Matrix on vendor position and classification
12.3 Amway Corp.
Exhibit 119: Amway Corp. - Overview
Exhibit 120: Amway Corp. - Product / Service
Exhibit 121: Amway Corp. - Key news
Exhibit 122: Amway Corp. - Key offerings
12.4 BELCORP CORPORATE SERVICES S.A.C
Exhibit 123: BELCORP CORPORATE SERVICES S.A.C - Overview
Exhibit 124: BELCORP CORPORATE SERVICES S.A.C - Product / Service
Exhibit 125: BELCORP CORPORATE SERVICES S.A.C - Key offerings
12.5 eXp World Holdings Inc.
Exhibit 126: eXp World Holdings Inc. - Overview
Exhibit 127: eXp World Holdings Inc. - Business segments
Exhibit 128: eXp World Holdings Inc. - Key offerings
Exhibit 129: eXp World Holdings Inc. - Segment focus
12.6 Herbalife International of America Inc.
Exhibit 130: Herbalife International of America Inc. - Overview
Exhibit 131: Herbalife International of America Inc. - Product / Service
Exhibit 132: Herbalife International of America Inc. - Key offerings
12.7 Mary Kay Inc.
Exhibit 133: Mary Kay Inc. - Overview
Exhibit 134: Mary Kay Inc. - Product / Service
Exhibit 135: Mary Kay Inc. - Key offerings
12.8 Medifast Inc.
Exhibit 136: Medifast Inc. - Overview
Exhibit 137: Medifast Inc. - Product / Service
Exhibit 138: Medifast Inc. - Key offerings
12.9 Natura and Co Holding SA
Exhibit 139: Natura and Co Holding SA - Overview
Exhibit 140: Natura and Co Holding SA - Business segments
Exhibit 141: Natura and Co Holding SA - Key offerings
Exhibit 142: Natura and Co Holding SA - Segment focus
12.10 Netmarble Corp.
Exhibit 143: Netmarble Corp. - Overview
Exhibit 144: Netmarble Corp. - Product / Service
Exhibit 145: Netmarble Corp. - Key offerings
12.11 Nu Skin Enterprises Inc.
Exhibit 146: Nu Skin Enterprises Inc. - Overview
Exhibit 147: Nu Skin Enterprises Inc. - Business segments
Exhibit 148: Nu Skin Enterprises Inc. - Key offerings
Exhibit 149: Nu Skin Enterprises Inc. - Segment focus
12.12 Oriflame Cosmetics S.A.
Exhibit 150: Oriflame Cosmetics S.A. - Overview
Exhibit 151: Oriflame Cosmetics S.A. - Business segments
Exhibit 152: Oriflame Cosmetics S.A. - Key offerings
Exhibit 153: Oriflame Cosmetics S.A. - Segment focus
12.13 PM International AG
Exhibit 154: PM International AG - Overview
Exhibit 155: PM International AG - Product / Service
Exhibit 156: PM International AG - Key offerings
12.14 Primerica Inc.
Exhibit 157: Primerica Inc. - Overview
Exhibit 158: Primerica Inc. - Business segments
Exhibit 159: Primerica Inc. - Key offerings
Exhibit 160: Primerica Inc. - Segment focus
12.15 Telecom Plus PLC
Exhibit 161: Telecom Plus PLC - Overview
Exhibit 162: Telecom Plus PLC - Product / Service
Exhibit 163: Telecom Plus PLC - Key offerings
12.16 Tupperware Brands Corp.
Exhibit 164: Tupperware Brands Corp. - Overview
Exhibit 165: Tupperware Brands Corp. - Business segments
Exhibit 166: Tupperware Brands Corp. - Key news
Exhibit 167: Tupperware Brands Corp. - Key offerings
Exhibit 168: Tupperware Brands Corp. - Segment focus
12.17 Vorwerk Deutschland Stiftung and Co. KG
Exhibit 169: Vorwerk Deutschland Stiftung and Co. KG - Overview
Exhibit 170: Vorwerk Deutschland Stiftung and Co. KG - Product / Service
Exhibit 171: Vorwerk Deutschland Stiftung and Co. KG - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 172: Inclusions checklist
Exhibit 173: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 174: Currency conversion rates for US$
13.4 Research methodology
Exhibit 175: Research methodology
Exhibit 176: Validation techniques employed for market sizing
Exhibit 177: Information sources
13.5 List of abbreviations
Exhibit 178: List of abbreviations