Global Watch Market 2026-2030

Description

The global watch market is forecasted to grow by USD 9854.0 mn during 2025-2030, accelerating at a CAGR of 2.5% during the forecast period. The report on the global watch market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising demand for mid-range watches, increasing celebrity endorsement of luxury watches, growing fashion and lifestyle influence.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Market Scope
Base Year	2026
End Year	2030
Series Year	2026-2030
Growth Momentum	Accelerate
YOY 2026	2.5%
CAGR	2.5%
Incremental Value	$9854.0 mn

Technavio's global watch market is segmented as below:

By Product

Quartz
Mechanical

By Distribution Channel

Offline
Online

By Price Range

Low-range
Luxury
Mid-range

Geography

APAC
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
Europe
- Germany
- UK
- France
- Italy
- The Netherlands
- Spain
North America
- US
- Canada
- Mexico
Middle East and Africa
- UAE
- South Africa
- Turkey
South America
- Brazil
- Argentina
- Colombia
Rest of World (ROW)

This study identifies the growing company engagement through social media and other entertainment channels as one of the prime reasons driving the global watch market growth during the next few years. Also, increase in introduction of smart connected watches and increase in demand for customized watches will lead to sizable demand in the market.

The report on the global watch market covers the following areas:

Global watch market sizing
Global watch market forecast
Global watch market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global watch market vendors that include Apple Inc., Audemars Piguet SA, Breitling SA, CASIO Computer Co. Ltd., Citizen Watch Co. Ltd., Compagnie Financiere Richemont, Daniel Wellington AB, Fossil Group Inc., Garmin Ltd., LVMH Moet Hennessy, Patek Philippe SA, Rolex SA, Samsung Electronics Co. Ltd., Seiko Holdings Corp., The Swatch Group Ltd., Titan Co. Ltd., Xiaomi Corp.. Also, the global watch market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR44295

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Market Segmentation by Price Range
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
2.3 Factors of disruption
2.4 Impact of drivers and challenges

3 Market Landscape

3.1 Market ecosystem
3.2 Market characteristics
3.3 Value chain analysis

4 Market Sizing

4.1 Market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2025
4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

5.1 Global Watch Market 2020 - 2024
- Historic Market Size - Data Table on Global Watch Market 2020 - 2024 ($ million)
5.2 Product segment analysis 2020 - 2024
- Historic Market Size - Product Segment 2020 - 2024 ($ million)
5.3 Distribution Channel segment analysis 2020 - 2024
- Historic Market Size - Distribution Channel Segment 2020 - 2024 ($ million)
5.4 Price Range segment analysis 2020 - 2024
- Historic Market Size - Price Range Segment 2020 - 2024 ($ million)
5.5 Geography segment analysis 2020 - 2024
- Historic Market Size - Geography Segment 2020 - 2024 ($ million)
5.6 Country segment analysis 2020 - 2024
- Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

6.1 The AI Impact on Global Watch Market

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2025 and 2030
7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2025 and 2030
7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2025 and 2030
7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2025 and 2030
7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2025 and 2030
7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2025 and 2030
7.7 Market condition

8 Market Segmentation by Product

8.1 Market segments
8.2 Comparison by Product
8.3 Quartz - Market size and forecast 2025-2030
8.4 Mechanical - Market size and forecast 2025-2030
8.5 Market opportunity by Product
- Market opportunity by Product ($ million)

9 Market Segmentation by Distribution Channel

9.1 Market segments
9.2 Comparison by Distribution Channel
9.3 Offline - Market size and forecast 2025-2030
9.4 Online - Market size and forecast 2025-2030
9.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ million)

10 Market Segmentation by Price Range

10.1 Market segments
10.2 Comparison by Price Range
10.3 Low-range - Market size and forecast 2025-2030
10.4 Luxury - Market size and forecast 2025-2030
10.5 Mid-range - Market size and forecast 2025-2030
10.6 Market opportunity by Price Range
- Market opportunity by Price Range ($ million)

11 Customer Landscape

11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

12.1 Geographic segmentation
12.2 Geographic comparison
12.3 APAC - Market size and forecast 2025-2030
- 12.3.1 China - Market size and forecast 2025-2030
- 12.3.2 Japan - Market size and forecast 2025-2030
- 12.3.3 India - Market size and forecast 2025-2030
- 12.3.4 South Korea - Market size and forecast 2025-2030
- 12.3.5 Australia - Market size and forecast 2025-2030
- 12.3.6 Indonesia - Market size and forecast 2025-2030
12.4 Europe - Market size and forecast 2025-2030
- 12.4.1 Germany - Market size and forecast 2025-2030
- 12.4.2 UK - Market size and forecast 2025-2030
- 12.4.3 France - Market size and forecast 2025-2030
- 12.4.4 Italy - Market size and forecast 2025-2030
- 12.4.5 The Netherlands - Market size and forecast 2025-2030
- 12.4.6 Spain - Market size and forecast 2025-2030
12.5 North America - Market size and forecast 2025-2030
- 12.5.1 US - Market size and forecast 2025-2030
- 12.5.2 Canada - Market size and forecast 2025-2030
- 12.5.3 Mexico - Market size and forecast 2025-2030
12.6 Middle East and Africa - Market size and forecast 2025-2030
- 12.6.1 Saudi Arabia - Market size and forecast 2025-2030
- 12.6.2 UAE - Market size and forecast 2025-2030
- 12.6.3 South Africa - Market size and forecast 2025-2030
- 12.6.4 Israel - Market size and forecast 2025-2030
- 12.6.5 Turkey - Market size and forecast 2025-2030
12.7 South America - Market size and forecast 2025-2030
- 12.7.1 Brazil - Market size and forecast 2025-2030
- 12.7.2 Argentina - Market size and forecast 2025-2030
- 12.7.3 Colombia - Market size and forecast 2025-2030
12.8 Market opportunity by geography
- Market opportunity by geography ($ million)
- Data Tables on Market opportunity by geography ($ million)

13 Drivers, Challenges, and Opportunity

13.1 Market drivers
- Rising demand for mid-range watches
- Increasing celebrity endorsement of luxury watches
- Growing fashion and lifestyle influence
13.2 Market challenges
- High presence of counterfeit products
- Long product life cycle
- Limited product awareness in developing regions
13.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2025 and 2030
13.4 Market opportunities
- Growing company engagement through social media and other entertainment channels
- Increase in introduction of smart connected watches
- Increase in demand for customized watches

14 Competitive Landscape

14.1 Overview
14.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
- Overview on factors of disruption
14.4 Industry risks
- Impact of key risks on business

15 Competitive Analysis

15.1 Companies profiled
- Companies covered
15.2 Company ranking index
- Company ranking index
15.3 Market positioning of companies
- Matrix on companies position and classification
15.4 Apple Inc.
- Apple Inc. - Overview
- Apple Inc. - Business segments
- Apple Inc. - Key news
- Apple Inc. - Key offerings
- Apple Inc. - Segment focus
- SWOT
15.5 Breitling SA
- Breitling SA - Overview
- Breitling SA - Product / Service
- Breitling SA - Key offerings
- SWOT
15.6 CASIO Computer Co. Ltd.
- CASIO Computer Co. Ltd. - Overview
- CASIO Computer Co. Ltd. - Business segments
- CASIO Computer Co. Ltd. - Key offerings
- CASIO Computer Co. Ltd. - Segment focus
- SWOT
15.7 Citizen Watch Co. Ltd.
- Citizen Watch Co. Ltd. - Overview
- Citizen Watch Co. Ltd. - Business segments
- Citizen Watch Co. Ltd. - Key offerings
- Citizen Watch Co. Ltd. - Segment focus
- SWOT
15.8 Compagnie Financiere Richemont
- Compagnie Financiere Richemont - Overview
- Compagnie Financiere Richemont - Business segments
- Compagnie Financiere Richemont - Key offerings
- Compagnie Financiere Richemont - Segment focus
- SWOT
15.9 Daniel Wellington AB
- Daniel Wellington AB - Overview
- Daniel Wellington AB - Product / Service
- Daniel Wellington AB - Key offerings
- SWOT
15.10 Fossil Group Inc.
- Fossil Group Inc. - Overview
- Fossil Group Inc. - Product / Service
- Fossil Group Inc. - Key offerings
- SWOT
15.11 Garmin Ltd.
- Garmin Ltd. - Overview
- Garmin Ltd. - Business segments
- Garmin Ltd. - Key news
- Garmin Ltd. - Key offerings
- Garmin Ltd. - Segment focus
- SWOT
15.12 LVMH Moet Hennessy
- LVMH Moet Hennessy - Overview
- LVMH Moet Hennessy - Business segments
- LVMH Moet Hennessy - Key news
- LVMH Moet Hennessy - Key offerings
- LVMH Moet Hennessy - Segment focus
- SWOT
15.13 Rolex SA
- Rolex SA - Overview
- Rolex SA - Product / Service
- Rolex SA - Key offerings
- SWOT
15.14 Samsung Electronics Co. Ltd.
- Samsung Electronics Co. Ltd. - Overview
- Samsung Electronics Co. Ltd. - Business segments
- Samsung Electronics Co. Ltd. - Key news
- Samsung Electronics Co. Ltd. - Key offerings
- Samsung Electronics Co. Ltd. - Segment focus
- SWOT
15.15 Seiko Holdings Corp.
- Seiko Holdings Corp. - Overview
- Seiko Holdings Corp. - Business segments
- Seiko Holdings Corp. - Key offerings
- Seiko Holdings Corp. - Segment focus
- SWOT
15.16 The Swatch Group Ltd.
- The Swatch Group Ltd. - Overview
- The Swatch Group Ltd. - Business segments
- The Swatch Group Ltd. - Key offerings
- The Swatch Group Ltd. - Segment focus
- SWOT
15.17 Titan Co. Ltd.
- Titan Co. Ltd. - Overview
- Titan Co. Ltd. - Business segments
- Titan Co. Ltd. - Key offerings
- Titan Co. Ltd. - Segment focus
- SWOT
15.18 Xiaomi Corp.
- Xiaomi Corp. - Overview
- Xiaomi Corp. - Business segments
- Xiaomi Corp. - Key news
- Xiaomi Corp. - Key offerings
- Xiaomi Corp. - Segment focus
- SWOT

16 Appendix

16.1 Scope of the report
- Market definition
- Objectives
- Notes and caveats
16.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
16.3 Currency conversion rates for US$
- Currency conversion rates for US$
16.4 Research methodology
- Research methodology
16.5 Data procurement
- Information sources
16.6 Data validation
- Data validation
16.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
16.8 Data synthesis
- Data synthesis
16.9 360 degree market analysis
- 360 degree market analysis
16.10 List of abbreviations
- List of abbreviations