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PUBLISHER: Grand View Research | PRODUCT CODE: 1363483
PUBLISHER: Grand View Research | PRODUCT CODE: 1363483
Asia Pacific Video Streaming Market Size, Share & Trends Analysis Report By Streaming, By Solution, By Platform, By Service, By Revenue Model, By Deployment, By User, By Country, And Segment Forecasts, 2023 - 2030
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Asia Pacific Video Streaming Market Growth & Trends:
The Asia Pacific video streaming market size is expected to reach USD 112.89 billion by 2030, according to a new report by Grand View Research, Inc.. The market is anticipated to grow at a CAGR of 22.5% from 2023 to 2030. Innovations such as blockchain technology and Artificial Intelligence (AI) are used to improve video quality. AI is essential in editing, voice-overs, cinematography, scriptwriting, and several other video productions and upload aspects. These innovations are anticipated to positively influence the growth of the market.
The cloud-based streaming solutions have been a significant factor in augmenting the scope of content and driving the growth of the Asia Pacific market for video streaming. Cloud technology has revolutionized how content is delivered, stored, and managed, enabling streaming platforms to provide a more seamless and scalable user experience. Moreover, cloud-based streaming solutions allow platforms to scale their infrastructure based on demand. This is crucial in the APAC region's diverse and rapidly growing user base. Streaming services can easily accommodate spikes in viewership during popular events or new content releases.
The availability of affordable smartphones and improved mobile networks has been a major driving force behind the market growth. This combination has significantly expanded the accessibility and reach of video content to a broader population in the region. Affordable smartphones have allowed a larger portion of the population to access the internet and consume video content. As a result, video streaming platforms can tap into a larger and more diverse user base. Moreover, smartphones allow users to watch videos on the go, whether commuting, traveling, or taking breaks. This flexibility aligns well with many people's busy lifestyles in the region.
Streaming platforms experimented with monetization models, including subscription-based, ad-supported, and freemium options. This flexibility allowed them to cater to different user segments and maximize revenue. Moreover, traditional TV viewership was declining in many APAC countries, with younger audiences favoring online streaming for entertainment. This shift in media consumption habits contributed to the growth of the video streaming market. Advancements in internet infrastructure, including the rollout of high-speed broadband and improved mobile networks, facilitated better streaming quality and reduced buffering issues.
The COVID-19 pandemic significantly impacted the APAC video streaming market. The lockdowns, social distancing measures, and work-from-home arrangements prompted a surge in digital content consumption, including video streaming. With people spending more time at home due to lockdowns and restrictions, there was a higher demand for entertainment options. Video streaming platforms became a primary source of entertainment for individuals and families. This increase in viewership and engagement further fueled the market growth.
Asia Pacific Video Streaming Market Report Highlights:
- By streaming scope, the live video streaming segment dominated the market with a revenue share of 63.6% in 2022.Live streaming allows immediate interaction and engagement with content creators, making it more interactive and engaging for viewers. The popularity of live events, such as concerts, sports matches, gaming streams, and influencer interactions, could have driven higher revenue from live-streaming platforms
- By solution scope, the OTT segment dominated the market with a revenue share of 33.0% in 2022. OTT streaming services like Netflix, Amazon Prime Video, Disney+, and local platforms were gaining significant traction in the region due to their convenience, on-demand content, and personalized viewing experiences
- By revenue model, the subscription segment dominated with a revenue share of 45.8% in 2022. Local and global Subscription Video on Demand (SVOD) providers were investing in original content production, further contributing to the growth of the subscription segment. Original series and movies created by these platforms attracted viewers and helped establish their unique identities in the market
- By deployment, the cloud segment dominated the market with a revenue share of 61.7% in 2022. Cloud infrastructure provides the scalability, reliability, and global distribution necessary to ensure smooth streaming experiences for users
Product Code: GVR-3-68038-394-2
Table of Contents
Chapter 1 Methodology And Scope
- 1.1 Market Segmentation & Scope
- 1.2 Market Definitions
- 1.3 Information Procurement
- 1.3.1 Information Analysis
- 1.3.2 Market Formulation & Data Visualization
- 1.3.3 Data Validation & Publishing
- 1.4 Research Methodology
- 1.5 Research Scope And Assumptions
- 1.6 List Of Data Sources
- 1.6.1 Secondary Sources
- 1.6.2 Primary Sources
Chapter 2 Executive Summary
- 2.1 Market Snapshot
- 2.2 Segment Snapshot
- 2.3 Competitive Landscape Snapshot
Chapter 3 Asia Pacific Video Streaming Market: Industry Outlook
- 3.1 Market Lineage Outlook
- 3.2 Market Penetration And Growth Prospects
- 3.3 Market Dynamics
- 3.3.1 Market Driver Impact Analysis
- 3.3.1.1 Extensive Growth Of Online Video Streaming And The Rising Demand For On-Demand Streaming
- 3.3.1.2 Growing Demand For High-Speed Internet Connectivity
- 3.3.1.3 Increasing Usage Of Videos In Corporate Training
- 3.3.2 Market Restraint Impact Analysis
- 3.3.2.1 High Cost Of Content Creation
- 3.3.2.2 Network Connectivity And Technical Difficulties Involved In Video Streaming
- 3.3.3 Industry Challenges
- 3.3.4 Industry Opportunities
- 3.3.4.1 Impact Of Video Streaming In The Education Sector
- 3.3.4.2 Use Of Artificial Intelligence In Video Streaming
- 3.3.4.3 Implementation Of Blockchain In Video Streaming
- 3.3.1 Market Driver Impact Analysis
- 3.4 Impact Of The Covid-19 Pandemic
- 3.5 Analyst Recommendations - Asia Pacific Video Streaming Market
- 3.6 Industry Analysis Tools
- 3.6.1 Porter's Analysis
- 3.6.2 Macroeconomic Analysis
Chapter 4 Asia Pacific Video Streaming Market: Streaming Outlook
- 4.1 Asia Pacific Video Streaming Market Share By Streaming, 2022 & 2030
- 4.2 Live Video Streaming
- 4.2.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 4.3 Non-Linear Video Streaming
- 4.3.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
Chapter 5 Asia Pacific Video Streaming Market: Solution Outlook
- 5.1 Asia Pacific Video Streaming Market Share By Solution, 2022 & 2030
- 5.2 Internet Protocol Tv
- 5.2.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 5.3 Over The Top (Ott)
- 5.3.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 5.4 Pay Tv
- 5.4.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
Chapter 6 Asia Pacific Video Streaming Market: Platform Outlook
- 6.1 Asia Pacific Video Streaming Market Share By Platform, 2022 & 2030
- 6.2 Gaming Consoles
- 6.2.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 6.3 Laptops & Desktops
- 6.3.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 6.4 Smartphones & Tablets
- 6.4.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 6.5 Smart Tv
- 6.5.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
Chapter 7 Asia Pacific Video Streaming Market: Service Outlook
- 7.1 Asia Pacific Video Streaming Market Share By Service, 2022 & 2030
- 7.2 Consulting
- 7.2.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 7.3 Managed Services
- 7.3.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 7.4 Training & Support
- 7.4.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
Chapter 8 Asia Pacific Video Streaming Market: Revenue Model Outlook
- 8.1 Asia Pacific Video Streaming Market Share By Revenue Model, 2022 & 2030
- 8.2 Advertising
- 8.2.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 8.3 Rental
- 8.3.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 8.4 Subscription
- 8.4.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
Chapter 9 Asia Pacific Video Streaming Market: Deployment Outlook
- 9.1 Asia Pacific Video Streaming Market Share By Deployment, 2022 & 2030
- 9.2 Cloud
- 9.2.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 9.3 On-Premises
- 9.3.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
Chapter 10 Asia Pacific Video Streaming Market: User Outlook
- 10.1 Asia Pacific Video Streaming Market Share By User, 2022 & 2030
- 10.2 Enterprises
- 10.2.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 10.3 Consumer
- 10.3.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
Chapter 11 Asia Pacific Video Streaming Market: Regional Outlook
- 11.1 Asia Pacific
- 11.2 Asia Pacific Video Streaming Market By Streaming, 2017 - 2030 (USD Billion)
- 11.2.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 11.3 Asia Pacific Video Streaming Market By Solution, 2017 - 2030 (USD Billion)
- 11.3.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 11.4 Asia Pacific Video Streaming Market By Platform, 2017 - 2030 (USD Billion)
- 11.4.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 11.5 Asia Pacific Video Streaming Market By Service, 2017 - 2030 (USD Billion)
- 11.5.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 11.6 Asia Pacific Video Streaming Market By Revenue Model, 2017 - 2030 (USD Billion)
- 11.6.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
- 11.7 Asia Pacific Video Streaming Market By User, 2017 - 2030 (USD Billion)
- 11.7.1 Asia Pacific Market Estimates And Forecasts, 2017 - 2030 (USD Billion)
Chapter 12 Asia Pacific Video Streaming Market: Country Outlook
- 12.1 Asia Pacific
- 12.2 China
- 12.2.1 China Video Streaming Market, By Streaming, 2017 - 2030
- 12.2.2 China Video Streaming Market, By Solution, 2017 - 2030
- 12.2.3 China Video Streaming Market, By Platform, 2017 - 2030
- 12.2.4 China Video Streaming Market, By Service, 2017 - 2030
- 12.2.5 China Video Streaming Market, By Revenue Model, 2017 - 2030
- 12.2.6 China Video Streaming Market, By Deployment, 2017 - 2030
- 12.2.7 China Video Streaming Market, By The User, 2017 - 2030
- 12.2.8 China Video Streaming Market, By Application, 2017 - 2030
- 12.3 Japan
- 12.3.1 Japan Video Streaming Market, By Streaming, 2017 - 2030
- 12.3.2 Japan Video Streaming Market, By Solution, 2017 - 2030
- 12.3.3 Japan Video Streaming Market, By Platform, 2017 - 2030
- 12.3.4 Japan Video Streaming Market, By Service, 2017 - 2030
- 12.3.5 Japan Video Streaming Market, By Revenue Model, 2017 - 2030
- 12.3.6 Japan Video Streaming Market, By Deployment, 2017 - 2030
- 12.3.7 Japan Video Streaming Market, By The User, 2017 - 2030
- 12.3.8 Japan Video Streaming Market, By Application, 2017 - 2030
- 12.4 India
- 12.4.1 India Video Streaming Market, By Streaming, 2017 - 2030
- 12.4.2 India Video Streaming Market, By Solution, 2017 - 2030
- 12.4.3 India Video Streaming Market, By Platform, 2017 - 2030
- 12.4.4 India Video Streaming Market, By Service, 2017 - 2030
- 12.4.5 India Video Streaming Market, By Revenue Model, 2017 - 2030
- 12.4.6 India Video Streaming Market, By Deployment, 2017 - 2030
- 12.4.7 India Video Streaming Market, By The User, 2017 - 2030
- 12.4.8 India Video Streaming Market, By Application, 2017 - 2030
- 12.5 South Korea
- 12.5.1 South Korea Video Streaming Market, By Streaming, 2017 - 2030
- 12.5.2 South Korea Video Streaming Market, By Solution, 2017 - 2030
- 12.5.3 South Korea Video Streaming Market, By Platform, 2017 - 2030
- 12.5.4 South Korea Video Streaming Market, By Service, 2017 - 2030
- 12.5.5 South Korea Video Streaming Market, By Revenue Model, 2017 - 2030
- 12.5.6 South Korea Video Streaming Market, By Deployment, 2017 - 2030
- 12.5.7 South Korea Video Streaming Market, By The User, 2017 - 2030
- 12.5.8 South Korea Video Streaming Market, By Application, 2017 - 2030
- 12.6 Australia
- 12.6.1 Australia Video Streaming Market, By Streaming, 2017 - 2030
- 12.6.2 Australia Video Streaming Market, By Solution, 2017 - 2030
- 12.6.3 Australia Video Streaming Market, By Platform, 2017 - 2030
- 12.6.4 Australia Video Streaming Market, By Service, 2017 - 2030
- 12.6.5 Australia Video Streaming Market, By Revenue Model, 2017 - 2030
- 12.6.6 Australia Video Streaming Market, By Deployment, 2017 - 2030
- 12.6.7 Australia Video Streaming Market, By The User, 2017 - 2030
- 12.6.8 Australia Video Streaming Market, By Application, 2017 - 2030
Chapter 13 Competitive Landscape
- 13.1 Akamai Technologies
- 13.1.1 Company Overview
- 13.1.2 Product Benchmarking
- 13.1.3 Recent Developments
- 13.2 Amazon.Com Inc.
- 13.2.1 Company Overview
- 13.2.2 Product Benchmarking
- 13.2.3 Recent Developments
- 13.3 Baidu Inc.
- 13.3.1 Company Overview
- 13.3.2 Product Benchmarking
- 13.4 Brightcove Inc.
- 13.4.1 Company Overview
- 13.4.2 Product Benchmarking
- 13.5 Comcast Corporation.
- 13.5.1 Company Overview
- 13.5.2 Product Benchmarking
- 13.5.3 Recent Developments
- 13.6 Google, Inc
- 13.6.1 Company Overview
- 13.6.2 Product Benchmarking
- 13.7 Hulu
- 13.7.1 Company Overview
- 13.7.2 Product Benchmarking
- 13.8 Kaltura Inc.
- 13.8.1 Company Overview
- 13.8.2 Product Benchmarking
- 13.8.3 Recent Developments
- 13.9 Netflix Inc
- 13.9.2 Product Benchmarking
- 13.9.3 Recent Developments
- 13.10 Roku
- 13.10.1 Company Overview
- 13.10.2 Product Benchmarking
- 13.10.3 Recent Developments
Product Code: GVR-3-68038-394-2
List of Tables
- Table 1 Asia Pacific Video Streaming Market - Industry Snapshot & key buying criteria, 2017 - 2030
- Table 2 Asia Pacific video streaming market, 2017 - 2030 (USD Billion)
- Table 3 Asia Pacific video streaming market, by streaming, 2017 - 2030 (USD Billion)
- Table 4 Asia Pacific video streaming market, by solution, 2017 - 2030 (USD Billion)
- Table 5 Asia Pacific video streaming market, by platform, 2017 - 2030 (USD Billion)
- Table 6 Asia Pacific video streaming market, by service, 2017 - 2030 (USD Billion)
- Table 7 Asia Pacific video streaming market, by revenue model, 2017 - 2030 (USD Billion)
- Table 8 Asia Pacific video streaming market, by deployment, 2017 - 2030 (USD Billion)
- Table 9 Asia Pacific video streaming market, by user, 2017 - 2030 (USD Billion)
- Table 10 Key market driver impact
- Table 11 Key market restraints impact
- Table 12 Asia Pacific video streaming market - vendor analysis
- Table 13 Asia Pacific video streaming market, by product type, 2017 - 2030 (USD Billion)
- Table 14 Asia Pacific video streaming market, by Sales Channel, 2017 - 2030 (USD Billion)
List of Figures
- Fig. 1 Research Process
- Fig. 2 Market Formulation
- Fig. 3 Market snapshot, 2022
- Fig. 4 Asia Pacific video streaming market
- Fig. 5 Market Size and Growth Prospects, 2017 - 2030
- Fig. 6 Asia Pacific video streaming market
- Fig. 7 Penetration and key opportunities mapping 2027
- Fig. 8 Key Takeaways
- Fig. 9 Asia Pacific video streaming market, by streaming, 2017 - 2030 (USD Billion)
- Fig. 10 Asia Pacific video streaming market, by solution, 2017 - 2030 (USD Billion)
- Fig. 11 Asia Pacific video streaming market, by platform, 2017 - 2030 (USD Billion)
- Fig. 12 Asia Pacific video streaming market, by service, 2017 - 2030 (USD Billion)
- Fig. 13 Asia Pacific video streaming market, by revenue model, 2017 - 2030 (USD Billion)
- Fig. 14 Asia Pacific video streaming market, by deployment, 2017 - 2030 (USD Billion)
- Fig. 15 Asia Pacific video streaming market, by user, 2017 - 2030 (USD Billion)
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