Africa Entertainment And Telecommunication - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026 - 2031)

According to Mordor Intelligence, the Africa entertainment and telecommunication market size is expected to grow from USD 87.94 billion in 2025 to USD 92.56 billion in 2026 and is forecast to reach USD 118.07 billion by 2031 at 4.99% CAGR over 2026-2031.

This report is Segmented by Market Type (Telecommunication Services, and Entertainment), Connectivity Technology (2G, 3G, 4G/LTE, 5G, and Satellite Broadband), Revenue Stream (Subscription, Advertising-Funded, Micro-Transactions/Pay-Per-View, and Wholesale), Subscriber Category (Consumer, and Enterprise), and Geography. The Market Forecasts are Provided in Terms of Value (USD).

Africa Entertainment And Telecommunication Market Trends and Insights

Rapid Rollout of 5G Fixed-Wireless Access in Capital Cities

Capital deployments of 5G fixed-wireless access supply fiber-like speeds at roughly one-third of last-mile cost. Operators such as MTN South Africa and Safaricom Nairobi marketed unlimited home-broadband plans that undercut local fiber by about 30%. National regulators obligate passive-infrastructure sharing, trimming site acquisition delays and smoothing fast-track rollouts. Because household fixed-line penetration lingers under 1% across most African economies, 5G emerges as the primary household pipe rather than a pure mobile upgrade. The model also pushes legacy internet service providers toward wholesale alignment, deepening operator dominance at the access layer.

Mobile-Money-Bundled Data Plans Among Unbanked Youth

Linking airtime and data purchases to mobile-wallet top-ups converts unbanked youths into digital subscribers without credit cards. Platforms such as M-Pesa, Telebirr, and MTN Mobile Money embed frictionless data-bundle menus inside payment apps, slashing acquisition costs and lifting ecosystem stickiness. Agent networks originally designed for cash-in and cash-out activities now double as connectivity storefronts across peri-urban markets. As mobile-money throughput nears the USD 700 billion mark annually, bundled data plans remain a prime lever for prepaid growth, especially where scratch-card distribution is expensive or insecure.

Under-Sea Cable Fragility Causing Backbone Outages

Submarine-fiber breaks exposed reliance on single routes when a 2024 failure sidelined 12 nations for three days. Mobile operators throttled video, enterprises lost cloud uptime, and local e-commerce shed over USD 100 million in potential transactions. Slow repair-ship mobilization underscores the need for mesh topologies and redundant landings, yet financing remains constrained. Until additional loops like Equiano and 2Africa fully land, corporate digital-transformation projects face elevated continuity risk.

Other drivers and restraints analyzed in the detailed report include:

1. Infrastructure-Sharing Mandates Lowering Tower Capex
2. Local-Content Incentives Boosting OTT Subscriptions
3. Currency Devaluation Compressing ARPU in Key Markets

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Entertainment added momentum to the Africa entertainment and telecommunication market size as telecommunication services still accounted for 61.22% of 2025 earnings. Voice revenue slipped to 18% of the telecommunication mix after over-the-top chat apps displaced domestic and international calling minutes. Data now underwrites 68% of operator turnover, mainly from video streaming, social networking, and nascent cloud use. Complementary services such as mobile money and IoT delivered 14% and grow double digits because enterprises demand connected devices for agriculture and logistics.

Subscription video-on-demand held 42% of entertainment receipts in 2025, buoyed by Showmax, Netflix, and IrokoTV, while digital music captured 22% thanks to Boomplay's surging user base. Video gaming secured 18% and gains extra lift from mobile esports, a format well suited to Africa's handset-first habits. E-publishing and digital advertising combined for the residual slice, but both still climb as smartphone adoption widens and print legacy channels migrate online. Collectively, entertainment's superior 5.67% CAGR confirms a pivot toward content monetization inside the wider Africa entertainment and telecommunication market.

4G and LTE owned 46.47% Africa entertainment and telecommunication market share in 2025, affirming their status as workhorse layers. Yet 5G advances at a 5.45% clip because fixed-wireless packages undercut home fiber while matching speed expectations. Legacy 2G and 3G footprints continue to recede as sub-USD 50 smartphones arrive, freeing spectrum for higher efficiency air interfaces. Satellite broadband's 3% revenue share may seem minor, but Starlink-driven landmark pricing shifts the competitive calculus in underserved provinces.

By 2025, 29 nations counted at least one active 5G network, and operators tout installation costs roughly one-quarter of fiber deployments, lifting return profiles. Spectrum auctions, however, move at uneven cadence; Francophone reserve prices slow launches and cede mindshare to Anglophone peers. Long-run uptake hinges on smartphone affordability and the regulatory pace at which digital-dividend and 3.5 GHz bands clear for commercial use.

Complete Report Scope:

• By Market Type
  • Telecommunication Services
    • Voice (Fixed And Mobile)
    • Data (Fixed And Mobile)
    • Other Telco Services (IoT, Messaging)
  • Entertainment
    • Digital Music
      • Download
      • Streaming
    • Video Games
    • Video-On-Demand
      • Svod
      • Tvod
      • Download-To-Own
    • E-Publishing
    • Advertising
      • Newspaper
      • Magazine
• By Connectivity Technology
  • 2G
  • 3G
  • 4G / LTE
  • 5G
  • Satellite Broadband
• By Revenue Stream
  • Subscription
  • Advertising-Funded
  • Micro-Transactions / Pay-Per-View
  • Licensing And Wholesale
• By Subscriber Category
  • Consumer
  • Enterprise
    • Sme
    • Large Enterprise

List of Companies Covered in this Report:

1. MTN Group
2. Vodacom Group
3. Orange Middle East And Africa
4. Airtel Africa plc
5. Telkom SA SOC Ltd
6. Maroc Telecom SA
7. Globacom Ltd
8. Safaricom PLC
9. Ethio Telecom
10. Liquid Intelligent Technologies
11. Telecel Group
12. Cell C Ltd
13. Zain Sudan Zain Sudan Company
14. Econet Wireless Zimbabwe
15. Telecom Egypt
16. Sonatel (Senegal) SA
17. Unitel S.A.
18. Movitel S.A.
19. MultiChoice Group
20. Showmax Ltd
21. MBC Group
22. Orbit Showtime Network
23. IrokoTV Limited

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support