PUBLISHER: Grand View Research | PRODUCT CODE: 1814029
PUBLISHER: Grand View Research | PRODUCT CODE: 1814029
The Australia & New Zealand draught beer market size was estimated at USD 2.20 billion in 2024 and is projected to reach USD 3.98 billion by 2033, growing at a CAGR of 6.9% from 2025 to 2033. Australia and New Zealand boast vibrant local brewing with small-scale producers experimenting with flavors, brewing techniques, and styles.
This trend appeals to consumers seeking high-quality, locally sourced, and artisanal beer experiences, encouraging the consumption of draught beer in bars and pubs where freshness and flavor profile are prioritized. Urbanization and evolving social habits-particularly among millennial consumers-are driving consumers toward premium experiences in pubs and breweries where fresh draught beer is a staple. This aligns with premiumization, as more people seek high-quality, fresh, and visually appealing beverages over mass-produced alternatives.
Environmental awareness and sustainability initiatives are influencing the beer landscape. Draught beer, which typically involves less packaging waste than bottled beer, is considered a more eco-conscious option. Additionally, local breweries emphasize traceability and support for local agriculture, which resonates strongly with eco-minded consumers, thereby driving the growth of the New Zealand draught beer market.
The robust tourism sector plays a substantial role in driving Australia's draught beer market growth in the coming years. Visitors often seek authentic, local culinary and beverage experiences, and draught beer is a staple in restaurants, hotels, and entertainment venues. Seasonal events, beer festivals, and beach-town tourism also increase consumption during peak travel months.
Australia & New Zealand Draught Beer Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the Australia & New Zealand draught beer market report based on type, category, end-use, and production.