PUBLISHER: Euromonitor International | PRODUCT CODE: 1746777
PUBLISHER: Euromonitor International | PRODUCT CODE: 1746777
Consumer Lifestyles in Malaysia
Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviours. It quantifies consumer behaviours, preferences and motivations, aligning them with broader trends.
Euromonitor's Consumer Lifestyles in Malaysia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Overview market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
TABLE OF CONTENTS
Scope
Consumer landscape in Malaysia 2025
Personal traits and values
Malaysians feel concerned that the cost of everyday items is going up
Consumers in Malaysia believe society accepts their identity
Malaysian consumers carry out in-depth studies on the products and services they consume
Gen Z are the most hopeful that their standard of living will improve
Personal traits and values survey highlights
Home life and leisure time
Among all generations, exercise is most popular home activity for Baby Boomers
Consumers in Malaysia enjoy interacting with friends face to face
Malaysians desire maximising the benefits while minimising the cost when travelling
Home life and leisure time survey highlights
Eating and dietary habits
Consumers look for healthy ingredients in food and beverages
Gen X is not likely to prepare meals as they believe they do not cook very well
Gen Z most likely to eat snacks while at work
Gen Z are allergic or intolerant to certain foods
Consumers are willing to pay more for products with health and nutritional properties
Eating and dietary habits survey highlights
Working life
Malaysians prioritise working where employee health and safety is top of mind
Malaysians want to have a job that enables an equilibrium between work and personal life
Millennials seek to work for a good manager
Malaysians would like to work from home
Working life survey highlights
Health and wellness
Malaysians like to walk or hike for exercise
Physical activity most popular stress-reduction measure among Baby Boomers
Health and nutritional properties deemed to be the most influential product feature
Gen Z frequently visit health-related or medical sites
Health and wellness survey highlights
Shopping and spending
Consumers strive to live a simple lifestyle
Baby Boomers prefer for spending on premium items, even if it means buying less
Gen X least likely to look for personalised shopping experiences
Older generations say they like to repair items instead of purchasing new ones
Consumers often share/swap items or services
Younger generations often write reviews for products or services
Younger generations read consumer reviews online
Malaysians set to increase spending on health and wellness the most
Gen Z most likely to rely on financial support from friends or family
Shopping and spending survey highlights
