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PUBLISHER: Euromonitor International | PRODUCT CODE: 2153195
PUBLISHER: Euromonitor International | PRODUCT CODE: 2153195
Dairy Products and Alternatives in Singapore
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PAGES: 145 Pages
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Dairy products and alternatives in Singapore is set to show robust prospects, with value growth of 4% in 2026 and retail value sales reaching SGD1,084 million, reflecting a pattern where premiumisation and innovation in everyday products fuel expansion in a context of modest population growth and stable macroeconomic conditions. The Singapore market remains highly attractive due to the resilience of value gains, a CAGR of 4% over five years, and strong consumer demand for products with credible health benefits, all within a fragmented competitive environment that rewards brands capable of adapting quickly. Success increasingly hinges on delivering functional advantages, premium experiences, and convenient formats while leveraging branding collaborations and retail e-commerce to meet the evolving expectations of health-conscious and urban consumers.
Euromonitor International's Dairy Products and Alternatives in Singapore report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2021-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Baby Food, Dairy, Plant-based Dairy.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Dairy Products and Alternatives market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
Product Code: DASG
TABLE OF CONTENTS
List Of Contents And Tables
Executive Summary
- 2026 Developments
Key Data Insights
Key Industry Trends
- CHART 1 Key Industry Trends for Dairy Products and Alternatives
Industry Performance
- Dairy Products and Alternatives in Singapore Delivers Stable Growth
- Drinking Milk Products Lead While Plant-Based Dairy Grows Fastest
- Everyday Wellness and Functional Indulgence Drive Premiumisation
- CHART 2 Meiji, Yakult and Borderless Butter Illustrate Wellness-Driven Dairy Premiumisation
- CHART 3 Value Sales 2021-2031
- CHART 4 Value Sales by Category 2026
What's Next?
- Premiumisation and Functional Innovation Set to Drive Expansion
- CHART 5 Analyst Insight for Dairy Products and Alternatives
- Baby Food to Become Largest While Plant-Based Dairy Posts Fastest Growth
- Innovation and Credible Wellness Credentials to Define Competitive Success
- CHART 6 Forecast Value Sales 2021-2031
- CHART 7 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Established Players Leverage Distribution and Trust to Maintain Positions
- Oatside's Nobo Soy Repositions Soy Milk as Lifestyle-Driven Product
- Fonterra's Divestment to Lactalis Group Reshapes Competitive Dynamics
- CHART 8 Company Shares 2026
- CHART 9 Brand Shares 2026
Channels
- Supermarkets Leads as Price Sensitivity Reinforces Retail Dominance
- Retail E-Commerce Leverages Convenience and Variety to Expand Reach
- CHART 10 Retail Channels 2021-2026
Products
- Everyday Wellness and Lifestyle Positioning Steer Innovation
- CHART 11 Nutrisoy Targets On-The-Go Consumption, While Magnolia Differentiates through Ip Tie-Ins
- New Entrants and Fresh Launches Broaden Dairy Products and Alternatives
- Innovation Intensifies Competition and Fragments Brand Share
Economic Context
- CHART 12 Economic Context for Dairy Products and Alternatives
- CHART 13 Real Gdp Growth 2021-2031
- CHART 14 Inflation 2021-2031
Consumer Context
- CHART 15 Consumer Context for Dairy Products and Alternatives
- CHART 16 Population 2021-2031
- CHART 17 Population by Generation 2026
- CHART 18 Consumer Expenditure 2021-2031
- Country Reports Disclaimer
BABY FOOD IN SINGAPORE
Key Data Insights
- 2026 Developments
- Baby Food Summary
Key Industry Trends
- CHART 19 Key Industry Trends for Baby Food
Industry Performance
- Premiumisation and Science-Backed Innovation Offset Demographic Headwinds
- Milk Formula Consolidates Value Leadership as Targeted Solutions Gain Ground
- CHART 20 Little Oak Brings Ultra-Clean, Goat-Milk Infant Formula to Singapore'S Premium Milk Formula Segment
- Little Oak and Similac Gain Reshape Parent Expectations through Science and Transparency
- CHART 21 Value Sales 2021-2031
- CHART 22 Value Sales by Category 2026
What's Next?
- Baby Food Set to Grow as Premiumisation Offsets Low Birth Rate Constraints
- Ingredient Transparency and Function-Led Innovation to Shape Future Launches
- CHART 23 Analyst Insight for Baby Food
- CHART 24 Forecast Value Sales 2021-2031
- CHART 25 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Brand Loyalty and Trust Entrench Leading Players' Dominance
- CHART 26 Company Shares 2026
- CHART 27 Brand Shares 2026
Channels
- Supermarkets Maintain Lead as Parents Diversify Shopping Habits
- Retail E-Commerce Gains Momentum as Parents Embrace Digital Convenience
- CHART 28 Retail Channels 2021-2026
Products
- Experiential Marketing and Sourcing Transparency Lead Innovation
- CHART 29 Similac Gain Elevates Cognitive Positioning with Eyeqmax and Experiential, Brain-Focused Launch
- Distribution Strategy and Experiential Engagement Reshape Competition
Economic Context
- CHART 30 Economic Context for Baby Food
- CHART 31 Real Gdp Growth 2020-2030
- CHART 32 Inflation 2020-2030
Consumer Context
- CHART 33 Consumer Context for Baby Food
- CHART 34 Population 2021-2031
- CHART 35 Population by Generation 2026
- CHART 36 Consumer Expenditure 2021-2031
- Country Reports Disclaimer
BUTTER AND SPREADS IN SINGAPORE
Key Data Insights
- 2026 Developments
- Butter and Spreads Summary
Industry Performance
- Butter and Spreads Grows as Butter Resilience Offsets Margarine Decline
- CHART 37 Butter Days Blends Western Flair with Local Festive Flavours to Elevate Butter
- Butter Days Transforms Gifting and Sharing through Flavour Innovation
- Borderless Butter Raise Quality Expectations with Clean-Label, Premium Propositions
- CHART 38 Borderless Butter Champions Artisan-Flavoured Butter with Guilt-Free Appeal
- CHART 39 Value Sales 2021-2031
- CHART 40 Value Sales by Category 2026
What's Next?
- Established Brands to Prioritise Clean-Label Cues to Reinforce Consumer Trust
- Flavoured Butter to Gain Traction as Brands Drive Mainstream Appeal
- Butter'S Wellness Repositioning to Accelerate as Margarine Loses Relevance
- CHART 41 Forecast Value Sales 2021-2031
- CHART 42 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Auric Pacific Group Sustains Lead as Niche Players Remain Limited
- CHART 43 Company Shares 2026
- CHART 44 Brand Shares 2026
Channels
- Supermarkets Leverage Broad Assortments and Promotions to Sustain Dominance
- Retail E-Commerce Accelerates Growth for Premium and Niche Butter Formats
- CHART 45 Retail Channels 2021-2026
Economic Context
- CHART 46 Economic Context for Butter and Spreads
- CHART 47 Real Gdp Growth 2021-2031
- CHART 48 Inflation 2021-2031
Consumer Context
- CHART 49 Consumer Context for Butter and Spreads
- CHART 50 Population 2021-2031
- CHART 51 Population by Generation 2026
- CHART 52 Consumer Expenditure 2021-2031
- Country Reports Disclaimer
CHEESE IN SINGAPORE
Key Data Insights
- 2026 Developments
- Cheese Summary
Key Industry Trends
- CHART 53 Key Industry Trends for Cheese
Industry Performance
- Laughing Cow Partners with Suukee Coffee to Boost Local Appeal
- CHART 54 Laughing Cow and Kiri Tap Local Foodservice via Breakfast and Bakery Collaborations
- Laughing Cow Refreshes Snacking to Meet Health and Taste Demands
- Younger Consumers Drive Soft Cheese Growth with Premium Choices
- CHART 55 Value Sales 2021-2031
- CHART 56 Value Sales by Category 2026
What's Next?
- Processed Cheese to Retain Value Lead and Soft Cheese Emerges as Best Performer
- Functional Claims and Snacking Formats Expected to Drive Cheese Innovation
- CHART 57 Analyst Insight for Cheese
- CHART 58 Forecast Value Sales 2021-2031
- CHART 59 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Top Players Maintain Positions as Premium Formats Remain Fragmented
- CHART 60 Company Shares 2026
- CHART 61 Brand Shares 2026
Channels
- Supermarkets Anchor Cheese Distribution as One-Stop Convenience
- Chilled Delivery Expands Online Access to Niche Cheese Varieties
- CHART 62 Retail Channels 2021-2026
Products
- Localisation and Occasion Expansion Shape the Innovation Agenda
- CHART 63 Laughing Cow Refreshes Snack Range with Indulgent Flavours and Clearer Health-Led Messaging
- Format and Flavour Innovation Broaden the Consumer Base
Economic Context
- CHART 64 Economic Context for Cheese
- CHART 65 Real Gdp Growth 2021-2031
- CHART 66 Inflation 2021-2031
Consumer Context
- CHART 67 Consumer Context for Cheese
- CHART 68 Population 2021-2031
- CHART 69 Population by Generation 2026
- CHART 70 Consumer Expenditure 2021-2031
- Country Reports Disclaimer
DRINKING MILK PRODUCTS IN SINGAPORE
Key Data Insights
- 2026 Developments
- Drinking Milk Products Summary
Key Industry Trends
- CHART 71 Key Industry Trends for Drinking Milk Products
Industry Performance
- Functional Innovation Sustains Drinking Milk Products' Stable Growth
- CHART 72 Meiji High Protein Milk Delivers 30G Protein in a Tasty, Ready-To-Drink Milk
- Magnolia Uses Entertainment Tie-Ins to Refresh Flavoured Milk Appeal
- CHART 73 Value Sales 2021-2031
- CHART 74 Value Sales by Category 2026
What's Next?
- Functional Innovation and Premiumisation Projected to Drive Value
- Milk to Retain Lead as Powder Milk Posts Dynamic Growth on Functional Benefits
- CHART 75 Analyst Insight for Drinking Milk Products
- CHART 76 Forecast Value Sales 2021-2031
- CHART 77 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Top Players Leverage Trust and Functional Innovation to Maintain Positions
- CHART 78 Company Shares 2026
- CHART 79 Brand Shares 2026
Channels
- Supermarkets Reinforce Shopper Trust through Broad In-Store Range
- Retail E-Commerce Gains Traction as Digital Habits Drive Gradual Growth
- CHART 80 Retail Channels 2021-2026
Products
- Functional Breadth and Format Convenience Steer Innovation
- CHART 81 Magnolia Launches Low-Fat Peach Milk Featuring Princess Peach of Super Mario
- Product-Level Decisions Open New Segments and Premium Value
Economic Context
- CHART 82 Economic Context for Drinking Milk Products
- CHART 83 Real Gdp Growth 2021-2031
- CHART 84 Inflation 2021-2031
Consumer Context
- CHART 85 Consumer Context for Drinking Milk Products
- CHART 86 Population 2021-2031
- CHART 87 Population by Generation 2026
- CHART 88 Consumer Expenditure 2021-2031
- Country Reports Disclaimer
YOGHURT AND SOUR MILK PRODUCTS IN SINGAPORE
Key Data Insights
- 2026 Developments
- Yoghurt and Sour Milk Products Summary
Key Industry Trends
- CHART 89 Key Industry Trends for Yoghurt and Sour Milk Products
Industry Performance
- Yoghurt and Sour Milk Grows as Health and Wellness Drive Demand
- CHART 90 Yo-Chi Drives Functional Indulgence through Elevated, Playful Toppings and Experiential Appeal
- Yo-Chi Elevates Experiential Appeal and Challenges Dessert Norms
- Everyday Wellness and Gut Health Drive Yoghurt Innovation
- CHART 91 Value Sales 2021-2031
- CHART 92 Value Sales by Category 2026
What's Next?
- Convenience and Innovation to Drive Everyday Snacking Adoption
- CHART 93 Analyst Insight for Yoghurt and Sour Milk Products
- Brands Set to Embrace Flavour Innovation to Balance Health and Taste
- CHART 94 Forecast Value Sales 2021-2031
- CHART 95 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Yakult Maintains Leadership as Consumer Trust Limits Rivals' Gains
- CHART 96 Company Shares 2026
- CHART 97 Brand Shares 2026
Channels
- Supermarkets Retain Lead as Routine Purchases Shape Habits
- E-Commerce Platforms Build Share as Cold-Chain Reliability Improves
- CHART 98 Retail Channels 2021-2026
Products
- Innovation Shifts From Flavour to Demonstrable Efficacy
- CHART 99 Yakult Expands High-Potency Probiotic Y1000 in Singapore
- Recent Launches Underscore Potency and Platform Thinking
- Premiumisation and Differentiation Redefine Competitive Barriers
Economic Context
- CHART 100 Economic Context for Yoghurt and Sour Milk Products
- CHART 101 Real Gdp Growth 2021-2031
- CHART 102 Inflation 2021-2031
Consumer Context
- CHART 103 Consumer Context for Yoghurt and Sour Milk Products
- CHART 104 Population 2021-2031
- CHART 105 Population by Generation 2026
- CHART 106 Consumer Expenditure 2021-2031
- Country Reports Disclaimer
OTHER DAIRY IN SINGAPORE
Key Data Insights
- 2026 Developments
- Other Dairy Summary
Industry Performance
- Other Dairy in Singapore Balances Cultural Tradition with Health Awareness
- CHART 107 Hpb'S Healthier-Choice Push Reshapes Everyday Beverage Habits and Curbs Dairy Sweetener Use
- Nutri-Grade Labelling Prompts Habitual Shifts in Beverage Choices
- CHART 108 Emborg Reinforces Cream'S Resilience by Inspiring Usage through Recipes and Clear Use-Case Guidance
- Recipe-Led Inspiration by Emborg Elevates Cream as an Everyday Essential
- CHART 109 Value Sales 2021-2031
- CHART 110 Value Sales by Category 2026
What's Next?
- Brands Set to Reformulate to Address Health Scrutiny and Sustain Demand
- Specialised Cream Variants to Unlock New Occasions as Sugar Reduction Accelerates
- CHART 111 Forecast Value Sales 2021-2031
- CHART 112 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- F&N Foods Sustains Lead as Stable Usage Drives Share Retention
- CHART 113 Company Shares 2026
- CHART 114 Brand Shares 2026
Channels
- Fairprice and Supermarkets Lead through Anchoring Shopper Loyalty
- Digital Adoption Drives Repeat Purchases but Physical Stores Retain Primacy
- CHART 115 Retail Channels 2021-2026
Economic Context
- CHART 116 Economic Context for Other Dairy
- CHART 117 Real Gdp Growth 2021-2031
- CHART 118 Inflation 2021-2031
Consumer Context
- CHART 119 Consumer Context for Other Dairy
- CHART 120 Population 2021-2031
- CHART 121 Population by Generation 2026
- CHART 122 Consumer Expenditure 2021-2031
- Country Reports Disclaimer
PLANT-BASED DAIRY IN SINGAPORE
Key Data Insights
- 2026 Developments
- Plant-Based Dairy Summary
Key Industry Trends
- CHART 123 Key Industry Trends for Plant-Based Dairy
Industry Performance
- Oatside and Nutrisoy Reshape Expectations through Taste and Convenience
- CHART 124 Nutrisoy Launched Pocket-Friendly Grab & Go Format in Early 2026
- CHART 125 Value Sales 2021-2031
- CHART 126 Value Sales by Category 2026
What's Next?
- Oatside Set to Drive Oat Milk Innovation as Taste and Nutrition Priorities Shift
- Innovation across Plant Bases and Functional Claims to Drive Differentiation
- CHART 127 Analyst Insight for Plant-Based Dairy
- Health and Wellness Intensifies as Sugar Reduction Become Key Differentiators
- CHART 128 Forecast Value Sales 2021-2031
- CHART 129 Forecast Value Sales by Category 2026-2031
Competitive Landscape
- Leading Companies Sustain Share through Innovation and On-The-Go Formats
- Oatside's Nobo Soy Reinvents Soy Milk to Challenge Market Conventions
- CHART 130 Company Shares 2026
- CHART 131 Brand Shares 2026
Channels
- Supermarkets Sustain Leadership as Foodservice Expands Plant-Based Dairy Visibility
- Retail E-Commerce Accelerates with Bundles and Convenience-Led Purchases
- CHART 132 Retail Channels 2021-2026
Products
- Plant-Based Dairy Shifts From Dietary Substitute to Aspirational Lifestyle Product
- CHART 133 Oatside'S Nobo Soy Redefines Soy Milk with Taste & Trend
- Single-Serve Formats and Functional Credentials Reshape Plant-Based Dairy
Economic Context
- CHART 134 Economic Context for Plant-Based Dairy
- CHART 135 Real Gdp Growth 2021-2031
- CHART 136 Inflation 2021-2031
Consumer Context
- CHART 137 Consumer Context for Plant-Based Dairy
- CHART 138 Population 2021-2031
- CHART 139 Population by Generation 2026
- CHART 140 Consumer Expenditure 2021-2031
- Country Reports Disclaimer
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